M-Commerce 시장 : 세계 산업 분석, 동향, 시장 규모, 예측(-2027년)

※ 본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문목차를 참고해주시기 바랍니다.

세계의 M-Commerce 시장 규모는 2021-2027년 예측기간에 23.14%의 CAGR로 성장할 것으로 예상됩니다.

세계의 M-Commerce 시장을 조사했으며, 시장 개요, 시장 규모와 예측, 동향, 성장 촉진요인 및 억제요인, 거래·지불 모드·사용자·지역별 분석 등의 정보를 제공합니다.

목차

제1장 서문

• 보고서 설명
• 조사 방법
• 조사 접근법

제2장 주요 요약

• M-Commerce 시장 하이라이트
• M-Commerce 시장 예측
• M-Commerce 시장 지역 하이라이트

제3장 세계의 M-Commerce 시장 개요

• 서론
• 시장 역학
  • 성장 촉진요인
  • 성장 억제요인
  • 시장 기회
• M-Commerce 시장에 대한 COVID-19의 영향 분석
• Porter's Five Forces 분석
• IGR-성장 매트릭스 분석
  • IGR-거래별 성장 매트릭스 분석
  • IGR-지불 모드별 성장 매트릭스 분석
  • IGR-사용자별 성장 매트릭스 분석
  • IGR-지역별 성장 매트릭스 분석
• M-Commerce 시장 밸류체인 분석

제4장 M-Commerce 시장 거시적 지표 분석

제5장 거래별 세계의 M-Commerce 시장

• M 소매
• M 발권/예약
• M 청구
• 기타 M-Commerce 서비스

제6장 지불 모드별 세계의 M-Commerce 시장

• NFC
• 프리미엄 SMS
• WAP
• 캐리어 과금

제7장 사용자별 세계의 M-Commerce 시장

• 스마트 디바이스
• 피처폰

제8장 지역별 세계의 M-Commerce 시장(2021-2027년)

• 북미
  • 거래별 북미의 M-Commerce 시장
  • 지불 모드별 북미의 M-Commerce 시장
  • 사용자별 북미의 M-Commerce 시장
  • 국가별 북미의 M-Commerce 시장
• 유럽
  • 거래별 유럽의 M-Commerce 시장
  • 지불 모드별 유럽의 M-Commerce 시장
  • 사용자별 유럽의 M-Commerce 시장
  • 국가별 유럽의 M-Commerce 시장
• 아시아태평양
  • 거래별 아시아태평양의 M-Commerce 시장
  • 지불 모드별 아시아태평양의 M-Commerce 시장
  • 사용자별 아시아태평양의 M-Commerce 시장
  • 국가별 아시아태평양의 M-Commerce 시장
• 기타 지역
  • 거래별 기타 지역의 M-Commerce 시장
  • 지불 모드별 기타 지역의 M-Commerce 시장
  • 사용자별 기타 지역의 M-Commerce 시장
  • 하위 지역별 기타 지역의 M-Commerce 시장

제9장 기업 개요와 경쟁 상황

• 세계의 M-Commerce 시장 경쟁 상황
• 기업 개요
  • Ericsson
  • Gemalto
  • Google
  • IBM
  • MasterCard
  • Mopay
  • Oxygen8
  • PayPal
  • SAP
  • Alibaba Group Holding Ltd

The report on the global m-commerce market provides qualitative and quantitative analysis for the period from 2019 to 2027. The report predicts the global m-commerce market to grow with a CAGR of 23.14% over the forecast period from 2021-2027. The study on m-commerce market covers the analysis of the leading geographies such as North America, Europe, Asia-Pacific, and RoW for the period of 2019 to 2027.

The report on m-commerce market is a comprehensive study and presentation of drivers, restraints, opportunities, demand factors, market size, forecasts, and trends in the global m-commerce market over the period of 2019 to 2027. Moreover, the report is a collective presentation of primary and secondary research findings.

Porter's five forces model in the report provides insights into the competitive rivalry, supplier and buyer positions in the market and opportunities for the new entrants in the global m-commerce market over the period of 2019 to 2027. Further, IGR- Growth Matrix gave in the report brings an insight into the investment areas that existing or new market players can consider.

Report Findings

1) Drivers

• The advancement in mobile technology and increased smartphone penetration have led to significant growth in the global mobile commerce market over the past few years

2) Restraints

• Few developing nations are struggling to deliver good internet services to its customer which can hinder the market growth of the m-commerce market

3) Opportunities

• Optimization of device capabilities and rising awareness for mobile applications and services may provide new opportunities to m-commerce market growth in the forecast period.

Research Methodology

A) Primary Research

Our primary research involves extensive interviews and analysis of the opinions provided by the primary respondents. The primary research starts with identifying and approaching the primary respondents, the primary respondents are approached include

• 1. Key Opinion Leaders associated with Infinium Global Research
• 2. Internal and External subject matter experts
• 3. Professionals and participants from the industry

Our primary research respondents typically include

• 1. Executives working with leading companies in the market under review
• 2. Product/brand/marketing managers
• 3. CXO level executives
• 4. Regional/zonal/ country managers
• 5. Vice President level executives.

B) Secondary Research

Secondary research involves extensive exploring through the secondary sources of information available in both the public domain and paid sources. At Infinium Global Research, each research study is based on over 500 hours of secondary research accompanied by primary research. The information obtained through the secondary sources is validated through the crosscheck on various data sources.

The secondary sources of the data typically include

• 1. Company reports and publications
• 2. Government/institutional publications
• 3. Trade and associations journals
• 4. Databases such as WTO, OECD, World Bank, and among others.
• 5. Websites and publications by research agencies

Segment Covered

The global m-commerce market is segmented on the basis of transactions, payment modes, and users.

The Global M-commerce Market by Transactions

• M-retailing
• M Ticketing/Booking
• M Billing
• Other M-commerce Services

The Global M-commerce Market by Payment Modes

• NFC
• Premium SMS
• WAP
• Carrier Billing

The Global M-commerce Market by Users

• Smart Devices
• Feature Phones

Company Profiles

The companies covered in the report include

• Ericsson
• Gemalto
• Google
• IBM
• MasterCard
• Mopay
• Oxygen8
• PayPal
• SAP
• Alibaba Group Holding Ltd

What does this Report Deliver?

1. Comprehensive analysis of the global as well as regional markets of the m-commerce market.

2. Complete coverage of all the segments in the m-commerce market to analyze the trends, developments in the global market and forecast of market size up to 2027.

3. Comprehensive analysis of the companies operating in the global m-commerce market. The company profile includes analysis of product portfolio, revenue, SWOT analysis and latest developments of the company.

4. IGR- Growth Matrix presents an analysis of the product segments and geographies that market players should focus to invest, consolidate, expand and/or diversify.

Table of Contents

1. Preface

• 1.1. Report Description
• 1.2. Research Methods
• 1.3. Research Approaches

2. Executive Summary

• 2.1. M-commerce Market Highlights
• 2.2. M-commerce Market Projection
• 2.3. M-commerce Market Regional Highlights

3. Global M-commerce Market Overview

• 3.1. Introduction
• 3.2. Market Dynamics
  • 3.2.1. Drivers
  • 3.2.2. Restraints
  • 3.2.3. Opportunities
• 3.3. Analysis of COVID-19 impact on the M-commerce Market
• 3.4. Porter's Five Forces Analysis
• 3.5. IGR-Growth Matrix Analysis
  • 3.5.1. IGR-Growth Matrix Analysis by Transactions
  • 3.5.2. IGR-Growth Matrix Analysis by Payment Modes
  • 3.5.3. IGR-Growth Matrix Analysis by Users
  • 3.5.4. IGR-Growth Matrix Analysis by Region
• 3.6. Value Chain Analysis of M-commerce Market

4. M-commerce Market Macro Indicator Analysis

5. Global M-commerce Market by Transactions

• 5.1. M-retailing
• 5.2. M Ticketing/Booking
• 5.3. M Billing
• 5.4. Other M-commerce Services

6. Global M-commerce Market by Payment Modes

• 6.1. NFC
• 6.2. Premium SMS
• 6.3. WAP
• 6.4. Carrier Billing

7. Global M-commerce Market by Users

• 7.1. Smart Devices
• 7.2. Feature Phones

8. Global M-commerce Market by Region 2021-2027

• 8.1. North America
  • 8.1.1. North America M-commerce Market by Transactions
  • 8.1.2. North America M-commerce Market by Payment Modes
  • 8.1.3. North America M-commerce Market by Users
  • 8.1.4. North America M-commerce Market by Country
• 8.2. Europe
  • 8.2.1. Europe M-commerce Market by Transactions
  • 8.2.2. Europe M-commerce Market by Payment Modes
  • 8.2.3. Europe M-commerce Market by Users
  • 8.2.4. Europe M-commerce Market by Country
• 8.3. Asia-Pacific
  • 8.3.1. Asia-Pacific M-commerce Market by Transactions
  • 8.3.2. Asia-Pacific M-commerce Market by Payment Modes
  • 8.3.3. Asia-Pacific M-commerce Market by Users
  • 8.3.4. Asia-Pacific M-commerce Market by Country
• 8.4. RoW
  • 8.4.1. RoW M-commerce Market by Transactions
  • 8.4.2. RoW M-commerce Market by Payment Modes
  • 8.4.3. RoW M-commerce Market by Users
  • 8.4.4. RoW M-commerce Market by Sub-region

9. Company Profiles and Competitive Landscape

• 9.1. Competitive Landscape in the Global M-commerce Market
• 9.2. Companies Profiles
  • 9.2.1. Ericsson
  • 9.2.2. Gemalto
  • 9.2.3. Google
  • 9.2.4. IBM
  • 9.2.5. MasterCard
  • 9.2.6. Mopay
  • 9.2.7. Oxygen8
  • 9.2.8. PayPal
  • 9.2.9. SAP
  • 9.2.10. Alibaba Group Holding Ltd