세계의 디지털 자산관리 소프트웨어 예측(2025-2028년)

This IDC study provides a sizing of the worldwide digital asset management software market in CY23 and a forecast through 2028 by geographical region. It includes commentary on market growth and emerging trends and provides actionable advice for technology suppliers. This document updates the digital asset management market forecast included in Worldwide Digital Asset Management Software Forecast, 2023-2027 (IDC #US51147823, August 2023)."The digital asset management software market is expected to grow at a CAGR of 9.8% from 2023 to 2028," said James McCormick, senior research director, Persuasive Content and Digital Experience Strategies, IDC. "The rapid adoption of AI in DAM solutions, combined with the improving seamless integration of DAM capabilities into the enterprise technology ecosystem supporting critical functions, is driving its growing importance in experience delivery and overall business success."

IDC Market Forecast Figure

Executive Summary

Advice for Technology Suppliers

Market Forecast

Market Context

• Drivers and Inhibitors
  • Drivers
    • Increasing Demand for Richer, Content-Driven Experiences
    • Adoption of AI into DAM
    • Integration of Cloud-Based Solutions
  • Inhibitors
    • Organization Budget Constraints Due to Economic Uncertainties
    • Integration Challenges with Legacy Systems
• Significant Market Developments
• Changes from Prior Forecast

Market Definition

Methodology

• Historical and Forecast Market Values and Exchange Rates

Related Research