모기 퇴치제 시장 : 제품별, 유통 채널별 - 세계 예측(2025-2030년)

The Mosquito Repellent Market was valued at USD 5.85 billion in 2023, expected to reach USD 6.27 billion in 2024, and is projected to grow at a CAGR of 7.74%, to USD 9.86 billion by 2030.

The mosquito repellent market encompasses various products designed to prevent mosquito bites, including sprays, creams, coils, and electronic devices. The necessity of mosquito repellents stems from the increasing prevalence of mosquito-borne diseases like malaria, dengue, and Zika virus, which pose significant health threats globally. Their application is critical in tropical and subtropical regions where such diseases are endemic. End-use scope includes households, commercial spaces such as restaurants and hotels, and public health initiatives. Market growth is strongly influenced by rising health consciousness, increasing urbanization, and higher disposable incomes in emerging economies. Technological advancements in product formulation, such as the development of natural and plant-based repellents, are fostering market expansion. Moreover, there is a growing demand for sustainable and eco-friendly mosquito repellent solutions, offering potential opportunities for innovation. However, the market is constrained by factors like regulatory challenges and potential health risks associated with chemical-based repellents, which may deter consumer confidence. Additionally, cultural reliance on traditional and home remedies in certain regions can impede market penetration. Despite these challenges, significant opportunities exist in expanding distribution networks in untapped rural areas and developing innovative products to cater to specific consumer needs. Companies can focus on research and development to formulate safer, long-lasting, and more effective repellents, potentially incorporating new natural ingredients or technologies like wearable devices and smart repellent systems. Collaborations with public health organizations can also bolster market presence and credibility. The market is competitive, with myriad local and international players, emphasizing the need for differentiated products and strategic marketing approaches. Overall, the mosquito repellent market offers substantial growth potential, particularly when aligned with consumer trends towards health, sustainability, and convenience.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Mosquito Repellent Market

The Mosquito Repellent Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing prevalence of diseases that spread by mosquito
  • Initiatives and awareness by governments for disease control & prevention
  • Growing penetration of portable and cream based repellents for outdoor activities
• Market Restraints
  • Certain possibilities of health hazards and allergies from mosquito repellent
• Market Opportunities
  • Inclination toward the organic mosquito repellent
  • Improvements in supply chain and distribution network
• Market Challenges
  • Growing counterfeit products in market

Porter's Five Forces: A Strategic Tool for Navigating the Mosquito Repellent Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Mosquito Repellent Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Mosquito Repellent Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Mosquito Repellent Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Mosquito Repellent Market

A detailed market share analysis in the Mosquito Repellent Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Mosquito Repellent Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Mosquito Repellent Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Mosquito Repellent Market

A strategic analysis of the Mosquito Repellent Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Mosquito Repellent Market, highlighting leading vendors and their innovative profiles. These include 3M Company, BASF SE, DABUR INDIA LIMITED, EarthKind, LLC, Enesis Group, Godrej Consumer Products Limited, Henkel AG & Co. KGaA, Herbal Strategi Homecare Private Limited, Jyothy Labs Limited, PelGar International Limited, PIC Corporation, Quantum, Inc., Reckitt Benckiser Group PLC, S. C. Johnson & Son, Inc., Sawyer Products, Inc., and Spectrum Brands Holdings, Inc..

Market Segmentation & Coverage

This research report categorizes the Mosquito Repellent Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Product, market is studied across Clip-on Repellents, Coil, Cream & oil, Mat, Sonic Repellents, Spray, and Vaporizer.
• Based on Distribution Channel, market is studied across Offline Mode and Online Mode.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing prevalence of diseases that spread by mosquito
    • 5.1.1.2. Initiatives and awareness by governments for disease control & prevention
    • 5.1.1.3. Growing penetration of portable and cream based repellents for outdoor activities
  • 5.1.2. Restraints
    • 5.1.2.1. Certain possibilities of health hazards and allergies from mosquito repellent
  • 5.1.3. Opportunities
    • 5.1.3.1. Inclination toward the organic mosquito repellent
    • 5.1.3.2. Improvements in supply chain and distribution network
  • 5.1.4. Challenges
    • 5.1.4.1. Growing counterfeit products in market
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Mosquito Repellent Market, by Product

• 6.1. Introduction
• 6.2. Clip-on Repellents
• 6.3. Coil
• 6.4. Cream & oil
• 6.5. Mat
• 6.6. Sonic Repellents
• 6.7. Spray
• 6.8. Vaporizer

7. Mosquito Repellent Market, by Distribution Channel

• 7.1. Introduction
• 7.2. Offline Mode
• 7.3. Online Mode

8. Americas Mosquito Repellent Market

• 8.1. Introduction
• 8.2. Argentina
• 8.3. Brazil
• 8.4. Canada
• 8.5. Mexico
• 8.6. United States

9. Asia-Pacific Mosquito Repellent Market

• 9.1. Introduction
• 9.2. Australia
• 9.3. China
• 9.4. India
• 9.5. Indonesia
• 9.6. Japan
• 9.7. Malaysia
• 9.8. Philippines
• 9.9. Singapore
• 9.10. South Korea
• 9.11. Taiwan
• 9.12. Thailand
• 9.13. Vietnam

10. Europe, Middle East & Africa Mosquito Repellent Market

• 10.1. Introduction
• 10.2. Denmark
• 10.3. Egypt
• 10.4. Finland
• 10.5. France
• 10.6. Germany
• 10.7. Israel
• 10.8. Italy
• 10.9. Netherlands
• 10.10. Nigeria
• 10.11. Norway
• 10.12. Poland
• 10.13. Qatar
• 10.14. Russia
• 10.15. Saudi Arabia
• 10.16. South Africa
• 10.17. Spain
• 10.18. Sweden
• 10.19. Switzerland
• 10.20. Turkey
• 10.21. United Arab Emirates
• 10.22. United Kingdom

11. Competitive Landscape

• 11.1. Market Share Analysis, 2023
• 11.2. FPNV Positioning Matrix, 2023
• 11.3. Competitive Scenario Analysis
• 11.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. 3M Company
• 2. BASF SE
• 3. DABUR INDIA LIMITED
• 4. EarthKind, LLC
• 5. Enesis Group
• 6. Godrej Consumer Products Limited
• 7. Henkel AG & Co. KGaA
• 8. Herbal Strategi Homecare Private Limited
• 9. Jyothy Labs Limited
• 10. PelGar International Limited
• 11. PIC Corporation
• 12. Quantum, Inc.
• 13. Reckitt Benckiser Group PLC
• 14. S. C. Johnson & Son, Inc.
• 15. Sawyer Products, Inc.
• 16. Spectrum Brands Holdings, Inc.