농업 IoT 시장 : 컴포넌트별, 애플리케이션별 - 세계 예측(2025-2030년)

The Agriculture IoT Market was valued at USD 12.33 billion in 2023, expected to reach USD 13.92 billion in 2024, and is projected to grow at a CAGR of 14.08%, to USD 31.03 billion by 2030.

The Agriculture IoT (Internet of Things) market involves integrating advanced technological devices and intelligent systems into farming practices, thereby enhancing productivity, efficiency, and sustainability. This scope includes precision farming, livestock monitoring, greenhouse management, aquaculture, and forestry, where IoT devices gather and analyze data to provide actionable insights. The necessity for Agriculture IoT is driven by the increasing global demand for food, shrinking agricultural lands, and the need for efficient water management and resource use. Applications of IoT in agriculture range from automated irrigation systems, drone-based monitoring, and soil health tracking to disease prediction and management systems. Key end-users include individual farmers, corporate farming enterprises, and governmental agricultural bodies. Influential growth factors include advancements in AI, machine learning algorithms, and connectivity solutions like 5G, which boost IoT device capabilities. Latest opportunities lie in the use of real-time data analytics to improve crop yield forecasting and sustainability metrics. To capitalize on these, companies should develop IoT solutions that integrate seamlessly with existing farm machinery and offer value-added services like predictive analytics. However, limitations include high initial investment costs, lack of technical expertise among farmers, and data privacy concerns. Regional disparities in internet connectivity and infrastructure also pose challenges. For innovation and business growth, the industry should focus on developing low-cost, scalable IoT solutions catered to smallholder farmers and innovations in data security to alleviate privacy concerns. Notably, the nature of the Agriculture IoT market is dynamic and evolving, driven by continuous technological advancements and regulatory developments supporting sustainable agriculture. By addressing existing challenges and focusing on areas such as energy-efficient IoT devices and blockchain for secure data sharing, businesses can align with market trends and ensure comprehensive market entry strategies.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Agriculture IoT Market

The Agriculture IoT Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rising Demand for Agricultural Production Owing to Increasing Population
  • Increase Approach of Precision Agriculture Techniques to Farming
  • Focus on Livestock Monitoring and Disease Detection in Plants to Improve Farming Efficiency
• Market Restraints
  • Lack of Skilled Farmers for Implementing IoT in Agriculture
• Market Opportunities
  • Government Initiatives for Encouraging Modernized Farming Techniques
  • Technological Advancements and Rising Investments in IoT
• Market Challenges
  • Risk Associated with Data Security of IoT

Porter's Five Forces: A Strategic Tool for Navigating the Agriculture IoT Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Agriculture IoT Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Agriculture IoT Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Agriculture IoT Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Agriculture IoT Market

A detailed market share analysis in the Agriculture IoT Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Agriculture IoT Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Agriculture IoT Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Key Company Profiles

The report delves into recent significant developments in the Agriculture IoT Market, highlighting leading vendors and their innovative profiles. These include Deere & Company, SZ DJI Technology Co., Ltd., Kubota Corp., Aker Technologies, Gamamya S.A., Ponsse Oyj, Hexagon AB, Merck and Co. Inc., Zyter, Inc., Raven Industries, Inc., GEA Group Aktiengesellschaft, Ceres Imaging, Inc., Topcon Positioning Systems, Inc., AGCO Corporation, Hitachi, Ltd., Bright Wolf by Cognizant, Flux Farm, Inc., Azotic Technologies, SemiosBio Technologies Inc., Arable, Farmers Edge, Inc., SlantRange, Inc., International Business Management Corporation, Accenture PLC, Delaval, Inc., AgriData Incorporated, ECF Farmsystems, and DroneDeploy, Inc..

Market Segmentation & Coverage

This research report categorizes the Agriculture IoT Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Component, market is studied across Hardware, Services, and Software. The Hardware is further studied across Fish Farm Monitoring Hardware, Livestock Monitoring Hardware, Precision Farming & Forestry Hardware, and Smart Greenhouse Hardware.
• Based on Application, market is studied across Fish Farm Monitoring Application, Livestock Monitoring Application, Precision Farming Application, Precision Forestry Application, and Smart Greenhouse Application. The Fish Farm Monitoring Application is further studied across Feeding Management, Fish Tracking & Fleet Navigation, and Water Quality Management. The Livestock Monitoring Application is further studied across Animal Comfort Management, Animal Feeding Management, Behavior Monitoring & Management, Breeding Management, Heat Stress Management, and Milk Harvesting Management. The Precision Farming Application is further studied across Crop Scouting, Farm Labor Management, Farm Yield Monitoring, Field Mapping, Financial Management, Inventory Management, Irrigation Management, and Weather Tracking & Forecasting. The Precision Forestry Application is further studied across Genetics & Nursery, Harvesting Management, Inventory & Logistics Management, and Silviculture & Fire Management. The Smart Greenhouse Application is further studied across HVAC Management, Water & Fertilizer Management, and Yield Monitoring.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rising Demand for Agricultural Production Owing to Increasing Population
    • 5.1.1.2. Increase Approach of Precision Agriculture Techniques to Farming
    • 5.1.1.3. Focus on Livestock Monitoring and Disease Detection in Plants to Improve Farming Efficiency
  • 5.1.2. Restraints
    • 5.1.2.1. Lack of Skilled Farmers for Implementing IoT in Agriculture
  • 5.1.3. Opportunities
    • 5.1.3.1. Government Initiatives for Encouraging Modernized Farming Techniques
    • 5.1.3.2. Technological Advancements and Rising Investments in IoT
  • 5.1.4. Challenges
    • 5.1.4.1. Risk Associated with Data Security of IoT
• 5.2. Market Segmentation Analysis
  • 5.2.1. Component: Growing adoption of advanced drones for aerial surveillance by the larger farms
  • 5.2.2. Application: Rising adoption of IoT devices to improve the quantity and quality of livestock production
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental
• 5.5. Client Customization

6. Agriculture IoT Market, by Component

• 6.1. Introduction
• 6.2. Hardware
  • 6.2.1. Fish Farm Monitoring Hardware
  • 6.2.2. Livestock Monitoring Hardware
  • 6.2.3. Precision Farming & Forestry Hardware
  • 6.2.4. Smart Greenhouse Hardware
• 6.3. Services
• 6.4. Software

7. Agriculture IoT Market, by Application

• 7.1. Introduction
• 7.2. Fish Farm Monitoring Application
  • 7.2.1. Feeding Management
  • 7.2.2. Fish Tracking & Fleet Navigation
  • 7.2.3. Water Quality Management
• 7.3. Livestock Monitoring Application
  • 7.3.1. Animal Comfort Management
  • 7.3.2. Animal Feeding Management
  • 7.3.3. Behavior Monitoring & Management
  • 7.3.4. Breeding Management
  • 7.3.5. Heat Stress Management
  • 7.3.6. Milk Harvesting Management
• 7.4. Precision Farming Application
  • 7.4.1. Crop Scouting
  • 7.4.2. Farm Labor Management
  • 7.4.3. Farm Yield Monitoring
  • 7.4.4. Field Mapping
  • 7.4.5. Financial Management
  • 7.4.6. Inventory Management
  • 7.4.7. Irrigation Management
  • 7.4.8. Weather Tracking & Forecasting
• 7.5. Precision Forestry Application
  • 7.5.1. Genetics & Nursery
  • 7.5.2. Harvesting Management
  • 7.5.3. Inventory & Logistics Management
  • 7.5.4. Silviculture & Fire Management
• 7.6. Smart Greenhouse Application
  • 7.6.1. HVAC Management
  • 7.6.2. Water & Fertilizer Management
  • 7.6.3. Yield Monitoring

8. Americas Agriculture IoT Market

• 8.1. Introduction
• 8.2. Argentina
• 8.3. Brazil
• 8.4. Canada
• 8.5. Mexico
• 8.6. United States

9. Asia-Pacific Agriculture IoT Market

• 9.1. Introduction
• 9.2. Australia
• 9.3. China
• 9.4. India
• 9.5. Indonesia
• 9.6. Japan
• 9.7. Malaysia
• 9.8. Philippines
• 9.9. Singapore
• 9.10. South Korea
• 9.11. Taiwan
• 9.12. Thailand
• 9.13. Vietnam

10. Europe, Middle East & Africa Agriculture IoT Market

• 10.1. Introduction
• 10.2. Denmark
• 10.3. Egypt
• 10.4. Finland
• 10.5. France
• 10.6. Germany
• 10.7. Israel
• 10.8. Italy
• 10.9. Netherlands
• 10.10. Nigeria
• 10.11. Norway
• 10.12. Poland
• 10.13. Qatar
• 10.14. Russia
• 10.15. Saudi Arabia
• 10.16. South Africa
• 10.17. Spain
• 10.18. Sweden
• 10.19. Switzerland
• 10.20. Turkey
• 10.21. United Arab Emirates
• 10.22. United Kingdom

11. Competitive Landscape

• 11.1. Market Share Analysis, 2023
• 11.2. FPNV Positioning Matrix, 2023
• 11.3. Competitive Scenario Analysis
  • 11.3.1. CultYvate and Dhiway collaborate to Transform Agriculture through Innovative Blockchain-Backed IoT Integration
  • 11.3.2. Krish-e launches IoT based Smart Kit for farm equipment
  • 11.3.3. KORE to Acquire Twilio's IoT Business Unit and Accelerate Progress Towards Building the World's First 'IoT Hyperscaler'

Companies Mentioned

• 1. Deere & Company
• 2. SZ DJI Technology Co., Ltd.
• 3. Kubota Corp.
• 4. Aker Technologies
• 5. Gamamya S.A.
• 6. Ponsse Oyj
• 7. Hexagon AB
• 8. Merck and Co. Inc.
• 9. Zyter, Inc.
• 10. Raven Industries, Inc.
• 11. GEA Group Aktiengesellschaft
• 12. Ceres Imaging, Inc.
• 13. Topcon Positioning Systems, Inc.
• 14. AGCO Corporation
• 15. Hitachi, Ltd.
• 16. Bright Wolf by Cognizant
• 17. Flux Farm, Inc.
• 18. Azotic Technologies
• 19. SemiosBio Technologies Inc.
• 20. Arable
• 21. Farmers Edge, Inc.
• 22. SlantRange, Inc.
• 23. International Business Management Corporation
• 24. Accenture PLC
• 25. Delaval, Inc.
• 26. AgriData Incorporated
• 27. ECF Farmsystems
• 28. DroneDeploy, Inc.