세계의 데스크톱 가상화 시장 : 유형별, 조직 규모별, 업계별 예측(2025-2030년)

The Desktop Virtualization Market was valued at USD 13.28 billion in 2023, expected to reach USD 14.74 billion in 2024, and is projected to grow at a CAGR of 11.39%, to USD 28.26 billion by 2030.

Desktop virtualization refers to the technology that separates the desktop environment and associated application software from the physical client device, providing enhanced flexibility, security, and accessibility. It is indispensable in modern IT management as it allows businesses to simplify the deployment of applications and updates, improve data security by centralizing the desktop environment, and enable remote access and enhanced mobility for employees. The application of desktop virtualization spans various industries, including healthcare, BFSI (Banking, Financial Services, and Insurance), education, and IT & telecommunications, where there is a high demand for scalable and cost-efficient IT solutions. Emphasizing current market trends, the shift towards hybrid and remote work models is a key growth driver; organizations are increasingly adopting desktop virtualization to support a distributed workforce. Cloud-based desktop virtualization solutions, in particular, are gaining traction due to their ability to reduce hardware dependencies and operational costs. However, challenges such as high initial investment, compatibility issues with legacy systems, and data security concerns pose limitations. Addressing these through innovative strategies presents significant opportunities; advancements in cloud computing and cybersecurity can mitigate these concerns and drive adoption. Investing in research to enhance user experience with improved interface designs and seamless integrations can differentiate businesses in this competitive market. As the desktop virtualization market continues to mature, focus on developing robust AI-driven solutions that can manage resource allocation and optimize network performance is advised. Additionally, partnerships with major cloud service providers can bolster product offerings and expand market reach. Overall, while the market faces certain obstacles, the continued evolution of digital workspaces and a focus on sustainable, automated solutions present substantial opportunities for growth.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Desktop Virtualization Market

The Desktop Virtualization Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rising number of remote work initiatives by organizations across the globe
  • Increase in the mobile workforce across organizations
  • Adoption of bring your own devices (BYOD) and workplace-as-a-service (WaaS) in organizations
• Market Restraints
  • Compatibility issues associated with desktop virtualization
• Market Opportunities
  • Introduction of advanced desktop virtualization softwares
  • Rise in adoption of cloud computing
• Market Challenges
  • Lack of skilled professional to handle desktop virtualization softwares

Porter's Five Forces: A Strategic Tool for Navigating the Desktop Virtualization Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Desktop Virtualization Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Desktop Virtualization Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Desktop Virtualization Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Desktop Virtualization Market

A detailed market share analysis in the Desktop Virtualization Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Desktop Virtualization Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Desktop Virtualization Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Desktop Virtualization Market

A strategic analysis of the Desktop Virtualization Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Desktop Virtualization Market, highlighting leading vendors and their innovative profiles. These include Amazon Web Services, Inc., Cisco Systems, Inc., Citrix systems, Inc., Datacom Group Limited, Ericom Software, Inc., Huawei Technologies Co., Ltd., International Business Machines Corporation, Juniper Networks, Inc., Microsoft Corporation, NComputing Co. Ltd., NetApp, Inc., NTT DATA Corporation, Nutanix, Inc., Oracle Corporation, and Pure Storage, Inc..

Market Segmentation & Coverage

This research report categorizes the Desktop Virtualization Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Type, market is studied across Desktop-as-a-Service (DaaS), Remote Desktop Services (RDS), and Virtual Desktop Infrastructure (VDI).
• Based on Organization Size, market is studied across Large Enterprises and Small & Medium Sized Enterprises.
• Based on Verticals, market is studied across Automotive, Transportation & Logistics, Banking, Finance Services, & Insurance, Education, Government & Defense, Healthcare & Life Sciences, IT & ITeS, Manufacturing, Media & Entertainment, Retail, and Telecom.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rising number of remote work initiatives by organizations across the globe
    • 5.1.1.2. Increase in the mobile workforce across organizations
    • 5.1.1.3. Adoption of bring your own devices (BYOD) and workplace-as-a-service (WaaS) in organizations
  • 5.1.2. Restraints
    • 5.1.2.1. Compatibility issues associated with desktop virtualization
  • 5.1.3. Opportunities
    • 5.1.3.1. Introduction of advanced desktop virtualization softwares
    • 5.1.3.2. Rise in adoption of cloud computing
  • 5.1.4. Challenges
    • 5.1.4.1. Lack of skilled professional to handle desktop virtualization softwares
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Desktop Virtualization Market, by Type

• 6.1. Introduction
• 6.2. Desktop-as-a-Service (DaaS)
• 6.3. Remote Desktop Services (RDS)
• 6.4. Virtual Desktop Infrastructure (VDI)

7. Desktop Virtualization Market, by Organization Size

• 7.1. Introduction
• 7.2. Large Enterprises
• 7.3. Small & Medium Sized Enterprises

8. Desktop Virtualization Market, by Verticals

• 8.1. Introduction
• 8.2. Automotive, Transportation & Logistics
• 8.3. Banking, Finance Services, & Insurance
• 8.4. Education
• 8.5. Government & Defense
• 8.6. Healthcare & Life Sciences
• 8.7. IT & ITeS
• 8.8. Manufacturing
• 8.9. Media & Entertainment
• 8.10. Retail
• 8.11. Telecom

9. Americas Desktop Virtualization Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Desktop Virtualization Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Desktop Virtualization Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Amazon Web Services, Inc.
• 2. Cisco Systems, Inc.
• 3. Citrix systems, Inc.
• 4. Datacom Group Limited
• 5. Ericom Software, Inc.
• 6. Huawei Technologies Co., Ltd.
• 7. International Business Machines Corporation
• 8. Juniper Networks, Inc.
• 9. Microsoft Corporation
• 10. NComputing Co. Ltd.
• 11. NetApp, Inc.
• 12. NTT DATA Corporation
• 13. Nutanix, Inc.
• 14. Oracle Corporation
• 15. Pure Storage, Inc.