비전 케어 시장 : 제품 유형별, 유통 채널별 - 세계 예측(2025-2030년)

The Vision Care Market was valued at USD 78.58 billion in 2023, expected to reach USD 84.71 billion in 2024, and is projected to grow at a CAGR of 8.19%, to USD 136.37 billion by 2030.

The vision care market encompasses a wide range of products and services designed to maintain, improve, or correct eyesight, including eyeglasses, contact lenses, eye exams, and surgical interventions like LASIK. Driven by aging populations and growing digital screen exposure, the necessity of vision care is evident in its ability to address both regular and urgent eye health needs. It benefits consumers across demographics, including children needing corrective lenses and elderly patients requiring surgery for cataracts. The vision care industry caters to end-users such as individual consumers, healthcare providers, and institutions like hospitals and optician centers. A primary growth factor is the increasing prevalence of eye disorders, such as myopia and age-related macular degeneration, compounded by lifestyle factors like prolonged screen time. Technological advancements, such as smart glasses and AI-powered diagnostics, offer new business opportunities to meet these growing demands and enhance precision in treatment. Key challenges include high costs of advanced treatments, limited access in rural or low-income regions, and stringent regulatory landscapes that could slow innovation and market entry. Despite these hurdles, the market holds substantial potential for innovation. Areas ripe for research include low-cost production techniques to make vision care accessible to underprivileged communities and further development of tele-optometry solutions for remote diagnostics. Sustainability in material choices, such as biodegradable contact lenses or glasses made from recyclable materials, also presents an opportunity. Companies can draw insights from consumer preference trends, such as the rising demand for convenience and personalized healthcare experiences. To maintain competitiveness, firms should invest in R&D, form strategic partnerships, and continually engage with customer feedback to innovate and refine their offerings. The vision care market is dynamic and poised for significant advancements that align well with consumer-centric and technologically integrated approaches.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Vision Care Market

The Vision Care Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rise in geriatric population and increasing cases of presbyopia
  • Growing sales of vision care products
  • Increase awareness about vision care products and services
• Market Restraints
  • High cost of vision care services
• Market Opportunities
  • Implementation of nanotechnology in the vision care
  • Advancements and introduction of novel contact lens
• Market Challenges
  • Limitations of vision care

Porter's Five Forces: A Strategic Tool for Navigating the Vision Care Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Vision Care Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Vision Care Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Vision Care Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Vision Care Market

A detailed market share analysis in the Vision Care Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Vision Care Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Vision Care Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Vision Care Market

A strategic analysis of the Vision Care Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Vision Care Market, highlighting leading vendors and their innovative profiles. These include Bausch Health Companies Inc., Carl Zeiss AG, CooperVision Inc., Fielmann AG, Hoya Vision Care, Johnson & Johnson Services, Inc., Luxottica Group SpA, Menicon Co., Ltd., Novartis AG, Rayner Surgical Group Limited, Rodenstock GmbH, Safilo Group S.p.A., Seiko Optical Products Co., Ltd., Shanghai Conant Optical Co., Ltd., and Zydus Pharmaceuticals Inc..

Market Segmentation & Coverage

This research report categorizes the Vision Care Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Product, market is studied across Cleaning & Disinfecting Solutions, Contact Lenses, and Spectacle Lenses.
• Based on Type, market is studied across Non-Rx (Non-Prescription) and Rx (Prescription).
• Based on Distribution Channel, market is studied across E-Commerce, Hospitals, Ophthalmic Clinics, Optometry Stores, and Retail, Hypermarket & Superstore.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rise in geriatric population and increasing cases of presbyopia
    • 5.1.1.2. Growing sales of vision care products
    • 5.1.1.3. Increase awareness about vision care products and services
  • 5.1.2. Restraints
    • 5.1.2.1. High cost of vision care services
  • 5.1.3. Opportunities
    • 5.1.3.1. Implementation of nanotechnology in the vision care
    • 5.1.3.2. Advancements and introduction of novel contact lens
  • 5.1.4. Challenges
    • 5.1.4.1. Limitations of vision care
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Vision Care Market, by Product

• 6.1. Introduction
• 6.2. Cleaning & Disinfecting Solutions
• 6.3. Contact Lenses
• 6.4. Spectacle Lenses

7. Vision Care Market, by Type

• 7.1. Introduction
• 7.2. Non-Rx (Non-Prescription)
• 7.3. Rx (Prescription)

8. Vision Care Market, by Distribution Channel

• 8.1. Introduction
• 8.2. E-Commerce
• 8.3. Hospitals
• 8.4. Ophthalmic Clinics
• 8.5. Optometry Stores
• 8.6. Retail, Hypermarket & Superstore

9. Americas Vision Care Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Vision Care Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Vision Care Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Bausch Health Companies Inc.
• 2. Carl Zeiss AG
• 3. CooperVision Inc.
• 4. Fielmann AG
• 5. Hoya Vision Care
• 6. Johnson & Johnson Services, Inc.
• 7. Luxottica Group SpA
• 8. Menicon Co., Ltd.
• 9. Novartis AG
• 10. Rayner Surgical Group Limited
• 11. Rodenstock GmbH
• 12. Safilo Group S.p.A.
• 13. Seiko Optical Products Co., Ltd.
• 14. Shanghai Conant Optical Co., Ltd.
• 15. Zydus Pharmaceuticals Inc.