세계의 온라인 프리미엄 화장품 시장(2024-2028년)

Online Premium Cosmetics Market 2024-2028

The online premium cosmetics market is forecasted to grow by USD 8317.5 mn during 2023-2028, accelerating at a CAGR of 4.1% during the forecast period. The report on the online premium cosmetics market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rise in aging population, growing trend of premium brands, and rapid urbanization.

Technavio's online premium cosmetics market is segmented as below:

By Product

• Skincare
• Makeup
• Haircare
• Others

By End-user

• Women
• Men

By Geographical Landscape

• APAC
• North America
• Europe
• South America
• Middle East and Africa

This study identifies the growing preference for organic cosmetics and cosmeceuticals as one of the prime reasons driving the online premium cosmetics market growth during the next few years. Also, increasing online retailing and increasing research and development activities will lead to sizable demand in the market.

The report on the online premium cosmetics market covers the following areas:

• Online Premium Cosmetics Market sizing
• Online Premium Cosmetics Market forecast
• Online Premium Cosmetics Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading online premium cosmetics market vendors that include Amorepacific Corp., Avon Products Inc., Chanel Ltd., Clarins Pte Ltd., Dambiro de, Hermes International SA, Johnson and Johnson Services Inc., Kao Corp., Kose Corp., LOccitane Groupe SA, LOreal SA, LVMH Moet Hennessy Louis Vuitton SE, Manash E-Commerce Pvt. Ltd., Oriflame Cosmetics S.A., PUIG S.L., Revlon Inc., Shiseido Co. Ltd., The Estee Lauder Co. Inc., The Procter and Gamble Co., and Unilever PLC. Also, the online premium cosmetics market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market By Geographical Landscape
  • Executive Summary - Chart on Market Segmentation by Product
  • Executive Summary - Chart on Market Segmentation by End-user
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
  • Parent Market
  • Data Table on - Parent Market
• 2.2 Market characteristics
  • Market characteristics analysis
• 2.3 Value chain analysis
  • Value Chain Analysis

3 Market Sizing

• 3.1 Market definition
  • Offerings of companies included in the market definition
• 3.2 Market segment analysis
  • Market segments
• 3.3 Market size 2023
• 3.4 Market outlook: Forecast for 2023-2028
  • Chart on Global - Market size and forecast 2023-2028 ($ million)
  • Data Table on Global - Market size and forecast 2023-2028 ($ million)
  • Chart on Global Market: Year-over-year growth 2023-2028 (%)
  • Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

• 4.1 Global Online Premium Cosmetics Market 2018 - 2022
  • Historic Market Size - Data Table on Global Online Premium Cosmetics Market 2018 - 2022 ($ million)
• 4.2 Product segment analysis 2018 - 2022
  • Historic Market Size - Product Segment 2018 - 2022 ($ million)
• 4.3 End-user segment analysis 2018 - 2022
  • Historic Market Size - End-user Segment 2018 - 2022 ($ million)
• 4.4 Geography segment analysis 2018 - 2022
  • Historic Market Size - Geography Segment 2018 - 2022 ($ million)
• 4.5 Country segment analysis 2018 - 2022
  • Historic Market Size - Country Segment 2018 - 2022 ($ million)

5 Five Forces Analysis

• 5.1 Five forces summary
  • Five forces analysis - Comparison between 2023 and 2028
• 5.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2023 and 2028
• 5.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2023 and 2028
• 5.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2023 and 2028
• 5.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2023 and 2028
• 5.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2023 and 2028
• 5.7 Market condition
  • Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Product

• 6.1 Market segments
  • Chart on Product - Market share 2023-2028 (%)
  • Data Table on Product - Market share 2023-2028 (%)
• 6.2 Comparison by Product
  • Chart on Comparison by Product
  • Data Table on Comparison by Product
• 6.3 Skincare - Market size and forecast 2023-2028
  • Chart on Skincare - Market size and forecast 2023-2028 ($ million)
  • Data Table on Skincare - Market size and forecast 2023-2028 ($ million)
  • Chart on Skincare - Year-over-year growth 2023-2028 (%)
  • Data Table on Skincare - Year-over-year growth 2023-2028 (%)
• 6.4 Makeup - Market size and forecast 2023-2028
  • Chart on Makeup - Market size and forecast 2023-2028 ($ million)
  • Data Table on Makeup - Market size and forecast 2023-2028 ($ million)
  • Chart on Makeup - Year-over-year growth 2023-2028 (%)
  • Data Table on Makeup - Year-over-year growth 2023-2028 (%)
• 6.5 Haircare - Market size and forecast 2023-2028
  • Chart on Haircare - Market size and forecast 2023-2028 ($ million)
  • Data Table on Haircare - Market size and forecast 2023-2028 ($ million)
  • Chart on Haircare - Year-over-year growth 2023-2028 (%)
  • Data Table on Haircare - Year-over-year growth 2023-2028 (%)
• 6.6 Others - Market size and forecast 2023-2028
  • Chart on Others - Market size and forecast 2023-2028 ($ million)
  • Data Table on Others - Market size and forecast 2023-2028 ($ million)
  • Chart on Others - Year-over-year growth 2023-2028 (%)
  • Data Table on Others - Year-over-year growth 2023-2028 (%)
• 6.7 Market opportunity by Product
  • Market opportunity by Product ($ million)
  • Data Table on Market opportunity by Product ($ million)

7 Market Segmentation by End-user

• 7.1 Market segments
  • Chart on End-user - Market share 2023-2028 (%)
  • Data Table on End-user - Market share 2023-2028 (%)
• 7.2 Comparison by End-user
  • Chart on Comparison by End-user
  • Data Table on Comparison by End-user
• 7.3 Women - Market size and forecast 2023-2028
  • Chart on Women - Market size and forecast 2023-2028 ($ million)
  • Data Table on Women - Market size and forecast 2023-2028 ($ million)
  • Chart on Women - Year-over-year growth 2023-2028 (%)
  • Data Table on Women - Year-over-year growth 2023-2028 (%)
• 7.4 Men - Market size and forecast 2023-2028
  • Chart on Men - Market size and forecast 2023-2028 ($ million)
  • Data Table on Men - Market size and forecast 2023-2028 ($ million)
  • Chart on Men - Year-over-year growth 2023-2028 (%)
  • Data Table on Men - Year-over-year growth 2023-2028 (%)
• 7.5 Market opportunity by End-user
  • Market opportunity by End-user ($ million)
  • Data Table on Market opportunity by End-user ($ million)

8 Customer Landscape

• 8.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation
  • Chart on Market share By Geographical Landscape 2023-2028 (%)
  • Data Table on Market share By Geographical Landscape 2023-2028 (%)
• 9.2 Geographic comparison
  • Chart on Geographic comparison
  • Data Table on Geographic comparison
• 9.3 APAC - Market size and forecast 2023-2028
  • Chart on APAC - Market size and forecast 2023-2028 ($ million)
  • Data Table on APAC - Market size and forecast 2023-2028 ($ million)
  • Chart on APAC - Year-over-year growth 2023-2028 (%)
  • Data Table on APAC - Year-over-year growth 2023-2028 (%)
• 9.4 North America - Market size and forecast 2023-2028
  • Chart on North America - Market size and forecast 2023-2028 ($ million)
  • Data Table on North America - Market size and forecast 2023-2028 ($ million)
  • Chart on North America - Year-over-year growth 2023-2028 (%)
  • Data Table on North America - Year-over-year growth 2023-2028 (%)
• 9.5 Europe - Market size and forecast 2023-2028
  • Chart on Europe - Market size and forecast 2023-2028 ($ million)
  • Data Table on Europe - Market size and forecast 2023-2028 ($ million)
  • Chart on Europe - Year-over-year growth 2023-2028 (%)
  • Data Table on Europe - Year-over-year growth 2023-2028 (%)
• 9.6 South America - Market size and forecast 2023-2028
  • Chart on South America - Market size and forecast 2023-2028 ($ million)
  • Data Table on South America - Market size and forecast 2023-2028 ($ million)
  • Chart on South America - Year-over-year growth 2023-2028 (%)
  • Data Table on South America - Year-over-year growth 2023-2028 (%)
• 9.7 Middle East and Africa - Market size and forecast 2023-2028
  • Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ million)
  • Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
  • Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
• 9.8 US - Market size and forecast 2023-2028
  • Chart on US - Market size and forecast 2023-2028 ($ million)
  • Data Table on US - Market size and forecast 2023-2028 ($ million)
  • Chart on US - Year-over-year growth 2023-2028 (%)
  • Data Table on US - Year-over-year growth 2023-2028 (%)
• 9.9 China - Market size and forecast 2023-2028
  • Chart on China - Market size and forecast 2023-2028 ($ million)
  • Data Table on China - Market size and forecast 2023-2028 ($ million)
  • Chart on China - Year-over-year growth 2023-2028 (%)
  • Data Table on China - Year-over-year growth 2023-2028 (%)
• 9.10 Japan - Market size and forecast 2023-2028
  • Chart on Japan - Market size and forecast 2023-2028 ($ million)
  • Data Table on Japan - Market size and forecast 2023-2028 ($ million)
  • Chart on Japan - Year-over-year growth 2023-2028 (%)
  • Data Table on Japan - Year-over-year growth 2023-2028 (%)
• 9.11 Germany - Market size and forecast 2023-2028
  • Chart on Germany - Market size and forecast 2023-2028 ($ million)
  • Data Table on Germany - Market size and forecast 2023-2028 ($ million)
  • Chart on Germany - Year-over-year growth 2023-2028 (%)
  • Data Table on Germany - Year-over-year growth 2023-2028 (%)
• 9.12 Canada - Market size and forecast 2023-2028
  • Chart on Canada - Market size and forecast 2023-2028 ($ million)
  • Data Table on Canada - Market size and forecast 2023-2028 ($ million)
  • Chart on Canada - Year-over-year growth 2023-2028 (%)
  • Data Table on Canada - Year-over-year growth 2023-2028 (%)
• 9.13 Market opportunity By Geographical Landscape
  • Market opportunity By Geographical Landscape ($ million)
  • Data Tables on Market opportunity By Geographical Landscape ($ million)

10 Drivers, Challenges, and Opportunity/Restraints

• 10.1 Market drivers
• 10.2 Market challenges
• 10.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2023 and 2028
• 10.4 Market opportunities/restraints

11 Competitive Landscape

• 11.1 Overview
• 11.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 11.3 Landscape disruption
  • Overview on factors of disruption
• 11.4 Industry risks
  • Impact of key risks on business

12 Competitive Analysis

• 12.1 Companies profiled
  • Companies covered
• 12.2 Market positioning of companies
  • Matrix on companies position and classification
• 12.3 Chanel Ltd.
  • Chanel Ltd. - Overview
  • Chanel Ltd. - Product / Service
  • Chanel Ltd. - Key offerings
• 12.4 Clarins Pte Ltd.
  • Clarins Pte Ltd. - Overview
  • Clarins Pte Ltd. - Product / Service
  • Clarins Pte Ltd. - Key offerings
• 12.5 Dambiro de
  • Dambiro de - Overview
  • Dambiro de - Product / Service
  • Dambiro de - Key offerings
• 12.6 Hermes International SA
  • Hermes International SA - Overview
  • Hermes International SA - Business segments
  • Hermes International SA - Key news
  • Hermes International SA - Key offerings
  • Hermes International SA - Segment focus
• 12.7 Kao Corp.
  • Kao Corp. - Overview
  • Kao Corp. - Business segments
  • Kao Corp. - Key news
  • Kao Corp. - Key offerings
  • Kao Corp. - Segment focus
• 12.8 Kose Corp.
  • Kose Corp. - Overview
  • Kose Corp. - Product / Service
  • Kose Corp. - Key offerings
• 12.9 LOreal SA
  • LOreal SA - Overview
  • LOreal SA - Business segments
  • LOreal SA - Key news
  • LOreal SA - Key offerings
  • LOreal SA - Segment focus
• 12.10 LVMH Moet Hennessy Louis Vuitton SE
  • LVMH Moet Hennessy Louis Vuitton SE - Overview
  • LVMH Moet Hennessy Louis Vuitton SE - Business segments
  • LVMH Moet Hennessy Louis Vuitton SE - Key news
  • LVMH Moet Hennessy Louis Vuitton SE - Key offerings
  • LVMH Moet Hennessy Louis Vuitton SE - Segment focus
• 12.11 Oriflame Cosmetics S.A.
  • Oriflame Cosmetics S.A. - Overview
  • Oriflame Cosmetics S.A. - Product / Service
  • Oriflame Cosmetics S.A. - Key offerings
• 12.12 PUIG S.L.
  • PUIG S.L. - Overview
  • PUIG S.L. - Product / Service
  • PUIG S.L. - Key offerings
• 12.13 Revlon Inc.
  • Revlon Inc. - Overview
  • Revlon Inc. - Business segments
  • Revlon Inc. - Key offerings
  • Revlon Inc. - Segment focus
• 12.14 Shiseido Co. Ltd.
  • Shiseido Co. Ltd. - Overview
  • Shiseido Co. Ltd. - Product / Service
  • Shiseido Co. Ltd. - Key news
  • Shiseido Co. Ltd. - Key offerings
• 12.15 The Estee Lauder Co. Inc.
  • The Estee Lauder Co. Inc. - Overview
  • The Estee Lauder Co. Inc. - Product / Service
  • The Estee Lauder Co. Inc. - Key news
  • The Estee Lauder Co. Inc. - Key offerings
• 12.16 The Procter and Gamble Co.
  • The Procter and Gamble Co. - Overview
  • The Procter and Gamble Co. - Business segments
  • The Procter and Gamble Co. - Key news
  • The Procter and Gamble Co. - Key offerings
  • The Procter and Gamble Co. - Segment focus
• 12.17 Unilever PLC
  • Unilever PLC - Overview
  • Unilever PLC - Business segments
  • Unilever PLC - Key offerings
  • Unilever PLC - Segment focus

13 Appendix

• 13.1 Scope of the report
• 13.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 13.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 13.4 Research methodology
  • Research methodology
• 13.5 Data procurement
  • Information sources
• 13.6 Data validation
  • Data validation
• 13.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 13.8 Data synthesis
  • Data synthesis
• 13.9 360 degree market analysis
  • 360 degree market analysis
• 13.10 List of abbreviations
  • List of abbreviations