비주류 시장 규모, 점유율, 동향, 예측 : 제품 유형, 포장 유형, 유통 채널, 지역별(2025-2033년)

The global non-alcoholic beverage market size was valued at USD 971.65 Billion in 2024. Looking forward, IMARC Group estimates the market to reach USD 1,448.89 Billion by 2033, exhibiting a CAGR of 4.31% from 2025-2033. Asia Pacific currently dominates the market, holding a market share of over 34.7% in 2024. The non-alcoholic beverage market share is primarily driven by the increasing demand for healthier beverage options, the elevating requirement for single-serve, ready-to-drink non-alcoholic variants, and the inflating income levels of consumers.

Non-alcoholic beverages, also known as mocktails or alcohol-free drinks, have gained popularity in recent years as healthy and refreshing alternatives to alcoholic beverages. They are made using various methods, including mixing juices, syrups, sodas, and other non-alcoholic ingredients, which are then garnished with fruits, herbs, and spices to create a visually appealing and delicious drink. One of the main benefits of non-alcoholic beverages is their nutritional value. These drinks are rich in vitamins, minerals, and antioxidants, as they are typically made using fresh fruit and vegetable juices. When compared to alcoholic beverages, non-alcoholic beverages do not contain alcohol, meaning they are suitable for individuals that do not consume alcohol due to health, religious, or personal reasons. In addition to this, non-alcoholic beverages do not have the potential negative effects of alcohol, such as intoxication, impaired judgment, and increased health risks associated with excessive alcohol consumption. They are also lower in calories than alcoholic beverages, making them a healthier choice. Currently, there are various product variants available, including fruit punches, iced teas, smoothies, mocktails, and homemade lemonades.

Non-Alcoholic Beverage Market Trends:

The global non-alcoholic beverage market is driven by the increasing consumer health awareness. This is further bolstered by the growing demand for healthier beverage options, such as natural fruit juices, kombucha, and functional drinks enriched with vitamins and minerals. Furthermore, the rise of digital media and social media influencers has played a significant role in creating trends and driving consumer preferences towards unique and exotic non-alcoholic beverages, such as craft sodas, specialty teas, and artisanal coffee drinks, which, in turn, is boosting the market growth. Moreover, the growing trend of sustainability and eco-consciousness and the escalating focus on personalized nutrition and customization are bolstering the market growth. Apart from this, the expansion of distribution channels, such as e-commerce and direct-to-consumer sales, and the growing awareness of the impact of sugar and artificial ingredients on health are driving the market growth. In line with this, key market manufacturers are introducing low-sugar, natural, and organic non-alcoholic beverages, such as stevia-sweetened sodas, organic fruit juices, and natural energy drinks, to increase their consumer base, which is creating a positive outlook for the market. The increasing demand for single-serve, portable, and ready-to-drink (RTD) non-alcoholic beverages, such as cold-brew coffees, canned teas, and bottled smoothies, and inflating consumer expenditure power are fueling the market growth.

Key Market Segmentation:

Product Type Insights:

• Carbonated Soft Drinks
• Juices
• Bottled Water
• Sports and Energy Drinks
• RTD Tea and Coffee
• Others

Packaging Type Insights:

• Bottles
• Cans
• Cartons
• Others

Distribution Channel Insights:

• Retail
• Food Service
• Supermarkets and Hypermarkets
• Online Stores
• Others

Regional Insights:

• North America
• United States
• Canada
• Asia-Pacific
• China
• Japan
• India
• South Korea
• Australia
• Indonesia
• Others
• Europe
• Germany
• France
• United Kingdom
• Italy
• Spain
• Russia
• Others
• Latin America
• Brazil
• Mexico
• Others
• Middle East and Africa
• The report has also provided a comprehensive analysis of all the major regional markets, which include North America (the United States and Canada); Europe (Germany, France, the United Kingdom, Italy, Spain, Russia, and others); Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, and others); Latin America (Brazil, Mexico, and others); and the Middle East and Africa.

Competitive Landscape:

• The report has also provided a comprehensive analysis of the competitive landscape in the global non-alcoholic beverage market. Competitive analysis such as market structure, market share by key players, player positioning, top winning strategies, competitive dashboard, and company evaluation quadrant has been covered in the report. Also, detailed profiles of all major companies have been provided. Some of the companies covered include Arizona Beverage Company, Asahi Group Holdings Ltd., Danone S.A., Keurig Dr Pepper Inc., Nestle S.A., Parle Agro Pvt. Ltd., PepsiCo Inc., Primo Water Corporation, Red Bull GmbH, Suja Life LLC, Suntory Beverage & Food Limited and The Coca-Cola Company. Kindly note that this only represents a partial list of companies, and the complete list has been provided in the report.

Key Questions Answered in This Report

• 1.How big is the non-alcoholic beverage market?
• 2.What is the future outlook of non-alcoholic beverage market?
• 3.What are the key factors driving the non-alcoholic beverage market?
• 4.Which region accounts for the largest non-alcoholic beverage market share?
• 5.Which are the leading companies in the global non-alcoholic beverage market?

Table of Contents

1 Preface

2 Scope and Methodology

• 2.1 Objectives of the Study
• 2.2 Stakeholders
• 2.3 Data Sources
  • 2.3.1 Primary Sources
  • 2.3.2 Secondary Sources
• 2.4 Market Estimation
  • 2.4.1 Bottom-Up Approach
  • 2.4.2 Top-Down Approach
• 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

• 4.1 Overview
• 4.2 Key Industry Trends

5 Global Non-Alcoholic Beverage Market

• 5.1 Market Overview
• 5.2 Market Performance
• 5.3 Impact of COVID-19
• 5.4 Market Forecast

6 Market Breakup by Product Type

• 6.1 Carbonated Soft Drinks
  • 6.1.1 Market Trends
  • 6.1.2 Market Forecast
• 6.2 Juices
  • 6.2.1 Market Trends
  • 6.2.2 Market Forecast
• 6.3 Bottled Water
  • 6.3.1 Market Trends
  • 6.3.2 Market Forecast
• 6.4 Sports and Energy Drinks
  • 6.4.1 Market Trends
  • 6.4.2 Market Forecast
• 6.5 RTD Tea and Coffee
  • 6.5.1 Market Trends
  • 6.5.2 Market Forecast
• 6.6 Others
  • 6.6.1 Market Trends
  • 6.6.2 Market Forecast

7 Market Breakup by Packaging Type

• 7.1 Bottles
  • 7.1.1 Market Trends
  • 7.1.2 Market Forecast
• 7.2 Cans
  • 7.2.1 Market Trends
  • 7.2.2 Market Forecast
• 7.3 Cartons
  • 7.3.1 Market Trends
  • 7.3.2 Market Forecast
• 7.4 Others
  • 7.4.1 Market Trends
  • 7.4.2 Market Forecast

8 Market Breakup by Distribution Channel

• 8.1 Retail
  • 8.1.1 Market Trends
  • 8.1.2 Market Forecast
• 8.2 Food Service
  • 8.2.1 Market Trends
  • 8.2.2 Market Forecast
• 8.3 Supermarkets and Hypermarkets
  • 8.3.1 Market Trends
  • 8.3.2 Market Forecast
• 8.4 Online Stores
  • 8.4.1 Market Trends
  • 8.4.2 Market Forecast
• 8.5 Others
  • 8.5.1 Market Trends
  • 8.5.2 Market Forecast

9 Market Breakup by Region

• 9.1 North America
  • 9.1.1 United States
    • 9.1.1.1 Market Trends
    • 9.1.1.2 Market Forecast
  • 9.1.2 Canada
    • 9.1.2.1 Market Trends
    • 9.1.2.2 Market Forecast
• 9.2 Asia-Pacific
  • 9.2.1 China
    • 9.2.1.1 Market Trends
    • 9.2.1.2 Market Forecast
  • 9.2.2 Japan
    • 9.2.2.1 Market Trends
    • 9.2.2.2 Market Forecast
  • 9.2.3 India
    • 9.2.3.1 Market Trends
    • 9.2.3.2 Market Forecast
  • 9.2.4 South Korea
    • 9.2.4.1 Market Trends
    • 9.2.4.2 Market Forecast
  • 9.2.5 Australia
    • 9.2.5.1 Market Trends
    • 9.2.5.2 Market Forecast
  • 9.2.6 Indonesia
    • 9.2.6.1 Market Trends
    • 9.2.6.2 Market Forecast
  • 9.2.7 Others
    • 9.2.7.1 Market Trends
    • 9.2.7.2 Market Forecast
• 9.3 Europe
  • 9.3.1 Germany
    • 9.3.1.1 Market Trends
    • 9.3.1.2 Market Forecast
  • 9.3.2 France
    • 9.3.2.1 Market Trends
    • 9.3.2.2 Market Forecast
  • 9.3.3 United Kingdom
    • 9.3.3.1 Market Trends
    • 9.3.3.2 Market Forecast
  • 9.3.4 Italy
    • 9.3.4.1 Market Trends
    • 9.3.4.2 Market Forecast
  • 9.3.5 Spain
    • 9.3.5.1 Market Trends
    • 9.3.5.2 Market Forecast
  • 9.3.6 Russia
    • 9.3.6.1 Market Trends
    • 9.3.6.2 Market Forecast
  • 9.3.7 Others
    • 9.3.7.1 Market Trends
    • 9.3.7.2 Market Forecast
• 9.4 Latin America
  • 9.4.1 Brazil
    • 9.4.1.1 Market Trends
    • 9.4.1.2 Market Forecast
  • 9.4.2 Mexico
    • 9.4.2.1 Market Trends
    • 9.4.2.2 Market Forecast
  • 9.4.3 Others
    • 9.4.3.1 Market Trends
    • 9.4.3.2 Market Forecast
• 9.5 Middle East and Africa
  • 9.5.1 Market Trends
  • 9.5.2 Market Breakup by Country
  • 9.5.3 Market Forecast

10 SWOT Analysis

• 10.1 Overview
• 10.2 Strengths
• 10.3 Weaknesses
• 10.4 Opportunities
• 10.5 Threats

11 Value Chain Analysis

12 Porters Five Forces Analysis

• 12.1 Overview
• 12.2 Bargaining Power of Buyers
• 12.3 Bargaining Power of Suppliers
• 12.4 Degree of Competition
• 12.5 Threat of New Entrants
• 12.6 Threat of Substitutes

13 Price Analysis

14 Competitive Landscape

• 14.1 Market Structure
• 14.2 Key Players
• 14.3 Profiles of Key Players
  • 14.3.1 Arizona Beverage Company
    • 14.3.1.1 Company Overview
    • 14.3.1.2 Product Portfolio
  • 14.3.2 Asahi Group Holdings Ltd.
    • 14.3.2.1 Company Overview
    • 14.3.2.2 Product Portfolio
    • 14.3.2.3 Financials
    • 14.3.2.4 SWOT Analysis
  • 14.3.3 Danone S.A.
    • 14.3.3.1 Company Overview
    • 14.3.3.2 Product Portfolio
    • 14.3.3.3 Financials
    • 14.3.3.4 SWOT Analysis
  • 14.3.4 Keurig Dr Pepper Inc.
    • 14.3.4.1 Company Overview
    • 14.3.4.2 Product Portfolio
    • 14.3.4.3 Financials
  • 14.3.5 Nestle S.A.
    • 14.3.5.1 Company Overview
    • 14.3.5.2 Product Portfolio
    • 14.3.5.3 Financials
    • 14.3.5.4 SWOT Analysis
  • 14.3.6 Parle Agro Pvt. Ltd.
    • 14.3.6.1 Company Overview
    • 14.3.6.2 Product Portfolio
  • 14.3.7 PepsiCo Inc.
    • 14.3.7.1 Company Overview
    • 14.3.7.2 Product Portfolio
    • 14.3.7.3 Financials
    • 14.3.7.4 SWOT Analysis
  • 14.3.8 Primo Water Corporation
    • 14.3.8.1 Company Overview
    • 14.3.8.2 Product Portfolio
    • 14.3.8.3 SWOT Analysis
  • 14.3.9 Red Bull GmbH
    • 14.3.9.1 Company Overview
    • 14.3.9.2 Product Portfolio
    • 14.3.9.3 SWOT Analysis
  • 14.3.10 Suja Life LLC
    • 14.3.10.1 Company Overview
    • 14.3.10.2 Product Portfolio
  • 14.3.11 Suntory Beverage & Food Limited
    • 14.3.11.1 Company Overview
    • 14.3.11.2 Product Portfolio
    • 14.3.11.3 Financials
  • 14.3.12 The Coca-Cola Company
    • 14.3.12.1 Company Overview
    • 14.3.12.2 Product Portfolio
    • 14.3.12.3 Financials
    • 14.3.12.4 SWOT Analysis