미국의 세제용 알코올 시장 규모, 점유율, 동향 분석 리포트 : 원료별, 용도별, 부문 예측(2025-2030년)

U.S. Detergent Alcohols Market Trends:

The U.S. detergent alcohols market size was estimated at USD 1.15 billion in 2024 and is projected to grow at a CAGR of 5.2% from 2025 to 2030. The market is primarily driven by rising consumer demand for sustainable and bio-based cleaning products, regulatory push toward environmentally friendly and biodegradable surfactants, and increasing hygiene awareness across residential and industrial sectors. Manufacturers are prioritizing the use of naturally derived detergent alcohols to align with green chemistry initiatives and meet stringent labeling standards such as the EPA Safer Choice and the USDA BioPreferred. The shift toward concentrated and high-performance formulations in laundry and dishwashing segments, coupled with growth in personal care and cosmetic applications, is accelerating the consumption of both natural and synthetic detergent alcohols across the value chains.

The market presents strong growth opportunities driven by the rising adoption of plant-based and biodegradable ingredients across home care, personal care, and institutional cleaning applications. Increasing consumer preference for clean-label and eco-certified products is opening new avenues for manufacturers offering RSPO-certified and non-GMO natural alcohols. Moreover, the expansion of green chemistry and circular economy initiatives is encouraging innovation in bio-based alcohol production technologies, including enzymatic and fermentation processes. Strategic partnerships between oleochemical producers and major FMCG companies are also expected to create long-term demand visibility, particularly in premium and performance-oriented formulations.

Despite promising growth prospects, the market faces notable challenges such as feedstock price volatility, especially for natural detergent alcohols derived from palm and coconut oils, which are influenced by climatic, geopolitical, and supply chain factors. The market also contends with increasing regulatory scrutiny around sustainability claims, requiring transparent and traceable sourcing practices. Synthetic detergent alcohol producers face pressure to reduce their carbon footprint, as petrochemical-derived ingredients face pushbacks from environmentally conscious consumers.

U.S. Detergent Alcohols Market Report Segmentation

This report forecasts revenue growth at the country level and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the U.S. detergent alcohols market report based on application, and source.

• Application Outlook (Revenue, USD Million, 2018 - 2030)
• Laundry Detergents
• Dishwashing Detergents
• Personal Care & Cosmetics
• Industrial Cleaners
• Other Applications
• Source Outlook (Revenue, USD Million, 2018 - 2030)
• Natural
• Synthetic

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Research Methodology
• 1.2. Research Scope & Assumption
• 1.3. Information Procurement
  • 1.3.1. Purchased Database
  • 1.3.2. GVR's Internal Database
  • 1.3.3. Secondary Sources & Third-Party Perspectives
  • 1.3.4. Primary Research
• 1.4. Information Analysis
  • 1.4.1. Data Analysis Models
• 1.5. Market Formulation & Data Visualization
• 1.6. List of Data Sources

Chapter 2. Executive Summary

• 2.1. Market Outlook, 2024 (USD Million) (Kilotons)
• 2.2. Segmental Outlook
• 2.3. Competitive Insights

Chapter 3. US Detergent Alcohols Market Variables, Trends & Scope

• 3.1. Market Lineage/Ancillary Market Outlook
• 3.2. Industry Value Chain Analysis
  • 3.2.1. Sales Channel Analysis
• 3.3. Regulatory Framework
  • 3.3.1. Analyst Perspective
  • 3.3.2. Regulations & Standards
• 3.4. Market Dynamics
  • 3.4.1. Market Driver Analysis
  • 3.4.2. Market Restraint Analysis
  • 3.4.3. Industry Opportunities
  • 3.4.4. Industry Challenges
• 3.5. Business Environmental Tools Analysis: US Detergent Alcohols Market
  • 3.5.1. Porter's Five Forces Analysis
    • 3.5.1.1. Bargaining Power of Suppliers
    • 3.5.1.2. Bargaining Power of Buyers
    • 3.5.1.3. Threat of Substitution
    • 3.5.1.4. Threat of New Entrants
    • 3.5.1.5. Competitive Rivalry
  • 3.5.2. PESTLE Analysis
    • 3.5.2.1. Political Landscape
    • 3.5.2.2. Economic Landscape
    • 3.5.2.3. Social Landscape
    • 3.5.2.4. Technology Landscape
    • 3.5.2.5. Environmental Landscape
    • 3.5.2.6. Legal Landscape

Chapter 4. US Detergent Alcohols Market: Application Estimates & Trend Analysis

• 4.1. Key Takeaways
• 4.2. Application Movement Analysis & Market Share, 2024 & 2030
• 4.3. Global US Detergent Alcohols Market By Application, 2018 - 2030 (USD Million) (Kilotons)
• 4.4. Laundry Detergents
  • 4.4.1. US Detergent Alcohols Market Estimates And Forecasts, for Laundry Detergents, 2018 - 2030 (USD Million)
• 4.5. Dishwashing Detergents
  • 4.5.1. US Detergent Alcohols Market Estimates And Forecasts, for Dishwashing Detergents, 2018 - 2030 (USD Million)
• 4.6. Personal Care & Cosmetics
  • 4.6.1. US Detergent Alcohols Market Estimates And Forecasts, for Personal Care & Cosmetics, 2018 - 2030 (USD Million)
• 4.7. Industrial Cleaners
  • 4.7.1. US Detergent Alcohols Market Estimates And Forecasts, for Industrial Cleaners, 2018 - 2030 (USD Million) (Kilotons)
• 4.8. Other Applications
  • 4.8.1. US Detergent Alcohols Market Estimates And Forecasts, for Other Applications, 2018 - 2030 (USD Million) (Kilotons)

Chapter 5. US Detergent Alcohols Market: Source Estimates & Trend Analysis

• 5.1. Key Takeaways
• 5.2. Source Movement Analysis & Market Share, 2024 & 2030
• 5.3. Global US Detergent Alcohols Market By Source, 2018 - 2030 (USD Million) (Kilotons)
• 5.4. Natural
  • 5.4.1. US Detergent Alcohols Market Estimates And Forecasts, for Natural, 2018 - 2030 (USD Million)
• 5.5. Synthetic
  • 5.5.1. US Detergent Alcohols Market Estimates And Forecasts, for Synthetic, 2018 - 2030 (USD Million)

Chapter 6. Competitive Landscape

• 6.1. Key Players, their Recent Developments, and their Impact on Industry
• 6.2. Competition Categorization
• 6.3. Company Market Position Analysis
• 6.4. Company Heat Map Analysis
• 6.5. Strategy Mapping, 2024
• 6.6. Company Listing
  • 6.6.1. Stepan Company
    • 6.6.1.1. Company Overview
    • 6.6.1.2. Financial Performance
    • 6.6.1.3. Product Type Benchmarking
    • 6.6.1.4. Strategic Initiatives
  • 6.6.2. Kraton Corporation
    • 6.6.2.1. Company Overview
    • 6.6.2.2. Financial Performance
    • 6.6.2.3. Product Type Benchmarking
    • 6.6.2.4. Strategic Initiatives
  • 6.6.3. Procter & Gamble
    • 6.6.3.1. Company Overview
    • 6.6.3.2. Financial Performance
    • 6.6.3.3. Product Type Benchmarking
    • 6.6.3.4. Strategic Initiatives
  • 6.6.4. Vantage Specialty Chemicals, Inc.
    • 6.6.4.1. Company Overview
    • 6.6.4.2. Financial Performance
    • 6.6.4.3. Product Type Benchmarking
    • 6.6.4.4. Strategic Initiatives
  • 6.6.5. Colonial Chemical
    • 6.6.5.1. Company Overview
    • 6.6.5.2. Financial Performance
    • 6.6.5.3. Product Type Benchmarking
    • 6.6.5.4. Strategic Initiatives
  • 6.6.6. Pilot Chemical Company
    • 6.6.6.1. Company Overview
    • 6.6.6.2. Financial Performance
    • 6.6.6.3. Product Type Benchmarking
    • 6.6.6.4. Strategic Initiatives
  • 6.6.7. Oleon NV
    • 6.6.7.1. Company Overview
    • 6.6.7.2. Financial Performance
    • 6.6.7.3. Product Type Benchmarking
    • 6.6.7.4. Strategic Initiatives
  • 6.6.8. Essential Labs
    • 6.6.8.1. Company Overview
    • 6.6.8.2. Financial Performance
    • 6.6.8.3. Product Type Benchmarking
    • 6.6.8.4. Strategic Initiatives
  • 6.6.9. Rita Corporation
    • 6.6.9.1. Company Overview
    • 6.6.9.2. Financial Performance
    • 6.6.9.3. Product Type Benchmarking
    • 6.6.9.4. Strategic Initiatives