CGI 솔루션 시장 : 기술, 용도, 구성요소별 - 세계 예측(2025-2030년)

The Computer-Generated Imagery Solutions Market was valued at USD 18.65 billion in 2023, expected to reach USD 19.87 billion in 2024, and is projected to grow at a CAGR of 8.36%, to USD 32.73 billion by 2030.

Computer-Generated Imagery (CGI) solutions encompass the creation and application of high-quality images and animations, primarily driven by the entertainment industry, gaming, marketing, architecture, and virtual reality sectors. This technology is crucial for producing realistic visuals that enhance consumer engagement and experiences. The necessity of CGI solutions is pronounced in fields where immersive visuals and detailed graphic representation are paramount, enabling businesses to develop more compelling storytelling and product visualization methods. They are extensively applied across film production, video games, advertising animations, product design, and virtual tours in real estate and tourism. Key growth factors influencing CGI solutions include advancements in graphic design software, artificial intelligence integration, and the rising demand for high-definition content across multiple platforms. Moreover, the surge in internet usage and increasing adoption of mobile devices boost the demand for engaging visual content, acting as a catalyst for CGI market expansion. However, challenges such as high costs of advanced CGI software and hardware, the steep learning curve for new users, and the risk of oversaturation in certain applications could restrain market growth. Opportunities lie in the development of cost-effective CGI solutions and increased collaboration with emerging technologies like augmented reality (AR) and the metaverse. Recommendations include investing in AI-driven CGI tools that can optimize and automate various aspects of image rendering and animation processes, focusing on bespoke short-form content for social media platforms, and exploring untapped markets in education and healthcare for CGI applications such as interactive simulations and virtual patient modeling. Innovation areas include enhancing real-time rendering capabilities and improving photorealistic textures for deeper immersion. The market is evolving towards personalized and accessible CGI solutions, supported by technological advancements and a growing appreciation for visual content across broader industries.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Computer-Generated Imagery Solutions Market

The Computer-Generated Imagery Solutions Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Escalating need for immersive and interactive experiences in virtual and augmented reality platforms
  • Surging investment in 3D animation and visual effects by the entertainment industry
  • Expanding use of computer-generated imagery in architectural visualization and construction planning
  • Increased utilization of computer-generated imagery in medical imaging and healthcare applications
• Market Restraints
  • Computer-generated imagery solutions market is restrained by high computational costs associated with advanced rendering techniques
  • Lack of skilled professionals hampers the growth of the computer-generated imagery solutions market, affecting implementation of CGI solutions in various sectors
• Market Opportunities
  • Revolutionizing film and animation with cutting-edge computer-generated imagery techniques
  • Enhancing video game graphics with high-fidelity computer-generated imagery
  • Transforming architectural visualizations through sophisticated computer-generated imagery solutions
• Market Challenges
  • Intellectual property and copyright issues in computer-generated imagery
  • Issues associated with technological compatibility and integration with existing technologies

Porter's Five Forces: A Strategic Tool for Navigating the Computer-Generated Imagery Solutions Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Computer-Generated Imagery Solutions Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Computer-Generated Imagery Solutions Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Computer-Generated Imagery Solutions Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Computer-Generated Imagery Solutions Market

A detailed market share analysis in the Computer-Generated Imagery Solutions Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Computer-Generated Imagery Solutions Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Computer-Generated Imagery Solutions Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Computer-Generated Imagery Solutions Market

A strategic analysis of the Computer-Generated Imagery Solutions Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Computer-Generated Imagery Solutions Market, highlighting leading vendors and their innovative profiles. These include Adobe, Animal Logic, Autodesk, Blender Foundation, Blue Sky Studios, Chaos Group, Digital Domain, Double Negative (DNEG), DreamWorks Animation, Foundry, Framestore, Industrial Light & Magic (ILM), Legendary Pictures, Maxon, MPC (Moving Picture Company), Pixar Animation Studios, Scanline VFX, SideFX, Sony Pictures Imageworks, and Weta Digital.

Market Segmentation & Coverage

This research report categorizes the Computer-Generated Imagery Solutions Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Technology, market is studied across 2D Technology, 3D Technology, and 4D Technology.
• Based on Application, market is studied across Advertising, Architectural Visualization, Gaming, and Movies. The Advertising is further studied across Online, Print, and Television. The Architectural Visualization is further studied across Exterior and Interior. The Gaming is further studied across Console Games, Mobile Games, and PC Games. The Movies is further studied across Action, Animation, and Science Fiction.
• Based on Component, market is studied across Hardware and Software. The Hardware is further studied across CPU, GPU, and RAM. The Software is further studied across Animation Software, Modeling Software, and Rendering Software.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Escalating need for immersive and interactive experiences in virtual and augmented reality platforms
    • 5.1.1.2. Surging investment in 3D animation and visual effects by the entertainment industry
    • 5.1.1.3. Expanding use of computer-generated imagery in architectural visualization and construction planning
    • 5.1.1.4. Increased utilization of computer-generated imagery in medical imaging and healthcare applications
  • 5.1.2. Restraints
    • 5.1.2.1. Computer-generated imagery solutions market is restrained by high computational costs associated with advanced rendering techniques
    • 5.1.2.2. Lack of skilled professionals hampers the growth of the computer-generated imagery solutions market, affecting implementation of CGI solutions in various sectors
  • 5.1.3. Opportunities
    • 5.1.3.1. Revolutionizing film and animation with cutting-edge computer-generated imagery techniques
    • 5.1.3.2. Enhancing video game graphics with high-fidelity computer-generated imagery
    • 5.1.3.3. Transforming architectural visualizations through sophisticated computer-generated imagery solutions
  • 5.1.4. Challenges
    • 5.1.4.1. Intellectual property and copyright issues in computer-generated imagery
    • 5.1.4.2. Issues associated with technological compatibility and integration with existing technologies
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Computer-Generated Imagery Solutions Market, by Technology

• 6.1. Introduction
• 6.2. 2D Technology
• 6.3. 3D Technology
• 6.4. 4D Technology

7. Computer-Generated Imagery Solutions Market, by Application

• 7.1. Introduction
• 7.2. Advertising
  • 7.2.1. Online
  • 7.2.2. Print
  • 7.2.3. Television
• 7.3. Architectural Visualization
  • 7.3.1. Exterior
  • 7.3.2. Interior
• 7.4. Gaming
  • 7.4.1. Console Games
  • 7.4.2. Mobile Games
  • 7.4.3. PC Games
• 7.5. Movies
  • 7.5.1. Action
  • 7.5.2. Animation
  • 7.5.3. Science Fiction

8. Computer-Generated Imagery Solutions Market, by Component

• 8.1. Introduction
• 8.2. Hardware
  • 8.2.1. CPU
  • 8.2.2. GPU
  • 8.2.3. RAM
• 8.3. Software
  • 8.3.1. Animation Software
  • 8.3.2. Modeling Software
  • 8.3.3. Rendering Software

9. Americas Computer-Generated Imagery Solutions Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Computer-Generated Imagery Solutions Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Computer-Generated Imagery Solutions Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Adobe
• 2. Animal Logic
• 3. Autodesk
• 4. Blender Foundation
• 5. Blue Sky Studios
• 6. Chaos Group
• 7. Digital Domain
• 8. Double Negative (DNEG)
• 9. DreamWorks Animation
• 10. Foundry
• 11. Framestore
• 12. Industrial Light & Magic (ILM)
• 13. Legendary Pictures
• 14. Maxon
• 15. MPC (Moving Picture Company)
• 16. Pixar Animation Studios
• 17. Scanline VFX
• 18. SideFX
• 19. Sony Pictures Imageworks
• 20. Weta Digital