세계의 스마트 디스플레이 시장(2024-2028년)

Abstract

The smart display market is forecasted to grow by USD 10.38 bn during 2023-2028, accelerating at a CAGR of 20.5% during the forecast period. The report on the smart display market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by the increasing number of applications of electronic paper displays (EPDs), the increasing adoption of smart displays in numerous service sectors, and the increasing adoption of smart homes.

Technavio's smart display market is segmented as below:

By Type

• Signage
• Mirror
• Home display

By Application

• Residential
• Commercial

By Geographical Landscape

• North America
• APAC
• Europe
• South America
• Middle East and Africa

This study identifies the innovations in display technology as one of the prime reasons driving the smart display market growth during the next few years. Also, integration of big data analytics and AI in digital signage and the growth of rugged IoT devices in industrial sector will lead to sizable demand in the market.

The report on the smart display market covers the following areas:

• Smart display market sizing
• Smart display market forecast
• Smart display market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading smart display market vendors that include Advantech Co. Ltd., Alphabet Inc., Amazon.com Inc., Avocor Group, Hisense International Co. Ltd., Hitachi Ltd., InFocus, Innolux Corp., Japan Display Inc., Lenovo Group Ltd., Leyard Group, LG Electronics Inc., Panasonic Holdings Corp., Promethean World Ltd., Samsung Electronics Co. Ltd., Sharp Corp., Sony Group Corp., TCL Electronics Holdings Ltd., ViewSonic Corp., WINSTAR Display Co. Ltd, and Xiaomi Communications Co. Ltd.. Also, the smart display market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
• Exhibit 01: Executive Summary - Chart on Market Overview
• Exhibit 02: Executive Summary - Data Table on Market Overview
• Exhibit 03: Executive Summary - Chart on Global Market Characteristics
• Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
• Exhibit 05: Executive Summary - Chart on Market Segmentation by Type
• Exhibit 06: Executive Summary - Chart on Market Segmentation by Application
• Exhibit 07: Executive Summary - Chart on Incremental Growth
• Exhibit 08: Executive Summary - Data Table on Incremental Growth
• Exhibit 09: Executive Summary - Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• 3.1 Market definition
• Exhibit 12: Offerings of vendors included in the market definition
• 3.2 Market segment analysis
• Exhibit 13: Market segments
• 3.3 Market size 2023
• 3.4 Market outlook: Forecast for 2023-2028
• Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
• Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

• 4.1 Global smart display market 2018 - 2022
• Exhibit 18: Historic Market Size - Data Table on global smart display market 2018 - 2022 ($ billion)
• 4.2 Type Segment Analysis 2018 - 2022
• Exhibit 19: Historic Market Size - Type Segment 2018 - 2022 ($ billion)
• 4.3 Application Segment Analysis 2018 - 2022
• Exhibit 20: Historic Market Size - Application Segment 2018 - 2022 ($ billion)
• 4.4 Geography Segment Analysis 2018 - 2022
• Exhibit 21: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
• 4.5 Country Segment Analysis 2018 - 2022
• Exhibit 22: Historic Market Size - Country Segment 2018 - 2022 ($ billion)

5 Five Forces Analysis

• 5.1 Five forces summary
• Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
• 5.2 Bargaining power of buyers
• Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
• 5.3 Bargaining power of suppliers
• Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
• 5.4 Threat of new entrants
• Exhibit 26: Threat of new entrants - Impact of key factors in 2023 and 2028
• 5.5 Threat of substitutes
• Exhibit 27: Threat of substitutes - Impact of key factors in 2023 and 2028
• 5.6 Threat of rivalry
• Exhibit 28: Threat of rivalry - Impact of key factors in 2023 and 2028
• 5.7 Market condition
• Exhibit 29: Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Type

• 6.1 Market segments
• Exhibit 30: Chart on Type - Market share 2023-2028 (%)
• Exhibit 31: Data Table on Type - Market share 2023-2028 (%)
• 6.2 Comparison by Type
• Exhibit 32: Chart on Comparison by Type
• Exhibit 33: Data Table on Comparison by Type
• 6.3 Signage - Market size and forecast 2023-2028
• Exhibit 34: Chart on Signage - Market size and forecast 2023-2028 ($ billion)
• Exhibit 35: Data Table on Signage - Market size and forecast 2023-2028 ($ billion)
• Exhibit 36: Chart on Signage - Year-over-year growth 2023-2028 (%)
• Exhibit 37: Data Table on Signage - Year-over-year growth 2023-2028 (%)
• 6.4 Mirror - Market size and forecast 2023-2028
• Exhibit 38: Chart on Mirror - Market size and forecast 2023-2028 ($ billion)
• Exhibit 39: Data Table on Mirror - Market size and forecast 2023-2028 ($ billion)
• Exhibit 40: Chart on Mirror - Year-over-year growth 2023-2028 (%)
• Exhibit 41: Data Table on Mirror - Year-over-year growth 2023-2028 (%)
• 6.5 Home display - Market size and forecast 2023-2028
• Exhibit 42: Chart on Home display - Market size and forecast 2023-2028 ($ billion)
• Exhibit 43: Data Table on Home display - Market size and forecast 2023-2028 ($ billion)
• Exhibit 44: Chart on Home display - Year-over-year growth 2023-2028 (%)
• Exhibit 45: Data Table on Home display - Year-over-year growth 2023-2028 (%)
• 6.6 Market opportunity by Type
• Exhibit 46: Market opportunity by Type ($ billion)
• Exhibit 47: Data Table on Market opportunity by Type ($ billion)

7 Market Segmentation by Application

• 7.1 Market segments
• Exhibit 48: Chart on Application - Market share 2023-2028 (%)
• Exhibit 49: Data Table on Application - Market share 2023-2028 (%)
• 7.2 Comparison by Application
• Exhibit 50: Chart on Comparison by Application
• Exhibit 51: Data Table on Comparison by Application
• 7.3 Residential - Market size and forecast 2023-2028
• Exhibit 52: Chart on Residential - Market size and forecast 2023-2028 ($ billion)
• Exhibit 53: Data Table on Residential - Market size and forecast 2023-2028 ($ billion)
• Exhibit 54: Chart on Residential - Year-over-year growth 2023-2028 (%)
• Exhibit 55: Data Table on Residential - Year-over-year growth 2023-2028 (%)
• 7.4 Commercial - Market size and forecast 2023-2028
• Exhibit 56: Chart on Commercial - Market size and forecast 2023-2028 ($ billion)
• Exhibit 57: Data Table on Commercial - Market size and forecast 2023-2028 ($ billion)
• Exhibit 58: Chart on Commercial - Year-over-year growth 2023-2028 (%)
• Exhibit 59: Data Table on Commercial - Year-over-year growth 2023-2028 (%)
• 7.5 Market opportunity by Application
• Exhibit 60: Market opportunity by Application ($ billion)
• Exhibit 61: Data Table on Market opportunity by Application ($ billion)

8 Customer Landscape

• 8.1 Customer landscape overview
• Exhibit 62: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation
• Exhibit 63: Chart on Market share By Geographical Landscape 2023-2028 (%)
• Exhibit 64: Data Table on Market share By Geographical Landscape 2023-2028 (%)
• 9.2 Geographic comparison
• Exhibit 65: Chart on Geographic comparison
• Exhibit 66: Data Table on Geographic comparison
• 9.3 North America - Market size and forecast 2023-2028
• Exhibit 67: Chart on North America - Market size and forecast 2023-2028 ($ billion)
• Exhibit 68: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
• Exhibit 69: Chart on North America - Year-over-year growth 2023-2028 (%)
• Exhibit 70: Data Table on North America - Year-over-year growth 2023-2028 (%)
• 9.4 APAC - Market size and forecast 2023-2028
• Exhibit 71: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
• Exhibit 72: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
• Exhibit 73: Chart on APAC - Year-over-year growth 2023-2028 (%)
• Exhibit 74: Data Table on APAC - Year-over-year growth 2023-2028 (%)
• 9.5 Europe - Market size and forecast 2023-2028
• Exhibit 75: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
• Exhibit 76: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
• Exhibit 77: Chart on Europe - Year-over-year growth 2023-2028 (%)
• Exhibit 78: Data Table on Europe - Year-over-year growth 2023-2028 (%)
• 9.6 South America - Market size and forecast 2023-2028
• Exhibit 79: Chart on South America - Market size and forecast 2023-2028 ($ billion)
• Exhibit 80: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
• Exhibit 81: Chart on South America - Year-over-year growth 2023-2028 (%)
• Exhibit 82: Data Table on South America - Year-over-year growth 2023-2028 (%)
• 9.7 Middle East and Africa - Market size and forecast 2023-2028
• Exhibit 83: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
• Exhibit 84: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
• Exhibit 85: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• Exhibit 86: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• 9.8 US - Market size and forecast 2023-2028
• Exhibit 87: Chart on US - Market size and forecast 2023-2028 ($ billion)
• Exhibit 88: Data Table on US - Market size and forecast 2023-2028 ($ billion)
• Exhibit 89: Chart on US - Year-over-year growth 2023-2028 (%)
• Exhibit 90: Data Table on US - Year-over-year growth 2023-2028 (%)
• 9.9 China - Market size and forecast 2023-2028
• Exhibit 91: Chart on China - Market size and forecast 2023-2028 ($ billion)
• Exhibit 92: Data Table on China - Market size and forecast 2023-2028 ($ billion)
• Exhibit 93: Chart on China - Year-over-year growth 2023-2028 (%)
• Exhibit 94: Data Table on China - Year-over-year growth 2023-2028 (%)
• 9.10 South Korea - Market size and forecast 2023-2028
• Exhibit 95: Chart on South Korea - Market size and forecast 2023-2028 ($ billion)
• Exhibit 96: Data Table on South Korea - Market size and forecast 2023-2028 ($ billion)
• Exhibit 97: Chart on South Korea - Year-over-year growth 2023-2028 (%)
• Exhibit 98: Data Table on South Korea - Year-over-year growth 2023-2028 (%)
• 9.11 Germany - Market size and forecast 2023-2028
• Exhibit 99: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
• Exhibit 100: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
• Exhibit 101: Chart on Germany - Year-over-year growth 2023-2028 (%)
• Exhibit 102: Data Table on Germany - Year-over-year growth 2023-2028 (%)
• 9.12 UK - Market size and forecast 2023-2028
• Exhibit 103: Chart on UK - Market size and forecast 2023-2028 ($ billion)
• Exhibit 104: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
• Exhibit 105: Chart on UK - Year-over-year growth 2023-2028 (%)
• Exhibit 106: Data Table on UK - Year-over-year growth 2023-2028 (%)
• 9.13 Market opportunity By Geographical Landscape
• Exhibit 107: Market opportunity By Geographical Landscape ($ billion)
• Exhibit 108: Data Tables on Market opportunity By Geographical Landscape ($ billion)

10 Drivers, Challenges, and Trends

• 10.1 Market drivers
• 10.2 Market challenges
• 10.3 Impact of drivers and challenges
• Exhibit 109: Impact of drivers and challenges in 2023 and 2028
• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview
• 11.2 Vendor landscape
• Exhibit 110: Overview on Criticality of inputs and Factors of differentiation
• 11.3 Landscape disruption
• Exhibit 111: Overview on factors of disruption
• 11.4 Industry risks
• Exhibit 112: Impact of key risks on business

12 Vendor Analysis

• 12.1 Vendors covered
• Exhibit 113: Vendors covered
• 12.2 Market positioning of vendors
• Exhibit 114: Matrix on vendor position and classification
• 12.3 Alphabet Inc.
• Exhibit 115: Alphabet Inc. - Overview
• Exhibit 116: Alphabet Inc. - Business segments
• Exhibit 117: Alphabet Inc. - Key news
• Exhibit 118: Alphabet Inc. - Key offerings
• Exhibit 119: Alphabet Inc. - Segment focus
• 12.4 Amazon.com Inc.
• Exhibit 120: Amazon.com Inc. - Overview
• Exhibit 121: Amazon.com Inc. - Business segments
• Exhibit 122: Amazon.com Inc. - Key news
• Exhibit 123: Amazon.com Inc. - Key offerings
• Exhibit 124: Amazon.com Inc. - Segment focus
• 12.5 Hisense International Co. Ltd.
• Exhibit 125: Hisense International Co. Ltd. - Overview
• Exhibit 126: Hisense International Co. Ltd. - Product / Service
• Exhibit 127: Hisense International Co. Ltd. - Key offerings
• 12.6 Hitachi Ltd.
• Exhibit 128: Hitachi Ltd. - Overview
• Exhibit 129: Hitachi Ltd. - Business segments
• Exhibit 130: Hitachi Ltd. - Key news
• Exhibit 131: Hitachi Ltd. - Key offerings
• Exhibit 132: Hitachi Ltd. - Segment focus
• 12.7 InFocus
• Exhibit 133: InFocus - Overview
• Exhibit 134: InFocus - Product / Service
• Exhibit 135: InFocus - Key offerings
• 12.8 Lenovo Group Ltd.
• Exhibit 136: Lenovo Group Ltd. - Overview
• Exhibit 137: Lenovo Group Ltd. - Business segments
• Exhibit 138: Lenovo Group Ltd. - Key offerings
• Exhibit 139: Lenovo Group Ltd. - Segment focus
• 12.9 Leyard Group
• Exhibit 140: Leyard Group - Overview
• Exhibit 141: Leyard Group - Product / Service
• Exhibit 142: Leyard Group - Key offerings
• 12.10 LG Electronics Inc.
• Exhibit 143: LG Electronics Inc. - Overview
• Exhibit 144: LG Electronics Inc. - Product / Service
• Exhibit 145: LG Electronics Inc. - Key offerings
• 12.11 Panasonic Holdings Corp.
• Exhibit 146: Panasonic Holdings Corp. - Overview
• Exhibit 147: Panasonic Holdings Corp. - Product / Service
• Exhibit 148: Panasonic Holdings Corp. - Key news
• Exhibit 149: Panasonic Holdings Corp. - Key offerings
• 12.12 Samsung Electronics Co. Ltd.
• Exhibit 150: Samsung Electronics Co. Ltd. - Overview
• Exhibit 151: Samsung Electronics Co. Ltd. - Business segments
• Exhibit 152: Samsung Electronics Co. Ltd. - Key news
• Exhibit 153: Samsung Electronics Co. Ltd. - Key offerings
• Exhibit 154: Samsung Electronics Co. Ltd. - Segment focus
• 12.13 Sharp Corp.
• Exhibit 155: Sharp Corp. - Overview
• Exhibit 156: Sharp Corp. - Business segments
• Exhibit 157: Sharp Corp. - Key news
• Exhibit 158: Sharp Corp. - Key offerings
• Exhibit 159: Sharp Corp. - Segment focus
• 12.14 Sony Group Corp.
• Exhibit 160: Sony Group Corp. - Overview
• Exhibit 161: Sony Group Corp. - Business segments
• Exhibit 162: Sony Group Corp. - Key news
• Exhibit 163: Sony Group Corp. - Key offerings
• Exhibit 164: Sony Group Corp. - Segment focus
• 12.15 TCL Electronics Holdings Ltd.
• Exhibit 165: TCL Electronics Holdings Ltd. - Overview
• Exhibit 166: TCL Electronics Holdings Ltd. - Business segments
• Exhibit 167: TCL Electronics Holdings Ltd. - Key news
• Exhibit 168: TCL Electronics Holdings Ltd. - Key offerings
• Exhibit 169: TCL Electronics Holdings Ltd. - Segment focus
• 12.16 ViewSonic Corp.
• Exhibit 170: ViewSonic Corp. - Overview
• Exhibit 171: ViewSonic Corp. - Product / Service
• Exhibit 172: ViewSonic Corp. - Key offerings
• 12.17 Xiaomi Communications Co. Ltd.
• Exhibit 173: Xiaomi Communications Co. Ltd. - Overview
• Exhibit 174: Xiaomi Communications Co. Ltd. - Business segments
• Exhibit 175: Xiaomi Communications Co. Ltd. - Key news
• Exhibit 176: Xiaomi Communications Co. Ltd. - Key offerings
• Exhibit 177: Xiaomi Communications Co. Ltd. - Segment focus

13 Appendix

• 13.1 Scope of the report
• 13.2 Inclusions and exclusions checklist
• Exhibit 178: Inclusions checklist
• Exhibit 179: Exclusions checklist
• 13.3 Currency conversion rates for US$
• Exhibit 180: Currency conversion rates for US$
• 13.4 Research methodology
• Exhibit 181: Research methodology
• Exhibit 182: Validation techniques employed for market sizing
• Exhibit 183: Information sources
• 13.5 List of abbreviations
• Exhibit 184: List of abbreviations