세계의 자동차용 스마트 디스플레이 시장 : 디스플레이 기술별, 자율 주행별, 디스플레이 사이즈별, 차량 클래스별, 용도별, 차량 유형별 - 예측(2025-2030년)

The Automotive Smart Display Market was valued at USD 9.65 billion in 2023, expected to reach USD 10.43 billion in 2024, and is projected to grow at a CAGR of 8.25%, to USD 16.81 billion by 2030.

The automotive smart display market encompasses advanced display systems integrated with smart functionalities tailored for modern vehicles. These displays include instrument clusters, heads-up displays, and center stacks, offering navigation, entertainment, and real-time data on vehicle performance and safety features. The necessity of smart displays arises from the growing demand for connected and autonomous vehicles, enhancing user experience by providing seamless infotainment and vital data interfaces. Applications extend to passenger vehicles, commercial vehicles, and electric vehicles, offering manufacturers a pathway to enhance safety, efficiency, and consumer engagement. The end-use scope spans across OEMs and aftermarket suppliers, ensuring widespread adoption across diverse automobile segments. Key growth factors include the rising consumer preference for smart, user-friendly interfaces, advancements in display technologies like OLED and AMOLED, and integration with IoT and AI for predictive analytics. With the ongoing push towards electric vehicles and autonomous driving, there is a potential surge in demand for sophisticated smart displays to support advanced driver assistance systems (ADAS) and infotainment consoles. However, limitations include high initial costs, complex integration processes, and potential cybersecurity threats. To overcome these challenges, exploring innovations in cost-efficient production methods and robust cybersecurity measures would be essential. Moreover, the market is ripe for the development of customizable displays, ensuring personalized consumer experiences, and AR-enhanced HUDs that offer immersive visual guidance and augmented assistance. Additionally, incorporating voice recognition and haptic feedback can significantly enhance accessibility and safety. Continuous research into energy-efficient displays can address power consumption issues in electric vehicles, promoting sustainable advancements. As the market becomes increasingly competitive, fostering collaborations between tech firms and automakers can streamline innovation, drive standardization efforts, and potentially capture significant market share.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Automotive Smart Display Market

The Automotive Smart Display Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Improved standards of living, and enhanced automotive infrastructure
  • Increased integration of smartphone connectivity in cars
  • Rising adoption of inbuilt cameras in vehicles
• Market Restraints
  • High cost of advanced automotive display systems
• Market Opportunities
  • Technological advancements in current generation automotive cockpit electronics
  • New entertainment and smart mirror applications
• Market Challenges
  • Data Privacy and security issues

Porter's Five Forces: A Strategic Tool for Navigating the Automotive Smart Display Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Automotive Smart Display Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Automotive Smart Display Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Automotive Smart Display Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Automotive Smart Display Market

A detailed market share analysis in the Automotive Smart Display Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Automotive Smart Display Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Automotive Smart Display Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Automotive Smart Display Market

A strategic analysis of the Automotive Smart Display Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Automotive Smart Display Market, highlighting leading vendors and their innovative profiles. These include AGC Inc., Alps Alpine Co., Ltd., AU Optronics Corp., Continental AG, Denso Corporation, FlexEnable Limited, Gentex Corporation, Huizhou Desay SV Automotive Co., Ltd., Hyundai Mobis Co., Ltd., Japan Display Inc., KYOCERA Corporation, LG Display Co., Ltd., Magna International Inc., Marelli Holdings Co., Ltd., Nippon Seiki Co., Ltd., Panasonic Corporation, Pioneer Corporation, Robert Bosch GmbH, Samsung Electronics Co., Ltd., Valeo S.A., Visteon Corporation, and Yazaki Corporation.

Market Segmentation & Coverage

This research report categorizes the Automotive Smart Display Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Display Technology, market is studied across Liquid-Crystal Display, Organic Light Emitting Diodes, and Thin Film Transistor-Liquid-Crystal Display.
• Based on Autonomous Driving, market is studied across Autonomous and Semi-Autonomous.
• Based on Display Size, market is studied across 5"-10", 10".
• Based on Vehicle Class, market is studied across Economy, Luxury, and Mid-Segment.
• Based on Application, market is studied across Center Stack, Digital Instrument Cluster, Head-up Display, and Rear Seat Entertainment.
• Based on Vehicle Type, market is studied across Heavy Commercial Vehicle, Light Commercial Vehicle, and Passenger Car.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Improved standards of living, and enhanced automotive infrastructure
    • 5.1.1.2. Increased integration of smartphone connectivity in cars
    • 5.1.1.3. Rising adoption of inbuilt cameras in vehicles
  • 5.1.2. Restraints
    • 5.1.2.1. High cost of advanced automotive display systems
  • 5.1.3. Opportunities
    • 5.1.3.1. Technological advancements in current generation automotive cockpit electronics
    • 5.1.3.2. New entertainment and smart mirror applications
  • 5.1.4. Challenges
    • 5.1.4.1. Data Privacy and security issues
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Automotive Smart Display Market, by Display Technology

• 6.1. Introduction
• 6.2. Liquid-Crystal Display
• 6.3. Organic Light Emitting Diodes
• 6.4. Thin Film Transistor-Liquid-Crystal Display

7. Automotive Smart Display Market, by Autonomous Driving

• 7.1. Introduction
• 7.2. Autonomous
• 7.3. Semi-Autonomous

8. Automotive Smart Display Market, by Display Size

• 8.1. Introduction
• 8.2. 5"-10"
• 8.3. <5"
• 8.4. >10"

9. Automotive Smart Display Market, by Vehicle Class

• 9.1. Introduction
• 9.2. Economy
• 9.3. Luxury
• 9.4. Mid-Segment

10. Automotive Smart Display Market, by Application

• 10.1. Introduction
• 10.2. Center Stack
• 10.3. Digital Instrument Cluster
• 10.4. Head-up Display
• 10.5. Rear Seat Entertainment

11. Automotive Smart Display Market, by Vehicle Type

• 11.1. Introduction
• 11.2. Heavy Commercial Vehicle
• 11.3. Light Commercial Vehicle
• 11.4. Passenger Car

12. Americas Automotive Smart Display Market

• 12.1. Introduction
• 12.2. Argentina
• 12.3. Brazil
• 12.4. Canada
• 12.5. Mexico
• 12.6. United States

13. Asia-Pacific Automotive Smart Display Market

• 13.1. Introduction
• 13.2. Australia
• 13.3. China
• 13.4. India
• 13.5. Indonesia
• 13.6. Japan
• 13.7. Malaysia
• 13.8. Philippines
• 13.9. Singapore
• 13.10. South Korea
• 13.11. Taiwan
• 13.12. Thailand
• 13.13. Vietnam

14. Europe, Middle East & Africa Automotive Smart Display Market

• 14.1. Introduction
• 14.2. Denmark
• 14.3. Egypt
• 14.4. Finland
• 14.5. France
• 14.6. Germany
• 14.7. Israel
• 14.8. Italy
• 14.9. Netherlands
• 14.10. Nigeria
• 14.11. Norway
• 14.12. Poland
• 14.13. Qatar
• 14.14. Russia
• 14.15. Saudi Arabia
• 14.16. South Africa
• 14.17. Spain
• 14.18. Sweden
• 14.19. Switzerland
• 14.20. Turkey
• 14.21. United Arab Emirates
• 14.22. United Kingdom

15. Competitive Landscape

• 15.1. Market Share Analysis, 2023
• 15.2. FPNV Positioning Matrix, 2023
• 15.3. Competitive Scenario Analysis
• 15.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. AGC Inc.
• 2. Alps Alpine Co., Ltd.
• 3. AU Optronics Corp.
• 4. Continental AG
• 5. Denso Corporation
• 6. FlexEnable Limited
• 7. Gentex Corporation
• 8. Huizhou Desay SV Automotive Co., Ltd.
• 9. Hyundai Mobis Co., Ltd.
• 10. Japan Display Inc.
• 11. KYOCERA Corporation
• 12. LG Display Co., Ltd.
• 13. Magna International Inc.
• 14. Marelli Holdings Co., Ltd.
• 15. Nippon Seiki Co., Ltd.
• 16. Panasonic Corporation
• 17. Pioneer Corporation
• 18. Robert Bosch GmbH
• 19. Samsung Electronics Co., Ltd.
• 20. Valeo S.A.
• 21. Visteon Corporation
• 22. Yazaki Corporation