헬스케어 및 생명과학 분야 여정 관리 시장 : 유형, 구성 요소, 최종 사용자 및 배포별 - 세계 예측(2025-2030년)

The Journey Management in Healthcare & Life Sciences Market was valued at USD 6.62 billion in 2023, expected to reach USD 8.07 billion in 2024, and is projected to grow at a CAGR of 22.79%, to USD 27.87 billion by 2030.

Journey management in healthcare and life sciences broadly encompasses the development and enhancement of patient pathways, which involve the comprehensive tracking and optimization of patient experiences from initial contact through diagnosis, treatment, and follow-up care. Its necessity stems from the growing demand for personalized healthcare experiences, improved patient outcomes, and cost efficiency in healthcare delivery systems. Applications are diverse, ranging from hospital management, patient engagement platforms, and telemedicine to electronic health records and pharmaceutical services. The end-use scope often includes hospitals, clinics, pharmaceutical companies, and insurance providers seeking to optimize operational efficiency and patient satisfaction. Key market growth factors include technological advancements such as AI and machine learning, increasing healthcare digitization, and the rising adoption of wearable health devices that track patient data in real-time. Potential opportunities lie in integrating advanced technologies to provide a seamless and personalized patient journey, and in forming strategic partnerships to expand service offerings and reach. However, limitations include data privacy concerns, the complexity of healthcare regulations, and high implementation costs which can inhibit the widespread adoption of sophisticated journey management systems. Moreover, navigating interoperability issues and ensuring seamless integration with existing healthcare infrastructure remains a challenge. Innovation opportunities exist in improving predictive analytics to anticipate patient needs better and in developing solutions that enhance interoperability while safeguarding patient data. Research into AI-driven personalized medicine, effective chronic disease management, and enhanced virtual care platforms also presents significant avenues for business growth. The market is characterized by rapid technological evolution and competitive dynamics, emphasizing the importance of agility, continual innovation, and adoption of emerging methodologies. Companies are advised to invest in developing robust data management strategies and scalable solutions that cater to the advancing consumer-centric trends in healthcare delivery to remain competitive.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Journey Management in Healthcare & Life Sciences Market

The Journey Management in Healthcare & Life Sciences Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Need for consistent patient experience throughout the healthcare journey
  • Demand to gain granular view of the patient journey in life sciences commercialization
  • Dramatic shift towards patient-centric services
• Market Restraints
  • Complications associated with the data synchronization
• Market Opportunities
  • Digitalization increases customer interaction at virtual touchpoints
  • Growing adoption of advanced analytics on patient intents
• Market Challenges
  • Data privacy and security concerns with journey management solutions

Porter's Five Forces: A Strategic Tool for Navigating the Journey Management in Healthcare & Life Sciences Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Journey Management in Healthcare & Life Sciences Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Journey Management in Healthcare & Life Sciences Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Journey Management in Healthcare & Life Sciences Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Journey Management in Healthcare & Life Sciences Market

A detailed market share analysis in the Journey Management in Healthcare & Life Sciences Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Journey Management in Healthcare & Life Sciences Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Journey Management in Healthcare & Life Sciences Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Journey Management in Healthcare & Life Sciences Market

A strategic analysis of the Journey Management in Healthcare & Life Sciences Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Journey Management in Healthcare & Life Sciences Market, highlighting leading vendors and their innovative profiles. These include Acoustic, L.P, Acxiom Ltd., Applied Epic, Arena Solutions, AthenaHealth, Cisco Systems, Inc., eClinicalWorks, Indicative, Inc., InSync Healthcare Solutions, Luma Health, MasterControl, NextGen Healthcare, NICE Systems Inc., Oracle Corporation, Pegasystems Inc., Quadient SA, Salesforce.com, inc., SAP SE, Servion Global Solutions Ltd., and Vertafore, Inc..

Market Segmentation & Coverage

This research report categorizes the Journey Management in Healthcare & Life Sciences Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Type, market is studied across Insurance Journey Management, Patient Journey Management, and Product Lifecycle Management.
• Based on Component, market is studied across Journey Analytics, Journey Mapping, and Journey Orchistration.
• Based on End-User, market is studied across Healthcare Patient, Healthcare Payer, Healthcare Provider, and Pharmaceutical & Biotechnology Companies.
• Based on Deployment, market is studied across On-Cloud and On-Premises.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Need for consistent patient experience throughout the healthcare journey
    • 5.1.1.2. Demand to gain granular view of the patient journey in life sciences commercialization
    • 5.1.1.3. Dramatic shift towards patient-centric services
  • 5.1.2. Restraints
    • 5.1.2.1. Complications associated with the data synchronization
  • 5.1.3. Opportunities
    • 5.1.3.1. Digitalization increases customer interaction at virtual touchpoints
    • 5.1.3.2. Growing adoption of advanced analytics on patient intents
  • 5.1.4. Challenges
    • 5.1.4.1. Data privacy and security concerns with journey management solutions
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Journey Management in Healthcare & Life Sciences Market, by Type

• 6.1. Introduction
• 6.2. Insurance Journey Management
• 6.3. Patient Journey Management
• 6.4. Product Lifecycle Management

7. Journey Management in Healthcare & Life Sciences Market, by Component

• 7.1. Introduction
• 7.2. Journey Analytics
• 7.3. Journey Mapping
• 7.4. Journey Orchistration

8. Journey Management in Healthcare & Life Sciences Market, by End-User

• 8.1. Introduction
• 8.2. Healthcare Patient
• 8.3. Healthcare Payer
• 8.4. Healthcare Provider
• 8.5. Pharmaceutical & Biotechnology Companies

9. Journey Management in Healthcare & Life Sciences Market, by Deployment

• 9.1. Introduction
• 9.2. On-Cloud
• 9.3. On-Premises

10. Americas Journey Management in Healthcare & Life Sciences Market

• 10.1. Introduction
• 10.2. Argentina
• 10.3. Brazil
• 10.4. Canada
• 10.5. Mexico
• 10.6. United States

11. Asia-Pacific Journey Management in Healthcare & Life Sciences Market

• 11.1. Introduction
• 11.2. Australia
• 11.3. China
• 11.4. India
• 11.5. Indonesia
• 11.6. Japan
• 11.7. Malaysia
• 11.8. Philippines
• 11.9. Singapore
• 11.10. South Korea
• 11.11. Taiwan
• 11.12. Thailand
• 11.13. Vietnam

12. Europe, Middle East & Africa Journey Management in Healthcare & Life Sciences Market

• 12.1. Introduction
• 12.2. Denmark
• 12.3. Egypt
• 12.4. Finland
• 12.5. France
• 12.6. Germany
• 12.7. Israel
• 12.8. Italy
• 12.9. Netherlands
• 12.10. Nigeria
• 12.11. Norway
• 12.12. Poland
• 12.13. Qatar
• 12.14. Russia
• 12.15. Saudi Arabia
• 12.16. South Africa
• 12.17. Spain
• 12.18. Sweden
• 12.19. Switzerland
• 12.20. Turkey
• 12.21. United Arab Emirates
• 12.22. United Kingdom

13. Competitive Landscape

• 13.1. Market Share Analysis, 2023
• 13.2. FPNV Positioning Matrix, 2023
• 13.3. Competitive Scenario Analysis
• 13.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Acoustic, L.P
• 2. Acxiom Ltd.
• 3. Applied Epic
• 4. Arena Solutions
• 5. AthenaHealth
• 6. Cisco Systems, Inc.
• 7. eClinicalWorks
• 8. Indicative, Inc.
• 9. InSync Healthcare Solutions
• 10. Luma Health
• 11. MasterControl
• 12. NextGen Healthcare
• 13. NICE Systems Inc.
• 14. Oracle Corporation
• 15. Pegasystems Inc.
• 16. Quadient SA
• 17. Salesforce.com, inc.
• 18. SAP SE
• 19. Servion Global Solutions Ltd.
• 20. Vertafore, Inc.