세계의 사물인터넷 보안 시장 : 제공서비스, 유형, 용도별 예측(2025-2030년)

The Internet of Things Security Market was valued at USD 20.62 billion in 2023, expected to reach USD 23.94 billion in 2024, and is projected to grow at a CAGR of 17.19%, to USD 62.64 billion by 2030.

The Internet of Things (IoT) Security market encompasses a broad range of technologies and practices designed to protect interconnected devices and networks in a rapidly expanding IoT environment. The scope covers encryption, identity and access management, intrusion detection and prevention systems, and security analytics. The core necessity arises from the increasing volume of IoT devices, which, while offering advanced data collection and automation capabilities, also present amplified vulnerabilities to cyber threats. The applications of IoT security are diverse, spanning across industries like healthcare, automotive, consumer electronics, and industrial sectors. End-use scope primarily includes manufacturers, service providers, and end-customers who rely on secure IoT ecosystems for business operations and personal use.

Key growth drivers of the IoT Security market include the rising incidence of cyber-attacks, stringent government regulations mandating IoT security compliance, and the evolving complexity of cyber threats which necessitate advanced security solutions. There are lucrative opportunities in developing machine learning and AI-driven security solutions that offer real-time threat detection and response. Tailoring security solutions for specific verticals such as smart cities, agriculture, and autonomous vehicles can also drive growth. Recommendations to capture these opportunities include investing in R&D for innovative security solutions, forming strategic alliances with IoT device manufacturers, and expanding professional services for deployment and maintenance.

However, the market faces significant limitations such as the lack of standardization across IoT devices, high implementation costs, and skill shortages in cybersecurity. Moreover, the rapid growth in the number of connected devices can outpace security measures, creating both a technical and operational challenge.

For innovation, focus should be on developing interoperable security protocols and solutions that are scalable for any IoT environment. Furthermore, leveraging blockchain technology to enhance transparency and protection, and enhancing user privacy controls could provide a competitive edge. The IoT security market is dynamic, characterized by fast-paced technological advancements and an ever-evolving threat landscape, necessitating a proactive and forward-thinking approach to stay competitive.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Internet of Things Security Market

The Internet of Things Security Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Surge in security concerns in critical infrastructure and rising security attract IoT devices
  • Rising adoption of mobile device platforms and applications
  • Emergence of smart city initiatives and projects
• Market Restraints
  • Increasing new variations of IoT threats
• Market Opportunities
  • Deployment of 5g technology and introduction of new technology advanced security products
  • Government programs and investment in security devices
• Market Challenges
  • Lack of encryption on regular transmissions

Porter's Five Forces: A Strategic Tool for Navigating the Internet of Things Security Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Internet of Things Security Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Internet of Things Security Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Internet of Things Security Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Internet of Things Security Market

A detailed market share analysis in the Internet of Things Security Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Internet of Things Security Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Internet of Things Security Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Internet of Things Security Market

A strategic analysis of the Internet of Things Security Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Internet of Things Security Market, highlighting leading vendors and their innovative profiles. These include Akamai Technologies, Inc., Armis Security, AT&T Inc., Broadcom Inc., Check Point Software Technologies Ltd., Cisco Systems, Inc., Claroty Ltd., CyberArk Software Ltd., Fortinet, Inc., IBM Corporation, Infineon Technologies AG, Intel Corporation, Kaspersky Lab, McAfee, LLC, Palo Alto Networks, Inc., Rapid7, Inc., Software Technology Group, Sophos Ltd., Thales Group, Trend Micro, Inc., and Verizon Communications Inc..

Market Segmentation & Coverage

This research report categorizes the Internet of Things Security Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Offerings, market is studied across Services and Solutions. The Solutions is further studied across Data Encryption & Tokenization, Device Authentication & Management, Identity & Access Management, Intrusion Detection System & Intrusion Prevention System, Public Key Infrastructure Lifecycle Management, and Secure Communications.
• Based on Type, market is studied across Application Security, Cloud Security, Endpoint Security, and Network Security.
• Based on Application, market is studied across Energy & Utilities, Government & Defense, Healthcare, Home & Consumer Electronics, Logistics & Transportation, Manufacturing, and Retail.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Surge in security concerns in critical infrastructure and rising security attract IoT devices
    • 5.1.1.2. Rising adoption of mobile device platforms and applications
    • 5.1.1.3. Emergence of smart city initiatives and projects
  • 5.1.2. Restraints
    • 5.1.2.1. Increasing new variations of IoT threats
  • 5.1.3. Opportunities
    • 5.1.3.1. Deployment of 5g technology and introduction of new technology advanced security products
    • 5.1.3.2. Government programs and investment in security devices
  • 5.1.4. Challenges
    • 5.1.4.1. Lack of encryption on regular transmissions
• 5.2. Market Segmentation Analysis
  • 5.2.1. Development of automated scanning tools in application security to detect and fix vulnerabilities in real-time
  • 5.2.2. Rising demand of consumers for privacy and the protection of personal data drives the security needs
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Internet of Things Security Market, by Offerings

• 6.1. Introduction
• 6.2. Services
• 6.3. Solutions
  • 6.3.1. Data Encryption & Tokenization
  • 6.3.2. Device Authentication & Management
  • 6.3.3. Identity & Access Management
  • 6.3.4. Intrusion Detection System & Intrusion Prevention System
  • 6.3.5. Public Key Infrastructure Lifecycle Management
  • 6.3.6. Secure Communications

7. Internet of Things Security Market, by Type

• 7.1. Introduction
• 7.2. Application Security
• 7.3. Cloud Security
• 7.4. Endpoint Security
• 7.5. Network Security

8. Internet of Things Security Market, by Application

• 8.1. Introduction
• 8.2. Energy & Utilities
• 8.3. Government & Defense
• 8.4. Healthcare
• 8.5. Home & Consumer Electronics
• 8.6. Logistics & Transportation
• 8.7. Manufacturing
• 8.8. Retail

9. Americas Internet of Things Security Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Internet of Things Security Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Internet of Things Security Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
  • 12.3.1. NATO Qomodo raises USD 1.6 million pre-seed funding to boost IoT cybersecurity with advanced machine learning, expanding across Europe and the US
  • 12.3.2. GlobalPlatform launched Secure Channel Protocol to enhance IoT security and management for low-power networks such as NB-IoT, boosting energy efficiency and regulatory compliance.
  • 12.3.3. The Connectivity Standards Alliance launched the IoT Device Security Specification, with a Product Security Verified (PSV) Mark endorsed by industry giants and governments
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Akamai Technologies, Inc.
• 2. Armis Security
• 3. AT&T Inc.
• 4. Broadcom Inc.
• 5. Check Point Software Technologies Ltd.
• 6. Cisco Systems, Inc.
• 7. Claroty Ltd.
• 8. CyberArk Software Ltd.
• 9. Fortinet, Inc.
• 10. IBM Corporation
• 11. Infineon Technologies AG
• 12. Intel Corporation
• 13. Kaspersky Lab
• 14. McAfee, LLC
• 15. Palo Alto Networks, Inc.
• 16. Rapid7, Inc.
• 17. Software Technology Group
• 18. Sophos Ltd.
• 19. Thales Group
• 20. Trend Micro, Inc.
• 21. Verizon Communications Inc.