무선 디스플레이 시장 : 구성요소, 기술, 용도별 - 세계 예측(2025-2030년)

The Wireless Display Market was valued at USD 5.06 billion in 2023, expected to reach USD 5.72 billion in 2024, and is projected to grow at a CAGR of 12.93%, to USD 11.88 billion by 2030.

The wireless display market has significantly expanded, defined by its ability to transmit audio and video signals using wireless technologies from a device (like a smartphone, tablet, or computer) to a display (such as a TV or projector). This capability is essential in a world increasingly reliant on seamless connectivity and minimalism, catering to both consumer electronics and commercial sectors. The technology finds application in education, corporate offices, healthcare, and residential settings, enhancing presentation efficiency and collaborative environments. The market growth is primarily driven by the burgeoning demand for smart TVs and devices, the rise of BYOD (bring your own device) policies in corporate sectors, and increasing consumer preference for on-demand streaming services. Market opportunities are seen in regions experiencing digital transformation, particularly Asia-Pacific, where rapid industrial growth and rising disposable incomes expand the consumer base. Key growth factors include technological advancements in wireless technology such as WiDi, Miracast, and Apple's AirPlay, along with the rising penetration of high-speed internet and the evolution of 5G, providing a significant push to high-quality streaming needs. However, challenges such as inconsistent wireless connectivity, security concerns over data transmission, and the high cost of advanced wireless projection technologies can impede market growth. Companies are advised to invest in R&D to develop more robust, secure, and cost-effective solutions, with potential innovations focusing on enhancing bandwidth efficiency and integrating AI to optimize connectivity. Ensuring compatibility across various device ecosystems is also pivotal. As the market transitions towards greater automation and smart environments, businesses should align with these trends to develop smart wireless display solutions that offer seamless integration with other IoT devices for maximized connectivity and improved user experience.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Wireless Display Market

The Wireless Display Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Widespread use of smart TVs, smartphones, tablets, and computers
  • Evolution of display technologies
  • Increasing adoption of wireless display technologies in residential applications for streaming online content
• Market Restraints
  • High manufacturing costs and technical complexities
• Market Opportunities
  • Surging demand for wireless display technologies for next-generation applications such as virtual reality/augmented reality (VR/AR), gaming, and digital signage
  • Increasing adoption of on-demand entertainment
• Market Challenges
  • Interoperability of technology protocols
  • Limited awareness about the wireless display technology

Porter's Five Forces: A Strategic Tool for Navigating the Wireless Display Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Wireless Display Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Wireless Display Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Wireless Display Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Wireless Display Market

A detailed market share analysis in the Wireless Display Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Wireless Display Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Wireless Display Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Wireless Display Market

A strategic analysis of the Wireless Display Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Wireless Display Market, highlighting leading vendors and their innovative profiles. These include Actiontec Electronics, Inc., Airtame Inc., Amazon.com, Inc., Apple Inc., Belkin International, Inc., Google LLC, Intel Corporation, Lattice Semiconductor Corporation, Microsoft Corporation, NETGEAR Inc., Qualcomm Technologies, Inc., Roku, Inc., ScreenBeam Inc., Splashtop Inc., and Squirrels, LLC.

Market Segmentation & Coverage

This research report categorizes the Wireless Display Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Component, market is studied across Hardware and Software.
• Based on Technology, market is studied across AirPlay, Google Cast, and Miracast.
• Based on Application, market is studied across Commercial and Consumer. The Consumer is further studied across Automotive & Transportation, Corporate & Broadcast, Defense, Command Center & Public Offices, Digital Signage, Education, Healthcare, and Industrial & Hospitality.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Widespread use of smart TVs, smartphones, tablets, and computers
    • 5.1.1.2. Evolution of display technologies
    • 5.1.1.3. Increasing adoption of wireless display technologies in residential applications for streaming online content
  • 5.1.2. Restraints
    • 5.1.2.1. High manufacturing costs and technical complexities
  • 5.1.3. Opportunities
    • 5.1.3.1. Surging demand for wireless display technologies for next-generation applications such as virtual reality/augmented reality (VR/AR), gaming, and digital signage
    • 5.1.3.2. Increasing adoption of on-demand entertainment
  • 5.1.4. Challenges
    • 5.1.4.1. Interoperability of technology protocols
    • 5.1.4.2. Limited awareness about the wireless display technology
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Wireless Display Market, by Component

• 6.1. Introduction
• 6.2. Hardware
• 6.3. Software

7. Wireless Display Market, by Technology

• 7.1. Introduction
• 7.2. AirPlay
• 7.3. Google Cast
• 7.4. Miracast

8. Wireless Display Market, by Application

• 8.1. Introduction
• 8.2. Commercial
• 8.3. Consumer
  • 8.3.1. Automotive & Transportation
  • 8.3.2. Corporate & Broadcast
  • 8.3.3. Defense, Command Center & Public Offices
  • 8.3.4. Digital Signage
  • 8.3.5. Education
  • 8.3.6. Healthcare
  • 8.3.7. Industrial & Hospitality

9. Americas Wireless Display Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Wireless Display Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Wireless Display Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Actiontec Electronics, Inc.
• 2. Airtame Inc.
• 3. Amazon.com, Inc.
• 4. Apple Inc.
• 5. Belkin International, Inc.
• 6. Google LLC
• 7. Intel Corporation
• 8. Lattice Semiconductor Corporation
• 9. Microsoft Corporation
• 10. NETGEAR Inc.
• 11. Qualcomm Technologies, Inc.
• 12. Roku, Inc.
• 13. ScreenBeam Inc.
• 14. Splashtop Inc.
• 15. Squirrels, LLC