세계의 통신 소프트웨어 시장 규모, 점유율, 산업 동향 분석 보고서 : 기업 규모별(대기업, 중소기업), 전개 모델별, 업종별, 지역별 전망과 예측(2023-2029년)

The Global Communication Software Market size is expected to reach $1.9 billion by 2029, rising at a market growth of 9.8% CAGR during the forecast period.

Healthcare is a promising sector for Communication Software as effective communication among healthcare providers directly translates into improved patient care. By using communication software, doctors, nurses, and other caregivers can quickly exchange critical patient data, such as medical history, test results, and medication records. This helps in delivering more accurate diagnoses, reducing medical errors, and providing timely treatment. Hence, Healthcare is expected to capture approximately 1/5th share of the market by 2029. Some of the factors impacting the market are growing adoption of cloud-based solutions, increasing advancements in associated technologies, and security concerns leading to cyberattacks.

Cloud-based communication software solutions can provide businesses with a number of advantages, including scalability, user-friendliness, and cost savings. Enterprises no longer need to spend money on pricey gear and infrastructure because of software alternatives for cloud-based communications. Innovative technologies like machine learning, blockchain, and artificial intelligence can help businesses that provide employee communication software by enhancing their products and services. Hence, the growing incorporation of technology has increased the use cases of communication tools, which is beneficial for expanding the market.

However, users of communication software are very concerned about security, particularly in the commercial and government sectors. Protecting sensitive information from possible breaches, cyberattacks, and other security threats necessitates using secure communication software. However, the demand for more security also raises the complexity and expense of creating and maintaining communication software, which is predicted to restrain the market's expansion for this type of software.

Deployment Model Outlook

Based on deployment model, the market is characterized into on-premise and cloud. The cloud segment garnered the highest revenue share in the market in 2022. The expansion in the number of remote workers among employees may be a contributing factor in the rising requirement for cloud-based platforms for effective team collaboration across companies. Users can use teamwork tools via cell phones owing to these cloud systems as well. Additionally, they offer improved features, including the capability to log events for subsequent studies.

Enterprise size Outlook

On the basis of enterprise size, the market is classified into large enterprises and small & medium enterprises. The small & medium enterprises segment recorded a significant revenue share in the market in 2022. Effective communication with customers is crucial for SMEs. It offers various channels, such as email, live chat, and social media integration, enabling businesses to promptly address customer inquiries, provide support, and build strong customer relationships. Communication tools are far more practical for small-scale enterprises because they cannot afford many people.

Vertical Outlook

By vertical, the market is divided into BFSI, manufacturing, retail, healthcare, IT & telecom, and others. The IT and telecom segment witnessed the maximum revenue share in the market in 2022. As businesses continue to manage their operations mostly through technology, there is a growing need for communication tools that can assist them. This trend is driven by the IT & telecom sector because enterprises in this field need dependable communication solutions to run their businesses. The retail segment garnered a remarkable growth rate in the market in 2022.

Regional Outlook

Region wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The North America segment acquired the highest revenue share in the market in 2022. The market in the North America region has grown as a result of the rising use of mobile devices. In reaction to the widespread usage of smartphones and tablets, many organizations are putting in place mobile communication technologies to enable their personnel to interact as well as collaborate while on the go.

The market research report covers the analysis of key stake holders of the market. Key companies profiled in the report include Simpplr Inc., GuideSpark, Inc. (Tivian XI GmbH), OurPeople Ltd., Sociabble, Inc., Haiilo GmbH, Poppulo, Beekeeper AG, Nudge Corporation (Axonify, Inc.), Firstup, Inc., and Workvivo Limited.

Strategies Deployed in Communication Software Market

Apr-2023: Simpplr introduced the Employee Listening solution. The Employee Listening solution is used to provide instant employee experience insights to managers. The Employee Listening solution features intelligent passive listening used for analysing the emotions of the employees. The benefits of the product include enhanced retention, quick identification of insights, and rich participation.

Oct-2022: Firstup, formerly known as SocialChorus. Inc. added new features to its platform. The new features include new connections, improved universal profile, Employee journey campaigns, maximized intelligent delivery, and ongoing employee journey insights.

Sep-2022: Beekeeper took over Lua, a communication platform. The acquisition helps Beekeeper in serving its customers in a better way by providing them with automation facilities which will in turn help in improving coordination.

Sep-2022: Beekeeper announced the launch of Read Receipts in Chat Messages for its Beekeeper team communication app. The feature is used to record the number of persons who have read the sent messages on the communication app. The feature applies to both group and one on one chats.

May-2022: Beekeeper launched Beekeeper Marketplace. The Beekeeper Marketplace is a frontline operating system used for employee performance, engagement, and retention. Features of the Beekeeper Marketplace include system accessibility, mixed ecosystem, and creative technology combinations.

Feb-2022: Beekeeper partnered with eduMe, a mobile-based training platform. The partnership aims at integrating the portfolio of the two companies which would help Beekeeper's clients to increase employee retention and enhance organizational productivity.

Aug-2021: SocialChorus, now known as Firstup, Inc., merged with Dynamic Signal, a communication SaaS provider company. The combined company is named Firstup. Firstup would provide solutions for employee engagement in organizations. The merger allows SocialChorus to serve the users in a better way by providing its clients with better employee management and engagement facilities.

Apr-2021: SocialChorus, now known as Firstup, Inc., announced the launch of Content Microapps. Content Microapps is a suite of products that are used for coordinating the digital employee experience. The feature of Content Microapps includes a customization facility, personalized viewing experience, and feedback facility.

Dec-2020: Workvivo Limited announced the launch of Workvivo. Workvivo is a platform that facilitates organizational communications and employee engagement. The platform features compatibility with both mobile and desktop devices, reward and recognition facilities, and an easy-to-understand user interface.

Sep-2020: Beekeeper announced a partnership with SalesBoost, a training and coaching platform. The partnership aims at integrating the Salesboost training courses with the Beekeeper app. The partnership allows Beekeeper to serve its users in a better way by providing them with training and development facilities.

May-2020: SocialChorus, now known as Firstup, Inc., announced the launch of the Analytics feature for SocialChorus's Analyze tool. The analytics features are used for analysing overall employee engagement and pointing out inefficiencies.

Feb-2020: Firstup, formerly known as SocialChorus. Inc. announced a partnership with Microsoft, a technology company based in the USA. The partnership aims at integrating Firstup platform with Microsoft Teams. The integration allows Firstup to serve its customers in a better way by reach and analytics facility which would smooth the flow of communication and better decision making.

Scope of the Study

Market Segments covered in the Report:

By Enterprise Size

• Large Enterprises
• Small & Medium Enterprises

By Deployment Model

• Cloud
• On-premise

By Vertical

• IT & Telecom
• Retail
• BFSI
• Healthcare
• Manufacturing
• Others

By Geography

• North America
  • US
  • Canada
  • Mexico
  • Rest of North America
• Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Singapore
  • Malaysia
  • Rest of Asia Pacific
• LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA

Companies Profiled

• Simpplr Inc.
• GuideSpark, Inc. (Tivian XI GmbH)
• OurPeople Ltd.
• Sociabble, Inc.
• Haiilo GmbH
• Poppulo
• Beekeeper AG
• Nudge Corporation (Axonify, Inc.)
• Firstup, Inc.
• Workvivo Limited

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• Highest number of market tables and figures
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• Guaranteed best price
• Assured post sales research support with 10% customization free

Table of Contents

Chapter 1. Market Scope & Methodology

• 1.1 Market Definition
• 1.2 Objectives
• 1.3 Market Scope
• 1.4 Segmentation
  • 1.4.1 Global Communication Software Market, by Enterprise Size
  • 1.4.2 Global Communication Software Market, by Deployment Model
  • 1.4.3 Global Communication Software Market, by Vertical
  • 1.4.4 Global Communication Software Market, by Geography
• 1.5 Methodology for the research

Chapter 2. Market Overview

• 2.1 Introduction
  • 2.1.1 Overview
    • 2.1.1.1 Market Composition & Scenario
• 2.2 Key Factors Impacting the Market
  • 2.2.1 Market Drivers
  • 2.2.2 Market Restraints

Chapter 3. Strategies Deployed in Communication Software Market

Chapter 4. Global Communication Software Market by Enterprise Size

• 4.1 Global Large Enterprises Market by Region
• 4.2 Global Small & Medium Enterprises Market by Region

Chapter 5. Global Communication Software Market by Deployment Model

• 5.1 Global Cloud Market by Region
• 5.2 Global On-premise Market by Region

Chapter 6. Global Communication Software Market by Vertical

• 6.1 Global IT & Telecom Market by Region
• 6.2 Global Retail Market by Region
• 6.3 Global BFSI Market by Region
• 6.4 Global Healthcare Market by Region
• 6.5 Global Manufacturing Market by Region
• 6.6 Global Others Market by Region

Chapter 7. Global Communication Software Market by Region

• 7.1 North America Communication Software Market
  • 7.1.1 North America Communication Software Market by Enterprise Size
    • 7.1.1.1 North America Large Enterprises Market by Country
    • 7.1.1.2 North America Small & Medium Enterprises Market by Country
  • 7.1.2 North America Communication Software Market by Deployment Model
    • 7.1.2.1 North America Cloud Market by Country
    • 7.1.2.2 North America On-premise Market by Country
  • 7.1.3 North America Communication Software Market by Vertical
    • 7.1.3.1 North America IT & Telecom Market by Country
    • 7.1.3.2 North America Retail Market by Country
    • 7.1.3.3 North America BFSI Market by Country
    • 7.1.3.4 North America Healthcare Market by Country
    • 7.1.3.5 North America Manufacturing Market by Country
    • 7.1.3.6 North America Others Market by Country
  • 7.1.4 North America Communication Software Market by Country
    • 7.1.4.1 US Communication Software Market
      • 7.1.4.1.1 US Communication Software Market by Enterprise Size
      • 7.1.4.1.2 US Communication Software Market by Deployment Model
      • 7.1.4.1.3 US Communication Software Market by Vertical
    • 7.1.4.2 Canada Communication Software Market
      • 7.1.4.2.1 Canada Communication Software Market by Enterprise Size
      • 7.1.4.2.2 Canada Communication Software Market by Deployment Model
      • 7.1.4.2.3 Canada Communication Software Market by Vertical
    • 7.1.4.3 Mexico Communication Software Market
      • 7.1.4.3.1 Mexico Communication Software Market by Enterprise Size
      • 7.1.4.3.2 Mexico Communication Software Market by Deployment Model
      • 7.1.4.3.3 Mexico Communication Software Market by Vertical
    • 7.1.4.4 Rest of North America Communication Software Market
      • 7.1.4.4.1 Rest of North America Communication Software Market by Enterprise Size
      • 7.1.4.4.2 Rest of North America Communication Software Market by Deployment Model
      • 7.1.4.4.3 Rest of North America Communication Software Market by Vertical
• 7.2 Europe Communication Software Market
  • 7.2.1 Europe Communication Software Market by Enterprise Size
    • 7.2.1.1 Europe Large Enterprises Market by Country
    • 7.2.1.2 Europe Small & Medium Enterprises Market by Country
  • 7.2.2 Europe Communication Software Market by Deployment Model
    • 7.2.2.1 Europe Cloud Market by Country
    • 7.2.2.2 Europe On-premise Market by Country
  • 7.2.3 Europe Communication Software Market by Vertical
    • 7.2.3.1 Europe IT & Telecom Market by Country
    • 7.2.3.2 Europe Retail Market by Country
    • 7.2.3.3 Europe BFSI Market by Country
    • 7.2.3.4 Europe Healthcare Market by Country
    • 7.2.3.5 Europe Manufacturing Market by Country
    • 7.2.3.6 Europe Others Market by Country
  • 7.2.4 Europe Communication Software Market by Country
    • 7.2.4.1 Germany Communication Software Market
      • 7.2.4.1.1 Germany Communication Software Market by Enterprise Size
      • 7.2.4.1.2 Germany Communication Software Market by Deployment Model
      • 7.2.4.1.3 Germany Communication Software Market by Vertical
    • 7.2.4.2 UK Communication Software Market
      • 7.2.4.2.1 UK Communication Software Market by Enterprise Size
      • 7.2.4.2.2 UK Communication Software Market by Deployment Model
      • 7.2.4.2.3 UK Communication Software Market by Vertical
    • 7.2.4.3 France Communication Software Market
      • 7.2.4.3.1 France Communication Software Market by Enterprise Size
      • 7.2.4.3.2 France Communication Software Market by Deployment Model
      • 7.2.4.3.3 France Communication Software Market by Vertical
    • 7.2.4.4 Russia Communication Software Market
      • 7.2.4.4.1 Russia Communication Software Market by Enterprise Size
      • 7.2.4.4.2 Russia Communication Software Market by Deployment Model
      • 7.2.4.4.3 Russia Communication Software Market by Vertical
    • 7.2.4.5 Spain Communication Software Market
      • 7.2.4.5.1 Spain Communication Software Market by Enterprise Size
      • 7.2.4.5.2 Spain Communication Software Market by Deployment Model
      • 7.2.4.5.3 Spain Communication Software Market by Vertical
    • 7.2.4.6 Italy Communication Software Market
      • 7.2.4.6.1 Italy Communication Software Market by Enterprise Size
      • 7.2.4.6.2 Italy Communication Software Market by Deployment Model
      • 7.2.4.6.3 Italy Communication Software Market by Vertical
    • 7.2.4.7 Rest of Europe Communication Software Market
      • 7.2.4.7.1 Rest of Europe Communication Software Market by Enterprise Size
      • 7.2.4.7.2 Rest of Europe Communication Software Market by Deployment Model
      • 7.2.4.7.3 Rest of Europe Communication Software Market by Vertical
• 7.3 Asia Pacific Communication Software Market
  • 7.3.1 Asia Pacific Communication Software Market by Enterprise Size
    • 7.3.1.1 Asia Pacific Large Enterprises Market by Country
    • 7.3.1.2 Asia Pacific Small & Medium Enterprises Market by Country
  • 7.3.2 Asia Pacific Communication Software Market by Deployment Model
    • 7.3.2.1 Asia Pacific Cloud Market by Country
    • 7.3.2.2 Asia Pacific On-premise Market by Country
  • 7.3.3 Asia Pacific Communication Software Market by Vertical
    • 7.3.3.1 Asia Pacific IT & Telecom Market by Country
    • 7.3.3.2 Asia Pacific Retail Market by Country
    • 7.3.3.3 Asia Pacific BFSI Market by Country
    • 7.3.3.4 Asia Pacific Healthcare Market by Country
    • 7.3.3.5 Asia Pacific Manufacturing Market by Country
    • 7.3.3.6 Asia Pacific Others Market by Country
  • 7.3.4 Asia Pacific Communication Software Market by Country
    • 7.3.4.1 China Communication Software Market
      • 7.3.4.1.1 China Communication Software Market by Enterprise Size
      • 7.3.4.1.2 China Communication Software Market by Deployment Model
      • 7.3.4.1.3 China Communication Software Market by Vertical
    • 7.3.4.2 Japan Communication Software Market
      • 7.3.4.2.1 Japan Communication Software Market by Enterprise Size
      • 7.3.4.2.2 Japan Communication Software Market by Deployment Model
      • 7.3.4.2.3 Japan Communication Software Market by Vertical
    • 7.3.4.3 India Communication Software Market
      • 7.3.4.3.1 India Communication Software Market by Enterprise Size
      • 7.3.4.3.2 India Communication Software Market by Deployment Model
      • 7.3.4.3.3 India Communication Software Market by Vertical
    • 7.3.4.4 South Korea Communication Software Market
      • 7.3.4.4.1 South Korea Communication Software Market by Enterprise Size
      • 7.3.4.4.2 South Korea Communication Software Market by Deployment Model
      • 7.3.4.4.3 South Korea Communication Software Market by Vertical
    • 7.3.4.5 Singapore Communication Software Market
      • 7.3.4.5.1 Singapore Communication Software Market by Enterprise Size
      • 7.3.4.5.2 Singapore Communication Software Market by Deployment Model
      • 7.3.4.5.3 Singapore Communication Software Market by Vertical
    • 7.3.4.6 Malaysia Communication Software Market
      • 7.3.4.6.1 Malaysia Communication Software Market by Enterprise Size
      • 7.3.4.6.2 Malaysia Communication Software Market by Deployment Model
      • 7.3.4.6.3 Malaysia Communication Software Market by Vertical
    • 7.3.4.7 Rest of Asia Pacific Communication Software Market
      • 7.3.4.7.1 Rest of Asia Pacific Communication Software Market by Enterprise Size
      • 7.3.4.7.2 Rest of Asia Pacific Communication Software Market by Deployment Model
      • 7.3.4.7.3 Rest of Asia Pacific Communication Software Market by Vertical
• 7.4 LAMEA Communication Software Market
  • 7.4.1 LAMEA Communication Software Market by Enterprise Size
    • 7.4.1.1 LAMEA Large Enterprises Market by Country
    • 7.4.1.2 LAMEA Small & Medium Enterprises Market by Country
  • 7.4.2 LAMEA Communication Software Market by Deployment Model
    • 7.4.2.1 LAMEA Cloud Market by Country
    • 7.4.2.2 LAMEA On-premise Market by Country
  • 7.4.3 LAMEA Communication Software Market by Vertical
    • 7.4.3.1 LAMEA IT & Telecom Market by Country
    • 7.4.3.2 LAMEA Retail Market by Country
    • 7.4.3.3 LAMEA BFSI Market by Country
    • 7.4.3.4 LAMEA Healthcare Market by Country
    • 7.4.3.5 LAMEA Manufacturing Market by Country
    • 7.4.3.6 LAMEA Others Market by Country
  • 7.4.4 LAMEA Communication Software Market by Country
    • 7.4.4.1 Brazil Communication Software Market
      • 7.4.4.1.1 Brazil Communication Software Market by Enterprise Size
      • 7.4.4.1.2 Brazil Communication Software Market by Deployment Model
      • 7.4.4.1.3 Brazil Communication Software Market by Vertical
    • 7.4.4.2 Argentina Communication Software Market
      • 7.4.4.2.1 Argentina Communication Software Market by Enterprise Size
      • 7.4.4.2.2 Argentina Communication Software Market by Deployment Model
      • 7.4.4.2.3 Argentina Communication Software Market by Vertical
    • 7.4.4.3 UAE Communication Software Market
      • 7.4.4.3.1 UAE Communication Software Market by Enterprise Size
      • 7.4.4.3.2 UAE Communication Software Market by Deployment Model
      • 7.4.4.3.3 UAE Communication Software Market by Vertical
    • 7.4.4.4 Saudi Arabia Communication Software Market
      • 7.4.4.4.1 Saudi Arabia Communication Software Market by Enterprise Size
      • 7.4.4.4.2 Saudi Arabia Communication Software Market by Deployment Model
      • 7.4.4.4.3 Saudi Arabia Communication Software Market by Vertical
    • 7.4.4.5 South Africa Communication Software Market
      • 7.4.4.5.1 South Africa Communication Software Market by Enterprise Size
      • 7.4.4.5.2 South Africa Communication Software Market by Deployment Model
      • 7.4.4.5.3 South Africa Communication Software Market by Vertical
    • 7.4.4.6 Nigeria Communication Software Market
      • 7.4.4.6.1 Nigeria Communication Software Market by Enterprise Size
      • 7.4.4.6.2 Nigeria Communication Software Market by Deployment Model
      • 7.4.4.6.3 Nigeria Communication Software Market by Vertical
    • 7.4.4.7 Rest of LAMEA Communication Software Market
      • 7.4.4.7.1 Rest of LAMEA Communication Software Market by Enterprise Size
      • 7.4.4.7.2 Rest of LAMEA Communication Software Market by Deployment Model
      • 7.4.4.7.3 Rest of LAMEA Communication Software Market by Vertical

Chapter 8. Company Profiles

• 8.1 Simpplr Inc.
  • 8.1.1 Company Overview
  • 8.1.2 Recent strategies and developments:
    • 8.1.2.1 Product Launches and Product Expansions:
• 8.2 GuideSpark, Inc. (Tivian XI GmbH)
  • 8.2.1 Company Overview
• 8.3 OurPeople Ltd.
  • 8.3.1 Company Overview
• 8.4 Sociabble, Inc.
  • 8.4.1 Company Overview
• 8.5 Haiilo GmbH
  • 8.5.1 Company Overview
• 8.6 Poppulo
  • 8.6.1 Company Overview
• 8.7 Beekeeper AG
  • 8.7.1 Company Overview
  • 8.7.2 Recent strategies and developments:
    • 8.7.2.1 Partnerships, Collaborations, and Agreements:
    • 8.7.2.2 Product Launches and Product Expansions:
    • 8.7.2.3 Acquisition and Mergers:
• 8.8 Nudge Corporation (Axonify, Inc.)
  • 8.8.1 Company Overview
• 8.9 Firstup, Inc.
  • 8.9.1 Company Overview
  • 8.9.2 Recent strategies and developments:
    • 8.9.2.1 Partnerships, Collaborations, and Agreements:
    • 8.9.2.2 Product Launches and Product Expansions:
    • 8.9.2.3 Acquisition and Mergers:
• 8.10. Workvivo Limited
  • 8.10.1 Company Overview
  • 8.10.2 Recent strategies and developments:
    • 8.10.2.1 Product Launches and Product Expansions: