육류 포장 시장 : 기술별, 포장 유형별, 소재 유형별, 육류 유형별, 최종사용자별, 유통 채널별 - 세계 예측(2025-2030년)

The Fresh Meat Packaging Market was valued at USD 3.99 billion in 2023, expected to reach USD 4.18 billion in 2024, and is projected to grow at a CAGR of 5.04%, to USD 5.63 billion by 2030.

The fresh meat packaging market encompasses the various methods and materials used to securely package raw meat products to maintain hygiene, freshness, and shelf life. This necessity has been propelled by consumer demand for convenience, safety, and quality, with applications stretching across vacuum packaging, modified atmosphere packaging (MAP), and active and intelligent packaging systems. End-users include retail chains, meat processing companies, and food service providers. Growth factors in this market include the rising global consumption of meat, advancements in packaging technologies, and increasing awareness of food safety standards. An emerging opportunity is the demand for sustainable and eco-friendly packaging solutions prompted by environmental concerns. Companies can tap into this by investing in biodegradable and recyclable packaging materials.

However, the market faces challenges such as fluctuating raw material prices and stringent regulations regarding food safety and packaging waste disposal. Additionally, the fresh meat packaging industry is highly competitive, with key players investing in R&D to develop innovative packaging solutions that enhance shelf life and reduce spoilage. Innovation areas include smart packaging with sensors for monitoring freshness, antimicrobial packaging solutions, and the development of bio-based films and coatings. Research into extending shelf life without compromising nutritional quality offers significant growth potential.

The market nature is dynamic and driven by consumer behavior shifts, regulatory changes, and technological advancements. Companies looking to advance in this space should focus on building strong collaborations with retail partners and technology providers to enhance packaging capabilities and sustainability profiles. Developing smart packaging technologies that address both consumer expectations and regulatory requirements will be pivotal. Overall, staying ahead of consumer trends and embracing sustainable practices while navigating regulatory complexities and cost challenges will define success in the fresh meat packaging market.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Fresh Meat Packaging Market

The Fresh Meat Packaging Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Increasing consumption of fresh eat and need for efficient packaging
  • Growing preference for biodegradable and zero-waste materials in packaging
• Market Restraints
  • Issues regarding quality and contamination due to packaging
• Market Opportunities
  • Continuous product innovation in packaging technique
  • Penetration of eCommerce platforms for the delivery of fresh meat
• Market Challenges
  • Strict government regulations regarding the use of packaging material

Porter's Five Forces: A Strategic Tool for Navigating the Fresh Meat Packaging Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Fresh Meat Packaging Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Fresh Meat Packaging Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Fresh Meat Packaging Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Fresh Meat Packaging Market

A detailed market share analysis in the Fresh Meat Packaging Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Fresh Meat Packaging Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Fresh Meat Packaging Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Fresh Meat Packaging Market

A strategic analysis of the Fresh Meat Packaging Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Fresh Meat Packaging Market, highlighting leading vendors and their innovative profiles. These include Amcor PLC, Amerplast Ltd., Berry Global Group, Inc., Bio4Pack GmbH by TIPA LTD, Bollore SE, Cascades Inc., Coveris Management GmbH, DS Smith PLC, DuPont de Nemours, Inc., EasyPak LLC, Faerch A/S, Kureha Corporation, Mondi PLC, Pactiv Evergreen Inc., Reynolds Consumer Products Inc., Reynolds Group Limited, Sealed Air Corporation, Sealpac International BV, Smurfit Kappa Group PLC, Sonoco Products Company, SUDPACK Holding GmbH, ULMA Group, and Winpak Ltd..

Market Segmentation & Coverage

This research report categorizes the Fresh Meat Packaging Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Technology, market is studied across Modified Atmosphere Packaging, Vacuum Skin Packaging, and Vacuum Thermoformed Packaging.
• Based on Packaging Type, market is studied across Flexible Packaging and Rigid Packaging.
• Based on Material Type, market is studied across Metal, Paper & Paperboard, Polyethylene, Polypropylene, and Polyvinyl chloride.
• Based on Meat Type, market is studied across Beef, Pork, Poultry, and Seafood.
• Based on End-User, market is studied across Food Service, Household, and Retail.
• Based on Distribution Channel, market is studied across Offline and Online.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Increasing consumption of fresh eat and need for efficient packaging
    • 5.1.1.2. Growing preference for biodegradable and zero-waste materials in packaging
  • 5.1.2. Restraints
    • 5.1.2.1. Issues regarding quality and contamination due to packaging
  • 5.1.3. Opportunities
    • 5.1.3.1. Continuous product innovation in packaging technique
    • 5.1.3.2. Penetration of eCommerce platforms for the delivery of fresh meat
  • 5.1.4. Challenges
    • 5.1.4.1. Strict government regulations regarding the use of packaging material
• 5.2. Market Segmentation Analysis
  • 5.2.1. Technology: Rising significance of vacuum thermoformed packaging in retail packaging
  • 5.2.2. Meat Type: Rising demand from the poultry sector for extended shelf-life and consumers attractiveness
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental
• 5.5. Client Customization

6. Fresh Meat Packaging Market, by Technology

• 6.1. Introduction
• 6.2. Modified Atmosphere Packaging
• 6.3. Vacuum Skin Packaging
• 6.4. Vacuum Thermoformed Packaging

7. Fresh Meat Packaging Market, by Packaging Type

• 7.1. Introduction
• 7.2. Flexible Packaging
• 7.3. Rigid Packaging

8. Fresh Meat Packaging Market, by Material Type

• 8.1. Introduction
• 8.2. Metal
• 8.3. Paper & Paperboard
• 8.4. Polyethylene
• 8.5. Polypropylene
• 8.6. Polyvinyl chloride

9. Fresh Meat Packaging Market, by Meat Type

• 9.1. Introduction
• 9.2. Beef
• 9.3. Pork
• 9.4. Poultry
• 9.5. Seafood

10. Fresh Meat Packaging Market, by End-User

• 10.1. Introduction
• 10.2. Food Service
• 10.3. Household
• 10.4. Retail

11. Fresh Meat Packaging Market, by Distribution Channel

• 11.1. Introduction
• 11.2. Offline
• 11.3. Online

12. Americas Fresh Meat Packaging Market

• 12.1. Introduction
• 12.2. Argentina
• 12.3. Brazil
• 12.4. Canada
• 12.5. Mexico
• 12.6. United States

13. Asia-Pacific Fresh Meat Packaging Market

• 13.1. Introduction
• 13.2. Australia
• 13.3. China
• 13.4. India
• 13.5. Indonesia
• 13.6. Japan
• 13.7. Malaysia
• 13.8. Philippines
• 13.9. Singapore
• 13.10. South Korea
• 13.11. Taiwan
• 13.12. Thailand
• 13.13. Vietnam

14. Europe, Middle East & Africa Fresh Meat Packaging Market

• 14.1. Introduction
• 14.2. Denmark
• 14.3. Egypt
• 14.4. Finland
• 14.5. France
• 14.6. Germany
• 14.7. Israel
• 14.8. Italy
• 14.9. Netherlands
• 14.10. Nigeria
• 14.11. Norway
• 14.12. Poland
• 14.13. Qatar
• 14.14. Russia
• 14.15. Saudi Arabia
• 14.16. South Africa
• 14.17. Spain
• 14.18. Sweden
• 14.19. Switzerland
• 14.20. Turkey
• 14.21. United Arab Emirates
• 14.22. United Kingdom

15. Competitive Landscape

• 15.1. Market Share Analysis, 2023
• 15.2. FPNV Positioning Matrix, 2023
• 15.3. Competitive Scenario Analysis
  • 15.3.1. Amcor revolutionizes meat packaging with innovative thin shrink bag, advancing sustainability and cost efficiency
  • 15.3.2. Tesco Ireland's innovative pillow pack for fresh meat enhances sustainability and reduces plastic use by 70%
  • 15.3.3. SEE introduces biobased compostable trays revolutionizing sustainable solutions in fresh meat packaging
• 15.4. Strategy Analysis & Recommendation
  • 15.4.1. Strategic insights and future outlook for Berry Global Group, Inc. in the fresh meat packaging market

Companies Mentioned

• 1. Amcor PLC
• 2. Amerplast Ltd.
• 3. Berry Global Group, Inc.
• 4. Bio4Pack GmbH by TIPA LTD
• 5. Bollore SE
• 6. Cascades Inc.
• 7. Coveris Management GmbH
• 8. DS Smith PLC
• 9. DuPont de Nemours, Inc.
• 10. EasyPak LLC
• 11. Faerch A/S
• 12. Kureha Corporation
• 13. Mondi PLC
• 14. Pactiv Evergreen Inc.
• 15. Reynolds Consumer Products Inc.
• 16. Reynolds Group Limited
• 17. Sealed Air Corporation
• 18. Sealpac International BV
• 19. Smurfit Kappa Group PLC
• 20. Sonoco Products Company
• 21. SUDPACK Holding GmbH
• 22. ULMA Group
• 23. Winpak Ltd.