모바일 ID 관리 시장 : 오퍼링, 인증, 도입, 기업 규모, 최종사용자별 - 세계 예측(2025-2030년)

The Mobile Identity Management Market was valued at USD 8.99 billion in 2023, expected to reach USD 10.00 billion in 2024, and is projected to grow at a CAGR of 11.49%, to USD 19.26 billion by 2030.

Mobile Identity Management (MIM) encompasses strategies and technologies that enable secure access to applications and data on mobile devices, ensuring user authentication and data integrity. Its scope is defined by the escalating demand for mobile security, as personal and corporate data proliferates on smartphones and tablets. MIM is essential due to the growing cybersecurity threats, necessitating robust authentication mechanisms to protect sensitive information. Its applications range from banking and finance to healthcare and e-commerce, where secure identity verification is imperative. The end-use scope extends to enterprises in need of managing employee access, governmental agencies requiring secure citizen authentication, and service providers focusing on customer identity protection.

Market growth is influenced by the widespread adoption of mobile devices, increasing sophisticated cyber threats, and regulatory compliance requirements. Significant opportunities arise from the burgeoning Internet of Things (IoT) ecosystem, as each connected device requires secure identity management. Enterprises can capitalize on advancements in biometrics, artificial intelligence, and blockchain technologies to enhance MIM solutions. However, the market faces challenges such as high implementation costs, integration complexities with legacy systems, and privacy concerns among users regarding data handling practices.

Innovations in decentralized identity frameworks can offer businesses new avenues for growth, minimizing central data repositories and enhancing user privacy. Research into AI-driven threat detection can enhance predictive capabilities and risk assessment in real-time to mitigate evolving cybersecurity threats. Additionally, developing user-friendly interfaces for MIM solutions can improve user adoption and satisfaction. The nature of the market is dynamic and competitive, with a broad spectrum of startups and established firms vying for market share, necessitating continuous innovation and adaptation. Overall, businesses should focus on enhancing interoperability, scalability, and user experience in MIM solutions while complying with emerging data privacy regulations to attain a competitive advantage.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Mobile Identity Management Market

The Mobile Identity Management Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Surge in number of smartphones and mobile devices
  • Growing culture of remote work and bring your own devices policies
• Market Restraints
  • Budgetary constraints associated with implementation of mobile identity management
• Market Opportunities
  • Ongoing technological advancements in mobile identity and security solutions
  • Ongoing preferences for cloud storage across organizations
• Market Challenges
  • Concerns over vulnerability of MIM to phishing attacks

Porter's Five Forces: A Strategic Tool for Navigating the Mobile Identity Management Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Mobile Identity Management Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Mobile Identity Management Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Mobile Identity Management Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Mobile Identity Management Market

A detailed market share analysis in the Mobile Identity Management Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Mobile Identity Management Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Mobile Identity Management Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Mobile Identity Management Market

A strategic analysis of the Mobile Identity Management Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Mobile Identity Management Market, highlighting leading vendors and their innovative profiles. These include AO Kaspersky Lab, AppTec GmbH, Baramundi Software AG, Broadcom, Inc., Cisco Systems, Inc., Cloud Software Group, Inc., Fortinet, Inc., F-Secure Corporation, GB Group PLC, IBM Corporation, Ivanti, Inc., Juniper Networks, Inc., Mitsogo Inc., One Identity LLC by Quest Software Inc., Oracle Corporation, S.C. BITDEFENDER S.R.L., SAP SE, SecureAuth Corporation, Signicat AS, Sophos Limited, SOTI Inc, Telesign Corporation, Telstra Corporation Limited, Thales SA, Trend Micro Inc., and Zoho Corporation Pvt. Ltd..

Market Segmentation & Coverage

This research report categorizes the Mobile Identity Management Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Offering, market is studied across Services and Solution. The Services is further studied across Managed Services and Professional Services.
• Based on Authentication, market is studied across Multi-Factor Authentication and Single-factor Authentication.
• Based on Deployment, market is studied across Cloud and On-premises.
• Based on Enterprise Size, market is studied across Large Enterprise and Small & Medium Enterprise.
• Based on End-User, market is studied across BFSI, Energy & Utilities, Government & Defense, Healthcare, Manufacturing, Retail & eCommerce, and Telecommunication & IT.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Surge in number of smartphones and mobile devices
    • 5.1.1.2. Growing culture of remote work and bring your own devices policies
  • 5.1.2. Restraints
    • 5.1.2.1. Budgetary constraints associated with implementation of mobile identity management
  • 5.1.3. Opportunities
    • 5.1.3.1. Ongoing technological advancements in mobile identity and security solutions
    • 5.1.3.2. Ongoing preferences for cloud storage across organizations
  • 5.1.4. Challenges
    • 5.1.4.1. Concerns over vulnerability of MIM to phishing attacks
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Mobile Identity Management Market, by Offering

• 6.1. Introduction
• 6.2. Services
  • 6.2.1. Managed Services
  • 6.2.2. Professional Services
• 6.3. Solution

7. Mobile Identity Management Market, by Authentication

• 7.1. Introduction
• 7.2. Multi-Factor Authentication
• 7.3. Single-factor Authentication

8. Mobile Identity Management Market, by Deployment

• 8.1. Introduction
• 8.2. Cloud
• 8.3. On-premises

9. Mobile Identity Management Market, by Enterprise Size

• 9.1. Introduction
• 9.2. Large Enterprise
• 9.3. Small & Medium Enterprise

10. Mobile Identity Management Market, by End-User

• 10.1. Introduction
• 10.2. BFSI
• 10.3. Energy & Utilities
• 10.4. Government & Defense
• 10.5. Healthcare
• 10.6. Manufacturing
• 10.7. Retail & eCommerce
• 10.8. Telecommunication & IT

11. Americas Mobile Identity Management Market

• 11.1. Introduction
• 11.2. Argentina
• 11.3. Brazil
• 11.4. Canada
• 11.5. Mexico
• 11.6. United States

12. Asia-Pacific Mobile Identity Management Market

• 12.1. Introduction
• 12.2. Australia
• 12.3. China
• 12.4. India
• 12.5. Indonesia
• 12.6. Japan
• 12.7. Malaysia
• 12.8. Philippines
• 12.9. Singapore
• 12.10. South Korea
• 12.11. Taiwan
• 12.12. Thailand
• 12.13. Vietnam

13. Europe, Middle East & Africa Mobile Identity Management Market

• 13.1. Introduction
• 13.2. Denmark
• 13.3. Egypt
• 13.4. Finland
• 13.5. France
• 13.6. Germany
• 13.7. Israel
• 13.8. Italy
• 13.9. Netherlands
• 13.10. Nigeria
• 13.11. Norway
• 13.12. Poland
• 13.13. Qatar
• 13.14. Russia
• 13.15. Saudi Arabia
• 13.16. South Africa
• 13.17. Spain
• 13.18. Sweden
• 13.19. Switzerland
• 13.20. Turkey
• 13.21. United Arab Emirates
• 13.22. United Kingdom

14. Competitive Landscape

• 14.1. Market Share Analysis, 2023
• 14.2. FPNV Positioning Matrix, 2023
• 14.3. Competitive Scenario Analysis
• 14.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. AO Kaspersky Lab
• 2. AppTec GmbH
• 3. Baramundi Software AG
• 4. Broadcom, Inc.
• 5. Cisco Systems, Inc.
• 6. Cloud Software Group, Inc.
• 7. Fortinet, Inc.
• 8. F-Secure Corporation
• 9. GB Group PLC
• 10. IBM Corporation
• 11. Ivanti, Inc.
• 12. Juniper Networks, Inc.
• 13. Mitsogo Inc.
• 14. One Identity LLC by Quest Software Inc.
• 15. Oracle Corporation
• 16. S.C. BITDEFENDER S.R.L.
• 17. SAP SE
• 18. SecureAuth Corporation
• 19. Signicat AS
• 20. Sophos Limited
• 21. SOTI Inc
• 22. Telesign Corporation
• 23. Telstra Corporation Limited
• 24. Thales SA
• 25. Trend Micro Inc.
• 26. Zoho Corporation Pvt. Ltd.