포지셔닝 시스템 시장 : 기능별, 용도별 - 세계 전망(2025-2030년)

The Positioning System Market was valued at USD 59.44 billion in 2023, expected to reach USD 69.64 billion in 2024, and is projected to grow at a CAGR of 17.25%, to USD 181.10 billion by 2030.

Positioning systems encompass a broad array of technologies used to determine the location and orientation of objects or individuals. These systems are indispensable across various sectors such as transportation, automotive, military, aviation, and even daily consumer applications like GPS-enabled services. The necessity for these systems stems from the increasing demand for accurate navigation, enhanced safety measures, efficient logistics, and personalized consumer applications. Positioning systems find applications in autonomous vehicle technologies, urban planning, supply chain management, and location-based services across telecommunications. The market scope is rapidly expanding, primarily driven by advancements in technologies like IoT, AI integration, and the proliferation of smart devices. Key factors influencing growth include the increasing dependence on precise geo-spatial data, the rise in technological convergence, and evolving consumer expectations for real-time accessibility. However, a significant opportunity lies in the growing investment in infrastructure improvements and smart city initiatives, promising lucrative potential for positioning system providers. Additionally, emerging economies present untapped markets as they continue to modernize and digitize their infrastructure. Recommendations to capitalize on opportunities include forming strategic partnerships with tech firms, investing in research for improving system accuracy and reliability, and tailoring products to meet specific industry needs. Nonetheless, the market faces challenges such as high costs associated with deployment and extensive research, privacy concerns regarding data collection, and potential regulatory hinderances that could slow integration processes. Constraints also exist due to limited interoperability among varying systems. Innovation can thrive in areas like augmented reality applications, enhancing cybersecurity measures within positioning data, and improving natural disaster response capabilities. The market is characterized by rapid technological progression and is highly competitive, driven by both established firms and agile startups continually pushing the envelope in location-based services.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Positioning System Market

The Positioning System Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Growing security concerns in marine and road transport
  • Exponential growth in aerospace industry
  • High adoption of electric positioning systems
• Market Restraints
  • Security and privacy concern of individuals
• Market Opportunities
  • Technological advancements in positioning systems
• Market Challenges
  • Need of proper knowledge and training for operating the systems

Porter's Five Forces: A Strategic Tool for Navigating the Positioning System Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Positioning System Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Positioning System Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Positioning System Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Positioning System Market

A detailed market share analysis in the Positioning System Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Positioning System Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Positioning System Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Positioning System Market

A strategic analysis of the Positioning System Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Positioning System Market, highlighting leading vendors and their innovative profiles. These include Broadcom Inc., Continental AG, Denso Corporation, Garmin Ltd., Geotab Inc., Hexagon AB, Maestro Wireless Solutions Ltd., Meitrack Group, Microchip Technology, Inc., Mio Technology Corporation, NXP Semiconductors N.V., Orbocomm Inc., Rockwell Collins, Inc., Sierra Wireless, Inc., Texas Instruments Inc., Trackimo LLC, Trimble Inc., and Xirgo Technologies, Inc..

Market Segmentation & Coverage

This research report categorizes the Positioning System Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Function, market is studied across Automotive Telematics Systems, Consumer Devices, Portable Navigation Devices, and Standalone Trackers.
• Based on Application, market is studied across Aviation, Location-Based Services, Marine, Road, and Surveying & Mapping.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Growing security concerns in marine and road transport
    • 5.1.1.2. Exponential growth in aerospace industry
    • 5.1.1.3. High adoption of electric positioning systems
  • 5.1.2. Restraints
    • 5.1.2.1. Security and privacy concern of individuals
  • 5.1.3. Opportunities
    • 5.1.3.1. Technological advancements in positioning systems
  • 5.1.4. Challenges
    • 5.1.4.1. Need of proper knowledge and training for operating the systems
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Positioning System Market, by Function

• 6.1. Introduction
• 6.2. Automotive Telematics Systems
• 6.3. Consumer Devices
• 6.4. Portable Navigation Devices
• 6.5. Standalone Trackers

7. Positioning System Market, by Application

• 7.1. Introduction
• 7.2. Aviation
• 7.3. Location-Based Services
• 7.4. Marine
• 7.5. Road
• 7.6. Surveying & Mapping

8. Americas Positioning System Market

• 8.1. Introduction
• 8.2. Argentina
• 8.3. Brazil
• 8.4. Canada
• 8.5. Mexico
• 8.6. United States

9. Asia-Pacific Positioning System Market

• 9.1. Introduction
• 9.2. Australia
• 9.3. China
• 9.4. India
• 9.5. Indonesia
• 9.6. Japan
• 9.7. Malaysia
• 9.8. Philippines
• 9.9. Singapore
• 9.10. South Korea
• 9.11. Taiwan
• 9.12. Thailand
• 9.13. Vietnam

10. Europe, Middle East & Africa Positioning System Market

• 10.1. Introduction
• 10.2. Denmark
• 10.3. Egypt
• 10.4. Finland
• 10.5. France
• 10.6. Germany
• 10.7. Israel
• 10.8. Italy
• 10.9. Netherlands
• 10.10. Nigeria
• 10.11. Norway
• 10.12. Poland
• 10.13. Qatar
• 10.14. Russia
• 10.15. Saudi Arabia
• 10.16. South Africa
• 10.17. Spain
• 10.18. Sweden
• 10.19. Switzerland
• 10.20. Turkey
• 10.21. United Arab Emirates
• 10.22. United Kingdom

11. Competitive Landscape

• 11.1. Market Share Analysis, 2023
• 11.2. FPNV Positioning Matrix, 2023
• 11.3. Competitive Scenario Analysis
• 11.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Broadcom Inc.
• 2. Continental AG
• 3. Denso Corporation
• 4. Garmin Ltd.
• 5. Geotab Inc.
• 6. Hexagon AB
• 7. Maestro Wireless Solutions Ltd.
• 8. Meitrack Group
• 9. Microchip Technology, Inc.
• 10. Mio Technology Corporation
• 11. NXP Semiconductors N.V.
• 12. Orbocomm Inc.
• 13. Rockwell Collins, Inc.
• 14. Sierra Wireless, Inc.
• 15. Texas Instruments Inc.
• 16. Trackimo LLC
• 17. Trimble Inc.
• 18. Xirgo Technologies, Inc.