TaaS(Truck as a Service) 시장 규모, 점유율, 동향 분석 보고서 : 서비스별, 트럭 유형별, 추진별, 최종 용도별, 지역별, 부문 예측(2025-2033년)

Truck-as-a-Service Market Summary

The global truck-as-a-service market size was estimated at USD 30.69 billion in 2024, and is projected to reach USD 197.07 billion by 2033, growing at a CAGR of 23.7% from 2025 to 2033. The market is gaining momentum, driven by the rising use of telematics, IoT, and predictive analytics that enhance fleet optimization and uptime.

The shift toward asset-light business models, including logistics and freight subscription or pay-per-use services, is encouraging companies to access trucks through services rather than ownership. Rapid expansion in e-commerce, retail, and just-in-time delivery networks is increasing demand for flexible, on-demand truck capacity, while stringent emission regulations are accelerating the adoption of electric and alternative-fuel trucks within Truck-as-a-Service (TaaS) offerings.

Expansion of subscription-based and pay-per-use services in emerging markets presents significant opportunities, alongside the integration of autonomous and semi-autonomous driving technologies that are expected to transform efficiency and safety standards in fleet operations. However, high upfront costs and the complex integration of connected services and EV infrastructure remain key challenges for service providers. In addition, limited charging and refueling infrastructure for electric and fuel cell trucks continues to act as a restraint, restricting large-scale adoption across global fleets.

Companies are progressively opting for service-based access to trucks through vehicle subscription and pay-per-use models, reducing the need for significant capital investment in fleet ownership. This transition allows enterprises to manage operational costs more effectively, enhance fleet utilization, and scale transportation capacity based on fluctuating demand. Additionally, reliance on third-party service providers enables logistics operators to focus on core competencies, such as supply chain optimization and last-mile delivery, while outsourcing fleet management responsibilities. The adoption of subscription and pay-per-use offerings is particularly pronounced in e-commerce, retail, and just-in-time delivery networks, where flexibility and responsiveness are critical. Therefore, this trend is expected to accelerate the expansion of TaaS platforms, especially in regions witnessing rapid industrial and commercial growth.

The rapid growth of e-commerce, retail, and just-in-time delivery networks has been identified as a major driver for the Truck-as-a-Service (TaaS) market, as it increases demand for flexible, on-demand truck capacity. In India, the e-commerce sector achieved a gross merchandise value (GMV) of approximately USD 14 billion in 2025, reflecting a 12% year-on-year growth, according to India Brand Equity Foundation. The industry, valued at USD 125 billion in 2024, is projected to expand to USD 345 billion by 2030, representing a compound annual growth rate (CAGR) of 15%. Furthermore, a joint report by ANAROCK and ETRetail projects that the sector could reach USD 550 billion by 2035, driven by increasing digital adoption and evolving consumer behavior. This surge in e-commerce activity is expected to intensify reliance on TaaS platforms, enabling logistics providers to access trucks on demand and scale operations efficiently.

The deployment of battery electric vehicles (BEVs) and fuel cell electric vehicles (FCEVs) within TaaS platforms is heavily dependent on the availability of reliable and widespread charging or hydrogen refueling networks. In many regions, particularly in emerging markets, the lack of standardized charging stations, slow charging speeds, and uneven geographic coverage present operational challenges for fleet operators. Thus, logistics providers face constraints in planning routes, scheduling deliveries, and maintaining consistent uptime, limiting the ability to scale electric or fuel cell truck adoption efficiently. This infrastructure gap continues to impede the broader transition toward sustainable trucking solutions. Addressing these challenges through investments in public and private charging networks and policy support is expected to be critical for enabling large-scale deployment of electrified and hydrogen-powered fleets globally.

Global Truck-as-a-Service Market Report Segmentation

This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the global truck-as-a-service market report based on service, truck type, propulsion, end-user, and region.

• Service Outlook (Revenue, USD Million, 2021 - 2033)
• Vehicle Subscription & Pay-per-Use
• Full-Service Leasing & Fleet Management
• Freight Capacity-as-a-Service (FaaS)
• Dedicated Fleet Heavy-Duty Trucks (HDT)
• Other Services
• Truck Type Outlook (Revenue, USD Million, 2021 - 2033)
• Heavy-Duty Trucks (HDT)
• Medium-Duty Trucks (MDT)
• Light-Duty Trucks (LDT)
• Propulsion Outlook (Revenue, USD Million, 2021 - 2033)
• Internal Combustion Engine (ICE)
• Battery Electric Vehicle (BEV)
• Hybrid
• Fuel Cell Electric Vehicle (FCEV)
• End-user Outlook (Revenue, USD Million, 2021 - 2033)
• Logistics & Transportation
• Retail & E-commerce
• Manufacturing & Industrial
• Construction & Mining
• Other End Users
• Regional Outlook (Revenue, USD Million, 2021 - 2033)
• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • UK
  • Germany
  • France
• Asia Pacific
  • China
  • India
  • Japan
  • Australia
  • South Korea
• Latin America
  • Brazil
• Middle East & Africa (MEA)
  • UAE
  • Kingdom of Saudi Arabia (KSA)
  • South Africa

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation and Scope
• 1.2. Research Methodology
  • 1.2.1. Information Procurement
• 1.3. Information or Data Analysis
• 1.4. Methodology
• 1.5. Research Scope and Assumptions
• 1.6. Market Formulation & Validation
• 1.7. List of Data Sources

Chapter 2. Executive Summary

• 2.1. Market Outlook
• 2.2. Segment Outlook
• 2.3. Competitive Insights

Chapter 3. Truck-as-a-Service (TaaS) Market Variables, Trends, & Scope

• 3.1. Market Lineage Outlook
• 3.2. Market Dynamics
  • 3.2.1. Market Driver Analysis
  • 3.2.2. Market Restraint Analysis
  • 3.2.3. Industry Challenge
• 3.3. Truck-as-a-Service (TaaS) Market Analysis Tools
  • 3.3.1. Industry Analysis - Porter's
    • 3.3.1.1. Bargaining power of the suppliers
    • 3.3.1.2. Bargaining power of the buyers
    • 3.3.1.3. Threats of substitution
    • 3.3.1.4. Threats from new entrants
    • 3.3.1.5. Competitive rivalry
  • 3.3.2. PESTEL Analysis
    • 3.3.2.1. Political landscape
    • 3.3.2.2. Economic landscape
    • 3.3.2.3. Social Landscape
    • 3.3.2.4. Technological landscape
    • 3.3.2.5. Environmental Landscape
    • 3.3.2.6. Legal landscape

Chapter 4. Truck-as-a-Service (TaaS) Market: Service Estimates & Trend Analysis

• 4.1. Segment Dashboard
  • 4.1.1. Truck-as-a-Service (TaaS) Market: Service Movement Analysis, 2024 & 2033 (USD Million)
• 4.2. Vehicle Subscription & Pay-per-Use
  • 4.2.1. Vehicle Subscription & Pay-per-Use Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
• 4.3. Full-Service Leasing & Fleet Management
  • 4.3.1. Full-Service Leasing & Fleet Management Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
• 4.4. Freight Capacity-as-a-Service (FaaS)
  • 4.4.1. Freight Capacity-as-a-Service (FaaS) Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
• 4.5. Dedicated Fleet Heavy-Duty Trucks (HDT)
  • 4.5.1. Dedicated Fleet Heavy-Duty Trucks (HDT) Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
• 4.6. Other Services
  • 4.6.1. Other Services Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)

Chapter 5. Truck-as-a-Service (TaaS) Market: Truck Type Estimates & Trend Analysis

• 5.1. Segment Dashboard
• 5.2. Truck-as-a-Service (TaaS) Market: Truck Type Movement Analysis, 2024 & 2033 (USD Million)
• 5.3. Heavy-Duty Trucks (HDT)
  • 5.3.1. Heavy-Duty Trucks (HDT) Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
• 5.4. Medium-Duty Trucks (MDT)
  • 5.4.1. Medium-Duty Trucks (MDT) Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
• 5.5. Light-Duty Trucks (LDT)
  • 5.5.1. Light-Duty Trucks (LDT) Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)

Chapter 6. Truck-as-a-Service (TaaS) Market: By Propulsion Estimates & Trend Analysis

• 6.1. Segment Dashboard
• 6.2. Truck-as-a-Service (TaaS) Market: By Propulsion Movement Analysis, 2024 & 2033 (USD Million)
• 6.3. Internal Combustion Engine (ICE)
  • 6.3.1. Internal Combustion Engine (ICE) Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
• 6.4. Battery Electric Vehicle (BEV)
  • 6.4.1. Battery Electric Vehicle (BEV) Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
• 6.5. Hybrid
  • 6.5.1. Hybrid Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
• 6.6. Fuel Cell Electric Vehicle (FCEV)
  • 6.6.1. Fuel Cell Electric Vehicle (FCEV) Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)

Chapter 7. Truck-as-a-Service (TaaS) Market: By End User Estimates & Trend Analysis

• 7.1. Segment Dashboard
• 7.2. Truck-as-a-Service (TaaS) Market: By End User Movement Analysis, 2024 & 2033 (USD Million)
• 7.3. Logistics & Transportation
  • 7.3.1. Logistics & Transportation Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
• 7.4. Retail & E-commerce
  • 7.4.1. Retail & E-commerce Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
• 7.5. Manufacturing & Industrial
  • 7.5.1. Manufacturing & Industrial Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
• 7.6. Construction & Mining
  • 7.6.1. Construction & Mining Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
• 7.7. Other End Users
  • 7.7.1. Other End Users Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)

Chapter 8. Truck-as-a-Service (TaaS) Market: Regional Estimates & Trend Analysis

• 8.1. Truck-as-a-Service (TaaS) Market Share, By Region, 2024 & 2033 (USD Million)
• 8.2. North America
  • 8.2.1. North America Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.2.2. U.S.
    • 8.2.2.1. U.S. Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.2.3. Canada
    • 8.2.3.1. Canada Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.2.4. Mexico
    • 8.2.4.1. Mexico Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
• 8.3. Europe
  • 8.3.1. Europe Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.3.2. UK
    • 8.3.2.1. UK Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.3.3. Germany
    • 8.3.3.1. Germany Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.3.4. France
    • 8.3.4.1. Italy Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
• 8.4. Asia Pacific
  • 8.4.1. Asia Pacific Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.4.2. China
    • 8.4.2.1. China Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.4.3. Japan
    • 8.4.3.1. Japan Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.4.4. India
    • 8.4.4.1. India Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.4.5. South Korea
    • 8.4.5.1. South Korea Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.4.6. Australia
    • 8.4.6.1. Australia Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
• 8.5. Latin America
  • 8.5.1. Latin America Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.5.2. Brazil
    • 8.5.2.1. Brazil Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
• 8.6. Middle East and Africa
  • 8.6.1. Middle East and Africa Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.6.2. UAE
    • 8.6.2.1. UAE Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.6.3. KSA
    • 8.6.3.1. KSA Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)
  • 8.6.4. South Africa
    • 8.6.4.1. South Africa Truck-as-a-Service (TaaS) Market Estimates and Forecasts, 2021 - 2033 (USD Million)

Chapter 9. Competitive Landscape

• 9.1. Company Categorization
• 9.2. Company Market Positioning
• 9.3. Company Heat Map Analysis
• 9.4. Company Profiles/Listing
  • 9.4.1. Daimler Truck AG
    • 9.4.1.1. Participant's Overview
    • 9.4.1.2. Financial Performance
    • 9.4.1.3. Product Benchmarking
    • 9.4.1.4. Strategic Initiatives
  • 9.4.2. AB Volvo
    • 9.4.2.1. Participant's Overview
    • 9.4.2.2. Financial Performance
    • 9.4.2.3. Product Benchmarking
    • 9.4.2.4. Strategic Initiatives
  • 9.4.3. TRATON SE
    • 9.4.3.1. Participant's Overview
    • 9.4.3.2. Financial Performance
    • 9.4.3.3. Product Benchmarking
    • 9.4.3.4. Strategic Initiatives
  • 9.4.4. Tata Motors Limited
    • 9.4.4.1. Participant's Overview
    • 9.4.4.2. Financial Performance
    • 9.4.4.3. Product Benchmarking
    • 9.4.4.4. Strategic Initiatives
  • 9.4.5. Einride AB
    • 9.4.5.1. Participant's Overview
    • 9.4.5.2. Financial Performance
    • 9.4.5.3. Product Benchmarking
    • 9.4.5.4. Strategic Initiatives
  • 9.4.6. BYD Company Limited
    • 9.4.6.1. Participant's Overview
    • 9.4.6.2. Financial Performance
    • 9.4.6.3. Product Benchmarking
    • 9.4.6.4. Strategic Initiatives
  • 9.4.7. Volta Trucks
    • 9.4.7.1. Participant's Overview
    • 9.4.7.2. Financial Performance
    • 9.4.7.3. Product Benchmarking
    • 9.4.7.4. Strategic Initiatives
  • 9.4.8. Xos, Inc.
    • 9.4.8.1. Participant's Overview
    • 9.4.8.2. Financial Performance
    • 9.4.8.3. Product Benchmarking
    • 9.4.8.4. Strategic Initiatives
  • 9.4.9. Nikola Corporation
    • 9.4.9.1. Participant's Overview
    • 9.4.9.2. Financial Performance
    • 9.4.9.3. Product Benchmarking
    • 9.4.9.4. Strategic Initiatives
  • 9.4.10. Hyliion Holdings Corp.
    • 9.4.10.1. Participant's Overview
    • 9.4.10.2. Financial Performance
    • 9.4.10.3. Product Benchmarking
    • 9.4.10.4. Strategic Initiatives