포장용 테이프 인쇄 시장 : 제품, 소재, 메커니즘, 인쇄 잉크, 용도별 - 세계 예측(2025-2030년)

The Packaging Tape Printing Market was valued at USD 315.00 million in 2023, expected to reach USD 334.37 million in 2024, and is projected to grow at a CAGR of 7.16%, to USD 511.42 million by 2030.

The packaging tape printing market encompasses the production and customization of adhesive tapes used for sealing, labeling, and branding packages. Its necessity stems from the increasing demand for customized and branded packaging solutions that enhance consumer experience and brand visibility. Applications predominantly include logistics, e-commerce, manufacturing, and retail sectors where they are used for packaging goods securely while simultaneously serving as a medium for marketing and information dissemination. Key influencing factors driving growth in this market include the rising e-commerce sector, increasing globalization of supply chains, and a heightened focus on sustainable and eco-friendly packaging solutions. Additionally, advancements in digital printing technology have opened up new avenues for customization, thus fostering growth. Potential opportunities lie in the expansion of e-commerce and rising demand for smart packaging solutions that integrate technology for tracking and security. To capitalize on these opportunities, businesses should invest in R&D for biodegradable tapes and explore partnerships with courier and logistics companies to offer integrated solutions.

However, challenges such as fluctuating raw material prices, stringent environmental regulations, and intense competition from unorganized sectors may impede growth. The market is also susceptible to volatility in economic factors, impacting consumer spending patterns. To overcome these limitations, companies could focus on innovative sustainable materials and smart packaging technologies which enhance value and reduce environmental impact. The nature of the market is dynamic, with ongoing shifts towards personalization and sustainability. Areas ripe for innovation include eco-friendly adhesive solutions, lightweight materials that reduce shipping costs, and intelligent tapes embedded with RFID technology for enhanced security and efficiency. By focusing on these areas, businesses can achieve a competitive edge by addressing consumer and regulatory demands while leveraging technology to improve operational efficiencies and ensure continuous market relevance.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Packaging Tape Printing Market

The Packaging Tape Printing Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rising business strategies for product differentiation and increase brand awareness
  • Increasing penetration of digital printing and significant growth of e-commerce sector
  • Demand for aesthetic appeal and attractive printing styles on packaging tape
• Market Restraints
  • Rising printing costs and chance of easy contamination
• Market Opportunities
  • Advancements in the packaging tape printing technology
  • Rapid shift towards the sustainable printing methods
• Market Challenges
  • Fluctuating material prices and stringent packaging & printing regulation

Porter's Five Forces: A Strategic Tool for Navigating the Packaging Tape Printing Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Packaging Tape Printing Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Packaging Tape Printing Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Packaging Tape Printing Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Packaging Tape Printing Market

A detailed market share analysis in the Packaging Tape Printing Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Packaging Tape Printing Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Packaging Tape Printing Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Packaging Tape Printing Market

A strategic analysis of the Packaging Tape Printing Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Packaging Tape Printing Market, highlighting leading vendors and their innovative profiles. These include Becpak Printed Tapes, Biopack & Logistics BVBA, Canon Inc., Cenveo Worldwide Limited, Continental Tape Printers, DuPont de Nemours, Inc., EC Labels LTD., Fast Printing Group Pty Ltd, Kangaroo group, a.s., Laro Tape B.V., Lixin Adhesive Technology (Shanghai) Co., Ltd., MaverickLabel.Com, Inc., Phoenix Tape & Supply, Pixartprinting S.p.A., Quad/Graphics, Inc., R.R. Donnelley & Sons Company, Satyam Enterprises, Shurtape Technologies, LLC, Siat S.p.A, Tape Jungle, The Eco Solution, LLC, Uline, Ventamac Packaging, Windmill Tapes and Labels Ltd, and Xerox Corporation.

Market Segmentation & Coverage

This research report categorizes the Packaging Tape Printing Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Product, market is studied across Acrylic Carton Sealing Tape, Hot Melt Carton Sealing Tape, and Natural Rubber Carton Sealing Tape.
• Based on Material, market is studied across Polypropylene and Polyvinyl Chloride.
• Based on Mechanism, market is studied across Digital Printing, Flexography, Gravure, Lithography, and Screen Printing.
• Based on Printing Ink, market is studied across Solvent-Based Ink, UV-Curable Ink, and Water-Based Ink.
• Based on Application, market is studied across Consumer Durables, Food & Beverages, and Transportation & Logistics.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rising business strategies for product differentiation and increase brand awareness
    • 5.1.1.2. Increasing penetration of digital printing and significant growth of e-commerce sector
    • 5.1.1.3. Demand for aesthetic appeal and attractive printing styles on packaging tape
  • 5.1.2. Restraints
    • 5.1.2.1. Rising printing costs and chance of easy contamination
  • 5.1.3. Opportunities
    • 5.1.3.1. Advancements in the packaging tape printing technology
    • 5.1.3.2. Rapid shift towards the sustainable printing methods
  • 5.1.4. Challenges
    • 5.1.4.1. Fluctuating material prices and stringent packaging & printing regulation
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Packaging Tape Printing Market, by Product

• 6.1. Introduction
• 6.2. Acrylic Carton Sealing Tape
• 6.3. Hot Melt Carton Sealing Tape
• 6.4. Natural Rubber Carton Sealing Tape

7. Packaging Tape Printing Market, by Material

• 7.1. Introduction
• 7.2. Polypropylene
• 7.3. Polyvinyl Chloride

8. Packaging Tape Printing Market, by Mechanism

• 8.1. Introduction
• 8.2. Digital Printing
• 8.3. Flexography
• 8.4. Gravure
• 8.5. Lithography
• 8.6. Screen Printing

9. Packaging Tape Printing Market, by Printing Ink

• 9.1. Introduction
• 9.2. Solvent-Based Ink
• 9.3. UV-Curable Ink
• 9.4. Water-Based Ink

10. Packaging Tape Printing Market, by Application

• 10.1. Introduction
• 10.2. Consumer Durables
• 10.3. Food & Beverages
• 10.4. Transportation & Logistics

11. Americas Packaging Tape Printing Market

• 11.1. Introduction
• 11.2. Argentina
• 11.3. Brazil
• 11.4. Canada
• 11.5. Mexico
• 11.6. United States

12. Asia-Pacific Packaging Tape Printing Market

• 12.1. Introduction
• 12.2. Australia
• 12.3. China
• 12.4. India
• 12.5. Indonesia
• 12.6. Japan
• 12.7. Malaysia
• 12.8. Philippines
• 12.9. Singapore
• 12.10. South Korea
• 12.11. Taiwan
• 12.12. Thailand
• 12.13. Vietnam

13. Europe, Middle East & Africa Packaging Tape Printing Market

• 13.1. Introduction
• 13.2. Denmark
• 13.3. Egypt
• 13.4. Finland
• 13.5. France
• 13.6. Germany
• 13.7. Israel
• 13.8. Italy
• 13.9. Netherlands
• 13.10. Nigeria
• 13.11. Norway
• 13.12. Poland
• 13.13. Qatar
• 13.14. Russia
• 13.15. Saudi Arabia
• 13.16. South Africa
• 13.17. Spain
• 13.18. Sweden
• 13.19. Switzerland
• 13.20. Turkey
• 13.21. United Arab Emirates
• 13.22. United Kingdom

14. Competitive Landscape

• 14.1. Market Share Analysis, 2023
• 14.2. FPNV Positioning Matrix, 2023
• 14.3. Competitive Scenario Analysis
• 14.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Becpak Printed Tapes
• 2. Biopack & Logistics BVBA
• 3. Canon Inc.
• 4. Cenveo Worldwide Limited
• 5. Continental Tape Printers
• 6. DuPont de Nemours, Inc.
• 7. EC Labels LTD.
• 8. Fast Printing Group Pty Ltd
• 9. Kangaroo group, a.s.
• 10. Laro Tape B.V.
• 11. Lixin Adhesive Technology (Shanghai) Co., Ltd.
• 12. MaverickLabel.Com, Inc.
• 13. Phoenix Tape & Supply
• 14. Pixartprinting S.p.A.
• 15. Quad/Graphics, Inc.
• 16. R.R. Donnelley & Sons Company
• 17. Satyam Enterprises
• 18. Shurtape Technologies, LLC
• 19. Siat S.p.A
• 20. Tape Jungle
• 21. The Eco Solution, LLC
• 22. Uline
• 23. Ventamac Packaging
• 24. Windmill Tapes and Labels Ltd
• 25. Xerox Corporation