이벤트 관리 소프트웨어 시장 규모, 점유율, 동향 분석 보고서(2025-2030년) : 컴포넌트별, 배포 유형별, 기업 규모별, 용도별, 지역별, 부문별 예측

Event Management Software Market Growth & Trends:

The global event management software market size is expected to reach USD 17.33 billion by 2030 and grow at a CAGR of 13.2% from 2025 to 2030, according to a recent report from Grand View Research, Inc. To improve event experiences, the market will be increasingly associated with emerging technology. It involves incorporating virtual reality (VR), augmented reality (AR), robotics, and mixed reality (MR) into event venues to create immersive and interactive environments. Integration with IoT devices and wearables provides improved event tracking, customized experiences, and seamless interaction.Event management software focuses on providing customized event experiences and boosting engagement among attendees.

Software solutions are designed to respond to individual attendee preferences via features, such as customized agendas, targeted communications, and AI-powered suggestions, delivering a more personalized and interactive event engagement. Such software automates the process of registering and ticketing operations. It offers online application forms, computerized ticketing, secured payment handling, and attendance database administration. It facilitates attendance registration, reduces paperwork, eliminates errors, and allows organizations to gather and handle attendee data more effectively. It also handles sensitive participant data, such as financial and personal information. However, data privacy and security concerns can be significant roadblocks for enterprises evaluating the adoption of this software.

To address these issues, software suppliers aim to prioritize robust safety precautions, data encryption, compliance with data privacy rules, and clear data management practices. The industry is projected to expand significantly during the forecasted period with a wide range of events happening worldwide. This growth strengthens the product demand to handle the complicated aspects of event organization, enrollment, administrative tasks, and logistics. For instance, in March 2023, Whova announced that its event registration system is now available in 39 countries, with newly added 16 countries in the list. This initiative is expected to help Whova in expanding its global reach and serve customers globally.

Event Management Software Market Report Highlights:

• The services segment is expected to register the highest CAGR over the forecast period. Event management software services provide detailed knowledge and a specialized understanding of event planning, organization, and performance.
• The cloud-based segment held the largest market share of over 63.0% in 2024 and is expected to maintain its dominance by 2030.
• The large enterprise segment dominated the market and registered a market share of over 53.0% in 2024. Large enterprises aim to provide superior service to their guests, including clients, staff members, or industry experts.
• The event organizers & planners segment dominated the market and registered a revenue share of over 40.0% in 2024. Depending on its features, event organizers and planners frequently use event management software to organize, prepare, and execute events.

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation and Scope
• 1.2. Research Methodology
  • 1.2.1. Information Procurement
• 1.3. Information or Data Analysis
• 1.4. Methodology
• 1.5. Research Scope and Assumptions
• 1.6. Market Formulation & Validation
• 1.7. Country Based Segment Share Calculation
• 1.8. List of Data Sources

Chapter 2. Executive Summary

• 2.1. Market Outlook
• 2.2. Segment Outlook
• 2.3. Competitive Insights

Chapter 3. Event Management Software Market Variables, Trends, & Scope

• 3.1. Market Lineage Outlook
• 3.2. Market Dynamics
  • 3.2.1. Market Driver Analysis
  • 3.2.2. Market Restraint Analysis
  • 3.2.3. Industry Challenge
• 3.3. Event Management Software Market Analysis Tools
  • 3.3.1. Industry Analysis - Porter's
    • 3.3.1.1. Bargaining power of the suppliers
    • 3.3.1.2. Bargaining power of the buyers
    • 3.3.1.3. Threats of substitution
    • 3.3.1.4. Threats from new entrants
    • 3.3.1.5. Competitive rivalry
  • 3.3.2. PESTEL Analysis
    • 3.3.2.1. Political landscape
    • 3.3.2.2. Economic and social landscape
    • 3.3.2.3. Technological landscape

Chapter 4. Event Management Software Market: Component Estimates & Trend Analysis

• 4.1. Segment Dashboard
• 4.2. Event Management Software Market: Component Movement Analysis, 2024 & 2030 (USD Million)
• 4.3. Software
  • 4.3.1. Event Management Software Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 4.3.2. Event Planning
    • 4.3.2.1. Event Planning Software Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 4.3.3. Event Marketing
    • 4.3.3.1. Event Marketing Software Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 4.3.4. Venue & Ticket Management
    • 4.3.4.1. Venue & Ticket Management Software Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 4.3.5. Analytics & Reporting
    • 4.3.5.1. Analytics & Reporting Software Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 4.3.6. Others
    • 4.3.6.1. Other Event Planning Software Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
• 4.4. Services
  • 4.4.1. Services Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 4.4.2. Professional Services
    • 4.4.2.1. Event Management Professional Services Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 4.4.2.2. Consulting
      • 4.4.2.2.1. Event Management Consulting Services Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 4.4.2.3. Deployment & Integration
      • 4.4.2.3.1. Event Management Deployment & Integration Services Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
    • 4.4.2.4. Support & Maintenance
      • 4.4.2.4.1. Event Management Support & Maintenance Services Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 4.4.3. Managed Services
    • 4.4.3.1. Event Management Managed Services Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 5. Event Management Software Market: Deployment Estimates & Trend Analysis

• 5.1. Segment Dashboard
• 5.2. Event Management Software Market: Deployment Movement Analysis, 2024 & 2030 (USD Million)
• 5.3. Cloud
  • 5.3.1. Cloud-based Event Management Software Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
• 5.4. On-premise
  • 5.4.1. On-premise Event Management Software Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 6. Event Management Software Market: Enterprise Size Estimates & Trend Analysis

• 6.1. Segment Dashboard
• 6.2. Event Management Software Market: Enterprise Size Movement Analysis, 2024 & 2030 (USD Million)
• 6.3. Small & Medium Enterprises (SMEs)
  • 6.3.1. SMEs Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
• 6.4. Large Enterprises
  • 6.4.1. Large Enterprises Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 7. Event Management Software Market: Application Estimates & Trend Analysis

• 7.1. Segment Dashboard
• 7.2. Event Management Software Market: Application Movement Analysis, 2024 & 2030 (USD Million)
• 7.3. Event Organizers & Planners
  • 7.3.1. Event Organizers & Planners Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
• 7.4. Corporate
  • 7.4.1. Corporate Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
• 7.5. Government
  • 7.5.1. Government Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
• 7.6. Education
  • 7.6.1. Education Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)
• 7.7. Others
  • 7.7.1. Others Market, Market Size Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 8. Event Management Software Market: Regional Estimates & Trend Analysis

• 8.1. Event Management Software Market Share, By Region, 2024 & 2030, USD Million
• 8.2. North America
  • 8.2.1. North America Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.2.2. U.S.
    • 8.2.2.1. U.S. Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.2.3. Canada
    • 8.2.3.1. Canada Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.2.4. Mexico
    • 8.2.4.1. Mexico Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
• 8.3. Europe
  • 8.3.1. Europe Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.3.2. UK
    • 8.3.2.1. UK Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.3.3. Germany
    • 8.3.3.1. Germany Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.3.4. France
    • 8.3.4.1. France Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.3.5. Italy
    • 8.3.5.1. Italy Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.3.6. Spain
    • 8.3.6.1. Spain Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
• 8.4. Asia Pacific
  • 8.4.1. Asia Pacific Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.4.2. China
    • 8.4.2.1. China Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.4.3. Japan
    • 8.4.3.1. Japan Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.4.4. India
    • 8.4.4.1. India Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.4.5. South Korea
    • 8.4.5.1. South Korea Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.4.6. Australia
    • 8.4.6.1. Australia Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
• 8.5. Latin America
  • 8.5.1. Latin America Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.5.2. Brazil
    • 8.5.2.1. Brazil Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.5.3. Argentina
    • 8.5.3.1. Argentina Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
• 8.6. Middle East and Africa
  • 8.6.1. Middle East and Africa Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.6.2. UAE
    • 8.6.2.1. UAE Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.6.3. KSA
    • 8.6.3.1. KSA Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)
  • 8.6.4. South Africa
    • 8.6.4.1. South Africa Event Management Software Market Estimates and Forecasts, 2018 - 2030 (USD Million)

Chapter 9. Competitive Landscape

• 9.1. Company Categorization
• 9.2. Company Market Positioning
• 9.3. Company Market Share, 2024
• 9.4. Company Heat Map Analysis
• 9.5. Company Profiles/Listing
  • 9.5.1. Active Network LLC
    • 9.5.1.1. Participant's Overview
    • 9.5.1.2. Financial Performance
    • 9.5.1.3. Product Benchmarking
    • 9.5.1.4. Strategic Initiatives
  • 9.5.2. Arlo
    • 9.5.2.1. Participant's Overview
    • 9.5.2.2. Financial Performance
    • 9.5.2.3. Product Benchmarking
    • 9.5.2.4. Strategic Initiatives
  • 9.5.3. Stova
    • 9.5.3.1. Participant's Overview
    • 9.5.3.2. Financial Performance
    • 9.5.3.3. Product Benchmarking
    • 9.5.3.4. Strategic Initiatives
  • 9.5.4. Bitrix24
    • 9.5.4.1. Participant's Overview
    • 9.5.4.2. Financial Performance
    • 9.5.4.3. Product Benchmarking
    • 9.5.4.4. Strategic Initiatives
  • 9.5.5. Eventdex.com
    • 9.5.5.1. Participant's Overview
    • 9.5.5.2. Financial Performance
    • 9.5.5.3. Product Benchmarking
    • 9.5.5.4. Strategic Initiatives
  • 9.5.6. Hopin
    • 9.5.6.1. Participant's Overview
    • 9.5.6.2. Financial Performance
    • 9.5.6.3. Product Benchmarking
    • 9.5.6.4. Strategic Initiatives
  • 9.5.7. webMOBI
    • 9.5.7.1. Participant's Overview
    • 9.5.7.2. Financial Performance
    • 9.5.7.3. Product Benchmarking
    • 9.5.7.4. Strategic Initiatives
  • 9.5.8. Whova
    • 9.5.8.1. Participant's Overview
    • 9.5.8.2. Financial Performance
    • 9.5.8.3. Product Benchmarking
    • 9.5.8.4. Strategic Initiatives
  • 9.5.9. Certain, Inc.
    • 9.5.9.1. Participant's Overview
    • 9.5.9.2. Financial Performance
    • 9.5.9.3. Product Benchmarking
    • 9.5.9.4. Strategic Initiatives
  • 9.5.10. Cvent, Inc.
    • 9.5.10.1. Participant's Overview
    • 9.5.10.2. Financial Performance
    • 9.5.10.3. Product Benchmarking
    • 9.5.10.4. Strategic Initiatives
  • 9.5.11. EMS Software LLC
    • 9.5.11.1. Participant's Overview
    • 9.5.11.2. Financial Performance
    • 9.5.11.3. Product Benchmarking
    • 9.5.11.4. Strategic Initiatives
  • 9.5.12. Zumtobel Group AG
    • 9.5.12.1. Participant's Overview
    • 9.5.12.2. Financial Performance
    • 9.5.12.3. Product Benchmarking
    • 9.5.12.4. Strategic Initiatives
  • 9.5.13. EventBrite
    • 9.5.13.1. Participant's Overview
    • 9.5.13.2. Financial Performance
    • 9.5.13.3. Product Benchmarking
    • 9.5.13.4. Strategic Initiatives
  • 9.5.14. Rainfocus
    • 9.5.14.1. Participant's Overview
    • 9.5.14.2. Financial Performance
    • 9.5.14.3. Product Benchmarking
    • 9.5.14.4. Strategic Initiatives
  • 9.5.15. Ungerboeck
    • 9.5.15.1. Participant's Overview
    • 9.5.15.2. Financial Performance
    • 9.5.15.3. Product Benchmarking
    • 9.5.15.4. Strategic Initiatives
  • 9.5.16. Zoho Corporation Pvt. Ltd.
    • 9.5.16.1. Participant's Overview
    • 9.5.16.2. Financial Performance
    • 9.5.16.3. Product Benchmarking
    • 9.5.16.4. Strategic Initiatives