세계의 동물용 POC 진단 시장 : 제품 유형, 기술, 샘플 유형, 동물 유형, 용도, 최종 사용자별 - 예측(2025-2030년)

The Veterinary Point Of Care Diagnostics Market was valued at USD 1.73 billion in 2023, expected to reach USD 1.94 billion in 2024, and is projected to grow at a CAGR of 12.26%, to USD 3.89 billion by 2030.

The scope of the Veterinary Point Of Care Diagnostics market encompasses diverse diagnostic solutions designed for immediate clinical decision-making within veterinary settings, including handheld and portable devices. These devices are pivotal for disease detection, monitoring health parameters, and managing veterinary care efficiently. The necessity of these diagnostics stems from the growing pet population, increased demand for animal protein, and rising awareness about animal health, necessitating convenient and rapid diagnostic solutions to bolster timely interventions. The applications extend to diagnostic testing in areas such as hematology, urinalysis, clinical chemistry, and infectious disease testing, intended for use by animal hospitals, clinics, and diagnostic laboratories. The market is witnessing a surge in innovation, driven by technological advancements such as biosensors, microfluidic devices, and enhanced imaging technologies, which contribute significantly to the market's robust growth.

Key growth influencers include the rising pet ownership and expenditure on animal health, the continuous demand for effective livestock management, and advancements in diagnostic technologies. Furthermore, the outbreak of zoonotic diseases underscores the urgency of readily available diagnostic solutions, presenting substantial opportunities. Companies can seize these opportunities by investing in R&D to develop multifunctional, user-friendly diagnostics and by expanding their distribution channels in emerging markets where the pet industry is booming.

Despite its promising outlook, the market faces challenges such as the high cost of advanced diagnostic tools and regulatory compliance complexities. Furthermore, the lack of infrastructure in rural or developing regions can hinder market penetration. Limitations include the need for specialized training among veterinary staff to accurately interpret diagnostic results. Best areas for innovation include the development of AI-integrated diagnostics for more rapid and accurate interpretations, and biodegradable diagnostic consumables that address environmental concerns. The veterinary point-of-care diagnostics market exhibits a dynamic and competitive nature, offering burgeoning growth potential for businesses willing to navigate its challenges and invest in forward-thinking solutions.

Market Dynamics: Unveiling Key Market Insights in the Rapidly Evolving Veterinary Point Of Care Diagnostics Market

The Veterinary Point Of Care Diagnostics Market is undergoing transformative changes driven by a dynamic interplay of supply and demand factors. Understanding these evolving market dynamics prepares business organizations to make informed investment decisions, refine strategic decisions, and seize new opportunities. By gaining a comprehensive view of these trends, business organizations can mitigate various risks across political, geographic, technical, social, and economic domains while also gaining a clearer understanding of consumer behavior and its impact on manufacturing costs and purchasing trends.

• Market Drivers
  • Rising incidences of veterinary diseases and increasing awareness about pet health
  • Government initiatives and incentives to improve the health and productivity of farm animals
• Market Restraints
  • Complex reimbursement and insurance policies for animal healthcare
• Market Opportunities
  • Adoption of AI, ML, and big data technologies for point-of-care diagnostics
  • Advances in digital health and wearable technologies for improved animal care
• Market Challenges
  • Intricate regulatory networks and standards for point-of-care animal diagnostics

Porter's Five Forces: A Strategic Tool for Navigating the Veterinary Point Of Care Diagnostics Market

Porter's five forces framework is a critical tool for understanding the competitive landscape of the Veterinary Point Of Care Diagnostics Market. It offers business organizations with a clear methodology for evaluating their competitive positioning and exploring strategic opportunities. This framework helps businesses assess the power dynamics within the market and determine the profitability of new ventures. With these insights, business organizations can leverage their strengths, address weaknesses, and avoid potential challenges, ensuring a more resilient market positioning.

PESTLE Analysis: Navigating External Influences in the Veterinary Point Of Care Diagnostics Market

External macro-environmental factors play a pivotal role in shaping the performance dynamics of the Veterinary Point Of Care Diagnostics Market. Political, Economic, Social, Technological, Legal, and Environmental factors analysis provides the necessary information to navigate these influences. By examining PESTLE factors, businesses can better understand potential risks and opportunities. This analysis enables business organizations to anticipate changes in regulations, consumer preferences, and economic trends, ensuring they are prepared to make proactive, forward-thinking decisions.

Market Share Analysis: Understanding the Competitive Landscape in the Veterinary Point Of Care Diagnostics Market

A detailed market share analysis in the Veterinary Point Of Care Diagnostics Market provides a comprehensive assessment of vendors' performance. Companies can identify their competitive positioning by comparing key metrics, including revenue, customer base, and growth rates. This analysis highlights market concentration, fragmentation, and trends in consolidation, offering vendors the insights required to make strategic decisions that enhance their position in an increasingly competitive landscape.

FPNV Positioning Matrix: Evaluating Vendors' Performance in the Veterinary Point Of Care Diagnostics Market

The Forefront, Pathfinder, Niche, Vital (FPNV) Positioning Matrix is a critical tool for evaluating vendors within the Veterinary Point Of Care Diagnostics Market. This matrix enables business organizations to make well-informed decisions that align with their goals by assessing vendors based on their business strategy and product satisfaction. The four quadrants provide a clear and precise segmentation of vendors, helping users identify the right partners and solutions that best fit their strategic objectives.

Strategy Analysis & Recommendation: Charting a Path to Success in the Veterinary Point Of Care Diagnostics Market

A strategic analysis of the Veterinary Point Of Care Diagnostics Market is essential for businesses looking to strengthen their global market presence. By reviewing key resources, capabilities, and performance indicators, business organizations can identify growth opportunities and work toward improvement. This approach helps businesses navigate challenges in the competitive landscape and ensures they are well-positioned to capitalize on newer opportunities and drive long-term success.

Key Company Profiles

The report delves into recent significant developments in the Veterinary Point Of Care Diagnostics Market, highlighting leading vendors and their innovative profiles. These include AniPOC, Ltd., BioMerieux SA, Chembio Diagnostic Systems, Inc., Esaote SpA, FUJIFILM Holdings Corporation, Heska Corporation, IDEXX Laboratories, Inc., Mindray Medical International Limited, Neogen Corporation, Nova Biomedical Corporation, Randox Laboratories Ltd., Virbac Corporation, Woodley Equipment Company Inc., and Zoetis, Inc..

Market Segmentation & Coverage

This research report categorizes the Veterinary Point Of Care Diagnostics Market to forecast the revenues and analyze trends in each of the following sub-markets:

• Based on Product, market is studied across Consumables, Reagents & Kits and Instruments & Device.
• Based on Technology, market is studied across Clinical Biochemistry, Hematology, Immunodiagnostics, and Molecular Diagnostics.
• Based on Sample Type, market is studied across Blood/Plasma/Serum, Fecal, and Urine.
• Based on Animal Type, market is studied across Companion Animals and Livestock Animals. The Companion Animals is further studied across Cats, Dogs, and Horses. The Livestock Animals is further studied across Cattle, Poultry, and Swine.
• Based on Application, market is studied across Bacteriology, Clinical Pathology, Parasitology, and Virology.
• Based on End-User, market is studied across Home Care Settings, Veterinary Clinics, and Veterinary Hospitals & Academic Institutes.
• Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom.

The report offers a comprehensive analysis of the market, covering key focus areas:

1. Market Penetration: A detailed review of the current market environment, including extensive data from top industry players, evaluating their market reach and overall influence.

2. Market Development: Identifies growth opportunities in emerging markets and assesses expansion potential in established sectors, providing a strategic roadmap for future growth.

3. Market Diversification: Analyzes recent product launches, untapped geographic regions, major industry advancements, and strategic investments reshaping the market.

4. Competitive Assessment & Intelligence: Provides a thorough analysis of the competitive landscape, examining market share, business strategies, product portfolios, certifications, regulatory approvals, patent trends, and technological advancements of key players.

5. Product Development & Innovation: Highlights cutting-edge technologies, R&D activities, and product innovations expected to drive future market growth.

The report also answers critical questions to aid stakeholders in making informed decisions:

1. What is the current market size, and what is the forecasted growth?

2. Which products, segments, and regions offer the best investment opportunities?

3. What are the key technology trends and regulatory influences shaping the market?

4. How do leading vendors rank in terms of market share and competitive positioning?

5. What revenue sources and strategic opportunities drive vendors' market entry or exit strategies?

Table of Contents

1. Preface

• 1.1. Objectives of the Study
• 1.2. Market Segmentation & Coverage
• 1.3. Years Considered for the Study
• 1.4. Currency & Pricing
• 1.5. Language
• 1.6. Stakeholders

2. Research Methodology

• 2.1. Define: Research Objective
• 2.2. Determine: Research Design
• 2.3. Prepare: Research Instrument
• 2.4. Collect: Data Source
• 2.5. Analyze: Data Interpretation
• 2.6. Formulate: Data Verification
• 2.7. Publish: Research Report
• 2.8. Repeat: Report Update

3. Executive Summary

4. Market Overview

5. Market Insights

• 5.1. Market Dynamics
  • 5.1.1. Drivers
    • 5.1.1.1. Rising incidences of veterinary diseases and increasing awareness about pet health
    • 5.1.1.2. Government initiatives and incentives to improve the health and productivity of farm animals
  • 5.1.2. Restraints
    • 5.1.2.1. Complex reimbursement and insurance policies for animal healthcare
  • 5.1.3. Opportunities
    • 5.1.3.1. Adoption of AI, ML, and big data technologies for point-of-care diagnostics
    • 5.1.3.2. Advances in digital health and wearable technologies for improved animal care
  • 5.1.4. Challenges
    • 5.1.4.1. Intricate regulatory networks and standards for point-of-care animal diagnostics
• 5.2. Market Segmentation Analysis
  • 5.2.1. Product: Preference for portable analyzers in remote or rural settings due to limited access to specialized laboratories
  • 5.2.2. Technology: Use of immunodiagnostics in early disease detection and autoimmune disorders management
  • 5.2.3. Application: Adoption of point-of-care diagnosis for bacteriology due to the growing number of bacterial infections
  • 5.2.4. End-user: Inclination towards easy and quick diagnostics techniques in home care settings
• 5.3. Porter's Five Forces Analysis
  • 5.3.1. Threat of New Entrants
  • 5.3.2. Threat of Substitutes
  • 5.3.3. Bargaining Power of Customers
  • 5.3.4. Bargaining Power of Suppliers
  • 5.3.5. Industry Rivalry
• 5.4. PESTLE Analysis
  • 5.4.1. Political
  • 5.4.2. Economic
  • 5.4.3. Social
  • 5.4.4. Technological
  • 5.4.5. Legal
  • 5.4.6. Environmental

6. Veterinary Point Of Care Diagnostics Market, by Product

• 6.1. Introduction
• 6.2. Consumables, Reagents & Kits
• 6.3. Instruments & Device

7. Veterinary Point Of Care Diagnostics Market, by Technology

• 7.1. Introduction
• 7.2. Clinical Biochemistry
• 7.3. Hematology
• 7.4. Immunodiagnostics
• 7.5. Molecular Diagnostics

8. Veterinary Point Of Care Diagnostics Market, by Sample Type

• 8.1. Introduction
• 8.2. Blood/Plasma/Serum
• 8.3. Fecal
• 8.4. Urine

9. Veterinary Point Of Care Diagnostics Market, by Animal Type

• 9.1. Introduction
• 9.2. Companion Animals
  • 9.2.1. Cats
  • 9.2.2. Dogs
  • 9.2.3. Horses
• 9.3. Livestock Animals
  • 9.3.1. Cattle
  • 9.3.2. Poultry
  • 9.3.3. Swine

10. Veterinary Point Of Care Diagnostics Market, by Application

• 10.1. Introduction
• 10.2. Bacteriology
• 10.3. Clinical Pathology
• 10.4. Parasitology
• 10.5. Virology

11. Veterinary Point Of Care Diagnostics Market, by End-User

• 11.1. Introduction
• 11.2. Home Care Settings
• 11.3. Veterinary Clinics
• 11.4. Veterinary Hospitals & Academic Institutes

12. Americas Veterinary Point Of Care Diagnostics Market

• 12.1. Introduction
• 12.2. Argentina
• 12.3. Brazil
• 12.4. Canada
• 12.5. Mexico
• 12.6. United States

13. Asia-Pacific Veterinary Point Of Care Diagnostics Market

• 13.1. Introduction
• 13.2. Australia
• 13.3. China
• 13.4. India
• 13.5. Indonesia
• 13.6. Japan
• 13.7. Malaysia
• 13.8. Philippines
• 13.9. Singapore
• 13.10. South Korea
• 13.11. Taiwan
• 13.12. Thailand
• 13.13. Vietnam

14. Europe, Middle East & Africa Veterinary Point Of Care Diagnostics Market

• 14.1. Introduction
• 14.2. Denmark
• 14.3. Egypt
• 14.4. Finland
• 14.5. France
• 14.6. Germany
• 14.7. Israel
• 14.8. Italy
• 14.9. Netherlands
• 14.10. Nigeria
• 14.11. Norway
• 14.12. Poland
• 14.13. Qatar
• 14.14. Russia
• 14.15. Saudi Arabia
• 14.16. South Africa
• 14.17. Spain
• 14.18. Sweden
• 14.19. Switzerland
• 14.20. Turkey
• 14.21. United Arab Emirates
• 14.22. United Kingdom

15. Competitive Landscape

• 15.1. Market Share Analysis, 2023
• 15.2. FPNV Positioning Matrix, 2023
• 15.3. Competitive Scenario Analysis
  • 15.3.1. Mars to Acquire Heska, Global Provider of Advanced Veterinary Diagnostic and Specialty Solutions
  • 15.3.2. Sound Technologies and GE HealthCare Announce Collaboration to Bring Vscan Air Handheld Ultrasound to Veterinary Practices Across the United States
  • 15.3.3. Pet Care Startup Vetic Raises $3.7 Million In Seed Round
• 15.4. Strategy Analysis & Recommendation

Companies Mentioned

• 1. AniPOC, Ltd.
• 2. BioMerieux SA
• 3. Chembio Diagnostic Systems, Inc.
• 4. Esaote SpA
• 5. FUJIFILM Holdings Corporation
• 6. Heska Corporation
• 7. IDEXX Laboratories, Inc.
• 8. Mindray Medical International Limited
• 9. Neogen Corporation
• 10. Nova Biomedical Corporation
• 11. Randox Laboratories Ltd.
• 12. Virbac Corporation
• 13. Woodley Equipment Company Inc.
• 14. Zoetis, Inc.