세계의 플렉서블 디스플레이 시장 : 유형, 소재, 용도별 예측(2025-2030년)

The Flexible Displays Market was valued at USD 14.19 billion in 2023, expected to reach USD 16.57 billion in 2024, and is projected to grow at a CAGR of 17.41%, to USD 43.68 billion by 2030.

Flexible displays are innovative technologies enabling the development of bendable, rollable, and foldable screen surfaces, drastically transforming industries like consumer electronics, automotive, healthcare, and more. The necessity of flexible displays arises from their potential to revolutionize product design, offering lightweight, durable alternatives to traditional rigid screens, enhancing portability and user interaction. They find applications in smartphones, wearable devices, automotive displays, signage, and consumer electronics. As industries prioritize versatility, end-use across sectors like automotive heads-up displays, foldable smartphones, and interactive public displays continues to expand.

Market insights indicate that the growth of flexible displays is primarily driven by advancements in organic light-emitting diode (OLED) technology and increasing demand for advanced consumer electronics. Additionally, the ongoing trend towards thinner and more energy-efficient devices accelerates market expansion. The Asia-Pacific region, particularly South Korea and China, dominates due to robust manufacturing capabilities and high consumer demand for cutting-edge technology. Opportunities lie in the growing need for flexible displays in augmented reality (AR) and virtual reality (VR) applications, where immersive experiences are crucial.

However, limitations such as high production costs and technological challenges related to durability and screen resolution pose significant hurdles to market growth. Moreover, the current supply chain disruptions and raw material availability further complicate market dynamics, hampering steady growth.

To harness the full potential of flexible displays, businesses should focus on research and development areas like improving manufacturing efficiencies, exploring new materials such as graphene, and enhancing screen durability. Investment in AR and VR platforms, where flexible displays provide significant advantages, can open new revenue streams. As competitive pressures and rapid technological advancements characterize the market, strategic partnerships and collaborations with tech innovators can provide additional leverage. Additionally, targeting emerging markets where digital transformation is quickening can offer the best areas for market expansion and innovation, ensuring sustainable business growth in the flexible display domain.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Flexible Displays Market

The Flexible Displays Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rising demand and adoption of consumer electronic devices
  • Surge in use for advertising and signage
  • Utilization of OLED and AMOLED displays owing to energy efficiency
• Market Restraints
  • High cost of production of flexible displays
• Market Opportunities
  • Introduction of innovative, flexible displays
  • Extensive use in automotive infotainment systems
• Market Challenges
  • Technical issues and manufacturing complexity of flexible displays

Porter's Five Forces: A Strategic Tool for Navigating the Flexible Displays Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Flexible Displays Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Flexible Displays Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Flexible Displays Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Flexible Displays Market

A detailed market share analysis in the Flexible Displays Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Flexible Displays Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Flexible Displays Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Flexible Displays Market

A strategic analysis of the Flexible Displays Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Flexible Displays Market, highlighting leading vendors and their innovative profiles. These include AUO Corporation, BOE Technology Group Co., Ltd., Corning Incorporated, Delta Electronics, Inc., E-ink Holdings Inc., FlexEnable Technology Limited, Huawei Technologies Co., Ltd., Innolux Corporation, Japan Display Inc., Koninklijke Philips N.V., LG Electronics, Microtips Technology, Panasonic Holding Corporation, Plastic Logic HK Ltd., Royole Corporation, Samsung Electronics Co., Ltd., Sharp Corporation, Shenzhen Hopestar Sci-tech Co., Ltd., Sony Corporation, Toshiba Global Commerce Solutions, Inc., Universal Display Corporation, and Youritech.

Market Segmentation & Coverage

This research report categorizes the Flexible Displays Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Type, market is studied across Electronic Paper Display (EPD), Liquid Crystal Display (LCD), and Organic Light Emitting Diodes (OLED).
• Based on Material, market is studied across Glass, Metal, and Plastic.
• Based on Application, market is studied across Automotive & Transportation and Consumer Electronics.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rising demand and adoption of consumer electronic devices
    • 5.1.1.2. Surge in use for advertising and signage
    • 5.1.1.3. Utilization of OLED and AMOLED displays owing to energy efficiency
  • 5.1.2. Restraints
    • 5.1.2.1. High cost of production of flexible displays
  • 5.1.3. Opportunities
    • 5.1.3.1. Introduction of innovative, flexible displays
    • 5.1.3.2. Extensive use in automotive infotainment systems
  • 5.1.4. Challenges
    • 5.1.4.1. Technical issues and manufacturing complexity of flexible displays
• 5.2. Market Segmentation Analysis
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Flexible Displays Market, by Type

• 6.1. Introduction
• 6.2. Electronic Paper Display (EPD)
• 6.3. Liquid Crystal Display (LCD)
• 6.4. Organic Light Emitting Diodes (OLED)

7. Flexible Displays Market, by Material

• 7.1. Introduction
• 7.2. Glass
• 7.3. Metal
• 7.4. Plastic

8. Flexible Displays Market, by Application

• 8.1. Introduction
• 8.2. Automotive & Transportation
• 8.3. Consumer Electronics

9. Americas Flexible Displays Market

• 9.1. Introduction
• 9.2. Argentina
• 9.3. Brazil
• 9.4. Canada
• 9.5. Mexico
• 9.6. United States

10. Asia-Pacific Flexible Displays Market

• 10.1. Introduction
• 10.2. Australia
• 10.3. China
• 10.4. India
• 10.5. Indonesia
• 10.6. Japan
• 10.7. Malaysia
• 10.8. Philippines
• 10.9. Singapore
• 10.10. South Korea
• 10.11. Taiwan
• 10.12. Thailand
• 10.13. Vietnam

11. Europe, Middle East & Africa Flexible Displays Market

• 11.1. Introduction
• 11.2. Denmark
• 11.3. Egypt
• 11.4. Finland
• 11.5. France
• 11.6. Germany
• 11.7. Israel
• 11.8. Italy
• 11.9. Netherlands
• 11.10. Nigeria
• 11.11. Norway
• 11.12. Poland
• 11.13. Qatar
• 11.14. Russia
• 11.15. Saudi Arabia
• 11.16. South Africa
• 11.17. Spain
• 11.18. Sweden
• 11.19. Switzerland
• 11.20. Turkey
• 11.21. United Arab Emirates
• 11.22. United Kingdom

12. Competitive Landscape

• 12.1. Market Share Analysis, 2023
• 12.2. FPNV Positioning Matrix, 2023
• 12.3. Competitive Scenario Analysis
• 12.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. AUO Corporation
• 2. BOE Technology Group Co., Ltd.
• 3. Corning Incorporated
• 4. Delta Electronics, Inc.
• 5. E-ink Holdings Inc.
• 6. FlexEnable Technology Limited
• 7. Huawei Technologies Co., Ltd.
• 8. Innolux Corporation
• 9. Japan Display Inc.
• 10. Koninklijke Philips N.V.
• 11. LG Electronics
• 12. Microtips Technology
• 13. Panasonic Holding Corporation
• 14. Plastic Logic HK Ltd.
• 15. Royole Corporation
• 16. Samsung Electronics Co., Ltd.
• 17. Sharp Corporation
• 18. Shenzhen Hopestar Sci-tech Co., Ltd.
• 19. Sony Corporation
• 20. Toshiba Global Commerce Solutions, Inc.
• 21. Universal Display Corporation
• 22. Youritech