세계의 디지털 인쇄 시장 : 제품 유형별, 용도별 예측(2025-2030년)

The Digital Printing Market was valued at USD 26.94 billion in 2023, expected to reach USD 29.10 billion in 2024, and is projected to grow at a CAGR of 8.39%, to USD 47.36 billion by 2030.

The digital printing market encompasses a range of processes where digital-based images are directly printed onto various media, including paper, fabric, and even ceramics, eliminating the need for a printing plate. The necessity for digital printing arises from its advantages over traditional methods, such as faster turnaround, cost-efficiency for small-batch production, personalization capabilities, and reduced waste. Applications extend from book publishing and packaging to large-scale commercial printing, with significant end-use industries including advertising, textiles, and home decor. Key growth factors influencing this market include the increasing demand for sustainability, as digital printing uses less energy and fewer resources, and the growing trend towards customized and short-run printing, which the technology inherently supports.

To capitalize on this trend, businesses can invest in high-speed digital presses and eco-friendly inks to meet the demand for sustainable practices. The rise in e-commerce and remote working has fueled demand for digital packaging and promotional materials, presenting a significant opportunity for expansion in these segments. However, challenges such as high infrastructure costs, the limited substrate range, and technological nuances can hinder market growth. To overcome these, companies should focus on innovation by investing in research for versatile materials and enhanced-print quality technologies. Additionally, exploring advancements in ink technology, specifically those enabling printing on a wider variety of textures and materials, can provide competitive advantages.

Market insights suggest a burgeoning opportunity in textile printing and on-demand book printing, where the tailored output and rapid production are highly valued. Innovations around improving color consistency and expanding the range of printable media are some promising areas for further research. Businesses can nurture growth by leveraging AI and IoT to enhance operational efficiency and by developing partnerships to expand their offerings. Overall, while the market is evolving with significant opportunities, staying ahead requires investing in cutting-edge technology and adapting to the emerging trends favoring environmental sustainability and customization.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Digital Printing Market

The Digital Printing Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rise in the demand for sustainable printing
  • Surge in demand for 3D printing technologies
  • Growth of digital printing from packaging and paper industries
• Market Restraints
  • High cost of investment in digital printing
• Market Opportunities
  • Creating new trends for digital printing in textile printing
  • Advancements in digital printing methods
• Market Challenges
  • Rising demand for digital advertisements

Porter's Five Forces: A Strategic Tool for Navigating the Digital Printing Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Digital Printing Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Digital Printing Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Digital Printing Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Digital Printing Market

A detailed market share analysis in the Digital Printing Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Digital Printing Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Digital Printing Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Digital Printing Market

A strategic analysis of the Digital Printing Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Digital Printing Market, highlighting leading vendors and their innovative profiles. These include Amcor PLC, ARC Document Solutions, LLC, Avery Dennison Corporation, Canon Inc., DS Smith Plc, HP Development Company, L.P., Konica Minolta, Inc., Multi-Color Corporation, Ricoh Company, Ltd., SAKATA INX CORPORATION, SATO Holdings Corporation, Smurfit Kappa Group, TOSHIBA CORPORATION, WestRock Company, Xeikon by Flint Group, and Xerox Corporation.

Market Segmentation & Coverage

This research report categorizes the Digital Printing Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Product Type, market is studied across Ink and Printer. The Ink is further studied across Aqueous, Dye Sublimation, Latex, Solvent, and UV-Curable. The Printer is further studied across Digital Press, Dye Sublimation Digital Printer, Inkjet Printer, larger-scale Printer, and Laser Printer.
• Based on End-Use, market is studied across Books, Commercial Printing, and Packaging. The Packaging is further studied across Cartons, Corrugated Packaging, Flexible Packaging, Labels, Metal Packaging, and Rigid Plastic Packaging.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rise in the demand for sustainable printing
    • 5.1.1.2. Surge in demand for 3D printing technologies
    • 5.1.1.3. Growth of digital printing from packaging and paper industries
  • 5.1.2. Restraints
    • 5.1.2.1. High cost of investment in digital printing
  • 5.1.3. Opportunities
    • 5.1.3.1. Creating new trends for digital printing in textile printing
    • 5.1.3.2. Advancements in digital printing methods
  • 5.1.4. Challenges
    • 5.1.4.1. Rising demand for digital advertisements
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Digital Printing Market, by Product Type

• 6.1. Introduction
• 6.2. Ink
  • 6.2.1. Aqueous
  • 6.2.2. Dye Sublimation
  • 6.2.3. Latex
  • 6.2.4. Solvent
  • 6.2.5. UV-Curable
• 6.3. Printer
  • 6.3.1. Digital Press
  • 6.3.2. Dye Sublimation Digital Printer
  • 6.3.3. Inkjet Printer
  • 6.3.4. larger-scale Printer
  • 6.3.5. Laser Printer

7. Digital Printing Market, by End-Use

• 7.1. Introduction
• 7.2. Books
• 7.3. Commercial Printing
• 7.4. Packaging
  • 7.4.1. Cartons
  • 7.4.2. Corrugated Packaging
  • 7.4.3. Flexible Packaging
  • 7.4.4. Labels
  • 7.4.5. Metal Packaging
  • 7.4.6. Rigid Plastic Packaging

8. Americas Digital Printing Market

• 8.1. Introduction
• 8.2. Argentina
• 8.3. Brazil
• 8.4. Canada
• 8.5. Mexico
• 8.6. United States

9. Asia-Pacific Digital Printing Market

• 9.1. Introduction
• 9.2. Australia
• 9.3. China
• 9.4. India
• 9.5. Indonesia
• 9.6. Japan
• 9.7. Malaysia
• 9.8. Philippines
• 9.9. Singapore
• 9.10. South Korea
• 9.11. Taiwan
• 9.12. Thailand
• 9.13. Vietnam

10. Europe, Middle East & Africa Digital Printing Market

• 10.1. Introduction
• 10.2. Denmark
• 10.3. Egypt
• 10.4. Finland
• 10.5. France
• 10.6. Germany
• 10.7. Israel
• 10.8. Italy
• 10.9. Netherlands
• 10.10. Nigeria
• 10.11. Norway
• 10.12. Poland
• 10.13. Qatar
• 10.14. Russia
• 10.15. Saudi Arabia
• 10.16. South Africa
• 10.17. Spain
• 10.18. Sweden
• 10.19. Switzerland
• 10.20. Turkey
• 10.21. United Arab Emirates
• 10.22. United Kingdom

11. Competitive Landscape

• 11.1. Market Share Analysis, 2023
• 11.2. FPNV Positioning Matrix, 2023
• 11.3. Competitive Scenario Analysis
• 11.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Amcor PLC
• 2. ARC Document Solutions, LLC
• 3. Avery Dennison Corporation
• 4. Canon Inc.
• 5. DS Smith Plc
• 6. HP Development Company, L.P.
• 7. Konica Minolta, Inc.
• 8. Multi-Color Corporation
• 9. Ricoh Company, Ltd.
• 10. SAKATA INX CORPORATION
• 11. SATO Holdings Corporation
• 12. Smurfit Kappa Group
• 13. TOSHIBA CORPORATION
• 14. WestRock Company
• 15. Xeikon by Flint Group
• 16. Xerox Corporation