세계의 무선 연결 시장 : 규모, 점유율, 동향 분석 보고서 - 기술별, 용도별, 지역별 전망 및 예측(2024-2031년)

The Global Wireless Connectivity Market size is expected to reach $236.6 billion by 2031, rising at a market growth of 13.4% CAGR during the forecast period.

Zigbee is a low-power, low-data rate wireless communication technology ideal for IoT (Internet of Things) devices and applications. Zigbee's capacity to offer energy-efficient and dependable connectivity for a diverse array of IoT devices, such as smart home devices, industrial sensors, and healthcare monitors, is one of the primary factors contributing to its increasing demand. Therefore, the Zigbee segment is expected to capture 1/5th revenue share in the market by 2031. Additionally, Zigbee's mesh networking capability extends the network's range and enables devices to communicate with one another, rendering it appropriate for large-scale IoT deployments.

The major strategies followed by the market participants are Product Launches as the key developmental strategy to keep pace with the changing demands of end users. For instance, In April, 2023, Texas Instruments announced the launch of two new Wi-Fi 6 companion chips, the CC3300 and CC3301. The CC330X series integrates seamlessly with various embedded systems, enhancing interoperability and design flexibility for IoT applications. Additionally, In June, 2024, STMicroelectronics launched the STM32WL5MOC, a System-in-Package (SiP) module featuring the dual-core STM32WL55JC wireless SoC.

Based on the Analysis presented in the KBV Cardinal matrix; Broadcom, Inc. is the forerunner in the Wireless Connectivity Market. In June, 2023, Broadcom Inc. announced its FiFEM devices for Wi-Fi access points, featuring FBAR filter technology for 5 GHz and 6 GHz band coexistence, reduced RF front-end power by up to 40%, and optimized design for Wi-Fi 7 AP systems. Companies such as Qualcomm Incorporated, Texas Instruments, Inc. and STMicroelectronics N.V. are some of the key innovators in Wireless Connectivity Market.

Market Growth Factors

E-commerce platforms and digital services rely heavily on reliable and fast wireless connectivity to facilitate seamless transactions, enhance customer interactions, and ensure the smooth operation of their platforms. The rapid expansion is fueled by the increasing number of internet users, growing smartphone penetration, and the convenience offered by online shopping. In China, e-commerce giant Alibaba has revolutionized the retail landscape with its vast online marketplace. Thus, as more consumers shift towards online shopping and digital services, the demand for robust wireless networks has surged, driving market growth.

Recognizing the strategic importance of robust wireless networks, governments are launching comprehensive programs and policies to facilitate the deployment of advanced wireless technologies, enhance connectivity, and bridge the digital divide. One of the most prominent examples of government commitment to wireless connectivity is the European Union's (EU) Digital Strategy. The EU has promoted digital transformation through initiatives like the "Digital Compass," which outlines ambitious targets for digital infrastructure, skills, and public services. By providing the foundation and promoting user adoption, governments are helping to create a thriving ecosystem for these technologies. This, in turn, benefits businesses that develop and sell wireless connectivity solutions, ultimately accelerating the overall market growth.

Market Restraining Factors

The nature of wireless communication, which relies on radio waves to transmit data, makes it susceptible to interception by unauthorized parties. This vulnerability is particularly concerning for sensitive applications such as healthcare and finance, where the confidentiality and integrity of data are paramount. A breach in these sectors can have serious consequences, including compromised patient records or financial information. These attacks can disrupt wireless services, compromise data integrity, and result in financial losses. For instance, a DoS attack on a wireless network can overwhelm the network with traffic, causing it to become unavailable to legitimate users. Hence, security concerns may deter the adoption of wireless connectivity technologies.

Technology Outlook

Based on technology, the market is characterized into Wi-Fi, Bluetooth, Zigbee, NFC, cellular, and others. The cellular segment procured 22% revenue share in the market in 2023. The demand for cellular connectivity has increased due to smartphones and other mobile devices, which rely on cellular networks for voice and data communication. The increasing adoption of IoT (Internet of Things) devices and applications drives the demand for cellular connectivity. Cellular connectivity provides a reliable and scalable solution for connecting IoT devices, enabling real-time data collection, monitoring, and control across various industries such as healthcare, transportation, and manufacturing.

Application Outlook

On the basis of application, the market is classified into consumer electronics, automotive, aerospace & defense, healthcare, IT & telecom, and others. The consumer electronics segment recorded 1/4th revenue share in the market in 2023. This segment encompasses many devices that rely on wireless connectivity, including smartphones, laptops, tablets, smart TVs, wearables, and more. These devices rely on wireless connectivity technologies such as Wi-Fi, Bluetooth, and NFC to enable seamless communication and data exchange, driving the demand for wireless connectivity solutions.

Regional Outlook

Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Asia Pacific segment procured 38% revenue share in the market in 2023. Several factors, including the rapid urbanization and industrialization of countries like China, India, and Japan, have contributed to the increase in demand for wireless connectivity solutions.

The wireless connectivity market is highly competitive, driven by rapid technological advancements and increasing demand for seamless connectivity. Key players such as Qualcomm, Intel, Broadcom, and MediaTek dominate the market, continuously innovating to offer faster, more reliable solutions. Emerging technologies like 5G, Wi-Fi 6, and IoT are intensifying the competition, with companies investing heavily in research and development to gain a competitive edge. Startups and smaller firms also contribute to the competitive landscape by introducing niche solutions and disruptive technologies. Strategic partnerships, mergers, and acquisitions are common as companies seek to expand their market share and enhance their technological capabilities.

Recent Strategies Deployed in the Market

• 2024-May: Microchip Technology broadened its Bluetooth Low Energy lineup by releasing 12 new products, including the RF-ready WBZ350 module and PIC32CX-BZ3 SoC, easing integration challenges across a spectrum of designs. These additions cater from basic to advanced needs, offering developers flexibility, reduced development costs, and simplified integration, backed by Microchip's extensive support and wireless expertise.
• 2024-Feb: Infineon Technologies AG unveiled CYW20822-P4TAI040, a Bluetooth module designed to enhance low-power and long-range wireless connectivity in IoT and consumer electronics. This cost-effective module supports Bluetooth low-energy long-range (LE-LR) and is ideal for applications such as industrial IoT, smart home, asset tracking, beacons, sensors, and medical devices.
• 2024-Feb: NXP Semiconductors unveiled its new A-class series of microcontroller units (MCUs) under the MCX portfolio, featuring the MCX A14x and A15x families. These low-cost and low-power MCUs are designed for intelligent edge applications in industrial IoT, smart homes, and smart cities. They leverage Arm Cortex-M33 cores, offer up to 1MB of flash memory, and support various connectivity interfaces like MIPI-I3C, I2C, and SPI.
• 2024-Jan: STMicroelectronics launched the STM32WL5MOC, a System-in-Package (SiP) module featuring the dual-core STM32WL55JC wireless SoC. This module simplifies RF design, reduces costs, and accelerates time to market for IoT applications like remote metering and monitoring.
• 2023-Dec: Intel launched the Intel Core Ultra processor family, featuring Wi-Fi 6E and Wi-Fi 7 for high-speed connectivity. The platform supports AI-based optimization software and aims to integrate AI seamlessly across applications, enhancing user experiences with advanced connectivity and performance, especially for premium laptops.

List of Key Companies Profiled

• Broadcom, Inc.
• STMicroelectronics N.V.
• Murata Manufacturing Co., Ltd.
• Texas Instruments, Inc.
• Infineon Technologies AG
• Intel Corporation
• Microchip Technology Incorporated
• MediaTek, Inc.
• NXP Semiconductors N.V.
• Qualcomm Incorporated (Qualcomm Technologies, Inc.)

Global Wireless Connectivity Market Report Segmentation

By Technology

• Wi-Fi
• Cellular
• Bluetooth
• NFC
• Zigbee
• Others

By Application

• Consumer Electronics
• IT & Telecom
• Automotive
• Healthcare
• Aerospace & Defense
• Others

By Geography

• North America
  • US
  • Canada
  • Mexico
  • Rest of North America
• Europe
  • Germany
  • UK
  • France
  • Russia
  • Spain
  • Italy
  • Rest of Europe
• Asia Pacific
  • China
  • Japan
  • India
  • South Korea
  • Australia
  • Malaysia
  • Rest of Asia Pacific
• LAMEA
  • Brazil
  • Argentina
  • UAE
  • Saudi Arabia
  • South Africa
  • Nigeria
  • Rest of LAMEA

Table of Contents

Chapter 1. Market Scope & Methodology

• 1.1 Market Definition
• 1.2 Objectives
• 1.3 Market Scope
• 1.4 Segmentation
  • 1.4.1 Global Wireless Connectivity Market, by Technology
  • 1.4.2 Global Wireless Connectivity Market, by Application
  • 1.4.3 Global Wireless Connectivity Market, by Geography
• 1.5 Methodology for the research

Chapter 2. Market Analysis - Global

• 2.1 Key Highlights

Chapter 3. Market Overview

• 3.1 Introduction
  • 3.1.1 Overview
    • 3.1.1.1 Market Composition and Scenario
• 3.2 Key Factors Impacting the Market
  • 3.2.1 Market Drivers
  • 3.2.2 Market Restraints
  • 3.2.3 Market Opportunities
  • 3.2.4 Market Challenges

Chapter 4. Competition Analysis - Global

• 4.1 KBV Cardinal Matrix
• 4.2 Recent Industry Wide Strategic Developments
  • 4.2.1 Partnerships, Collaborations and Agreements
  • 4.2.2 Product Launches and Product Expansions
  • 4.2.3 Acquisition and Mergers
• 4.3 Market Share Analysis, 2023
• 4.4 Top Winning Strategies
  • 4.4.1 Key Leading Strategies: Percentage Distribution (2019-2023)
  • 4.4.2 Key Strategic Move: (Product Launches and Product Expansions: 2022, Nov - 2024, May) Leading Players
• 4.5 Porter Five Forces Analysis

Chapter 5. Global Wireless Connectivity Market by Technology

• 5.1 Global Wi-Fi Market by Region
• 5.2 Global Cellular Market by Region
• 5.3 Global Bluetooth Market by Region
• 5.4 Global NFC Market by Region
• 5.5 Global Zigbee Market by Region
• 5.6 Global Others Market by Region

Chapter 6. Global Wireless Connectivity Market by Application

• 6.1 Global Consumer Electronics Market by Region
• 6.2 Global IT & Telecom Market by Region
• 6.3 Global Automotive Market by Region
• 6.4 Global Healthcare Market by Region
• 6.5 Global Aerospace & Defense Market by Region
• 6.6 Global Others Market by Region

Chapter 7. Global Wireless Connectivity Market by Region

• 7.1 North America Wireless Connectivity Market
  • 7.1.1 North America Wireless Connectivity Market by Technology
    • 7.1.1.1 North America Wi-Fi Market by Country
    • 7.1.1.2 North America Cellular Market by Country
    • 7.1.1.3 North America Bluetooth Market by Country
    • 7.1.1.4 North America NFC Market by Country
    • 7.1.1.5 North America Zigbee Market by Country
    • 7.1.1.6 North America Others Market by Country
  • 7.1.2 North America Wireless Connectivity Market by Application
    • 7.1.2.1 North America Consumer Electronics Market by Country
    • 7.1.2.2 North America IT & Telecom Market by Country
    • 7.1.2.3 North America Automotive Market by Country
    • 7.1.2.4 North America Healthcare Market by Country
    • 7.1.2.5 North America Aerospace & Defense Market by Country
    • 7.1.2.6 North America Others Market by Country
  • 7.1.3 North America Wireless Connectivity Market by Country
    • 7.1.3.1 US Wireless Connectivity Market
      • 7.1.3.1.1 US Wireless Connectivity Market by Technology
      • 7.1.3.1.2 US Wireless Connectivity Market by Application
    • 7.1.3.2 Canada Wireless Connectivity Market
      • 7.1.3.2.1 Canada Wireless Connectivity Market by Technology
      • 7.1.3.2.2 Canada Wireless Connectivity Market by Application
    • 7.1.3.3 Mexico Wireless Connectivity Market
      • 7.1.3.3.1 Mexico Wireless Connectivity Market by Technology
      • 7.1.3.3.2 Mexico Wireless Connectivity Market by Application
    • 7.1.3.4 Rest of North America Wireless Connectivity Market
      • 7.1.3.4.1 Rest of North America Wireless Connectivity Market by Technology
      • 7.1.3.4.2 Rest of North America Wireless Connectivity Market by Application
• 7.2 Europe Wireless Connectivity Market
  • 7.2.1 Europe Wireless Connectivity Market by Technology
    • 7.2.1.1 Europe Wi-Fi Market by Country
    • 7.2.1.2 Europe Cellular Market by Country
    • 7.2.1.3 Europe Bluetooth Market by Country
    • 7.2.1.4 Europe NFC Market by Country
    • 7.2.1.5 Europe Zigbee Market by Country
    • 7.2.1.6 Europe Others Market by Country
  • 7.2.2 Europe Wireless Connectivity Market by Application
    • 7.2.2.1 Europe Consumer Electronics Market by Country
    • 7.2.2.2 Europe IT & Telecom Market by Country
    • 7.2.2.3 Europe Automotive Market by Country
    • 7.2.2.4 Europe Healthcare Market by Country
    • 7.2.2.5 Europe Aerospace & Defense Market by Country
    • 7.2.2.6 Europe Others Market by Country
  • 7.2.3 Europe Wireless Connectivity Market by Country
    • 7.2.3.1 Germany Wireless Connectivity Market
      • 7.2.3.1.1 Germany Wireless Connectivity Market by Technology
      • 7.2.3.1.2 Germany Wireless Connectivity Market by Application
    • 7.2.3.2 UK Wireless Connectivity Market
      • 7.2.3.2.1 UK Wireless Connectivity Market by Technology
      • 7.2.3.2.2 UK Wireless Connectivity Market by Application
    • 7.2.3.3 France Wireless Connectivity Market
      • 7.2.3.3.1 France Wireless Connectivity Market by Technology
      • 7.2.3.3.2 France Wireless Connectivity Market by Application
    • 7.2.3.4 Russia Wireless Connectivity Market
      • 7.2.3.4.1 Russia Wireless Connectivity Market by Technology
      • 7.2.3.4.2 Russia Wireless Connectivity Market by Application
    • 7.2.3.5 Spain Wireless Connectivity Market
      • 7.2.3.5.1 Spain Wireless Connectivity Market by Technology
      • 7.2.3.5.2 Spain Wireless Connectivity Market by Application
    • 7.2.3.6 Italy Wireless Connectivity Market
      • 7.2.3.6.1 Italy Wireless Connectivity Market by Technology
      • 7.2.3.6.2 Italy Wireless Connectivity Market by Application
    • 7.2.3.7 Rest of Europe Wireless Connectivity Market
      • 7.2.3.7.1 Rest of Europe Wireless Connectivity Market by Technology
      • 7.2.3.7.2 Rest of Europe Wireless Connectivity Market by Application
• 7.3 Asia Pacific Wireless Connectivity Market
  • 7.3.1 Asia Pacific Wireless Connectivity Market by Technology
    • 7.3.1.1 Asia Pacific Wi-Fi Market by Country
    • 7.3.1.2 Asia Pacific Cellular Market by Country
    • 7.3.1.3 Asia Pacific Bluetooth Market by Country
    • 7.3.1.4 Asia Pacific NFC Market by Country
    • 7.3.1.5 Asia Pacific Zigbee Market by Country
    • 7.3.1.6 Asia Pacific Others Market by Country
  • 7.3.2 Asia Pacific Wireless Connectivity Market by Application
    • 7.3.2.1 Asia Pacific Consumer Electronics Market by Country
    • 7.3.2.2 Asia Pacific IT & Telecom Market by Country
    • 7.3.2.3 Asia Pacific Automotive Market by Country
    • 7.3.2.4 Asia Pacific Healthcare Market by Country
    • 7.3.2.5 Asia Pacific Aerospace & Defense Market by Country
    • 7.3.2.6 Asia Pacific Others Market by Country
  • 7.3.3 Asia Pacific Wireless Connectivity Market by Country
    • 7.3.3.1 China Wireless Connectivity Market
      • 7.3.3.1.1 China Wireless Connectivity Market by Technology
      • 7.3.3.1.2 China Wireless Connectivity Market by Application
    • 7.3.3.2 Japan Wireless Connectivity Market
      • 7.3.3.2.1 Japan Wireless Connectivity Market by Technology
      • 7.3.3.2.2 Japan Wireless Connectivity Market by Application
    • 7.3.3.3 India Wireless Connectivity Market
      • 7.3.3.3.1 India Wireless Connectivity Market by Technology
      • 7.3.3.3.2 India Wireless Connectivity Market by Application
    • 7.3.3.4 South Korea Wireless Connectivity Market
      • 7.3.3.4.1 South Korea Wireless Connectivity Market by Technology
      • 7.3.3.4.2 South Korea Wireless Connectivity Market by Application
    • 7.3.3.5 Australia Wireless Connectivity Market
      • 7.3.3.5.1 Australia Wireless Connectivity Market by Technology
      • 7.3.3.5.2 Australia Wireless Connectivity Market by Application
    • 7.3.3.6 Malaysia Wireless Connectivity Market
      • 7.3.3.6.1 Malaysia Wireless Connectivity Market by Technology
      • 7.3.3.6.2 Malaysia Wireless Connectivity Market by Application
    • 7.3.3.7 Rest of Asia Pacific Wireless Connectivity Market
      • 7.3.3.7.1 Rest of Asia Pacific Wireless Connectivity Market by Technology
      • 7.3.3.7.2 Rest of Asia Pacific Wireless Connectivity Market by Application
• 7.4 LAMEA Wireless Connectivity Market
  • 7.4.1 LAMEA Wireless Connectivity Market by Technology
    • 7.4.1.1 LAMEA Wi-Fi Market by Country
    • 7.4.1.2 LAMEA Cellular Market by Country
    • 7.4.1.3 LAMEA Bluetooth Market by Country
    • 7.4.1.4 LAMEA NFC Market by Country
    • 7.4.1.5 LAMEA Zigbee Market by Country
    • 7.4.1.6 LAMEA Others Market by Country
  • 7.4.2 LAMEA Wireless Connectivity Market by Application
    • 7.4.2.1 LAMEA Consumer Electronics Market by Country
    • 7.4.2.2 LAMEA IT & Telecom Market by Country
    • 7.4.2.3 LAMEA Automotive Market by Country
    • 7.4.2.4 LAMEA Healthcare Market by Country
    • 7.4.2.5 LAMEA Aerospace & Defense Market by Country
    • 7.4.2.6 LAMEA Others Market by Country
  • 7.4.3 LAMEA Wireless Connectivity Market by Country
    • 7.4.3.1 Brazil Wireless Connectivity Market
      • 7.4.3.1.1 Brazil Wireless Connectivity Market by Technology
      • 7.4.3.1.2 Brazil Wireless Connectivity Market by Application
    • 7.4.3.2 Argentina Wireless Connectivity Market
      • 7.4.3.2.1 Argentina Wireless Connectivity Market by Technology
      • 7.4.3.2.2 Argentina Wireless Connectivity Market by Application
    • 7.4.3.3 UAE Wireless Connectivity Market
      • 7.4.3.3.1 UAE Wireless Connectivity Market by Technology
      • 7.4.3.3.2 UAE Wireless Connectivity Market by Application
    • 7.4.3.4 Saudi Arabia Wireless Connectivity Market
      • 7.4.3.4.1 Saudi Arabia Wireless Connectivity Market by Technology
      • 7.4.3.4.2 Saudi Arabia Wireless Connectivity Market by Application
    • 7.4.3.5 South Africa Wireless Connectivity Market
      • 7.4.3.5.1 South Africa Wireless Connectivity Market by Technology
      • 7.4.3.5.2 South Africa Wireless Connectivity Market by Application
    • 7.4.3.6 Nigeria Wireless Connectivity Market
      • 7.4.3.6.1 Nigeria Wireless Connectivity Market by Technology
      • 7.4.3.6.2 Nigeria Wireless Connectivity Market by Application
    • 7.4.3.7 Rest of LAMEA Wireless Connectivity Market
      • 7.4.3.7.1 Rest of LAMEA Wireless Connectivity Market by Technology
      • 7.4.3.7.2 Rest of LAMEA Wireless Connectivity Market by Application

Chapter 8. Company Profiles

• 8.1 Broadcom, Inc.
  • 8.1.1 Company Overview
  • 8.1.2 Financial Analysis
  • 8.1.3 Segmental and Regional Analysis
  • 8.1.4 Research & Development Expense
  • 8.1.5 Recent strategies and developments:
    • 8.1.5.1 Partnerships, Collaborations, and Agreements:
    • 8.1.5.2 Product Launches and Product Expansions:
  • 8.1.6 SWOT Analysis
• 8.2 STMicroelectronics N.V.
  • 8.2.1 Company Overview
  • 8.2.2 Financial Analysis
  • 8.2.3 Segmental and Regional Analysis
  • 8.2.4 Research & Development Expenses
  • 8.2.5 Recent strategies and developments:
    • 8.2.5.1 Product Launches and Product Expansions:
  • 8.2.6 SWOT Analysis
• 8.3 Murata Manufacturing Co., Ltd.
  • 8.3.1 Company Overview
  • 8.3.2 Financial Analysis
  • 8.3.3 Segmental and Regional Analysis
  • 8.3.4 Research & Development Expense
  • 8.3.5 Recent strategies and developments:
    • 8.3.5.1 Acquisition and Mergers:
• 8.4 Texas Instruments, Inc.
  • 8.4.1 Company Overview
  • 8.4.2 Financial Analysis
  • 8.4.3 Segmental and Regional Analysis
  • 8.4.4 Research & Development Expense
  • 8.4.5 Recent strategies and developments:
    • 8.4.5.1 Product Launches and Product Expansions:
  • 8.4.6 SWOT Analysis
• 8.5 Infineon Technologies AG
  • 8.5.1 Company Overview
  • 8.5.2 Financial Analysis
  • 8.5.3 Segmental and Regional Analysis
  • 8.5.4 Research & Development Expense
  • 8.5.5 Recent strategies and developments:
    • 8.5.5.1 Product Launches and Product Expansions:
  • 8.5.6 SWOT Analysis
• 8.6 Intel Corporation
  • 8.6.1 Company Overview
  • 8.6.2 Financial Analysis
  • 8.6.3 Segmental and Regional Analysis
  • 8.6.4 Research & Development Expenses
  • 8.6.5 Recent strategies and developments:
    • 8.6.5.1 Product Launches and Product Expansions:
    • 8.6.5.2 Acquisition and Mergers:
  • 8.6.6 SWOT Analysis
• 8.7 Microchip Technology Incorporated
  • 8.7.1 Company Overview
  • 8.7.2 Financial Analysis
  • 8.7.3 Segmental and Regional Analysis
  • 8.7.4 Research & Development Expenses
  • 8.7.5 Recent strategies and developments:
    • 8.7.5.1 Product Launches and Product Expansions:
  • 8.7.6 SWOT Analysis
• 8.8 MediaTek, Inc.
  • 8.8.1 Company Overview
  • 8.8.2 Financial Analysis
  • 8.8.3 Regional Analysis
  • 8.8.4 Research & Development Expenses
  • 8.8.5 Recent strategies and developments:
    • 8.8.5.1 Product Launches and Product Expansions:
  • 8.8.6 SWOT Analysis
• 8.9 NXP Semiconductors N.V.
  • 8.9.1 Company Overview
  • 8.9.2 Financial Analysis
  • 8.9.3 Regional Analysis
  • 8.9.4 Research & Development Expenses
  • 8.9.5 Recent strategies and developments:
    • 8.9.5.1 Product Launches and Product Expansions:
  • 8.9.6 SWOT Analysis
• 8.10. Qualcomm Incorporated (Qualcomm Technologies, Inc.)
  • 8.10.1 Company Overview
  • 8.10.2 Financial Analysis
  • 8.10.3 Segmental and Regional Analysis
  • 8.10.4 Research & Development Expense
  • 8.10.5 Recent strategies and developments:
    • 8.10.5.1 Partnerships, Collaborations, and Agreements:
  • 8.10.6 SWOT Analysis

Chapter 9. Winning Imperatives for Wireless Connectivity Market