홈케어 포장 시장 : 제품 유형별, 소재별 - 세계 예측(2025-2030년)

The Home Care Packaging Market was valued at USD 126.02 billion in 2023, expected to reach USD 142.67 billion in 2024, and is projected to grow at a CAGR of 13.70%, to USD 309.64 billion by 2030.

The home care packaging market encompasses a wide array of packaging solutions tailored for products such as cleaning agents, laundry detergents, air fresheners, and surface care items. Defined by its role in ensuring product safety, enhancing consumer convenience, and providing functional storage, the scope of home care packaging is broad, extending from robust designs to eco-friendly materials. The necessity of this packaging lies in its functionality and sustainability, meeting consumer demands for safe, easy-to-use, and environmentally conscious products. Home care packaging is essential in preserving the quality and efficacy of the products while facilitating ease of use, application, and disposal. The end-use scope primarily spans residential, commercial, and industrial settings, with growing demand for innovative and sustainable solutions in each sector.

Market growth is fueled by increased awareness of hygiene and cleanliness, driving demand for both traditional and innovative packaging solutions. The rising environmental concerns and stringent regulations around plastic waste are pushing manufacturers towards recyclable, biodegradable, and compostable alternatives. Convenience, safety, and sustainability trends are creating opportunities for innovations in smart packaging, refillable solutions, and minimalist designs. However, challenges such as high raw material costs, regulatory compliance issues, and the need for substantial investment in innovation pose limitations to market growth. Additionally, the uneven recycling infrastructure across regions can hamper the adoption of sustainable solutions.

For companies looking to gain a competitive edge, areas ripe for innovation include smart and interactive packaging incorporating IoT elements, development of biodegradable or compostable materials, and innovations in reusable systems. To effectively capture these opportunities, businesses should invest in R&D, adopt cutting-edge manufacturing technologies, and collaborate with eco-friendly material suppliers. Overall, the home care packaging market is notably dynamic, requiring agility and a forward-thinking approach to navigate the regulatory landscapes and evolving consumer preferences, while fostering sustainable practices to support long-term growth.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Home Care Packaging Market

The Home Care Packaging Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing demand for home care products
  • Growing awareness about the overall health and wellbeing
  • Shift in customer preference toward the adoption of flexible plastic packaging
• Market Restraints
  • Fluctuations in raw material prices
• Market Opportunities
  • Introduction of environment friendly and well-designed home care packaging
  • Emerging need from the retail industry
• Market Challenges
  • Concern regarding plastic pollution

Porter's Five Forces: A Strategic Tool for Navigating the Home Care Packaging Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Home Care Packaging Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Home Care Packaging Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Home Care Packaging Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Home Care Packaging Market

A detailed market share analysis in the Home Care Packaging Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Home Care Packaging Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Home Care Packaging Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Home Care Packaging Market

A strategic analysis of the Home Care Packaging Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Home Care Packaging Market, highlighting leading vendors and their innovative profiles. These include Amcor plc, AptarGroup Inc., BALL CORPORATION, Can-Pack S.A., DS Smith plc, Greiner Packaging GmbH, Kenvos Biotech Co., Ltd, LC Packaging International BV, Mondi PLC, ProAmpac Holdings Inc., RPC Group plc, Silgan Holdings Inc., Sonoco Products Company, Tetra Laval, and WINPAK LTD..

Market Segmentation & Coverage

This research report categorizes the Home Care Packaging Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Products, market is studied across Air Care, Dishwashing, Insecticides, Laundry Care, Polishes, and Toiletries.
• Based on Type, market is studied across Bottles, Cartons, Metal Cans, and Pouches.
• Based on Material, market is studied across Glass, Metal, Paper, and Plastic.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing demand for home care products
    • 5.1.1.2. Growing awareness about the overall health and wellbeing
    • 5.1.1.3. Shift in customer preference toward the adoption of flexible plastic packaging
  • 5.1.2. Restraints
    • 5.1.2.1. Fluctuations in raw material prices
  • 5.1.3. Opportunities
    • 5.1.3.1. Introduction of environment friendly and well-designed home care packaging
    • 5.1.3.2. Emerging need from the retail industry
  • 5.1.4. Challenges
    • 5.1.4.1. Concern regarding plastic pollution
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Home Care Packaging Market, by Products

• 6.1. Introduction
• 6.2. Air Care
• 6.3. Dishwashing
• 6.4. Insecticides
• 6.5. Laundry Care
• 6.6. Polishes
• 6.7. Toiletries

7. Home Care Packaging Market, by Type

• 7.1. Introduction
• 7.2. Bottles
• 7.3. Cartons
• 7.4. Metal Cans
• 7.5. Pouches

8. Home Care Packaging Market, by Material

• 8.1. Introduction
• 8.2. Glass
• 8.3. Metal
• 8.4. Paper
• 8.5. Plastic

9. Americas Home Care Packaging Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Home Care Packaging Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Home Care Packaging Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Amcor plc
• 2. AptarGroup Inc.
• 3. BALL CORPORATION
• 4. Can-Pack S.A.
• 5. DS Smith plc
• 6. Greiner Packaging GmbH
• 7. Kenvos Biotech Co., Ltd
• 8. LC Packaging International BV
• 9. Mondi PLC
• 10. ProAmpac Holdings Inc.
• 11. RPC Group plc
• 12. Silgan Holdings Inc.
• 13. Sonoco Products Company
• 14. Tetra Laval
• 15. WINPAK LTD.