의약품 및 화장품 위조 방지 포장 시장 규모, 점유율, 동향 분석 보고서(2025-2030년) : 기술별, 최종 용도별, 지역별 부문 예측

Anti-counterfeit Pharmaceutical And Cosmetic Packaging Market Growth & Trends:

The global anti-counterfeit pharmaceutical and cosmetic packaging market size is anticipated to reach USD 168.08 billion by 2030, registering a CAGR of 8.65% during the forecast period, according to a new report by Grand View Research, Inc. The industry is a crucial segment within the global packaging and security industry, driven by the increasing need for product authenticity, consumer safety, and brand protection. Counterfeit drugs and cosmetics pose significant health risks and financial losses, prompting manufacturers to adopt advanced security measures in their packaging solutions. Anti-counterfeit packaging technologies, including tamper-evident seals, track-and-trace systems, holographic labels, and digital authentication methods, are now essential components of modern packaging strategies. These solutions help ensure supply chain integrity while complying with stringent global regulations aimed at preventing the circulation of counterfeit products.

One of the key growth drivers for this market is the rising regulatory enforcement across pharmaceutical and cosmetic sectors. Governments worldwide have introduced strict mandates, such as the U.S. Drug Supply Chain Security Act (DSCSA) and the European Falsified Medicines Directive (FMD), requiring serialization and verification technologies to enhance transparency in supply chains. Similarly, luxury cosmetic brands are increasingly investing in smart packaging technologies-such as NFC-enabled verification and blockchain-based authentication-to safeguard their premium products against counterfeiting. Additionally, the rapid expansion of e-commerce and cross-border trade has heightened the demand for secure packaging solutions that allow real-time product verification and tracking, further driving innovation and investment in anti-counterfeit packaging technologies.

The market players are focusing on various strategic initiatives such as mergers, acquisitions, and collaborations. For instance, in January 2025, ALPLA, a global packaging and recycling specialist, fully integrated its Egyptian site by acquiring all shares from its joint venture partner, Taba, on December 16, 2024. The acquisition finalized ALPLA's control of the facility in 10th of Ramadan City near Cairo, which manufactures plastic bottles, preforms, and closures for North African and Middle Eastern markets. The site also became the central accounting service hub for the Africa, Middle East & Turkey (AMET) region in 2024. ALPLA's focus in Egypt includes producing standard and anti-counterfeit packaging for pharmaceutical products and processing post-consumer recycled material (PCR) to support the local circular economy.

Anti-counterfeit Pharmaceutical And Cosmetic Packaging Market Report Highlights:

• Based on technology, authentication packaging technology held the largest share, accumulating USD 60.74 billion market size in 2024.
• Pharmaceuticals dominated the end use segment and accounted for the largest revenue share of over 63.71% in 2024.
• North America dominated the market in 2024. The region is witnessing strong investments in smart packaging innovations, driven by the integration of AI, blockchain, and IoT-enabled security features that allow real-time tracking and verification. Governments and industry players are also collaborating on cross-border anti-counterfeit measures to tackle illicit trade and safeguard consumers.
• The U.S. was the leading manufacturer of starch polymers in the Asia Pacific region and captured around 75% of the revenue market share in 2024 in this region.

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation & Scope
• 1.2. Market Definition
• 1.3. Information Procurement
  • 1.3.1. Purchased Database
  • 1.3.2. GVR's Internal Database
  • 1.3.3. Secondary Technologies & Third-Party Perspectives
  • 1.3.4. Primary Research
• 1.4. Information Analysis
  • 1.4.1. Data Analysis Models
• 1.5. Market Formulation & Data Visualization
• 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

• 2.1. Market Insights
• 2.2. Segmental Outlook
• 2.3. Competitive Outlook

Chapter 3. Anti-counterfeit Pharmaceutical and Cosmetic Packaging Market Variables, Trends & Scope

• 3.1. Global Anti-counterfeit Pharmaceutical and Cosmetic Packaging Market Outlook
• 3.2. Industry Value Chain Analysis
• 3.3. Technology Overview
• 3.4. Impact of Circular Economy
• 3.5. Average Price Trend Analysis, 2018 to 2030 (USD/kg)
  • 3.5.1. Key Factors Influencing Pricing
• 3.6. Regulatory Framework
  • 3.6.1. Policies and Incentive Plans
  • 3.6.2. Standards and Compliances
  • 3.6.3. Regulatory Impact Analysis
• 3.7. Market Dynamics
  • 3.7.1. Market Driver Analysis
  • 3.7.2. Market Restraint Analysis
  • 3.7.3. Industry Challenges
• 3.8. Porter's Five Forces Analysis
  • 3.8.1. Supplier Power
  • 3.8.2. Buyer Power
  • 3.8.3. Substitution Threat
  • 3.8.4. Threat from New Entrant
  • 3.8.5. Competitive Rivalry
• 3.9. PESTEL Analysis
  • 3.9.1. Political Landscape
  • 3.9.2. Economic Landscape
  • 3.9.3. Social Landscape
  • 3.9.4. Technological Landscape
  • 3.9.5. Environmental Landscape
  • 3.9.6. Legal Landscape

Chapter 4. Anti-counterfeit Pharmaceutical and Cosmetic Packaging Market: Technology Outlook Estimates & Forecasts

• 4.1. Anti-counterfeit Pharmaceutical and Cosmetic Packaging Market: Technology Movement Analysis, 2024 & 2030
  • 4.1.1. Authentication Packaging Technology
    • 4.1.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 4.1.2. Track and Trace Packaging Technology
    • 4.1.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 5. Anti-counterfeit Pharmaceutical and Cosmetic Packaging Market: End Use Outlook Estimates & Forecasts

• 5.1. Anti-counterfeit Pharmaceutical and Cosmetic Packaging Market: End Use Movement Analysis, 2024 & 2030
  • 5.1.1. Cosmetics & Personal Care
    • 5.1.1.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 5.1.2. Pharmaceuticals
    • 5.1.2.1. Market estimates and forecast, 2018 - 2030 (USD Million)

Chapter 6. Anti-counterfeit Pharmaceutical and Cosmetic Packaging Market Regional Outlook Estimates & Forecasts

• 6.1. Regional Snapshot
• 6.2. Anti-counterfeit Pharmaceutical and Cosmetic Packaging Market: Regional Movement Analysis, 2024 & 2030
• 6.3. North America
  • 6.3.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.3.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
  • 6.3.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.3.4. U.S.
    • 6.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.4.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.3.4.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.3.5. Canada
    • 6.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.5.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.3.5.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.3.6. Mexico
    • 6.3.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.3.6.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.3.6.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
• 6.4. Europe
  • 6.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.4.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
  • 6.4.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.4.4. UK
    • 6.4.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.4.4.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.4.4.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.4.5. Germany
    • 6.4.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.4.5.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.4.5.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.4.6. France
    • 6.4.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.4.6.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.4.6.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.4.7. Italy
    • 6.4.7.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.4.7.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.4.7.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.4.8. Spain
    • 6.4.8.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.4.8.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.4.8.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
• 6.5. Asia Pacific
  • 6.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.5.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
  • 6.5.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.5.4. China
    • 6.5.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.5.4.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.5.4.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.5.5. India
    • 6.5.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.5.5.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.5.5.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.5.6. Japan
    • 6.5.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.5.6.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.5.6.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.5.7. South Korea
    • 6.5.7.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.5.7.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.5.7.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.5.8. Australia
    • 6.5.8.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.5.8.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.5.8.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
• 6.6. Central & South America
  • 6.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.6.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
  • 6.6.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.6.4. Brazil
    • 6.6.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.6.4.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.6.4.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.6.5. Argentina
    • 6.6.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.6.5.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.6.5.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
• 6.7. Middle East & Africa
  • 6.7.1. Market estimates and forecast, 2018 - 2030 (USD Million)
  • 6.7.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
  • 6.7.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.7.4. UAE
    • 6.7.4.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.7.4.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.7.4.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.7.5. Saudi Arabia
    • 6.7.5.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.7.5.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.7.5.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)
  • 6.7.6. South Africa
    • 6.7.6.1. Market estimates and forecast, 2018 - 2030 (USD Million)
    • 6.7.6.2. Market estimates and forecast, by technology, 2018 - 2030 (USD Million)
    • 6.7.6.3. Market estimates and forecast, by end use, 2018 - 2030 (USD Million)

Chapter 7. Competitive Landscape

• 7.1. Recent Developments & Impact Analysis, By Key Market Participants
• 7.2. Vendor Landscape
  • 7.2.1. Company categorization
  • 7.2.2. List of Key Distributors and channel Partners
  • 7.2.3. List of Potential Customers/End-users
• 7.3. Competitive Dynamics
  • 7.3.1. Company Market Share Analysis & Market Positioning
  • 7.3.2. Competitive Benchmarking
  • 7.3.3. Strategy Mapping
  • 7.3.4. Heat Map Analysis
• 7.4. Company Profiles/Listing
  • 7.4.1. Participant's overview
  • 7.4.2. Financial performance
  • 7.4.3. Product benchmarking
    • 7.4.3.1. Impinj Inc.
    • 7.4.3.2. AlpVision
    • 7.4.3.3. Authentix
    • 7.4.3.4. Zebra Technologies Corp.
    • 7.4.3.5. U-NICA Solutions AG
    • 7.4.3.6. Alien Technology Corp.
    • 7.4.3.7. Hague
    • 7.4.3.8. Prooftag
    • 7.4.3.9. OpSec
    • 7.4.3.10. NanoMatriX International Limited
    • 7.4.3.11. 3M
    • 7.4.3.12. Avery Denison Corporation
    • 7.4.3.13. CCL Industries Inc.
    • 7.4.3.14. SML Group
    • 7.4.3.15. Ampacet Corporation