Menthoxypropanediol Market Summary
The global menthoxypropanediol market size was estimated at USD 235.5 million in 2024 and is projected to reach USD 365.1 million by 2033, growing at a CAGR of 5.2% from 2025 to 2033. The market is witnessing steady growth, primarily driven by the rising demand for high-performance cooling agents across cosmetics and personal care applications.
Brands are increasingly formulating advanced skincare, haircare, and personal hygiene products that deliver long-lasting sensory effects. Liquid formulations dominate due to their superior solubility, ease of incorporation, and stability across a wide range of product types, making them the preferred choice for large-scale manufacturers throughout the forecast period. Strong consumption in the cosmetics and personal care sector, driven by surging grooming trends, premium product launches, and expanding use in deodorants, lotions, and after-sun products, continues to fuel market growth.
The biggest opportunity in the market stems from the rapid shift toward sensory-driven formulations in skincare, haircare, and personal hygiene products, where brands are actively seeking safer, longer-lasting, and more stable cooling ingredients to replace traditional menthol. This demand is growing because consumers increasingly prefer products that deliver a premium "freshness experience" without the irritation or volatility associated with conventional cooling agents. As global brands expand into hot-climate regions, particularly in the Asia Pacific, Latin America, and the Middle East, the demand for high-performance cooling compounds is increasing rapidly, creating new opportunities for menthoxypropanediol adoption. At the same time, innovation in encapsulation technologies, water-based formulations, and hybrid active ingredients enables manufacturers to utilize menthoxypropanediol in a wider range of product categories, from leave-on cosmetics to targeted pharmaceutical topicals.
Despite growth prospects, the market faces challenges that could limit its growth momentum. One of the key challenges is the high cost of production and the dependency on specialized synthesis routes, which makes it more expensive than traditional cooling agents and can restrict adoption in price-sensitive markets. Regulatory scrutiny around cosmetic and pharmaceutical ingredients also poses restraints, as manufacturers must meet strict safety, purity, and compliance standards across different regions, increasing development time and cost. In addition, the market faces intense competition from alternative cooling agents, including synthetic menthol derivatives and natural cooling compounds, which can limit the speed of market penetration in new applications. Supply-chain fluctuations, particularly in raw materials used for menthol-derived compounds, further create uncertainties for consistent pricing and availability.
Global Menthoxypropanediol Market Report Segmentation
This report forecasts revenue growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2018 to 2033. For this study, Grand View Research has segmented the global menthoxypropanediol market report based on formulation, end use, and region.
- Formulation Outlook (Volume, Kilotons; Revenue, USD Million, 2018 - 2033)
- Liquid
- Gel
- Encapsulated
- End Use Outlook (Volume, Kilotons; Revenue, USD Million, 2018 - 2033)
- Cosmetics & Personal Care
- Pharmaceuticals
- Food & Beverage
- Other End Use
- Regional Outlook (Volume, Kilotons; Revenue, USD Million, 2018 - 2033)
- North America
- Europe
- Germany
- UK
- France
- Italy
- Spain
- Asia Pacific
- China
- India
- Japan
- South Korea
- Middle East & Africa
- Saudi Arabia
- South Africa
- Latin America
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Research Methodology
- 1.2. Research Scope & Assumption
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Source & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Estimation & Data Visualization
- 1.6. List of Data Sources
Chapter 2. Executive Summary
- 2.1. Market Outlook, 2024 (USD Million) (Kilotons)
- 2.2. Segmental Outlook
- 2.3. Competitive Insights
Chapter 3. Menthoxypropanediol Market Variables, Trends & Scope
- 3.1. Market Lineage/Ancillary Market Outlook
- 3.2. Industry Value Chain Analysis
- 3.2.1. Sales Channel Analysis
- 3.2.2. Manufacturing Trends/Technological Advancements
- 3.2.3. Raw Formulation Trends
- 3.3. Price Trend Analysis, 2018 - 2030
- 3.3.1. Factors Influencing Prices
- 3.4. Regulatory Framework
- 3.4.1. Analyst Perspective
- 3.4.2. Regulations & Standards
- 3.5. Market Dynamics
- 3.5.1. Market Driver Analysis
- 3.5.2. Market Restraint Analysis
- 3.5.3. Industry Opportunities
- 3.5.4. Industry Challenges
- 3.6. Business Other End Use Tools Analysis: Menthoxypropanediol Market
- 3.6.1. Porter's Five Forces Analysis
- 3.6.1.1. Bargaining Power of Suppliers
- 3.6.1.2. Bargaining Power of Buyers
- 3.6.1.3. Threat of Substitution
- 3.6.1.4. Threat of New Entrants
- 3.6.1.5. Competitive Rivalry
- 3.6.2. PESTLE Analysis
- 3.6.2.1. Political Landscape
- 3.6.2.2. Economic Landscape
- 3.6.2.3. Social Landscape
- 3.6.2.4. Polymer Formulation Landscape
- 3.6.2.5. Other End Use Landscape
- 3.6.2.6. Legal Landscape
Chapter 4. Menthoxypropanediol Market: Formulation Estimates & Trend Analysis
- 4.1. Key Takeaways
- 4.2. Formulation Movement Analysis & Market Share, 2024 & 2033
- 4.3. Global Menthoxypropanediol Market By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 4.4. Liquid
- 4.4.1. Menthoxypropanediol Market Estimates And Forecasts, for Liquid, 2018 - 2033 (USD Million)
- 4.5. Gel
- 4.5.1. Menthoxypropanediol Market Estimates And Forecasts, for Gel, 2018 - 2033 (USD Million)
- 4.6. Encapsulated
- 4.6.1. Menthoxypropanediol Market Estimates And Forecasts, for Encapsulated, 2018 - 2033 (USD Million)
Chapter 5. Menthoxypropanediol Market: End Use Estimates & Trend Analysis
- 5.1. Key Takeaways
- 5.2. End Use Movement Analysis & Market Share, 2024 & 2033
- 5.3. Global Menthoxypropanediol Market By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 5.4. Cosmetics & Personal Care
- 5.4.1. Menthoxypropanediol Market Estimates And Forecasts, for Cosmetics & Personal Care, 2018 - 2033 (USD Million)
- 5.5. Pharmaceuticals
- 5.5.1. Menthoxypropanediol Market Estimates And Forecasts, for Pharmaceuticals, 2018 - 2033 (USD Million)
- 5.6. Food & Beverage
- 5.6.1. Menthoxypropanediol Market Estimates And Forecasts, for Food & Beverage, 2018 - 2033 (USD Million)
- 5.7. Other End Use
- 5.7.1. Menthoxypropanediol Market Estimates And Forecasts, for Other End Use, 2018 - 2033 (USD Million)
Chapter 6. Menthoxypropanediol Market: Regional Estimates & Trend Analysis
- 6.1. Key Takeaways
- 6.2. Regional Market Share Analysis, 2024 & 2033
- 6.3. North America
- 6.3.1. North America Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.3.2. North America Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.3.3. North America Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.3.4. U.S.
- 6.3.4.1. U.S. Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.3.4.2. U.S. Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.3.4.3. U.S. Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.3.5. Canada
- 6.3.5.1. Canada Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.3.5.2. Canada Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.3.5.3. Canada Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.3.6. Mexico
- 6.3.6.1. Mexico Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.3.6.2. Mexico Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.3.6.3. Mexico Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.4. Europe
- 6.4.1. Europe Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.2. Europe Menthoxypropanediol Market Estimates And Forecasts, Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.3. Europe Menthoxypropanediol Market Estimates And Forecasts, End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.4. Germany
- 6.4.4.1. Germany Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.4.2. Germany Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.4.3. Germany Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.5. UK
- 6.4.5.1. UK Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.5.2. UK Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.5.3. UK Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.6. France
- 6.4.6.1. France Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.6.2. France Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.6.3. France Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.7. Italy
- 6.4.7.1. Italy Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.7.2. Italy Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.7.3. Italy Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.8. Spain
- 6.4.8.1. Spain Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.8.2. Spain Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.4.8.3. Spain Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.5. Asia Pacific
- 6.5.1. Asia Pacific Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.5.2. Asia Pacific Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.5.3. Asia Pacific Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.5.4. China
- 6.5.4.1. China Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.5.4.2. China Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.5.4.3. China Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.5.5. India
- 6.5.5.1. India Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.5.5.2. India Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.5.5.3. India Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.5.6. Japan
- 6.5.6.1. Japan Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.5.6.2. Japan Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.5.6.3. Japan Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.5.7. South Korea
- 6.5.7.1. South Korea Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.5.7.2. South Korea Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.5.7.3. South Korea Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.6. Middle East & Africa
- 6.6.1. Middle East & Africa Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.6.2. Middle East & Africa Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.6.3. Middle East & Africa Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.6.4. Saudi Arabia
- 6.6.4.1. Saudi Arabia Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.6.4.2. Saudi Arabia Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.6.4.3. Saudi Arabia Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.6.5. South Africa
- 6.6.5.1. South Africa Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.6.5.2. South Africa Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.6.5.3. South Africa Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.7. Latin America
- 6.7.1. Latin America Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.7.2. Latin America Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.7.3. Latin America Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.7.4. Brazil
- 6.7.4.1. Brazil Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.7.4.2. Brazil Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.7.4.3. Brazil Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
- 6.7.5. Argentina
- 6.7.5.1. Argentina Menthoxypropanediol Market Estimates And Forecasts, 2018 - 2033 (USD Million) (Kilotons)
- 6.7.5.2. Argentina Menthoxypropanediol Market Estimates And Forecasts, By Formulation, 2018 - 2033 (USD Million) (Kilotons)
- 6.7.5.3. Argentina Menthoxypropanediol Market Estimates And Forecasts, By End Use, 2018 - 2033 (USD Million) (Kilotons)
Chapter 7. Competitive Landscape
- 7.1. Key Players, their Recent Developments, and their Impact on Industry
- 7.2. Competition Categorization
- 7.3. Company Market Position Analysis
- 7.4. Company Heat Map Analysis
- 7.5. Strategy Mapping, 2024
- 7.6. Company Listing
- 7.6.1. Takasago International Corporation
- 7.6.1.1. Company Overview
- 7.6.1.2. Financial Performance
- 7.6.1.3. Formulation Type Benchmarking
- 7.6.1.4. Strategic Initiatives
- 7.6.2. Vantage Specialty Chemicals
- 7.6.2.1. Company Overview
- 7.6.2.2. Financial Performance
- 7.6.2.3. Formulation Type Benchmarking
- 7.6.2.4. Strategic Initiatives
- 7.6.3. Sinofi Ingredients
- 7.6.3.1. Company Overview
- 7.6.3.2. Financial Performance
- 7.6.3.3. Formulation Type Benchmarking
- 7.6.3.4. Strategic Initiatives
- 7.6.4. Shanghai Vigen Fine Chemical
- 7.6.4.1. Company Overview
- 7.6.4.2. Financial Performance
- 7.6.4.3. Formulation Type Benchmarking
- 7.6.4.4. Strategic Initiatives
- 7.6.5. Penta Fine Ingredients
- 7.6.5.1. Company Overview
- 7.6.5.2. Financial Performance
- 7.6.5.3. Formulation Type Benchmarking
- 7.6.5.4. Strategic Initiatives
- 7.6.6. The Good Scents Company
- 7.6.6.1. Company Overview
- 7.6.6.2. Financial Performance
- 7.6.6.3. Formulation Type Benchmarking
- 7.6.6.4. Strategic Initiatives
- 7.6.7. Ecotech
- 7.6.7.1. Company Overview
- 7.6.7.2. Financial Performance
- 7.6.7.3. Formulation Type Benchmarking
- 7.6.7.4. Strategic Initiatives
- 7.6.8. Chemical Bull
- 7.6.8.1. Company Overview
- 7.6.8.2. Financial Performance
- 7.6.8.3. Formulation Type Benchmarking
- 7.6.8.4. Strategic Initiatives
- 7.6.9. Foreverest Resources Ltd
- 7.6.9.1. Company Overview
- 7.6.9.2. Financial Performance
- 7.6.9.3. Formulation Type Benchmarking
- 7.6.9.4. Strategic Initiatives
- 7.6.10. LGC Standards
- 7.6.10.1. Company Overview
- 7.6.10.2. Financial Performance
- 7.6.10.3. Formulation Type Benchmarking
- 7.6.10.4. Strategic Initiatives