기능성 분말 음료 농축액 시장(2026-2030년)

The global functional powder drinks concentrate market is forecasted to grow by USD 1087.6 mn during 2025-2030, accelerating at a CAGR of 8.5% during the forecast period. The report on the global functional powder drinks concentrate market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by rising consumer prioritization of health and preventative wellness, ascent of convenience and product portability, innovation in formulation and ingredient science.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's global functional powder drinks concentrate market is segmented as below:

By Product

• Powder drinks with sugar
• Sugar-free powder drinks

By Distribution Channel

• Supermarkets and hypermarkets
• Retailers
• Convenience stores
• Online stores
• Discounters

By End-User

• Active lifestyle consumers
• Wellness users
• Beauty consumers
• Seniors

Geography

• APAC
  • China
  • India
  • Japan
  • South Korea
  • Australia
  • Indonesia
• North America
  • US
  • Canada
  • Mexico
• Europe
  • Germany
  • UK
  • France
  • Italy
  • Spain
  • The Netherlands
• Middle East and Africa
  • UAE
  • South Africa
  • Egypt
  • Turkey
• South America
  • Brazil
  • Argentina
  • Chile
• Rest of World (ROW)

This study identifies the hyper-personalization and bespoke nutritional formulations as one of the prime reasons driving the global functional powder drinks concentrate market growth during the next few years. Also, convergence of beauty wellness and nutricosmetics and heightened focus on cognitive health and nootropic formulations will lead to sizable demand in the market.

The report on the global functional powder drinks concentrate market covers the following areas:

• Global functional powder drinks concentrate market sizing
• Global functional powder drinks concentrate market forecast
• Global functional powder drinks concentrate market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading global functional powder drinks concentrate market vendors that include Abbott Laboratories, Ajinomoto Co. Inc., BellRing Brands Inc., Celsius Holdings Inc., Danone SA, Fonterra Cooperative Group Ltd., Glanbia plc, Haleon Plc, Herbalife International Inc., Laird Superfood Inc., Meiji Holdings Co. Ltd., Mondelez International Inc., Nestle SA, Otsuka Pharmaceutical Co Ltd., PepsiCo Inc., The Coca Cola Co., The Kraft Heinz Co., The Simply Good Foods Co., THG Plc, Unilever PLC. Also, the global functional powder drinks concentrate market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Table of Contents

1 Executive Summary

• 1.1 Market overview
  • Executive Summary - Chart on Market Overview
  • Executive Summary - Data Table on Market Overview
  • Executive Summary - Chart on Global Market Characteristics
  • Executive Summary - Chart on Market by Geography
  • Executive Summary - Chart on Market Segmentation by Product
  • Executive Summary - Chart on Market Segmentation by Distribution Channel
  • Executive Summary - Chart on Market Segmentation by End-user
  • Executive Summary - Chart on Incremental Growth
  • Executive Summary - Data Table on Incremental Growth
  • Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

• 2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
• 2.2 Criticality of inputs and Factors of differentiation
• 2.3 Factors of disruption
• 2.4 Impact of drivers and challenges

3 Market Landscape

• 3.1 Market ecosystem
• 3.2 Market characteristics
• 3.3 Value chain analysis

4 Market Sizing

• 4.1 Market definition
• 4.2 Market segment analysis
  • Market segments
• 4.3 Market size 2025
• 4.4 Market outlook: Forecast for 2025-2030

5 Historic Market Size

• 5.1 Global Functional Powder Drinks Concentrate Market 2020 - 2024
  • Historic Market Size - Data Table on Global Functional Powder Drinks Concentrate Market 2020 - 2024 ($ million)
• 5.2 Product segment analysis 2020 - 2024
  • Historic Market Size - Product Segment 2020 - 2024 ($ million)
• 5.3 Distribution Channel segment analysis 2020 - 2024
  • Historic Market Size - Distribution Channel Segment 2020 - 2024 ($ million)
• 5.4 End-user segment analysis 2020 - 2024
  • Historic Market Size - End-user Segment 2020 - 2024 ($ million)
• 5.5 Geography segment analysis 2020 - 2024
  • Historic Market Size - Geography Segment 2020 - 2024 ($ million)
• 5.6 Country segment analysis 2020 - 2024
  • Historic Market Size - Country Segment 2020 - 2024 ($ million)

6 Qualitative Analysis

• 6.1 Impact of AI on Global Functional Powder Drinks Concentrates Market
• 6.2 Impact of Geopolitical Conflicts on Global Functional Powder Drinks Concentrate Market

7 Five Forces Analysis

• 7.1 Five forces summary
  • Five forces analysis - Comparison between 2025 and 2030
• 7.2 Bargaining power of buyers
  • Bargaining power of buyers - Impact of key factors 2025 and 2030
• 7.3 Bargaining power of suppliers
  • Bargaining power of suppliers - Impact of key factors in 2025 and 2030
• 7.4 Threat of new entrants
  • Threat of new entrants - Impact of key factors in 2025 and 2030
• 7.5 Threat of substitutes
  • Threat of substitutes - Impact of key factors in 2025 and 2030
• 7.6 Threat of rivalry
  • Threat of rivalry - Impact of key factors in 2025 and 2030
• 7.7 Market condition

8 Market Segmentation by Product

• 8.1 Market segments
• 8.2 Comparison by Product
• 8.3 Powder drinks with sugar - Market size and forecast 2025-2030
• 8.4 Sugar-free powder drinks - Market size and forecast 2025-2030
• 8.5 Market opportunity by Product
  • Market opportunity by Product ($ million)

9 Market Segmentation by Distribution Channel

• 9.1 Market segments
• 9.2 Comparison by Distribution Channel
• 9.3 Supermarkets and hypermarkets - Market size and forecast 2025-2030
• 9.4 Retailers - Market size and forecast 2025-2030
• 9.5 Convenience stores - Market size and forecast 2025-2030
• 9.6 Online stores - Market size and forecast 2025-2030
• 9.7 Discounters - Market size and forecast 2025-2030
• 9.8 Market opportunity by Distribution Channel
  • Market opportunity by Distribution Channel ($ million)

10 Market Segmentation by End-user

• 10.1 Market segments
• 10.2 Comparison by End-user
• 10.3 Active lifestyle consumers - Market size and forecast 2025-2030
• 10.4 Wellness users - Market size and forecast 2025-2030
• 10.5 Beauty consumers - Market size and forecast 2025-2030
• 10.6 Seniors - Market size and forecast 2025-2030
• 10.7 Market opportunity by End-user
  • Market opportunity by End-user ($ million)

11 Customer Landscape

• 11.1 Customer landscape overview
  • Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

12 Geographic Landscape

• 12.1 Geographic segmentation
• 12.2 Geographic comparison
• 12.3 APAC - Market size and forecast 2025-2030
  • 12.3.1 China - Market size and forecast 2025-2030
  • 12.3.2 India - Market size and forecast 2025-2030
  • 12.3.3 Japan - Market size and forecast 2025-2030
  • 12.3.4 South Korea - Market size and forecast 2025-2030
  • 12.3.5 Australia - Market size and forecast 2025-2030
  • 12.3.6 Indonesia - Market size and forecast 2025-2030
• 12.4 North America - Market size and forecast 2025-2030
  • 12.4.1 US - Market size and forecast 2025-2030
  • 12.4.2 Canada - Market size and forecast 2025-2030
  • 12.4.3 Mexico - Market size and forecast 2025-2030
• 12.5 Europe - Market size and forecast 2025-2030
  • 12.5.1 Germany - Market size and forecast 2025-2030
  • 12.5.2 UK - Market size and forecast 2025-2030
  • 12.5.3 France - Market size and forecast 2025-2030
  • 12.5.4 Italy - Market size and forecast 2025-2030
  • 12.5.5 Spain - Market size and forecast 2025-2030
  • 12.5.6 The Netherlands - Market size and forecast 2025-2030
• 12.6 Middle East and Africa - Market size and forecast 2025-2030
  • 12.6.1 Saudi Arabia - Market size and forecast 2025-2030
  • 12.6.2 UAE - Market size and forecast 2025-2030
  • 12.6.3 South Africa - Market size and forecast 2025-2030
  • 12.6.4 Egypt - Market size and forecast 2025-2030
  • 12.6.5 Turkey - Market size and forecast 2025-2030
• 12.7 South America - Market size and forecast 2025-2030
  • 12.7.1 Brazil - Market size and forecast 2025-2030
  • 12.7.2 Argentina - Market size and forecast 2025-2030
  • 12.7.3 Chile - Market size and forecast 2025-2030
• 12.8 Market opportunity by geography
  • Market opportunity by geography ($ million)
  • Data Tables on Market opportunity by geography ($ million)

13 Drivers, Challenges, and Opportunity

• 13.1 Market drivers
  • Rising consumer prioritization of health and preventative wellness
  • Ascent of convenience and product portability
  • Innovation in formulation and ingredient science
• 13.2 Market challenges
  • Regulatory complexity and substantiation of health claims
  • Intensifying consumer scrutiny and demand for clean labels
  • Supply chain volatility and raw material price instability
• 13.3 Impact of drivers and challenges
  • Impact of drivers and challenges in 2025 and 2030
• 13.4 Market opportunities
  • Hyper-personalization and bespoke nutritional formulations
  • Convergence of beauty wellness and nutricosmetics
  • Heightened focus on cognitive health and nootropic formulations

14 Competitive Landscape

• 14.1 Overview
• 14.2 Competitive Landscape
  • Overview on criticality of inputs and factors of differentiation
• 14.3 Landscape disruption
  • Overview on factors of disruption
• 14.4 Industry risks
  • Impact of key risks on business

15 Competitive Analysis

• 15.1 Companies profiled
  • Companies covered
• 15.2 Company ranking index
  • Company ranking index
• 15.3 Market positioning of companies
  • Matrix on companies position and classification
• 15.4 Abbott Laboratories
  • Abbott Laboratories - Overview
  • Abbott Laboratories - Business segments
  • Abbott Laboratories - Key news
  • Abbott Laboratories - Key offerings
  • Abbott Laboratories - Segment focus
  • SWOT
• 15.5 Ajinomoto Co. Inc.
  • Ajinomoto Co. Inc. - Overview
  • Ajinomoto Co. Inc. - Business segments
  • Ajinomoto Co. Inc. - Key offerings
  • Ajinomoto Co. Inc. - Segment focus
  • SWOT
• 15.6 Celsius Holdings Inc.
  • Celsius Holdings Inc. - Overview
  • Celsius Holdings Inc. - Product / Service
  • Celsius Holdings Inc. - Key offerings
  • SWOT
• 15.7 Danone SA
  • Danone SA - Overview
  • Danone SA - Business segments
  • Danone SA - Key news
  • Danone SA - Key offerings
  • Danone SA - Segment focus
  • SWOT
• 15.8 Fonterra Cooperative Group Ltd.
  • Fonterra Cooperative Group Ltd. - Overview
  • Fonterra Cooperative Group Ltd. - Business segments
  • Fonterra Cooperative Group Ltd. - Key news
  • Fonterra Cooperative Group Ltd. - Key offerings
  • Fonterra Cooperative Group Ltd. - Segment focus
  • SWOT
• 15.9 Haleon Plc
  • Haleon Plc - Overview
  • Haleon Plc - Business segments
  • Haleon Plc - Key offerings
  • Haleon Plc - Segment focus
  • SWOT
• 15.10 Meiji Holdings Co. Ltd.
  • Meiji Holdings Co. Ltd. - Overview
  • Meiji Holdings Co. Ltd. - Business segments
  • Meiji Holdings Co. Ltd. - Key offerings
  • Meiji Holdings Co. Ltd. - Segment focus
  • SWOT
• 15.11 Mondelez International Inc.
  • Mondelez International Inc. - Overview
  • Mondelez International Inc. - Business segments
  • Mondelez International Inc. - Key offerings
  • Mondelez International Inc. - Segment focus
  • SWOT
• 15.12 Nestle SA
  • Nestle SA - Overview
  • Nestle SA - Business segments
  • Nestle SA - Key news
  • Nestle SA - Key offerings
  • Nestle SA - Segment focus
  • SWOT
• 15.13 PepsiCo Inc.
  • PepsiCo Inc. - Overview
  • PepsiCo Inc. - Business segments
  • PepsiCo Inc. - Key news
  • PepsiCo Inc. - Key offerings
  • PepsiCo Inc. - Segment focus
  • SWOT
• 15.14 The Coca Cola Co.
  • The Coca Cola Co. - Overview
  • The Coca Cola Co. - Business segments
  • The Coca Cola Co. - Key news
  • The Coca Cola Co. - Key offerings
  • The Coca Cola Co. - Segment focus
  • SWOT
• 15.15 The Kraft Heinz Co.
  • The Kraft Heinz Co. - Overview
  • The Kraft Heinz Co. - Business segments
  • The Kraft Heinz Co. - Key news
  • The Kraft Heinz Co. - Key offerings
  • The Kraft Heinz Co. - Segment focus
  • SWOT
• 15.16 The Simply Good Foods Co.
  • The Simply Good Foods Co. - Overview
  • The Simply Good Foods Co. - Product / Service
  • The Simply Good Foods Co. - Key offerings
  • SWOT
• 15.17 THG Plc
  • THG Plc - Overview
  • THG Plc - Business segments
  • THG Plc - Key offerings
  • THG Plc - Segment focus
  • SWOT
• 15.18 Unilever PLC
  • Unilever PLC - Overview
  • Unilever PLC - Business segments
  • Unilever PLC - Key news
  • Unilever PLC - Key offerings
  • Unilever PLC - Segment focus
  • SWOT

16 Appendix

• 16.1 Scope of the report
  • Market definition
  • Objectives
  • Notes and caveats
• 16.2 Inclusions and exclusions checklist
  • Inclusions checklist
  • Exclusions checklist
• 16.3 Currency conversion rates for US$
  • Currency conversion rates for US$
• 16.4 Research methodology
  • Research methodology
• 16.5 Data procurement
  • Information sources
• 16.6 Data validation
  • Data validation
• 16.7 Validation techniques employed for market sizing
  • Validation techniques employed for market sizing
• 16.8 Data synthesis
  • Data synthesis
• 16.9 360 degree market analysis
  • 360 degree market analysis
• 16.10 List of abbreviations
  • List of abbreviations