클라우드 서비스 중개 시장 : 서비스 유형, 클라우드 도입 모델, 서비스 제공 형태, 조직 규모, 산업 분야, 최종사용자별 - 세계 예측(2025-2030년)

The Cloud Services Brokerage Market was valued at USD 9.42 billion in 2023, expected to reach USD 10.61 billion in 2024, and is projected to grow at a CAGR of 14.87%, to USD 24.88 billion by 2030.

Cloud Services Brokerage (CSB) involves intermediating in the cloud services ecosystem, facilitating the selection, consumption, and management of various cloud services on behalf of consumers and enterprises. Its primary necessity stems from the growing complexity in managing diverse cloud environments efficiently and securely. CSBs address these needs by offering services like cloud integration, management, and billing, ensuring organizations can seamlessly adopt and optimize cloud technologies. The application covers diverse sectors, including IT, healthcare, finance, and retail, each leveraging CSBs to streamline cloud operations and enhance service delivery. End-use entities range from large enterprises seeking extensive cloud integrations to SMEs needing focused cloud solutions.

Market growth factors include the increasing adoption of multi-cloud strategies, the rising demand for hybrid cloud solutions, and the ongoing digital transformation across industries. Additionally, the focus on cost optimization and resource efficiency in cloud deployments propels CSB adoption. Opportunities abound in developing advanced brokerage solutions using AI and machine learning for predictive analytics and automation. There is potential in expanding service portfolios to include security management and compliance support as regulatory demands increase.

Despite these opportunities, the market faces challenges such as the complexity of integrating diverse cloud solutions, data privacy concerns, and the rapid pace of technological change, which can outstrip the capabilities of existing CSB models. Businesses must also navigate intense competition and the need for constant innovation to stay relevant.

Innovation and research can focus on enhancing interoperability across cloud platforms and developing robust, user-friendly interfaces for managing complex cloud services portfolios. Further, there's a need for research into security-enhanced cloud brokerage solutions that address data protection and compliance requirements. The CSB market is dynamic, characterized by relentless evolution to meet growing needs; thus, collaboration with technology providers and investment in R&D can drive significant growth, positioning firms to capitalize on emerging demands.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Cloud Services Brokerage Market

The Cloud Services Brokerage Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing adoption of cloud services as part of digital transformation strategies to stay competitive, innovate faster, and improve operational efficiency
  • Rise of cloud service integrations of disparate cloud services, enabling seamless workflow across various platforms
  • Stringent data protection and privacy regulations in businesses need expertise ensuring compliance in cloud environments
• Market Restraints
  • Network reliability and latency issues on internet connectivity for cloud services
• Market Opportunities
  • Technology advancements in emerging technologies such as artificial intelligence (AI) and automation to enhance automated management of cloud resources
  • Expansion of services into localizing offerings to cater to regional legal, cultural, and operational needs
• Market Challenges
  • Complexity in Integration of cloud service brokers with disparate systems, different APIs, and varied data formats

Porter's Five Forces: A Strategic Tool for Navigating the Cloud Services Brokerage Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Cloud Services Brokerage Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Cloud Services Brokerage Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Cloud Services Brokerage Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Cloud Services Brokerage Market

A detailed market share analysis in the Cloud Services Brokerage Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Cloud Services Brokerage Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Cloud Services Brokerage Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Cloud Services Brokerage Market

A strategic analysis of the Cloud Services Brokerage Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Cloud Services Brokerage Market, highlighting leading vendors and their innovative profiles. These include Accenture PLC, Arrow Electronics, Inc., Atos SE, BitTitan, Inc., Capgemini SE, Cisco Systems, Inc., CloudFX, Cognizant Technology Solutions Corporation, DXC Technology Company, Fujitsu Ltd., Hewlett Packard Enterprise Development LP, IBM Corporation, InContinuum Software, Infosys Limited, Jamcracker, Inc., NEC Corporation, Nephos Technologies, NTT Data Inc., Rackspace Technology, Rightscale Inc. by Flexera Software, Tata Consultancy Services, Tech Mahindra Limited, VMware, Inc., and Wipro Limited.

Market Segmentation & Coverage

This research report categorizes the Cloud Services Brokerage Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Service Type, market is studied across Enablement Services, Integration & Sourcing, Operations Management, Reporting & Analytics, Service Arbitrage, Service Catalog Management, Service Intermediation, and Vendor Management. The Operations Management is further studied across Change Management, Configuration Management, and Incident Management. The Reporting & Analytics is further studied across Billing & Cost Analytics, Compliance Reports, and Usage Analytics. The Vendor Management is further studied across Performance Monitoring and Service Level Management.
• Based on Cloud Deployment Model, market is studied across Hybrid Cloud, Private Cloud, and Public Cloud. The Hybrid Cloud is further studied across Cloud Integration Services and Multi-Cloud Management. The Private Cloud is further studied across Managed Private Cloud and Virtual Private Cloud.
• Based on Service Delivery Mode, market is studied across Offline Services and Online Services. The Offline Services is further studied across Implementation Services. The Online Services is further studied across On-Demand Services and Subscription-Based Services.
• Based on Organization Size, market is studied across Large Enterprises and Small and Medium-Sized Enterprises (SMEs).
• Based on Industry Verticals, market is studied across Business & Finance, Healthcare, Retail, and Telecommunications & Computing. The Business & Finance is further studied across Customer Relationship Management and Fraud Detection. The Healthcare is further studied across Remote Patient Monitoring. The Retail is further studied across Customer Experience Management and Supply Chain Management. The Telecommunications & Computing is further studied across Application Development and Network Management.
• Based on End-User, market is studied across Cloud Service Providers, Enterprises, and Telecom Service Providers.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing adoption of cloud services as part of digital transformation strategies to stay competitive, innovate faster, and improve operational efficiency

• 5.1.1.2. Rise of cloud service integrations of disparate cloud services, enabling seamless workflow across various platforms

• 5.1.1.3. Stringent data protection and privacy regulations in businesses need expertise ensuring compliance in cloud environments

• 5.1.2. Restraints
  • 5.1.2.1. Network reliability and latency issues on internet connectivity for cloud services

• 5.1.3. Opportunities
  • 5.1.3.1. Technology advancements in emerging technologies such as artificial intelligence (AI) and automation to enhance automated management of cloud resources

• 5.1.3.2. Expansion of services into localizing offerings to cater to regional legal, cultural, and operational needs

• 5.1.4. Challenges
  • 5.1.4.1. Complexity in Integration of cloud service brokers with disparate systems, different APIs, and varied data formats

• 5.2. Market Segmentation Analysis
  • 5.2.1. Adoption of integration & sourcing services to ensure interoperability between different cloud services and existing systems

• 5.2.2. Significant usage of cloud services brokerage in telecom service providers for network management
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Cloud Services Brokerage Market, by Service Type

• 6.1. Introduction
• 6.2. Enablement Services
• 6.3. Integration & Sourcing
• 6.4. Operations Management
  • 6.4.1. Change Management
  • 6.4.2. Configuration Management
  • 6.4.3. Incident Management
• 6.5. Reporting & Analytics
  • 6.5.1. Billing & Cost Analytics
  • 6.5.2. Compliance Reports
  • 6.5.3. Usage Analytics
• 6.6. Service Arbitrage
• 6.7. Service Catalog Management
• 6.8. Service Intermediation
• 6.9. Vendor Management
  • 6.9.1. Performance Monitoring
  • 6.9.2. Service Level Management

7. Cloud Services Brokerage Market, by Cloud Deployment Model

• 7.1. Introduction
• 7.2. Hybrid Cloud
  • 7.2.1. Cloud Integration Services
  • 7.2.2. Multi-Cloud Management
• 7.3. Private Cloud
  • 7.3.1. Managed Private Cloud
  • 7.3.2. Virtual Private Cloud
• 7.4. Public Cloud

8. Cloud Services Brokerage Market, by Service Delivery Mode

• 8.1. Introduction
• 8.2. Offline Services
  • 8.2.1. Implementation Services
• 8.3. Online Services
  • 8.3.1. On-Demand Services
  • 8.3.2. Subscription-Based Services

9. Cloud Services Brokerage Market, by Organization Size

• 9.1. Introduction
• 9.2. Large Enterprises
• 9.3. Small and Medium-Sized Enterprises (SMEs)

10. Cloud Services Brokerage Market, by Industry Verticals

• 10.1. Introduction
• 10.2. Business & Finance
  • 10.2.1. Customer Relationship Management
  • 10.2.2. Fraud Detection
• 10.3. Healthcare
  • 10.3.1. Remote Patient Monitoring
• 10.4. Retail
  • 10.4.1. Customer Experience Management
  • 10.4.2. Supply Chain Management
• 10.5. Telecommunications & Computing
  • 10.5.1. Application Development
  • 10.5.2. Network Management

11. Cloud Services Brokerage Market, by End-User

• 11.1. Introduction
• 11.2. Cloud Service Providers
• 11.3. Enterprises
• 11.4. Telecom Service Providers

12. Americas Cloud Services Brokerage Market

• 12.1. Introduction
• 12.2. Argentina
• 12.3. Brazil
• 12.4. Canada
• 12.5. Mexico
• 12.6. United States

13. Asia-Pacific Cloud Services Brokerage Market

• 13.1. Introduction
• 13.2. Australia
• 13.3. China
• 13.4. India
• 13.5. Indonesia
• 13.6. Japan
• 13.7. Malaysia
• 13.8. Philippines
• 13.9. Singapore
• 13.10. South Korea
• 13.11. Taiwan
• 13.12. Thailand
• 13.13. Vietnam

14. Europe, Middle East & Africa Cloud Services Brokerage Market

• 14.1. Introduction
• 14.2. Denmark
• 14.3. Egypt
• 14.4. Finland
• 14.5. France
• 14.6. Germany
• 14.7. Israel
• 14.8. Italy
• 14.9. Netherlands
• 14.10. Nigeria
• 14.11. Norway
• 14.12. Poland
• 14.13. Qatar
• 14.14. Russia
• 14.15. Saudi Arabia
• 14.16. South Africa
• 14.17. Spain
• 14.18. Sweden
• 14.19. Switzerland
• 14.20. Turkey
• 14.21. United Arab Emirates
• 14.22. United Kingdom

15. Competitive Landscape

• 15.1. Market Share Analysis, 2023
• 15.2. FPNV Positioning Matrix, 2023
• 15.3. Competitive Scenario Analysis
  • 15.3.1. Atom launches updated Cloud Broker program offering 20% commissions, premium domain access, and enhanced broker tools for increased sales and market growth
  • 15.3.2. Kyndryl enhances cloud portfolio with Skytap acquisition and Canadian securities divestiture to focus on IT modernization and growth
  • 15.3.3. The European Commission launches CLOUD III DPS to enhance competition, transparency, and efficiency in EU cloud service procurement
• 15.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Accenture PLC
• 2. Arrow Electronics, Inc.
• 3. Atos SE
• 4. BitTitan, Inc.
• 5. Capgemini SE
• 6. Cisco Systems, Inc.
• 7. CloudFX
• 8. Cognizant Technology Solutions Corporation
• 9. DXC Technology Company
• 10. Fujitsu Ltd.
• 11. Hewlett Packard Enterprise Development LP
• 12. IBM Corporation
• 13. InContinuum Software
• 14. Infosys Limited
• 15. Jamcracker, Inc.
• 16. NEC Corporation
• 17. Nephos Technologies
• 18. NTT Data Inc.
• 19. Rackspace Technology
• 20. Rightscale Inc. by Flexera Software
• 21. Tata Consultancy Services
• 22. Tech Mahindra Limited
• 23. VMware, Inc.
• 24. Wipro Limited