인지 운영 시장 : 구성요소, 용도, 기업 규모, 배포 유형, 산업별 - 세계 예측(2025-2030년)

The Cognitive Operations Market was valued at USD 20.98 billion in 2023, expected to reach USD 25.09 billion in 2024, and is projected to grow at a CAGR of 21.03%, to USD 79.85 billion by 2030.

Cognitive operations (CogOps), encompassing artificial intelligence (AI), machine learning (ML), and advanced data analytics, aim to enhance IT operations by automating processes, improving decision-making, and optimizing performance. The necessity for CogOps is driven by the increasing complexity of IT infrastructures and the demand for efficient resource management. Platforms facilitate predictive maintenance, anomaly detection, and intelligent automation, serving sectors like banking, healthcare, and manufacturing. Key growth influencers include heightened data generation, cloud adoption, and digital transformation initiatives. Businesses are keen to harness CogOps for better scalability and agility, addressing challenges like IT unpredictability, cost containment, and improving user experience. Current opportunities lie in integrating CogOps with existing IT operations to streamline workflows and improve real-time data utilization. The expansion of IoT devices and 5G technology further accentuates these possibilities, particularly in sectors requiring rapid decision-making. Nevertheless, the market faces limitations such as high initial setup costs, the complexity of integration, and resistance to change from traditional operational frameworks. Data privacy concerns and the shortage of skilled professionals are additional hurdles. To overcome these barriers, there is a notable shift towards developing low-code/no-code platforms that democratize access to AI and ML tools, fostering innovation without extensive technical expertise. Investment in research focused on enhancing AI model transparency and reliability is increasingly relevant. Encouraging partnerships between technology providers and end-user industries enhances solution customization, aligning tech capabilities with industry-specific requirements. As businesses focus on sustainability and efficiency, innovations exploring Green AI solutions are projected to attract attention. Overall, the CogOps market is dynamic, demanding an adaptive approach with continuous research and development efforts to stay ahead of technological and regulatory changes, promoting an environment ripe for significant advancements and increased adoption across industries.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Cognitive Operations Market

The Cognitive Operations Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Growing burden of dara complexity and data generation
  • Increasing adoption for predictive and prescriptive analytics by enterprises
• Market Restraints
  • High cost of implementing cognitive operation solutions
• Market Opportunities
  • Advancements in cognitive operation solutions and services
  • Supportive government initiatives for digitized enterprise operations
• Market Challenges
  • Concerns associated with data privacy and security

Porter's Five Forces: A Strategic Tool for Navigating the Cognitive Operations Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Cognitive Operations Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Cognitive Operations Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Cognitive Operations Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Cognitive Operations Market

A detailed market share analysis in the Cognitive Operations Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Cognitive Operations Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Cognitive Operations Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Cognitive Operations Market

A strategic analysis of the Cognitive Operations Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Cognitive Operations Market, highlighting leading vendors and their innovative profiles. These include Aisera, Amazon Web Services, Inc., Automation Anywhere, Inc., Blue Prism Limited, BMC Software, Inc., Broadcom, Inc., Cisco Systems, Inc., CloudFabrix Software Inc., Dynatrace LLC, HCL Technologies Limited, Intel Corporation, Interlink Software Services Ltd., International Business Machines Corporation, Microsoft Corporation, New Relic, Inc., Open Text Corporation, Oracle Corporation, Resolve Systems, LLC, Salesforce, Inc., ScienceLogic, Inc., ServiceNow, Inc., UiPath, VMware, Inc., and Zenoss Inc..

Market Segmentation & Coverage

This research report categorizes the Cognitive Operations Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Component, market is studied across Services and Software.
• Based on Application, market is studied across Application Performance Management, Infrastructure Management, IT Operations Analytics, Network Analytics, and Security Analytics.
• Based on Enterprise Size, market is studied across Large Enterprises and Small & Medium-sized Enterprises.
• Based on Deployment Type, market is studied across On-Cloud and On-Premises.
• Based on Vertical, market is studied across BFSI, Government, Healthcare & Life Sciences, IT & Telecommunications, Manufacturing, Media & Entertainment, and Retail & eCommerce.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Growing burden of dara complexity and data generation
    • 5.1.1.2. Increasing adoption for predictive and prescriptive analytics by enterprises
  • 5.1.2. Restraints
    • 5.1.2.1. High cost of implementing cognitive operation solutions
  • 5.1.3. Opportunities
    • 5.1.3.1. Advancements in cognitive operation solutions and services
    • 5.1.3.2. Supportive government initiatives for digitized enterprise operations
  • 5.1.4. Challenges
    • 5.1.4.1. Concerns associated with data privacy and security
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Cognitive Operations Market, by Component

• 6.1. Introduction
• 6.2. Services
• 6.3. Software

7. Cognitive Operations Market, by Application

• 7.1. Introduction
• 7.2. Application Performance Management
• 7.3. Infrastructure Management
• 7.4. IT Operations Analytics
• 7.5. Network Analytics
• 7.6. Security Analytics

8. Cognitive Operations Market, by Enterprise Size

• 8.1. Introduction
• 8.2. Large Enterprises
• 8.3. Small & Medium-sized Enterprises

9. Cognitive Operations Market, by Deployment Type

• 9.1. Introduction
• 9.2. On-Cloud
• 9.3. On-Premises

10. Cognitive Operations Market, by Vertical

• 10.1. Introduction
• 10.2. BFSI
• 10.3. Government
• 10.4. Healthcare & Life Sciences
• 10.5. IT & Telecommunications
• 10.6. Manufacturing
• 10.7. Media & Entertainment
• 10.8. Retail & eCommerce

11. Americas Cognitive Operations Market

• 11.1. Introduction
• 11.2. Argentina
• 11.3. Brazil
• 11.4. Canada
• 11.5. Mexico
• 11.6. United States

12. Asia-Pacific Cognitive Operations Market

• 12.1. Introduction
• 12.2. Australia
• 12.3. China
• 12.4. India
• 12.5. Indonesia
• 12.6. Japan
• 12.7. Malaysia
• 12.8. Philippines
• 12.9. Singapore
• 12.10. South Korea
• 12.11. Taiwan
• 12.12. Thailand
• 12.13. Vietnam

13. Europe, Middle East & Africa Cognitive Operations Market

• 13.1. Introduction
• 13.2. Denmark
• 13.3. Egypt
• 13.4. Finland
• 13.5. France
• 13.6. Germany
• 13.7. Israel
• 13.8. Italy
• 13.9. Netherlands
• 13.10. Nigeria
• 13.11. Norway
• 13.12. Poland
• 13.13. Qatar
• 13.14. Russia
• 13.15. Saudi Arabia
• 13.16. South Africa
• 13.17. Spain
• 13.18. Sweden
• 13.19. Switzerland
• 13.20. Turkey
• 13.21. United Arab Emirates
• 13.22. United Kingdom

14. Competitive Landscape

• 14.1. Market Share Analysis, 2023
• 14.2. FPNV Positioning Matrix, 2023
• 14.3. Competitive Scenario Analysis
• 14.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Aisera
• 2. Amazon Web Services, Inc.
• 3. Automation Anywhere, Inc.
• 4. Blue Prism Limited
• 5. BMC Software, Inc.
• 6. Broadcom, Inc.
• 7. Cisco Systems, Inc.
• 8. CloudFabrix Software Inc.
• 9. Dynatrace LLC
• 10. HCL Technologies Limited
• 11. Intel Corporation
• 12. Interlink Software Services Ltd.
• 13. International Business Machines Corporation
• 14. Microsoft Corporation
• 15. New Relic, Inc.
• 16. Open Text Corporation
• 17. Oracle Corporation
• 18. Resolve Systems, LLC
• 19. Salesforce, Inc.
• 20. ScienceLogic, Inc.
• 21. ServiceNow, Inc.
• 22. UiPath
• 23. VMware, Inc.
• 24. Zenoss Inc.