페인트 보호 필름 시장 규모, 점유율, 동향 분석 : 재료별, 최종 용도별, 지역별, 부문 예측(2025-2030년)

Paint Protection Film Market Growth & Trends:

The global paint protection film market size is expected to reach USD 726.63 million by 2030, registering a CAGR of 6.6% during the forecast period, according to a new report by Grand View Research, Inc. The major factors for the growth of the market are increasing consumer awareness regarding automobile paint protection and high demand from the automotive industry.

Considering the trend from the recent past, emerging economies like India, Malaysia, Thailand, and Vietnam along with a few Central American countries such as Brazil and Argentina have been the crux of global automotive industry growth. The growing population coupled with industrialization has resulted in high income levels and rising standard of living, thereby increasing the demand for personal vehicles.

Paint protection films find their origin in military transport and defense applications and continue their use in these industries to date. Consumers believed in spending on repainting the vehicle instead of making use of paint protection films in the past. Over the last few years, this trend has been changing with the retailers and manufacturers of paint protection films observing considerable growth in sales. This is attributed to the added customer awareness through marketing and expansion into the OEM market.

The global automotive industry has been witnessing booming growth and profitability with annual sales reaching pre-pandemic levels in some regions. Over the recent past, there has been a positive outlook in automotive sector across various regions, from developed markets such as the U.S. to developing markets such as India.

The global automotive industry is growing at a rapid pace on account of the accelerating technological transformations including no petroleum-based fuel or hybrid vehicles, autonomous driving, and new mobility services. The industry is expected to witness significant growth owing to the increasing sales and demand in the emerging economies of India, China, and Brazil.

Paint Protection Film Market Report Highlights:

• Based on material, the thermoplastic polyurethane (TPU) segment dominated the market with more than 82.76% share in 2024. Paint protection films made of thermoplastic polyurethane are substantially more resistant to fading and discoloration. These TPU films' adhesives have also been changed to make them simpler for smooth removal. Together, these two elements do a considerably better job of protecting the original car paint than the paint protection films of the past
• Europe dominated the market in 2024. Europe has a robust automotive sector. According to the European Commission, automotive sector in Europe represents over 7% of the European Union GDP and is linked with upstream and downstream industries such as textiles, chemicals, steel & mobility, repair, and ICT. Automotive sector in Europe consists of leading automotive manufacturers such as Volkswagen AG, Stellantis NV, Renault Group, and Mercedes-Benz Group AG. The region also has a presence of assembly lines set up by foreign automobile manufacturers such as Hyundai Motor Company, TOYOTA MOTOR CORPORATION, and Kia
• In September 2022, 3M launched the Scotchgard Paint Protection Film (PPF) Pro Series 200 Gloss. The new Scotchgard PPF Pro Series 200 Gloss offers excellent clarity, hydrophobic features, and high gloss. Moreover, the good flexibility of the film allows an easy repairable installation experience, which can help 3M strengthen its market position in the market.

Table of Contents

Chapter 1 Methodology and Scope

• 1.1 Market Segmentation & Scope
• 1.2 Market Definitions
• 1.3 Research Methodology
• 1.4 Research Assumptions
• 1.5 Information Procurement
  • 1.5.1 Purchased Database
  • 1.5.2 Gvr's Internal Database
  • 1.5.3 Secondary Sources
  • 1.5.4 Third Party Perspective
  • 1.5.5 Primary Research
• 1.6 Information Analysis
  • 1.6.1 Data Analysis Models
• 1.7 Market Formulation and Data Visualization
• 1.8 List of Sources

Chapter 2 Executive Summary

• 2.1 Market Insights
• 2.2 Market Snapshot
• 2.3 Segmental Insights
• 2.4 Competitive Outlook

Chapter 3 Paint Protection Film Market: Variables, Trends & Scope

• 3.1 Market Lineage Outlook
  • 3.1.1 Parent Market Outlook: Plastic Films and Sheets Market
  • 3.1.2 Related Market Outlook: Automotive Coatings Market
• 3.2 Industry Value Chain Analysis
  • 3.2.1 Distribution Channel Analysis
  • 3.2.2 Raw Material Trends
    • 3.2.2.1 Thermoplastic Polyurethane (TPU)
    • 3.2.2.2 Polyvinyl Chloride (PVC)
  • 3.2.3 Technology Overview
• 3.3 Regulatory Framework
  • 3.3.1 Regulation (Eu) No 10/2011
  • 3.3.2 Commission Regulation (Eu) 2016/1416
  • 3.3.3 Us Fda Regulations
  • 3.3.4 ASTM D882
  • 3.3.5 U.S. EPA
  • 3.3.6 EU DIRECTIVE 2000/53/EC
• 3.4 Market Dynamics
  • 3.4.1 Market Drivers
    • 3.4.1.1 Growth of Automotive Industry
    • 3.4.1.2 The Expansion of Car Detailing Services
  • 3.4.2 Market Restraint
    • 3.4.2.1 Availability of Alternative Car Care Products
  • 3.4.3 Market Opportunity Analysis
  • 3.4.4 Market Challenge Analysis
• 3.5 Market Business Environment Analysis
  • 3.5.1 Porter's Five Forces Analysis
  • 3.5.2 Macro-Economic Environment Analysis - Pestel Analysis

Chapter 4 Paint Protection Film Market: Material Estimates & Trend Analysis

• 4.1 Key Takeaways
• 4.2 Material Movement & Market Share Analysis, 2024 & 2030
• 4.3 Paint Protection Film Market Estimates & Forecasts, By Material (Thousand Sq. Meter) (USD Million)
• 4.4 Thermoplastic Polyurethane (TPU)
  • 4.4.1 Paint Protection Film Market Estimates & Forecasts, By Thermoplastic Polyurethane (TPU), 2018 - 2030 (Thousand Sq. Meter) (USD Million)
• 4.5 Polyvinyl chloride (PVC)
  • 4.5.1 Paint Protection Film Market Estimates & Forecasts, By Polyvinyl chloride (PVC), 2018 - 2030 (Thousand Sq. Meter) (USD Million)
• 4.6 Others
  • 4.6.1 Paint Protection Film Market Estimates & Forecasts, By Others, 2018 - 2030 (Thousand Sq. Meter) (USD Million)

Chapter 5 Paint Protection Film Market: End-use Estimates & Trend Analysis

• 5.1 Key Takeaways
• 5.2 End-use Movement & Market Share Analysis, 2024 & 2030
• 5.3 Paint Protection Film Market Estimates & Forecast, By End-use (Thousand Sq. Meter) (USD Million)
• 5.4 Automotive & Transportation
  • 5.4.1 Paint Protection Film Market Estimates & Forecasts, For Automotive & Transportation, 2018 - 2030 (Thousand Sq. Meter) (USD Million)
• 5.5 Electrical & Electronics
  • 5.5.1 Paint Protection Film Market Estimates & Forecasts, For Electrical & Electronics, 2018 - 2030 (Thousand Sq. Meter) (USD Million)
• 5.6 Aerospace & Defense
  • 5.6.1 Paint Protection Film Market Estimates & Forecasts, For Aerospace & Defense, 2018 - 2030 (Thousand Sq. Meter) (USD Million)
• 5.7 Others
  • 5.7.1 Paint Protection Film Market Estimates & Forecasts, For Others, 2018 - 2030 (Thousand Sq. Meter) (USD Million)

Chapter 6 Paint Protection Film Market: Regional Estimates & Trend Analysis

• 6.1 Paint Protection Film Market: Regional Outlook
• 6.2 North America
  • 6.2.1 North America Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.2.2 U.S.
    • 6.2.2.1 U.S. Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.2.3 Canada
    • 6.2.3.1 Canada Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
• 6.3 Europe
  • 6.3.1 Europe Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.3.2 UK
    • 6.3.2.1 UK Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.3.3 Germany
    • 6.3.3.1 Germany Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.3.4 France
    • 6.3.4.1 France Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.3.5 Italy
    • 6.3.5.1 Italy Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.3.6 Spain
    • 6.3.6.1 Spain Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.3.7 Netherlands
    • 6.3.7.1 Netherlands Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.3.8 Norway
    • 6.3.8.1 Norway Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.3.9 Russia
    • 6.3.9.1 Russia Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
• 6.4 Asia Pacific
  • 6.4.1 Asia Pacific Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.4.2 China
    • 6.4.2.1 China Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.4.3 Japan
    • 6.4.3.1 Japan Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.4.4 India
    • 6.4.4.1 India Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.4.5 South Korea
    • 6.4.5.1 South Korea Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.4.6 Australia
    • 6.4.6.1 Australia Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.4.7 Indonesia
    • 6.4.7.1 Indonesia Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.4.8 Malaysia
    • 6.4.8.1 Malaysia Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.4.9 Thailand
    • 6.4.9.1 Thailand Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
• 6.5 Latin America
  • 6.5.1 Latin America Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.5.2 Mexico
    • 6.5.2.1 Mexico Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.5.3 Brazil
    • 6.5.3.1 Brazil Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.5.4 Argentina
    • 6.5.4.1 Argentina Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
• 6.6 Middle East & Africa
  • 6.6.1 Middle East & Africa Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.6.2 Saudi Arabia
    • 6.6.2.1 Saudi Arabia Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.6.3 UAE
    • 6.6.3.1 UAE Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)
  • 6.6.4 South Africa
    • 6.6.4.1 South Africa Paint Protection Film Market Estimates & Forecasts, 2018 - 2030 (Thousand Sq. Meters) (USD Million)

Chapter 7 Paint Protection Film Market - Competitive Landscape

• 7.1 Key Players, Recent Developments & Their Impact on the Industry
• 7.2 Company Categorization
• 7.3 Company Market Positioning Analysis, 2024
• 7.4 Company Heat Map Analysis
• 7.5 Strategy Mapping
  • 7.5.1 Expansions
  • 7.5.1 Collaborations/Partnerships/Agreements
  • 7.5.2 New Product Launches
  • 7.5.3 Mergers & Acquisitions

Chapter 8 Paint Protection Film Market - Company Profiles

• 8.1 Participant's Overview
• 8.2 Financial Performance
• 8.3 Product Benchmarking
• 8.4 Company Profiles
  • 8.4.1 Kangde Xin Optical Film Materials (Shanghai) Co., Ltd
  • 8.4.2 3M
  • 8.4.3 XPEL
  • 8.4.4 SWM
  • 8.4.5 Novacel
  • 8.4.6 Eastman Chemical Company
  • 8.4.7 Avery Dennison Corporation
  • 8.4.8 Saint-Gobain S.A.
  • 8.4.9 RENOLIT SE
  • 8.4.10 Ziebart International Corporation
  • 8.4.11 Hexis S.A.S
  • 8.4.12 Orafol Europe GmbH
  • 8.4.13 Sharpline Converting Inc.
  • 8.4.14 Madico Inc.
  • 8.4.15 Garware Hi-Tech Films Ltd