세계의 활성, 스마트 및 지능형 포장 시장 : 기술별, 용도별 - 예측(2025-2030년)

The Active, Smart & Intelligent Packaging Market was valued at USD 14.16 billion in 2023, expected to reach USD 15.76 billion in 2024, and is projected to grow at a CAGR of 11.35%, to USD 30.07 billion by 2030.

Active, smart, and intelligent packaging encompasses innovative packaging solutions designed to enhance product shelf life, monitor freshness, display quality information, enhance safety, and improve product usability. The necessity of such packaging arises from growing consumer demand for food safety, enhanced shelf-life, and new functionalities in packaging. The applications span across food and beverage, pharmaceuticals, cosmetics, and electronics industries, where the end-use scope ranges from perishable goods packaging to high-tech product protection. Key growth factors include increasing public emphasis on sustainability, advancements in nanotechnology, and rising demand for sustainable packaging solutions. Opportunities abound in the form of integrating IoT and AI technologies to provide smart diagnostics and connected packaging solutions. Market players can capitalize on these by investing in R&D for innovative materials and adopting eco-friendly practices. However, challenges such as high cost of technology, lack of standardization, and regulatory hurdles may impede market growth. The market exhibits robust growth potential but requires overcoming these limitations. Focused research areas should include developing cost-effective, biodegradable materials and enhancing the accuracy and capability of sensors used in intelligent packaging. The dynamic nature of the market reflects a trend towards incorporating multi-functional features like temperature control and interactive displays. Innovative partnerships and collaborations can foster technological advancements to overcome current challenges and spearhead innovative product development. The market for active, smart, and intelligent packaging is projected to expand with consistent innovation, driven by consumer demand and technological progress, positioning businesses that embrace early adoption as leaders in an evolving competitive landscape, while also urging for solutions that balance innovation cost-effectiveness and sustainability to fully harness growth potentials and address pertinent challenges effectively.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Active, Smart & Intelligent Packaging Market

The Active, Smart & Intelligent Packaging Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rising consumer demand for quality packaged food
  • Growing manufacturers' focus on improving product shelf life
  • Growing importance and requirements for intelligent packaging in healthcare
• Market Restraints
  • High initial capital investment and installation costs
• Market Opportunities
  • Rising demand for sustainable packaging
  • Improved packaging offering to gain competitive advantage
• Market Challenges
  • Low-cost counterfeit packaging solution

Porter's Five Forces: A Strategic Tool for Navigating the Active, Smart & Intelligent Packaging Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Active, Smart & Intelligent Packaging Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Active, Smart & Intelligent Packaging Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Active, Smart & Intelligent Packaging Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Active, Smart & Intelligent Packaging Market

A detailed market share analysis in the Active, Smart & Intelligent Packaging Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Active, Smart & Intelligent Packaging Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Active, Smart & Intelligent Packaging Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Active, Smart & Intelligent Packaging Market

A strategic analysis of the Active, Smart & Intelligent Packaging Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Active, Smart & Intelligent Packaging Market, highlighting leading vendors and their innovative profiles. These include Amcor Limited, Ampacet Corporation, Ball Corporation, Bemis Company, Inc., CCL Industries Inc., Constar International Inc., Crown Holdings Inc., Deltatrak Inc., Graham Packaging Company Inc., Klockner Pentaplast Group, Landec Corporation, Multisorb Technologies, Inc., PakSense, Inc., Sealed Air Corporation, ShockWatch, Inc., Sonoco Products Company, Sysco Corporation, Timestrip, Plc., Vitsab International AB, and W. R. Grace and Company.

Market Segmentation & Coverage

This research report categorizes the Active, Smart & Intelligent Packaging Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Technology, market is studied across Moisture Absorbers, Oxygen Scavengers, Shelf Life Sensing, and Temperature Indicators.
• Based on Application, market is studied across Food & Beverages, Healthcare, and Personal Care.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rising consumer demand for quality packaged food
    • 5.1.1.2. Growing manufacturers' focus on improving product shelf life
    • 5.1.1.3. Growing importance and requirements for intelligent packaging in healthcare
  • 5.1.2. Restraints
    • 5.1.2.1. High initial capital investment and installation costs
  • 5.1.3. Opportunities
    • 5.1.3.1. Rising demand for sustainable packaging
    • 5.1.3.2. Improved packaging offering to gain competitive advantage
  • 5.1.4. Challenges
    • 5.1.4.1. Low-cost counterfeit packaging solution
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Active, Smart & Intelligent Packaging Market, by Technology

• 6.1. Introduction
• 6.2. Moisture Absorbers
• 6.3. Oxygen Scavengers
• 6.4. Shelf Life Sensing
• 6.5. Temperature Indicators

7. Active, Smart & Intelligent Packaging Market, by Application

• 7.1. Introduction
• 7.2. Food & Beverages
• 7.3. Healthcare
• 7.4. Personal Care

8. Americas Active, Smart & Intelligent Packaging Market

• 8.1. Introduction
• 8.2. Argentina
• 8.3. Brazil
• 8.4. Canada
• 8.5. Mexico
• 8.6. United States

9. Asia-Pacific Active, Smart & Intelligent Packaging Market

• 9.1. Introduction
• 9.2. Australia
• 9.3. China
• 9.4. India
• 9.5. Indonesia
• 9.6. Japan
• 9.7. Malaysia
• 9.8. Philippines
• 9.9. Singapore
• 9.10. South Korea
• 9.11. Taiwan
• 9.12. Thailand
• 9.13. Vietnam

10. Europe, Middle East & Africa Active, Smart & Intelligent Packaging Market

• 10.1. Introduction
• 10.2. Denmark
• 10.3. Egypt
• 10.4. Finland
• 10.5. France
• 10.6. Germany
• 10.7. Israel
• 10.8. Italy
• 10.9. Netherlands
• 10.10. Nigeria
• 10.11. Norway
• 10.12. Poland
• 10.13. Qatar
• 10.14. Russia
• 10.15. Saudi Arabia
• 10.16. South Africa
• 10.17. Spain
• 10.18. Sweden
• 10.19. Switzerland
• 10.20. Turkey
• 10.21. United Arab Emirates
• 10.22. United Kingdom

11. Competitive Landscape

• 11.1. Market Share Analysis, 2023
• 11.2. FPNV Positioning Matrix, 2023
• 11.3. Competitive Scenario Analysis
• 11.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. Amcor Limited
• 2. Ampacet Corporation
• 3. Ball Corporation
• 4. Bemis Company, Inc.
• 5. CCL Industries Inc.
• 6. Constar International Inc.
• 7. Crown Holdings Inc.
• 8. Deltatrak Inc.
• 9. Graham Packaging Company Inc.
• 10. Klockner Pentaplast Group
• 11. Landec Corporation
• 12. Multisorb Technologies, Inc.
• 13. PakSense, Inc.
• 14. Sealed Air Corporation
• 15. ShockWatch, Inc.
• 16. Sonoco Products Company
• 17. Sysco Corporation
• 18. Timestrip, Plc.
• 19. Vitsab International AB
• 20. W. R. Grace and Company