세계의 자동차용 시트 시장 : 유형별, 트림 소재별, 기술별, 차량별, 부품별, 차량 유형별 - 예측(2025-2030년)

The Automotive Seats Market was valued at USD 48.51 billion in 2023, expected to reach USD 50.57 billion in 2024, and is projected to grow at a CAGR of 4.27%, to USD 65.04 billion by 2030.

The automotive seats market encompasses various types of seating solutions used in vehicles, focusing on materials, design, comfort, safety, and technology integration. The necessity for advanced automotive seats stems from increasing consumer demand for safety, comfort, and customized experiences, and applications vary from passenger cars to commercial vehicles, contributing to enhanced driving comfort and vehicle ergonomics. Market trends highlight the adoption of powered, ventilated, and heated seats, along with lightweight and eco-friendly materials responding to stringent environmental standards and emission norms. Key factors driving growth include technological advancements, rising automobile production, and increased consumer inclination towards premium and luxury vehicles. Opportunities lie in smart seating solutions integrating connectivity and IoT applications, which could redefine in-car experiences. To seize such opportunities, companies should invest in R&D for innovative materials and designs, enhancing partnerships with tech firms for smart technologies. However, the market faces limitations due to high raw material costs and the complexity of regulatory compliance across regions, which adds to production costs and affects pricing strategies. Challenges include fierce competition and the need for continuous innovation to meet diverse consumer preferences and stringent safety standards. Moreover, geopolitical tensions and supply chain disruptions can impact raw material availability. The best areas for innovation involve developing multifunctional seats that incorporate advanced safety features, personalized comfort solutions, and sustainable materials. Collaborations with tech companies to integrate AI-driven solutions for seat customization based on occupant behavior can offer significant business growth opportunities. Additionally, expanding into emerging markets with tailored products could provide substantial growth. The automotive seats market is competitive and dynamic, with continuous technological evolutions and changing consumer expectations shaping its trajectory. Leveraging emerging technologies and focusing on sustainability can guide manufacturers toward achieving robust market positioning and long-term success.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Automotive Seats Market

The Automotive Seats Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing production of automotive during the forecast period
  • Rising sales of luxurious vehicles in emerging countries
  • Increasing need for lightweight seat frame
  • Climate-controlled seat technology
• Market Restraints
  • Volatility in the prices of raw material
• Market Opportunities
  • Increased awareness and emphasis on animal products free vehicles
  • Attractive aftersales market
• Market Challenges
  • Slow-down in the sales of automobiles globally

Porter's Five Forces: A Strategic Tool for Navigating the Automotive Seats Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Automotive Seats Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Automotive Seats Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Automotive Seats Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Automotive Seats Market

A detailed market share analysis in the Automotive Seats Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Automotive Seats Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Automotive Seats Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Automotive Seats Market

A strategic analysis of the Automotive Seats Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Automotive Seats Market, highlighting leading vendors and their innovative profiles. These include Adient PLC, Bharat Seats Limited, Brose Fahrzeugteile SE & Co. KG, C.I.E.B. Kahovec, spol. s r. o., Camaco, LLC, Daewon Kang Up Co., Ltd., EWON Comfortech Co., Ltd, Faurecia Group, Franz Kiel GmbH, Freedman Seating Company, Gentherm Inc., GRL A.S?., Guelph Manufacturing Group, KARL MAYER Holding GmbH & Co. KG, Lear Corporation, Magna International Inc., NHK Spring Co., Ltd., Phoenix Seating Limited, Summit Group Company, TACHI-S ENGINEERING U.S.A. INC., Tata AutoComp Systems Ltd., Toyota Boshoku Corporation, TS Tech Co., Ltd., Tunatek Auto, and VOGELSITZE GmbH.

Market Segmentation & Coverage

This research report categorizes the Automotive Seats Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Type, market is studied across Bucket Seat and Split Bench.
• Based on Trim Material, market is studied across Fabric, Genuine Leather, and Synthetic Leather.
• Based on Technology, market is studied across Heated Seats, Massage Seats, Memory Seats, Powered Seats, Standard Seats, and Ventilated Seats.
• Based on Vehicle, market is studied across Buses, Heavy Trucks, Light Commercial Vehicles, and Passenger Car.
• Based on Components, market is studied across Armrest, Pneumatic System, Seat Belt, Seat Frame and Structure, Seat Headrest, Seat Height Adjuster, Seat Recliners, and Seat Track.
• Based on Vehicle Type, market is studied across Conventional Vehicle and Electric Vehicle. The Electric Vehicle is further studied across Battery Electric Vehicle, Fuel Cell Electric Vehicle, Hybrid Electric Vehicle, and Plug-In Hybrid Electric Vehicle.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing production of automotive during the forecast period
    • 5.1.1.2. Rising sales of luxurious vehicles in emerging countries
    • 5.1.1.3. Increasing need for lightweight seat frame
    • 5.1.1.4. Climate-controlled seat technology
  • 5.1.2. Restraints
    • 5.1.2.1. Volatility in the prices of raw material
  • 5.1.3. Opportunities
    • 5.1.3.1. Increased awareness and emphasis on animal products free vehicles
    • 5.1.3.2. Attractive aftersales market
  • 5.1.4. Challenges
    • 5.1.4.1. Slow-down in the sales of automobiles globally
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Automotive Seats Market, by Type

• 6.1. Introduction
• 6.2. Bucket Seat
• 6.3. Split Bench

7. Automotive Seats Market, by Trim Material

• 7.1. Introduction
• 7.2. Fabric
• 7.3. Genuine Leather
• 7.4. Synthetic Leather

8. Automotive Seats Market, by Technology

• 8.1. Introduction
• 8.2. Heated Seats
• 8.3. Massage Seats
• 8.4. Memory Seats
• 8.5. Powered Seats
• 8.6. Standard Seats
• 8.7. Ventilated Seats

9. Automotive Seats Market, by Vehicle

• 9.1. Introduction
• 9.2. Buses
• 9.3. Heavy Trucks
• 9.4. Light Commercial Vehicles
• 9.5. Passenger Car

10. Automotive Seats Market, by Components

• 10.1. Introduction
• 10.2. Armrest
• 10.3. Pneumatic System
• 10.4. Seat Belt
• 10.5. Seat Frame and Structure
• 10.6. Seat Headrest
• 10.7. Seat Height Adjuster
• 10.8. Seat Recliners
• 10.9. Seat Track

11. Automotive Seats Market, by Vehicle Type

• 11.1. Introduction
• 11.2. Conventional Vehicle
• 11.3. Electric Vehicle
  • 11.3.1. Battery Electric Vehicle
  • 11.3.2. Fuel Cell Electric Vehicle
  • 11.3.3. Hybrid Electric Vehicle
  • 11.3.4. Plug-In Hybrid Electric Vehicle

12. Americas Automotive Seats Market

• 12.1. Introduction
• 12.2. Argentina
• 12.3. Brazil
• 12.4. Canada
• 12.5. Mexico
• 12.6. United States

13. Asia-Pacific Automotive Seats Market

• 13.1. Introduction
• 13.2. Australia
• 13.3. China
• 13.4. India
• 13.5. Indonesia
• 13.6. Japan
• 13.7. Malaysia
• 13.8. Philippines
• 13.9. Singapore
• 13.10. South Korea
• 13.11. Taiwan
• 13.12. Thailand
• 13.13. Vietnam

14. Europe, Middle East & Africa Automotive Seats Market

• 14.1. Introduction
• 14.2. Denmark
• 14.3. Egypt
• 14.4. Finland
• 14.5. France
• 14.6. Germany
• 14.7. Israel
• 14.8. Italy
• 14.9. Netherlands
• 14.10. Nigeria
• 14.11. Norway
• 14.12. Poland
• 14.13. Qatar
• 14.14. Russia
• 14.15. Saudi Arabia
• 14.16. South Africa
• 14.17. Spain
• 14.18. Sweden
• 14.19. Switzerland
• 14.20. Turkey
• 14.21. United Arab Emirates
• 14.22. United Kingdom

15. Competitive Landscape

• 15.1. Market Share Analysis, 2023
• 15.2. FPNV Positioning Matrix, 2023
• 15.3. Competitive Scenario Analysis
• 15.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Adient PLC
• 2. Bharat Seats Limited
• 3. Brose Fahrzeugteile SE & Co. KG
• 4. C.I.E.B. Kahovec, spol. s r. o.
• 5. Camaco, LLC
• 6. Daewon Kang Up Co., Ltd.
• 7. EWON Comfortech Co., Ltd
• 8. Faurecia Group
• 9. Franz Kiel GmbH
• 10. Freedman Seating Company
• 11. Gentherm Inc.
• 12. GRL A.S?.
• 13. Guelph Manufacturing Group
• 14. KARL MAYER Holding GmbH & Co. KG
• 15. Lear Corporation
• 16. Magna International Inc.
• 17. NHK Spring Co., Ltd.
• 18. Phoenix Seating Limited
• 19. Summit Group Company
• 20. TACHI-S ENGINEERING U.S.A. INC.
• 21. Tata AutoComp Systems Ltd.
• 22. Toyota Boshoku Corporation
• 23. TS Tech Co., Ltd.
• 24. Tunatek Auto
• 25. VOGELSITZE GmbH