세계의 기업 소프트웨어 시장 : 소프트웨어별, 조직 규모별, 업종별, 용도별, 전개별 예측(2025-2030년)

The Enterprise Software Market was valued at USD 65.96 billion in 2023, expected to reach USD 70.23 billion in 2024, and is projected to grow at a CAGR of 6.57%, to USD 102.99 billion by 2030.

The enterprise software market encompasses a range of applications designed to meet the complex and large-scale needs of organizations. These software solutions include enterprise resource planning (ERP), customer relationship management (CRM), supply chain management, business intelligence, and more. Their necessity stems from the growing demand for data-driven decision-making, enhanced operational efficiency, and effective resource management across industries. Companies are leveraging these applications to streamline workflows, improve customer interactions, and gain competitive advantage. The end-use scope spans various sectors such as manufacturing, healthcare, retail, telecommunications, and financial services. The market is witnessing growth propelled by factors like digital transformation initiatives, increasing IT budgets, and the proliferation of cloud computing, which offers scalable and cost-effective solutions. However, challenges such as high implementation costs, data security concerns, and integration hurdles can impede market growth. Additionally, the rapid pace of technological advancements demands continuous updates and training, which may strain resources.

Emerging opportunities lie in the integration of artificial intelligence and machine learning into enterprise applications, enhancing their predictive and analytical capabilities. Furthermore, the shift towards Software as a Service (SaaS) models presents a lucrative avenue as businesses seek customizable and flexible solutions. Expanding into untapped markets and verticals, particularly in underserved regions, can also provide significant growth potential. It is recommended that companies invest in robust cybersecurity measures and develop intuitive, user-friendly applications to overcome adoption barriers. Innovating in data analytics, automation, and IoT-driven solutions offers avenues for research that align with market demand for cutting-edge technologies. While the enterprise software market continues to evolve in response to rising business complexities and technological disruptions, focusing on adaptability and customer-centric designs will be critical to sustaining growth and ensuring market relevance.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Enterprise Software Market

The Enterprise Software Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rising need for enterprise software in recording and managing customer experience
  • Increasing demand from e-commerce across various industries
  • Proliferation in technology-based and IT budgets in organization
• Market Restraints
  • Relatively high cost of deployment
• Market Opportunities
  • Growing adoption of cloud-based enterprise software to escalate businesses
  • Supportive governmental initiatives for digitalization
• Market Challenges
  • Concerns over security and safety with software

Porter's Five Forces: A Strategic Tool for Navigating the Enterprise Software Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Enterprise Software Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Enterprise Software Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Enterprise Software Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Enterprise Software Market

A detailed market share analysis in the Enterprise Software Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Enterprise Software Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Enterprise Software Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Enterprise Software Market

A strategic analysis of the Enterprise Software Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Enterprise Software Market, highlighting leading vendors and their innovative profiles. These include ClickUp, Cresta Intelligence, Inc., Deskera US Inc., Drift.com, Inc., Epicor Software Corporation, IFS AB, Infor by Koch Industries, Inc., International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, Qualys, Inc., Sage Software Solutions Pvt Ltd., Salesforce, Inc., SAP SE, and Siemens AG.

Market Segmentation & Coverage

This research report categorizes the Enterprise Software Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Software, market is studied across Business Intelligence Software, Content Management Software, Customer Relationship Management Software, Enterprise Resource Planning Software, Human Resource Management, Marketing, Payment Processing, and Supply Chain Management Software.
• Based on Organization Size, market is studied across Large Enterprises and SMEs.
• Based on Vertical, market is studied across BFSI, Healthcare, IT & Telecommunication, and Retail & Consumer Goods.
• Based on Application, market is studied across Customer Information Management, Energy Management, Government, Sales Accounting, Supply Chain, and Web Services.
• Based on Deployment, market is studied across Cloud and On Premise.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rising need for enterprise software in recording and managing customer experience
    • 5.1.1.2. Increasing demand from e-commerce across various industries
    • 5.1.1.3. Proliferation in technology-based and IT budgets in organization
  • 5.1.2. Restraints
    • 5.1.2.1. Relatively high cost of deployment
  • 5.1.3. Opportunities
    • 5.1.3.1. Growing adoption of cloud-based enterprise software to escalate businesses
    • 5.1.3.2. Supportive governmental initiatives for digitalization
  • 5.1.4. Challenges
    • 5.1.4.1. Concerns over security and safety with software
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Enterprise Software Market, by Software

• 6.1. Introduction
• 6.2. Business Intelligence Software
• 6.3. Content Management Software
• 6.4. Customer Relationship Management Software
• 6.5. Enterprise Resource Planning Software
• 6.6. Human Resource Management
• 6.7. Marketing
• 6.8. Payment Processing
• 6.9. Supply Chain Management Software

7. Enterprise Software Market, by Organization Size

• 7.1. Introduction
• 7.2. Large Enterprises
• 7.3. SMEs

8. Enterprise Software Market, by Vertical

• 8.1. Introduction
• 8.2. BFSI
• 8.3. Healthcare
• 8.4. IT & Telecommunication
• 8.5. Retail & Consumer Goods

9. Enterprise Software Market, by Application

• 9.1. Introduction
• 9.2. Customer Information Management
• 9.3. Energy Management
• 9.4. Government
• 9.5. Sales Accounting
• 9.6. Supply Chain
• 9.7. Web Services

10. Enterprise Software Market, by Deployment

• 10.1. Introduction
• 10.2. Cloud
• 10.3. On Premise

11. Americas Enterprise Software Market

• 11.1. Introduction
• 11.2. Argentina
• 11.3. Brazil
• 11.4. Canada
• 11.5. Mexico
• 11.6. United States

12. Asia-Pacific Enterprise Software Market

• 12.1. Introduction
• 12.2. Australia
• 12.3. China
• 12.4. India
• 12.5. Indonesia
• 12.6. Japan
• 12.7. Malaysia
• 12.8. Philippines
• 12.9. Singapore
• 12.10. South Korea
• 12.11. Taiwan
• 12.12. Thailand
• 12.13. Vietnam

13. Europe, Middle East & Africa Enterprise Software Market

• 13.1. Introduction
• 13.2. Denmark
• 13.3. Egypt
• 13.4. Finland
• 13.5. France
• 13.6. Germany
• 13.7. Israel
• 13.8. Italy
• 13.9. Netherlands
• 13.10. Nigeria
• 13.11. Norway
• 13.12. Poland
• 13.13. Qatar
• 13.14. Russia
• 13.15. Saudi Arabia
• 13.16. South Africa
• 13.17. Spain
• 13.18. Sweden
• 13.19. Switzerland
• 13.20. Turkey
• 13.21. United Arab Emirates
• 13.22. United Kingdom

14. Competitive Landscape

• 14.1. Market Share Analysis, 2023
• 14.2. FPNV Positioning Matrix, 2023
• 14.3. Competitive Scenario Analysis
• 14.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. ClickUp
• 2. Cresta Intelligence, Inc.
• 3. Deskera US Inc.
• 4. Drift.com, Inc.
• 5. Epicor Software Corporation
• 6. IFS AB
• 7. Infor by Koch Industries, Inc.
• 8. International Business Machines Corporation
• 9. Microsoft Corporation
• 10. Oracle Corporation
• 11. Qualys, Inc.
• 12. Sage Software Solutions Pvt Ltd.
• 13. Salesforce, Inc.
• 14. SAP SE
• 15. Siemens AG