DNA 검사 키트 시장 규모, 점유율, 동향 분석 보고서 : 검체별, 용도별, 최종 용도별, 지역별 및 부문별 예측(2026-2033년)

DNA Test Kits Market Summary

The global DNA test kits market size was valued at USD 2.1 billion in 2025 and is projected to grow from USD 2.4 billion in 2026 to USD 7.2 billion by 2033, at a CAGR of 17.0% from 2026 to 2033. North America dominated the market, accounting for the revenue share of 38.8% in 2025. Growing consumer interest in preventive healthcare and personalized health information is supporting demand for DNA test kits. Wider access to at-home testing is making genetic testing easier to use for ancestry and relationship testing, as well as selected health-related applications.

Market Concentration & Characteristics

The DNA test kits industry is characterized by a high degree of innovation, driven by advancements in whole genome sequencing, genotyping, polymerase chain reaction (PCR), sample collection technologies, and genetic data analysis. Companies are increasingly developing DNA testing solutions that improve test accuracy, expand genetic coverage, reduce processing time, and provide more detailed ancestry, relationship, and health-related insights. For instance, in November 2024, ProPhase Labs launched DNA Complete, a direct-to-consumer genetic testing service based on whole-genome sequencing. It analyzes nearly 100% of a customer's genome and provides health, wellness, and ancestry insights, offering broader genomic coverage than standard DNA ancestry tests.

The DNA test kits market is experiencing moderate M&A activity, with acquisitions aimed at strengthening genetic testing capabilities, expanding testing portfolios, and increasing access to genomic data and analysis technologies. For instance, in May 2025, GeneDx completed its acquisition of Fabric Genomics, an AI-powered genomic interpretation company. The acquisition added Fabric's clinical genomics software to GeneDx's testing capabilities, supporting faster interpretation of whole-exome and whole-genome sequencing results and expanding access to actionable genomic insights.

Global DNA Test Kits Market Report Segmentation

This report forecasts revenue growth and provides an analysis of the latest trends in each of the sub-segments from 2021 to 2033. For this report, Grand View Research has segmented the global DNA test kits market report on the basis of sample, application, end-use, and region:

• Sample Outlook (Revenue, USD Billion, 2021 - 2033)
• Saliva
• Blood
• Tissue
• Teeth and Bone
• Hairs
• Others
• Application Outlook (Revenue, USD Billion, 2021 - 2033)
• Ancestry Testing
• Diet & Nutrition
• Disease Risk Assessment
• Others
• End-use Outlook (Revenue, USD Billion, 2021 - 2033)
• Diagnostics & Forensics Laboratories
• Hospitals
• Academic & Research Institutes
• Others
• Regional Outlook (Revenue, USD Billion, 2021 - 2033)
• North America
  • U.S.
  • Canada
  • Mexico
• Europe
  • UK
  • Germany
  • France
  • Italy
  • Spain
  • Denmark
  • Sweden
  • Norway
• Asia Pacific
  • Japan
  • China
  • India
  • Australia
  • Thailand
  • South Korea
• Latin America
  • Brazil
  • Argentina
• Middle East and Africa (MEA)
  • South Africa
  • Saudi Arabia
  • UAE
  • Kuwait

Table of Contents

Chapter 1. Methodology and Scope

• 1.1. Market Segmentation and Scope
  • 1.1.1. Segment Definitions
    • 1.1.1.1. Sample Segment
    • 1.1.1.2. Application Segment
    • 1.1.1.3. End Use Segment
• 1.2. Regional Scope
• 1.3. Estimates and Forecast Timeline
• 1.4. Objectives
• 1.5. Research Methodology
• 1.6. Information Procurement
  • 1.6.1. Purchased Database
  • 1.6.2. GVR's Internal Database
  • 1.6.3. Secondary Sources
  • 1.6.4. Primary Research
• 1.7. Information or Data Analysis:
  • 1.7.1. Data Analysis Models
• 1.8. Market Formulation & Validation
• 1.9. Model Details
  • 1.9.1. Commodity Flow Analysis
  • 1.9.2. List of Secondary Sources
  • 1.9.3. List of Abbreviations

Chapter 2. Executive Summary

• 2.1. Market Snapshot
• 2.2. Segment Snapshot
• 2.3. Competitive Landscape Snapshot

Chapter 3. Market Variables, Trends, & Scope

• 3.1. Market Lineage Outlook
  • 3.1.1. Parent Market Outlook
  • 3.1.2. Related/Ancillary Market Outlook
• 3.2. Market Dynamics
  • 3.2.1. Market Driver Analysis
    • 3.2.1.1. Rising Consumer Interest in Ancestry and Genetic Health Insights
    • 3.2.1.2. Increasing Prevalence of Genetic Disorders
    • 3.2.1.3. Growing Adoption of Direct-To-Consumer (DTC) Testing
  • 3.2.2. Market Restraint Analysis
    • 3.2.2.1. Privacy and Data Security Concerns Associated with Genetic Information
    • 3.2.2.2. High Cost of Advanced DNA Testing Kits
  • 3.2.3. Market Opportunities Analysis
  • 3.2.4. Market Challenges Analysis
• 3.3. Industry Analysis Tools
  • 3.3.1. Porter's Five Forces Analysis
    • 3.3.1.1. Supplier power
    • 3.3.1.2. Buyer power
    • 3.3.1.3. Substitution threat
    • 3.3.1.4. Threat of new entrant
    • 3.3.1.5. Competitive rivalry
  • 3.3.2. PESTLE Analysis
    • 3.3.2.1. Political landscape
    • 3.3.2.2. Technological landscape
    • 3.3.2.3. Social landscape
    • 3.3.2.4. Economic landscape
    • 3.3.2.5. Legal landscape

Chapter 4. Sample Business Analysis

• 4.1. Segment Dashboard
• 4.2.DNA Test Kits Market: Sample Movement Analysis
• 4.3. Saliva
  • 4.3.1. Saliva Market, 2021 - 2033 (USD Billion)
• 4.4. Blood
  • 4.4.1. Blood Market, 2021 - 2033 (USD Billion)
• 4.5. Tissue
  • 4.5.1. Tissue Market, 2021 - 2033 (USD Billion)
• 4.6. Teeth and Bone
  • 4.6.1. Teeth and Bone Market, 2021 - 2033 (USD Billion)
• 4.7. Hairs
  • 4.7.1. Hairs Market, 2021 - 2033 (USD Billion)
• 4.8. Others
  • 4.8.1. Others Market, 2021 - 2033 (USD Billion)

Chapter 5. Application Business Analysis

• 5.1. Segment Dashboard
• 5.2. DNA Test Kits Market: Application Movement Analysis
• 5.3. Ancestry Testing
  • 5.3.1. Ancestry Testing Market, 2021 - 2033 (USD Billion)
• 5.4. Diet & Nutrition
  • 5.4.1. Diet & Nutrition Market, 2021 - 2033 (USD Billion)
• 5.5. Disease Risk Assessment
  • 5.5.1. Disease Risk Assessment Market, 2021 - 2033 (USD Billion)
• 5.6. Others
  • 5.6.1. Others Market, 2021 - 2033 (USD Billion)

Chapter 6. End Use Business Analysis

• 6.1. Segment Dashboard
• 6.2. DNA Test Kits Market: End Use Movement Analysis
• 6.3. Diagnostics & Forensics Laboratories
  • 6.3.1. Diagnostics & Forensics Laboratories Market, 2021 - 2033 (USD Billion)
• 6.4. Hospitals
  • 6.4.1. Hospitals Market, 2021 - 2033 (USD Billion)
• 6.5. Academic & Research Institutes
  • 6.5.1. Academic & Research Institutes Market, 2021 - 2033 (USD Billion)
• 6.6. Others
  • 6.6.1. Others Market, 2021 - 2033 (USD Billion)

Chapter 7. Regional Business Analysis

• 7.1.DNA Test Kits Market Share by Region, 2025 & 2033
• 7.2. North America
  • 7.2.1. North America DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.2.2. U.S.
    • 7.2.2.1. Key Country Dynamics
    • 7.2.2.2. Competitive Scenario
    • 7.2.2.3. Regulatory Framework
    • 7.2.2.4.U.S. DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.2.3. Canada
    • 7.2.3.1. Key Country Dynamics
    • 7.2.3.2. Competitive Scenario
    • 7.2.3.3. Regulatory Framework
    • 7.2.3.4. Canada DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.2.4. Mexico
    • 7.2.4.1. Key Country Dynamics
    • 7.2.4.2. Competitive Scenario
    • 7.2.4.3. Regulatory Framework
    • 7.2.4.4. Mexico DNA Test Kits Market, 2021 - 2033 (USD Billion)
• 7.3. Europe
  • 7.3.1. Europe DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.3.2. UK
    • 7.3.2.1. Key Country Dynamics
    • 7.3.2.2. Competitive Scenario
    • 7.3.2.3. Regulatory Framework
    • 7.3.2.4. UK DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.3.3. Germany
    • 7.3.3.1. Key Country Dynamics
    • 7.3.3.2. Competitive Scenario
    • 7.3.3.3. Regulatory Framework
    • 7.3.3.4. Germany DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.3.4. France
    • 7.3.4.1. Key Country Dynamics
    • 7.3.4.2. Competitive Scenario
    • 7.3.4.3. Regulatory Framework
    • 7.3.4.4. France DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.3.5. Italy
    • 7.3.5.1. Key Country Dynamics
    • 7.3.5.2. Competitive Scenario
    • 7.3.5.3. Regulatory Framework
    • 7.3.5.4. Italy DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.3.6. Spain
    • 7.3.6.1. Key Country Dynamics
    • 7.3.6.2. Competitive Scenario
    • 7.3.6.3. Regulatory Framework
    • 7.3.6.4. Spain DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.3.7. Denmark
    • 7.3.7.1. Key Country Dynamics
    • 7.3.7.2. Competitive Scenario
    • 7.3.7.3. Regulatory Framework
    • 7.3.7.4. Denmark DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.3.8. Sweden
    • 7.3.8.1. Key Country Dynamics
    • 7.3.8.2. Competitive Scenario
    • 7.3.8.3. Regulatory Framework
    • 7.3.8.4. Sweden DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.3.9. Norway
    • 7.3.9.1. Key Country Dynamics
    • 7.3.9.2. Competitive Scenario
    • 7.3.9.3. Regulatory Framework
    • 7.3.9.4. Norway DNA Test Kits Market, 2021 - 2033 (USD Billion)
• 7.4. Asia Pacific
  • 7.4.1. Asia Pacific DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.4.2. Japan
    • 7.4.2.1. Key Country Dynamics
    • 7.4.2.2. Competitive Scenario
    • 7.4.2.3. Regulatory Framework
    • 7.4.2.4. Japan DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.4.3. China
    • 7.4.3.1. Key Country Dynamics
    • 7.4.3.2. Competitive Scenario
    • 7.4.3.3. Regulatory Framework
    • 7.4.3.4. China DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.4.4. India
    • 7.4.4.1. Key Country Dynamics
    • 7.4.4.2. Competitive Scenario
    • 7.4.4.3. Regulatory Framework
    • 7.4.4.4. India DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.4.5. Australia
    • 7.4.5.1. Key Country Dynamics
    • 7.4.5.2. Competitive Scenario
    • 7.4.5.3. Regulatory Framework
    • 7.4.5.4. Australia DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.4.6. Thailand
    • 7.4.6.1. Key Country Dynamics
    • 7.4.6.2. Competitive Scenario
    • 7.4.6.3. Regulatory Framework
    • 7.4.6.4. Thailand DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.4.7. South Korea
    • 7.4.7.1. Key Country Dynamics
    • 7.4.7.2. Competitive Scenario
    • 7.4.7.3. Regulatory Framework
    • 7.4.7.4. South Korea DNA Test Kits Market, 2021 - 2033 (USD Billion)
• 7.5. Latin America
  • 7.5.1. Latin America DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.5.2. Brazil
    • 7.5.2.1. Key Country Dynamics
    • 7.5.2.2. Competitive Scenario
    • 7.5.2.3. Regulatory Framework
    • 7.5.2.4. Brazil DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.5.3. Argentina
    • 7.5.3.1. Key Country Dynamics
    • 7.5.3.2. Competitive Scenario
    • 7.5.3.3. Regulatory Framework
    • 7.5.3.4. Argentina DNA Test Kits Market, 2021 - 2033 (USD Billion)
• 7.6. Middle East and Africa (MEA)
  • 7.6.1. Middle East and Africa (MEA) DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.6.2. South Africa
    • 7.6.2.1. Key Country Dynamics
    • 7.6.2.2. Competitive Scenario
    • 7.6.2.3. Regulatory Framework
    • 7.6.2.4. South Africa DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.6.3. Saudi Arabia
    • 7.6.3.1. Key Country Dynamics
    • 7.6.3.2. Competitive Scenario
    • 7.6.3.3. Regulatory Framework
    • 7.6.3.4. Saudi Arabia DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.6.4. UAE
    • 7.6.4.1. Key Country Dynamics
    • 7.6.4.2. Competitive Scenario
    • 7.6.4.3. Regulatory Framework
    • 7.6.4.4.UAE DNA Test Kits Market, 2021 - 2033 (USD Billion)
  • 7.6.5. Kuwait
    • 7.6.5.1. Key Country Dynamics
    • 7.6.5.2. Competitive Scenario
    • 7.6.5.3. Regulatory Framework
    • 7.6.5.4. Kuwait DNA Test Kits Market, 2021 - 2033 (USD Billion)

Chapter 8. Competitive Landscape

• 8.1. Company Categorization
• 8.2. Company Market Share/ Position Analysis, 2025
• 8.3. Strategy Mapping
• 8.4. Company Profiles/Listing
  • 8.4.1. Agilent Technologies, Inc.
    • 8.4.1.1. Overview
    • 8.4.1.2. Financial Performance
    • 8.4.1.3. Product Benchmarking
    • 8.4.1.4. Strategic Initiatives
  • 8.4.2. Bio-Rad Laboratories, Inc.
    • 8.4.2.1. Overview
    • 8.4.2.2. Financial Performance
    • 8.4.2.3. Product Benchmarking
    • 8.4.2.4. Strategic Initiatives
  • 8.4.3. Devyser
    • 8.4.3.1. Overview
    • 8.4.3.2. Financial Performance
    • 8.4.3.3. Product Benchmarking
    • 8.4.3.4. Strategic Initiatives
  • 8.4.4. DNA Genotek Inc. (Acquired by OraSure Technologies)
    • 8.4.4.1. Overview
    • 8.4.4.2. Financial Performance
    • 8.4.4.3. Product Benchmarking
    • 8.4.4.4. Strategic Initiatives
  • 8.4.5. GeneProof
    • 8.4.5.1. Overview
    • 8.4.5.2. Financial Performance
    • 8.4.5.3. Product Benchmarking
    • 8.4.5.4. Strategic Initiatives
  • 8.4.6. Norgen Biotek Corp.
    • 8.4.6.1. Overview
    • 8.4.6.2. Financial Performance
    • 8.4.6.3. Product Benchmarking
    • 8.4.6.4. Strategic Initiatives
  • 8.4.7. Omega Bio-tek, Inc.
    • 8.4.7.1. Overview
    • 8.4.7.2. Financial Performance
    • 8.4.7.3. Product Benchmarking
    • 8.4.7.4. Strategic Initiatives
  • 8.4.8. Promega Corporation
    • 8.4.8.1. Overview
    • 8.4.8.2. Financial Performance
    • 8.4.8.3. Product Benchmarking
    • 8.4.8.4. Strategic Initiatives
  • 8.4.9. QIAGEN
    • 8.4.9.1. Overview
    • 8.4.9.2. Financial Performance
    • 8.4.9.3. Product Benchmarking
    • 8.4.9.4. Strategic Initiatives
  • 8.4.10. Thermo Fisher Scientific Inc.
    • 8.4.10.1. Overview
    • 8.4.10.2. Financial Performance
    • 8.4.10.3. Product Benchmarking
    • 8.4.10.4. Strategic Initiatives