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세계의 워크플로우 자동화 시장 - 규모, 점유율, 동향 분석 보고서 : 유형별, 전개별, 조작별, 프로세스별, 업계별, 조직 규모별, 지역별, 전망과 예측(2024-2031년)

Global Workflow Automation Market Size, Share & Trends Analysis Report By Type, By Deployment Type (Cloud, and On-Premise), By Operation, By Process, By Vertical, By Organization Size, By Regional Outlook and Forecast, 2024 - 2031
발행일: | 리서치사: KBV Research | 페이지 정보: 영문 435 Pages | 배송안내 : 즉시배송

    
    
    



※ 본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문 목차를 참고해주시기 바랍니다.

세계 워크플로우 자동화 시장 규모는 예측 기간 동안 9.8%의 연평균 복합 성장률(CAGR)로 시장 성장하고 2031년까지 422억 9,000만 달러에 달할 것으로 예상되고 있습니다.

KBV Cardinal matrix에서 제시된 분석을 바탕으로 Microsoft Corporation과 Google LLC는 워크플로우 자동화 시장의 선구자입니다. Hexagon AB와 협력하여 클라우드 기술을 사용하여 제조 워크플로우를 재정의했습니다. Amazon Web Services Inc., Oracle Corporation 및 IBM Corporation과 같은 기업은 워크플로우 자동화 시장의 주요 혁신자의 일부입니다.

시장 성장 요인

오늘날의 경쟁이 치열한 비즈니스 환경에서 조직은 지속적으로 비즈니스 최적화와 비용 절감을 겪고 있습니다. 기업은 비용 절감과 프로세스의 합리화를 선호하고 자원을 효과적으로 활용합니다.

게다가 인공지능(AI)과 머신러닝(ML)의 통합으로 기업이 이 자동화에 종사하는 방법이 변화하고 있습니다. 결정을 가능하게 하는 필수 도구가 되었습니다. 조직은 AI와 ML을 이용함으로써 정보에 근본적인 예측을 수행하고 패턴을 파악하고 엄청난 양의 데이터를 실시간으로 분석할 수 있습니다. 역동적인 세계 경제에서 기업이 경쟁력을 유지할 수 있습니다.

시장 성장 억제요인

그러나 이 자동화 솔루션을 구현하려면 소프트웨어 라이선스 구매, 고급 하드웨어 취득, 기존 IT 인프라 업그레이드와 관련된 비용 등 많은 선행 투자가 필요합니다. 엄청난 비용은 특히 제한된 예산 내에서 운영하는 중소기업(SME)에 큰 과제가 될 수 있습니다.

유형별 전망

유형별로 시장은 소프트웨어 및 서비스로 나뉩니다. 서비스 부문은 2023년 시장에서 34%의 수익 점유율을 획득했습니다. 중요한 지원에 의해 추진되고 있습니다. 컨설팅 서비스는 조직이 자신의 요구에 적합한 솔루션입니다. 통합 서비스는 부드러운 배포와 기존 인프라와의 호환성을 보장합니다. 기술을 익히는 데 필수적이며 지속적인 유지 보수 및 업데이트는 시간이 지남에 따라 최적의 성능을 보장합니다.

전개별 전망

배포별로 시장은 클라우드와 온프레미스로 분류됩니다. 온프레미스 부문은 2023년 시장에서 37%의 수익 점유율을 기록했습니다. 의료, 금융, 정부와 같은 분야의 조직은 데이터 스토리지 및 시스템 운영을 완벽하게 제어하고 규제 기준을 준수하는 기능을 제공하므로 온프레미스 솔루션을 선호합니다. 온프레미스 시스템의 신뢰성은 특히 인터넷 연결이 제한되거나 불안정한 지역에서 채택을 촉진합니다.

조작별 전망

운영별로 시장은 규칙 기반, 지식 기반 및 로봇식 프로세스 자동화 기반으로 분류됩니다. 지식 기반 부문은 2023년 시장에서 33%의 수익 점유율을 획득했습니다. 지식 기반 시스템은 인공지능(AI)과 머신러닝(ML)을 활용하여 데이터를 분석하고 의사 결정을 내리고 변화하는 상황에 적응합니다. 이 부문은 비정형 데이터 처리, 의사 결정 지원 및 전반적인 효율성 향상을 위해 지능형 자동화가 필요한 의료, 금융 및 고객 서비스 업계에서 특히 가치가 있습니다.

프로세스별 전망

프로세스별로 시장은 자동화 소프트웨어, 상호작용 소프트웨어 마케팅, 의사결정 지원 및 관리 소프트웨어로 분류됩니다. 상호작용 소프트웨어 마케팅 부문은 2023년 시장에서 30%의 수익 점유율을 기록했습니다. 이러한 도구를 통해 기업은 실시간 고객 상호작용을 관리하고, 지원 프로세스를 간소화하고, 타겟팅된 마케팅 캠페인을 효과적으로 구현할 수 있습니다. 챗봇이나 가상 어시스턴트 등 AI 탑재 기술의 채용이 확대되어 원활한 고객 경험을 제공하는 인터랙션 소프트웨어의 기능이 강화되고 있습니다.

업계별 전망

업계별로 시장은 BFSI, 정부, 소매, 헬스케어, 제조, 여행, 접객, 운송, 통신 및 IT 등으로 나뉘어져 있습니다. 이 부문은 대규모입니다. 운영 관리, 서비스 제공 개선, 네트워크 효율성 유지를 목표로 하는 산업 자동화에 대한 의존으로 추진되고 있습니다. 유지 보수 실현에 필수적입니다.

조직 규모별 전망

조직 규모에 따라 시장은 대기업과 중소기업으로 나뉘어져 있습니다. 최신 테크 놀라운 가격과 접근성 향상으로 인해 중소기업은 경쟁력을 높이고 생산성을 높이고 시장 범위를 확장하기 위해 확장 가능하고 비용 효율적인 솔루션을 신속하게 채택합니다.

지역별 전망

지역별로 보면, 시장은 북미, 유럽, 아시아태평양, 라틴아메리카, 중동, 아프리카에 걸쳐 분석되고 있습니다. 규제 준수의 확보, 운용 효율의 향상에 중점을 두고 있는 지역에 의해 추진되고 있습니다. BFSI와 같은 업계에서는 이 자동화를 채택하여 공정을 간소화하고 비용을 절감하며 생산성을 향상시킵니다.

시장 경쟁과 특성

워크플로우 자동화 시장은 수많은 신흥 스타트업 기업과 중규모 기업이 혁신을 추진하고 있으며, 여전히 경쟁이 격화되고 역동적이고 급속하게 진화하는 시장 상황이 성장하고 있습니다.

목차

제1장 시장 범위와 조사 방법

  • 시장의 정의
  • 목적
  • 시장 범위
  • 세분화
  • 조사 방법

제2장 시장 요람

  • 주요 하이라이트

제3장 시장 개요

  • 소개
    • 개요
      • 시장구성과 시나리오
  • 시장에 영향을 미치는 주요 요인
    • 시장 성장 촉진요인
    • 시장 성장 억제요인
    • 시장 기회
    • 시장의 과제

제4장 경쟁 분석- 세계

  • KBV Cardinal Matrix
  • 최근 업계 전체의 전략적 전개
    • 파트너십, 협업 및 계약
    • 제품 출시 및 제품 확대
    • 인수와 합병
  • 시장 점유율 분석 2023년
  • 주요 성공 전략
    • 주요 전략
    • 주요 전략적 움직임
  • Porter's Five Forces 분석

제5장 세계의 워크플로우 자동화 시장 : 유형별

  • 세계의 소프트웨어 시장 :지역별
  • 세계의 서비스 시장 :지역별
  • 세계의 워크플로우 자동화 시장 :서비스 유형별

제6장 세계의 워크플로우 자동화 시장 : 전개별

  • 세계 클라우드 시장 : 지역별
  • 세계의 온프레미스 시장 :지역별

제7장 세계의 워크플로우 자동화 시장 : 조작별

  • 세계의 룰 베이스 시장 :지역별
  • 세계의 지식 베이스 시장 :지역별
  • 세계의 로보틱 프로세스 자동화 시장 :지역별

제8장 세계의 워크플로우 자동화 시장 : 프로세스별

  • 세계의 자동화 소프트웨어 시장 :지역별
  • 세계의 인터랙션 소프트웨어 마케팅 시장 :지역별
  • 세계의 의사결정 지원 및 관리 소프트웨어 시장 :지역별

제9장 세계의 워크플로우 자동화 시장 : 업계별

  • 세계의 은행/금융서비스/보험(BFSI) 시장 :지역별
  • 세계의 정부 시장 :지역별
  • 세계의 소매 시장 :지역별
  • 세계의 헬스케어 시장 :지역별
  • 세계의 제조 시장 :지역별
  • 세계 여행, 접객, 운송 시장 : 지역별
  • 세계의 통신 및 IT 시장 :지역별
  • 세계의 기타 시장 :지역별

제10장 세계의 워크플로우 자동화 시장 : 조직 규모별

  • 세계의 대기업 시장 : 지역별
  • 세계의 중소기업 시장 :지역별

제11장 세계의 워크플로우 자동화 시장 :지역별

  • 북미
    • 북미 워크플로우 자동화 시장 : 국가별
      • 미국
      • 캐나다
      • 멕시코
      • 기타 북미
  • 유럽
    • 유럽의 워크플로우 자동화 시장 : 국가별
      • 독일
      • 영국
      • 프랑스
      • 러시아
      • 스페인
      • 이탈리아
      • 기타 유럽
  • 아시아태평양
    • 아시아태평양 워크플로우 자동화 시장 : 국가별
      • 중국
      • 일본
      • 인도
      • 한국
      • 싱가포르
      • 말레이시아
      • 기타 아시아태평양
  • 라틴아메리카, 중동, 아프리카
    • 라틴아메리카, 중동, 아프리카 워크 플로우 자동화 시장 : 국가별
      • 브라질
      • 아르헨티나
      • 아랍에미리트(UAE)
      • 사우디아라비아
      • 남아프리카
      • 나이지리아
      • 기타 라틴아메리카, 중동, 아프리카

제12장 기업 프로파일

  • Amazon Web Services, Inc(Amazon.com, Inc.)
  • Microsoft Corporation
  • Google LLC(Alphabet Inc)
  • IBM Corporation
  • Oracle Corporation
  • Salesforce, Inc
  • SAP SE
  • ServiceNow, Inc
  • Pegasystems Inc
  • Zapier, Inc

제13장 워크플로우 자동화 시장의 성공 필수 조건

JHS 25.01.31

The Global Workflow Automation Market size is expected to reach $42.29 billion by 2031, rising at a market growth of 9.8% CAGR during the forecast period.

The North America segment procured 37% revenue share in the market in 2023. The presence of leading workflow automation providers and a strong focus on integrating AI and cloud-based solutions have propelled market growth. Industries across the region, including BFSI, healthcare, and IT, prioritize automation to enhance operational efficiency, improve customer experiences, and maintain competitiveness.

The major strategies followed by the market participants are Partnerships as the key developmental strategy to keep pace with the changing demands of end users. For instance, In June, 2024, Oracle Corporation entered into partnership with Google Cloud, to enhance cloud services. This collaboration focuses on improving interoperability and integration between Oracle's and Google Cloud's platforms, directly impacting cloud workflows. Moreover, In July, 2024, Salesforce collaborated with Workday, a leading provider of cloud-based HR and finance applications, to launch an Employee Service Agent. This partnership integrates Workday's employee management tools with Salesforce's workflow automation capabilities, streamlining HR processes and services across organizations.

KBV Cardinal Matrix - Workflow Automation Market Competition Analysis

Based on the Analysis presented in the KBV Cardinal matrix; Microsoft Corporation and Google LLC are the forerunners in the Workflow Automation Market. In April, 2024, Microsoft Corporation partnered with Hexagon AB, a global provider of digital reality solutions, to redefine manufacturing workflows using cloud technology. This partnership enhances workflow automation within manufacturing, leveraging cloud-based solutions to optimize production processes. Companies such as Amazon Web Services, Inc., Oracle Corporation, IBM Corporation are some of the key innovators in Workflow Automation Market.

Market Growth Factors

Organizations are constantly pressured to optimize their operations and reduce costs in today's competitive business environment. Achieving operational efficiency is no longer just a strategic advantage-it has become necessary for survival and growth. Businesses prioritize cost reduction and streamlining processes to ensure resources are utilized effectively. Hence, this increased focus on efficiency will support the market's growth.

Additionally, The integration of Artificial Intelligence (AI) and Machine Learning (ML) is revolutionizing the way businesses approach this automation. These advanced technologies have moved beyond being buzzwords to becoming essential tools that enable predictive analytics and intelligent decision-making. Organizations can make informed predictions, identify patterns, and analyze vast quantities of data in real-time by utilizing AI and ML. Thus, as AI and ML technologies evolve, their adoption in this automation will become even more critical, enabling businesses to stay competitive in an increasingly data-driven and dynamic global economy.

Market Restraining Factors

However, Implementing this automation solutions often necessitates a significant upfront financial commitment, which includes expenses related to purchasing software licenses, acquiring advanced hardware, and upgrading the existing IT infrastructure. This substantial cost can pose a considerable challenge, particularly for small and medium-sized enterprises (SMEs) that operate within limited budgets. Hence, these factors may hamper the growth of the market.

Type Outlook

Based on type, the market is bifurcated into software and services. The services segment procured 34% revenue share in the market in 2023. The expansion of the services segment is fueled by the critical support it provides for implementing and optimizing automation systems. Consulting services help organizations identify the right solutions for their unique needs, while integration services ensure smooth deployment and compatibility with existing infrastructure. Training and support services are vital in equipping employees with the skills needed to operate these systems effectively, while ongoing maintenance and updates ensure optimal performance over time.

Deployment Type Outlook

On the basis of deployment type, the market is classified into cloud and on-premise. The on-premise segment recorded 37% revenue share in the market in 2023. Organizations in sectors like healthcare, finance, and government favor on-premise solutions for their ability to provide complete control over data storage and system operations, ensuring compliance with regulatory standards. The reliability of on-premise systems, especially in areas with limited or unstable internet connectivity, also drives their adoption.

Operation Outlook

Based on operation, the market is segmented into rule based, knowledge based, and robotic process automation based. The knowledge based segment acquired 33% revenue share in the market in 2023. Knowledge-based systems leverage artificial intelligence (AI) and machine learning (ML) to analyze data, make decisions, and adapt to changing conditions. This segment is particularly valuable in healthcare, finance, and customer service industries, where intelligent automation is required to handle unstructured data, support decision-making, and improve overall efficiency.

Process Outlook

On the basis of process, the market is classified into automated software, interaction software marketing, and decision support & management software. The interaction software marketing segment witnessed 30% revenue share in the market in 2023. These tools empower businesses to manage real-time customer interactions, streamline support processes, and implement targeted marketing campaigns effectively. The growing adoption of AI-powered technologies, such as chatbots and virtual assistants, has enhanced interaction software's capabilities in delivering seamless customer experiences.

Vertical Outlook

By vertical, the market is divided into BFSI, government, retail, healthcare, manufacturing, travel, hospitality, & transportation, telecom & IT, and others. The telecom and IT segment procured 18% revenue share in the market in 2023. The segment is propelled by the industry's reliance on automation to manage large-scale operations, improve service delivery, and maintain network efficiency. Automation tools are crucial in streamlining repetitive tasks, ensuring real-time monitoring, and enabling proactive system maintenance.

Organization Size Outlook

Based on organization size, the market is bifurcated into large enterprises and SMEs. The SMEs segment garnered 29% revenue share in the market in 2023. The growth of the SMEs segment is attributed to the increasing affordability and accessibility of modern technologies tailored to their specific needs. SMEs rapidly adopt scalable and cost-effective solutions to enhance competitiveness, improve productivity, and expand market reach.

Regional Outlook

Region-wise, the market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Europe segment acquired 30% revenue share in the market in 2023. The Europe segment is propelled by the region's focus on addressing labor shortages, ensuring regulatory compliance, and enhancing operational efficiency. Industries such as manufacturing, healthcare, and BFSI have adopted this automation to streamline processes, reduce costs, and increase productivity.

Market Competition and Attributes

The Workflow Automation Market remains highly competitive with numerous emerging startups and mid-sized companies driving innovation. These players focus on niche solutions, industry-specific tools, and AI-driven automation to gain market share. The competition is fueled by low entry barriers, rising demand for streamlined operations, and opportunities in untapped regions, fostering a dynamic and rapidly evolving market landscape.

Recent Strategies Deployed in the Market

  • Jul-2024: ServiceNow, Inc. has acquired Raytion, a company known for its expertise in enterprise search solutions. This acquisition is intended to bolster ServiceNow's offerings in the area of knowledge management and enterprise search, further enhancing its capabilities in providing comprehensive workflow and service management solutions.
  • Jun-2024: SAP took over WalkMe, a leading digital adoption platform. This acquisition is intended to improve the user experience and support within SAP's cloud-based business solutions. By integrating WalkMe's expertise in digital adoption and user guidance, SAP aims to enhance the usability and efficiency of its cloud workflows, providing better support for users navigating SAP's cloud applications and thereby improving overall business process management.
  • Jun-2024: Pegasystems Inc. collaborated with AWS and Google Cloud, to expand its Pega GenAI platform by incorporating AI models from. This move aims to enhance the capabilities of Pegasystems' workflow automation and AI-driven solutions by integrating advanced AI models from these major cloud providers. This expansion allows Pegasystems to offer more sophisticated and versatile AI capabilities to streamline and optimize cloud-based workflows.
  • May-2024: Amazon Web Services (AWS) and CrowdStrike, a leading cybersecurity firm, extended their strategic partnership to enhance cloud security and accelerate AI innovation. This collaboration aims to improve cloud security measures and integrate AI capabilities into AWS cloud environments.
  • Apr-2024: Amazon Web Services (AWS) collaborated with Mphasis, an IT services provider, to launch the Gen AI Foundry for financial services. This platform aims to improve cloud workflows in the financial sector by integrating generative AI solutions.

List of Key Companies Profiled

  • Salesforce, Inc.
  • IBM Corporation
  • Microsoft Corporation
  • Oracle Corporation
  • Amazon Web Services, Inc. (Amazon.com, Inc.)
  • SAP SE
  • Google LLC (Alphabet Inc.)
  • ServiceNow, Inc.
  • Pegasystems Inc.
  • Zapier, Inc.

Global Workflow Automation Market Report Segmentation

By Type

  • Software
  • Services
    • Professional Services
    • Managed Services

By Deployment Type

  • Cloud
  • On-Premise

By Operation

  • Rule Based
  • Knowledge Based
  • Robotic Process Automation Based

By Process

  • Automated Software
  • Interaction Software Marketing
  • Decision Support & Management Software

By Vertical

  • BFSI
  • Government
  • Retail
  • Healthcare
  • Manufacturing
  • Travel, Hospitality, & Transportation
  • Telecom & IT
  • Others

By Organization Size

  • Large Enterprises
  • SMEs

By Geography

  • North America
    • US
    • Canada
    • Mexico
    • Rest of North America
  • Europe
    • Germany
    • UK
    • France
    • Russia
    • Spain
    • Italy
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Singapore
    • Malaysia
    • Rest of Asia Pacific
  • LAMEA
    • Brazil
    • Argentina
    • UAE
    • Saudi Arabia
    • South Africa
    • Nigeria
  • Rest of LAMEA

Table of Contents

Chapter 1. Market Scope & Methodology

  • 1.1 Market Definition
  • 1.2 Objectives
  • 1.3 Market Scope
  • 1.4 Segmentation
    • 1.4.1 Global Workflow Automation Market, by Type
    • 1.4.2 Global Workflow Automation Market, by Deployment Type
    • 1.4.3 Global Workflow Automation Market, by Operation
    • 1.4.4 Global Workflow Automation Market, by Process
    • 1.4.5 Global Workflow Automation Market, by Vertical
    • 1.4.6 Global Workflow Automation Market, by Organization Size
    • 1.4.7 Global Workflow Automation Market, by Geography
  • 1.5 Methodology for the research

Chapter 2. Market at a Glance

  • 2.1 Key Highlights

Chapter 3. Market Overview

  • 3.1 Introduction
    • 3.1.1 Overview
      • 3.1.1.1 Market Composition and Scenario
  • 3.2 Key Factors Impacting the Market
    • 3.2.1 Market Drivers
    • 3.2.2 Market Restraints
    • 3.2.3 Market Opportunities
    • 3.2.4 Market Challenges

Chapter 4. Competition Analysis - Global

  • 4.1 KBV Cardinal Matrix
  • 4.2 Recent Industry Wide Strategic Developments
    • 4.2.1 Partnerships, Collaborations and Agreements
    • 4.2.2 Product Launches and Product Expansions
    • 4.2.3 Acquisition and Mergers
  • 4.3 Market Share Analysis, 2023
  • 4.4 Top Winning Strategies
    • 4.4.1 Key Leading Strategies: Percentage Distribution (2020-2024)
    • 4.4.2 Key Strategic Move: (Partnerships, Collaborations and Agreements: 2021, Feb - 2024, Jul) Leading Players
  • 4.5 Porter Five Forces Analysis

Chapter 5. Global Workflow Automation Market by Type

  • 5.1 Global Software Market by Region
  • 5.2 Global Services Market by Region
  • 5.3 Global Workflow Automation Market by Services Type
    • 5.3.1 Global Professional Services Market by Region
    • 5.3.2 Global Managed Services Market by Region

Chapter 6. Global Workflow Automation Market by Deployment Type

  • 6.1 Global Cloud Market by Region
  • 6.2 Global On-Premise Market by Region

Chapter 7. Global Workflow Automation Market by Operation

  • 7.1 Global Rule Based Market by Region
  • 7.2 Global Knowledge Based Market by Region
  • 7.3 Global Robotic Process Automation Based Market by Region

Chapter 8. Global Workflow Automation Market by Process

  • 8.1 Global Automated Software Market by Region
  • 8.2 Global Interaction Software Marketing Market by Region
  • 8.3 Global Decision Support & Management Software Market by Region

Chapter 9. Global Workflow Automation Market by Vertical

  • 9.1 Global BFSI Market by Region
  • 9.2 Global Government Market by Region
  • 9.3 Global Retail Market by Region
  • 9.4 Global Healthcare Market by Region
  • 9.5 Global Manufacturing Market by Region
  • 9.6 Global Travel, Hospitality, & Transportation Market by Region
  • 9.7 Global Telecom & IT Market by Region
  • 9.8 Global Others Market by Region

Chapter 10. Global Workflow Automation Market by Organization Size

  • 10.1 Global Large Enterprises Market by Region
  • 10.2 Global SMEs Market by Region

Chapter 11. Global Workflow Automation Market by Region

  • 11.1 North America Workflow Automation Market
    • 11.1.1 North America Workflow Automation Market by Type
      • 11.1.1.1 North America Software Market by Region
      • 11.1.1.2 North America Services Market by Region
      • 11.1.1.3 North America Workflow Automation Market by Services Type
        • 11.1.1.3.1 North America Professional Services Market by Country
        • 11.1.1.3.2 North America Managed Services Market by Country
    • 11.1.2 North America Workflow Automation Market by Deployment Type
      • 11.1.2.1 North America Cloud Market by Country
      • 11.1.2.2 North America On-Premise Market by Country
    • 11.1.3 North America Workflow Automation Market by Operation
      • 11.1.3.1 North America Rule Based Market by Country
      • 11.1.3.2 North America Knowledge Based Market by Country
      • 11.1.3.3 North America Robotic Process Automation Based Market by Country
    • 11.1.4 North America Workflow Automation Market by Process
      • 11.1.4.1 North America Automated Software Market by Country
      • 11.1.4.2 North America Interaction Software Marketing Market by Country
      • 11.1.4.3 North America Decision Support & Management Software Market by Country
    • 11.1.5 North America Workflow Automation Market by Vertical
      • 11.1.5.1 North America BFSI Market by Country
      • 11.1.5.2 North America Government Market by Country
      • 11.1.5.3 North America Retail Market by Country
      • 11.1.5.4 North America Healthcare Market by Country
      • 11.1.5.5 North America Manufacturing Market by Country
      • 11.1.5.6 North America Travel, Hospitality, & Transportation Market by Country
      • 11.1.5.7 North America Telecom & IT Market by Country
      • 11.1.5.8 North America Others Market by Country
    • 11.1.6 North America Workflow Automation Market by Organization Size
      • 11.1.6.1 North America Large Enterprises Market by Country
      • 11.1.6.2 North America SMEs Market by Country
    • 11.1.7 North America Workflow Automation Market by Country
      • 11.1.7.1 US Workflow Automation Market
        • 11.1.7.1.1 US Workflow Automation Market by Type
        • 11.1.7.1.2 US Workflow Automation Market by Deployment Type
        • 11.1.7.1.3 US Workflow Automation Market by Operation
        • 11.1.7.1.4 US Workflow Automation Market by Process
        • 11.1.7.1.5 US Workflow Automation Market by Vertical
        • 11.1.7.1.6 US Workflow Automation Market by Organization Size
      • 11.1.7.2 Canada Workflow Automation Market
        • 11.1.7.2.1 Canada Workflow Automation Market by Type
        • 11.1.7.2.2 Canada Workflow Automation Market by Deployment Type
        • 11.1.7.2.3 Canada Workflow Automation Market by Operation
        • 11.1.7.2.4 Canada Workflow Automation Market by Process
        • 11.1.7.2.5 Canada Workflow Automation Market by Vertical
        • 11.1.7.2.6 Canada Workflow Automation Market by Organization Size
      • 11.1.7.3 Mexico Workflow Automation Market
        • 11.1.7.3.1 Mexico Workflow Automation Market by Type
        • 11.1.7.3.2 Mexico Workflow Automation Market by Deployment Type
        • 11.1.7.3.3 Mexico Workflow Automation Market by Operation
        • 11.1.7.3.4 Mexico Workflow Automation Market by Process
        • 11.1.7.3.5 Mexico Workflow Automation Market by Vertical
        • 11.1.7.3.6 Mexico Workflow Automation Market by Organization Size
      • 11.1.7.4 Rest of North America Workflow Automation Market
        • 11.1.7.4.1 Rest of North America Workflow Automation Market by Type
        • 11.1.7.4.2 Rest of North America Workflow Automation Market by Deployment Type
        • 11.1.7.4.3 Rest of North America Workflow Automation Market by Operation
        • 11.1.7.4.4 Rest of North America Workflow Automation Market by Process
        • 11.1.7.4.5 Rest of North America Workflow Automation Market by Vertical
        • 11.1.7.4.6 Rest of North America Workflow Automation Market by Organization Size
  • 11.2 Europe Workflow Automation Market
    • 11.2.1 Europe Workflow Automation Market by Type
      • 11.2.1.1 Europe Software Market by Country
      • 11.2.1.2 Europe Services Market by Country
      • 11.2.1.3 Europe Workflow Automation Market by Services Type
        • 11.2.1.3.1 Europe Professional Services Market by Country
        • 11.2.1.3.2 Europe Managed Services Market by Country
    • 11.2.2 Europe Workflow Automation Market by Deployment Type
      • 11.2.2.1 Europe Cloud Market by Country
      • 11.2.2.2 Europe On-Premise Market by Country
    • 11.2.3 Europe Workflow Automation Market by Operation
      • 11.2.3.1 Europe Rule Based Market by Country
      • 11.2.3.2 Europe Knowledge Based Market by Country
      • 11.2.3.3 Europe Robotic Process Automation Based Market by Country
    • 11.2.4 Europe Workflow Automation Market by Process
      • 11.2.4.1 Europe Automated Software Market by Country
      • 11.2.4.2 Europe Interaction Software Marketing Market by Country
      • 11.2.4.3 Europe Decision Support & Management Software Market by Country
    • 11.2.5 Europe Workflow Automation Market by Vertical
      • 11.2.5.1 Europe BFSI Market by Country
      • 11.2.5.2 Europe Government Market by Country
      • 11.2.5.3 Europe Retail Market by Country
      • 11.2.5.4 Europe Healthcare Market by Country
      • 11.2.5.5 Europe Manufacturing Market by Country
      • 11.2.5.6 Europe Travel, Hospitality, & Transportation Market by Country
      • 11.2.5.7 Europe Telecom & IT Market by Country
      • 11.2.5.8 Europe Others Market by Country
    • 11.2.6 Europe Workflow Automation Market by Organization Size
      • 11.2.6.1 Europe Large Enterprises Market by Country
      • 11.2.6.2 Europe SMEs Market by Country
    • 11.2.7 Europe Workflow Automation Market by Country
      • 11.2.7.1 Germany Workflow Automation Market
        • 11.2.7.1.1 Germany Workflow Automation Market by Type
        • 11.2.7.1.2 Germany Workflow Automation Market by Deployment Type
        • 11.2.7.1.3 Germany Workflow Automation Market by Operation
        • 11.2.7.1.4 Germany Workflow Automation Market by Process
        • 11.2.7.1.5 Germany Workflow Automation Market by Vertical
        • 11.2.7.1.6 Germany Workflow Automation Market by Organization Size
      • 11.2.7.2 UK Workflow Automation Market
        • 11.2.7.2.1 UK Workflow Automation Market by Type
        • 11.2.7.2.2 UK Workflow Automation Market by Deployment Type
        • 11.2.7.2.3 UK Workflow Automation Market by Operation
        • 11.2.7.2.4 UK Workflow Automation Market by Process
        • 11.2.7.2.5 UK Workflow Automation Market by Vertical
        • 11.2.7.2.6 UK Workflow Automation Market by Organization Size
      • 11.2.7.3 France Workflow Automation Market
        • 11.2.7.3.1 France Workflow Automation Market by Type
        • 11.2.7.3.2 France Workflow Automation Market by Deployment Type
        • 11.2.7.3.3 France Workflow Automation Market by Operation
        • 11.2.7.3.4 France Workflow Automation Market by Process
        • 11.2.7.3.5 France Workflow Automation Market by Vertical
        • 11.2.7.3.6 France Workflow Automation Market by Organization Size
      • 11.2.7.4 Russia Workflow Automation Market
        • 11.2.7.4.1 Russia Workflow Automation Market by Type
        • 11.2.7.4.2 Russia Workflow Automation Market by Deployment Type
        • 11.2.7.4.3 Russia Workflow Automation Market by Operation
        • 11.2.7.4.4 Russia Workflow Automation Market by Process
        • 11.2.7.4.5 Russia Workflow Automation Market by Vertical
        • 11.2.7.4.6 Russia Workflow Automation Market by Organization Size
      • 11.2.7.5 Spain Workflow Automation Market
        • 11.2.7.5.1 Spain Workflow Automation Market by Type
        • 11.2.7.5.2 Spain Workflow Automation Market by Deployment Type
        • 11.2.7.5.3 Spain Workflow Automation Market by Operation
        • 11.2.7.5.4 Spain Workflow Automation Market by Process
        • 11.2.7.5.5 Spain Workflow Automation Market by Vertical
        • 11.2.7.5.6 Spain Workflow Automation Market by Organization Size
      • 11.2.7.6 Italy Workflow Automation Market
        • 11.2.7.6.1 Italy Workflow Automation Market by Type
        • 11.2.7.6.2 Italy Workflow Automation Market by Deployment Type
        • 11.2.7.6.3 Italy Workflow Automation Market by Operation
        • 11.2.7.6.4 Italy Workflow Automation Market by Process
        • 11.2.7.6.5 Italy Workflow Automation Market by Vertical
        • 11.2.7.6.6 Italy Workflow Automation Market by Organization Size
      • 11.2.7.7 Rest of Europe Workflow Automation Market
        • 11.2.7.7.1 Rest of Europe Workflow Automation Market by Type
        • 11.2.7.7.2 Rest of Europe Workflow Automation Market by Deployment Type
        • 11.2.7.7.3 Rest of Europe Workflow Automation Market by Operation
        • 11.2.7.7.4 Rest of Europe Workflow Automation Market by Process
        • 11.2.7.7.5 Rest of Europe Workflow Automation Market by Vertical
        • 11.2.7.7.6 Rest of Europe Workflow Automation Market by Organization Size
  • 11.3 Asia Pacific Workflow Automation Market
    • 11.3.1 Asia Pacific Workflow Automation Market by Type
      • 11.3.1.1 Asia Pacific Software Market by Country
      • 11.3.1.2 Asia Pacific Services Market by Country
      • 11.3.1.3 Asia Pacific Workflow Automation Market by Services Type
        • 11.3.1.3.1 Asia Pacific Professional Services Market by Country
        • 11.3.1.3.2 Asia Pacific Managed Services Market by Country
    • 11.3.2 Asia Pacific Workflow Automation Market by Deployment Type
      • 11.3.2.1 Asia Pacific Cloud Market by Country
      • 11.3.2.2 Asia Pacific On-Premise Market by Country
    • 11.3.3 Asia Pacific Workflow Automation Market by Operation
      • 11.3.3.1 Asia Pacific Rule Based Market by Country
      • 11.3.3.2 Asia Pacific Knowledge Based Market by Country
      • 11.3.3.3 Asia Pacific Robotic Process Automation Based Market by Country
    • 11.3.4 Asia Pacific Workflow Automation Market by Process
      • 11.3.4.1 Asia Pacific Automated Software Market by Country
      • 11.3.4.2 Asia Pacific Interaction Software Marketing Market by Country
      • 11.3.4.3 Asia Pacific Decision Support & Management Software Market by Country
    • 11.3.5 Asia Pacific Workflow Automation Market by Vertical
      • 11.3.5.1 Asia Pacific BFSI Market by Country
      • 11.3.5.2 Asia Pacific Government Market by Country
      • 11.3.5.3 Asia Pacific Retail Market by Country
      • 11.3.5.4 Asia Pacific Healthcare Market by Country
      • 11.3.5.5 Asia Pacific Manufacturing Market by Country
      • 11.3.5.6 Asia Pacific Travel, Hospitality, & Transportation Market by Country
      • 11.3.5.7 Asia Pacific Telecom & IT Market by Country
      • 11.3.5.8 Asia Pacific Others Market by Country
    • 11.3.6 Asia Pacific Workflow Automation Market by Organization Size
      • 11.3.6.1 Asia Pacific Large Enterprises Market by Country
      • 11.3.6.2 Asia Pacific SMEs Market by Country
    • 11.3.7 Asia Pacific Workflow Automation Market by Country
      • 11.3.7.1 China Workflow Automation Market
        • 11.3.7.1.1 China Workflow Automation Market by Type
        • 11.3.7.1.2 China Workflow Automation Market by Deployment Type
        • 11.3.7.1.3 China Workflow Automation Market by Operation
        • 11.3.7.1.4 China Workflow Automation Market by Process
        • 11.3.7.1.5 China Workflow Automation Market by Vertical
        • 11.3.7.1.6 China Workflow Automation Market by Organization Size
      • 11.3.7.2 Japan Workflow Automation Market
        • 11.3.7.2.1 Japan Workflow Automation Market by Type
        • 11.3.7.2.2 Japan Workflow Automation Market by Deployment Type
        • 11.3.7.2.3 Japan Workflow Automation Market by Operation
        • 11.3.7.2.4 Japan Workflow Automation Market by Process
        • 11.3.7.2.5 Japan Workflow Automation Market by Vertical
        • 11.3.7.2.6 Japan Workflow Automation Market by Organization Size
      • 11.3.7.3 India Workflow Automation Market
        • 11.3.7.3.1 India Workflow Automation Market by Type
        • 11.3.7.3.2 India Workflow Automation Market by Deployment Type
        • 11.3.7.3.3 India Workflow Automation Market by Operation
        • 11.3.7.3.4 India Workflow Automation Market by Process
        • 11.3.7.3.5 India Workflow Automation Market by Vertical
        • 11.3.7.3.6 India Workflow Automation Market by Organization Size
      • 11.3.7.4 South Korea Workflow Automation Market
        • 11.3.7.4.1 South Korea Workflow Automation Market by Type
        • 11.3.7.4.2 South Korea Workflow Automation Market by Deployment Type
        • 11.3.7.4.3 South Korea Workflow Automation Market by Operation
        • 11.3.7.4.4 South Korea Workflow Automation Market by Process
        • 11.3.7.4.5 South Korea Workflow Automation Market by Vertical
        • 11.3.7.4.6 South Korea Workflow Automation Market by Organization Size
      • 11.3.7.5 Singapore Workflow Automation Market
        • 11.3.7.5.1 Singapore Workflow Automation Market by Type
        • 11.3.7.5.2 Singapore Workflow Automation Market by Deployment Type
        • 11.3.7.5.3 Singapore Workflow Automation Market by Operation
        • 11.3.7.5.4 Singapore Workflow Automation Market by Process
        • 11.3.7.5.5 Singapore Workflow Automation Market by Vertical
        • 11.3.7.5.6 Singapore Workflow Automation Market by Organization Size
      • 11.3.7.6 Malaysia Workflow Automation Market
        • 11.3.7.6.1 Malaysia Workflow Automation Market by Type
        • 11.3.7.6.2 Malaysia Workflow Automation Market by Deployment Type
        • 11.3.7.6.3 Malaysia Workflow Automation Market by Operation
        • 11.3.7.6.4 Malaysia Workflow Automation Market by Process
        • 11.3.7.6.5 Malaysia Workflow Automation Market by Vertical
        • 11.3.7.6.6 Malaysia Workflow Automation Market by Organization Size
      • 11.3.7.7 Rest of Asia Pacific Workflow Automation Market
        • 11.3.7.7.1 Rest of Asia Pacific Workflow Automation Market by Type
        • 11.3.7.7.2 Rest of Asia Pacific Workflow Automation Market by Deployment Type
        • 11.3.7.7.3 Rest of Asia Pacific Workflow Automation Market by Operation
        • 11.3.7.7.4 Rest of Asia Pacific Workflow Automation Market by Process
        • 11.3.7.7.5 Rest of Asia Pacific Workflow Automation Market by Vertical
        • 11.3.7.7.6 Rest of Asia Pacific Workflow Automation Market by Organization Size
  • 11.4 LAMEA Workflow Automation Market
    • 11.4.1 LAMEA Workflow Automation Market by Type
      • 11.4.1.1 LAMEA Software Market by Country
      • 11.4.1.2 LAMEA Services Market by Country
      • 11.4.1.3 LAMEA Workflow Automation Market by Services Type
        • 11.4.1.3.1 LAMEA Professional Services Market by Country
        • 11.4.1.3.2 LAMEA Managed Services Market by Country
    • 11.4.2 LAMEA Workflow Automation Market by Deployment Type
      • 11.4.2.1 LAMEA Cloud Market by Country
      • 11.4.2.2 LAMEA On-Premise Market by Country
    • 11.4.3 LAMEA Workflow Automation Market by Operation
      • 11.4.3.1 LAMEA Rule Based Market by Country
      • 11.4.3.2 LAMEA Knowledge Based Market by Country
      • 11.4.3.3 LAMEA Robotic Process Automation Based Market by Country
    • 11.4.4 LAMEA Workflow Automation Market by Process
      • 11.4.4.1 LAMEA Automated Software Market by Country
      • 11.4.4.2 LAMEA Interaction Software Marketing Market by Country
      • 11.4.4.3 LAMEA Decision Support & Management Software Market by Country
    • 11.4.5 LAMEA Workflow Automation Market by Vertical
      • 11.4.5.1 LAMEA BFSI Market by Country
      • 11.4.5.2 LAMEA Government Market by Country
      • 11.4.5.3 LAMEA Retail Market by Country
      • 11.4.5.4 LAMEA Healthcare Market by Country
      • 11.4.5.5 LAMEA Manufacturing Market by Country
      • 11.4.5.6 LAMEA Travel, Hospitality, & Transportation Market by Country
      • 11.4.5.7 LAMEA Telecom & IT Market by Country
      • 11.4.5.8 LAMEA Others Market by Country
    • 11.4.6 LAMEA Workflow Automation Market by Organization Size
      • 11.4.6.1 LAMEA Large Enterprises Market by Country
      • 11.4.6.2 LAMEA SMEs Market by Country
    • 11.4.7 LAMEA Workflow Automation Market by Country
      • 11.4.7.1 Brazil Workflow Automation Market
        • 11.4.7.1.1 Brazil Workflow Automation Market by Type
        • 11.4.7.1.2 Brazil Workflow Automation Market by Deployment Type
        • 11.4.7.1.3 Brazil Workflow Automation Market by Operation
        • 11.4.7.1.4 Brazil Workflow Automation Market by Process
        • 11.4.7.1.5 Brazil Workflow Automation Market by Vertical
        • 11.4.7.1.6 Brazil Workflow Automation Market by Organization Size
      • 11.4.7.2 Argentina Workflow Automation Market
        • 11.4.7.2.1 Argentina Workflow Automation Market by Type
        • 11.4.7.2.2 Argentina Workflow Automation Market by Deployment Type
        • 11.4.7.2.3 Argentina Workflow Automation Market by Operation
        • 11.4.7.2.4 Argentina Workflow Automation Market by Process
        • 11.4.7.2.5 Argentina Workflow Automation Market by Vertical
        • 11.4.7.2.6 Argentina Workflow Automation Market by Organization Size
      • 11.4.7.3 UAE Workflow Automation Market
        • 11.4.7.3.1 UAE Workflow Automation Market by Type
        • 11.4.7.3.2 UAE Workflow Automation Market by Deployment Type
        • 11.4.7.3.3 UAE Workflow Automation Market by Operation
        • 11.4.7.3.4 UAE Workflow Automation Market by Process
        • 11.4.7.3.5 UAE Workflow Automation Market by Vertical
        • 11.4.7.3.6 UAE Workflow Automation Market by Organization Size
      • 11.4.7.4 Saudi Arabia Workflow Automation Market
        • 11.4.7.4.1 Saudi Arabia Workflow Automation Market by Type
        • 11.4.7.4.2 Saudi Arabia Workflow Automation Market by Deployment Type
        • 11.4.7.4.3 Saudi Arabia Workflow Automation Market by Operation
        • 11.4.7.4.4 Saudi Arabia Workflow Automation Market by Process
        • 11.4.7.4.5 Saudi Arabia Workflow Automation Market by Vertical
        • 11.4.7.4.6 Saudi Arabia Workflow Automation Market by Organization Size
      • 11.4.7.5 South Africa Workflow Automation Market
        • 11.4.7.5.1 South Africa Workflow Automation Market by Type
        • 11.4.7.5.2 South Africa Workflow Automation Market by Deployment Type
        • 11.4.7.5.3 South Africa Workflow Automation Market by Operation
        • 11.4.7.5.4 South Africa Workflow Automation Market by Process
        • 11.4.7.5.5 South Africa Workflow Automation Market by Vertical
        • 11.4.7.5.6 South Africa Workflow Automation Market by Organization Size
      • 11.4.7.6 Nigeria Workflow Automation Market
        • 11.4.7.6.1 Nigeria Workflow Automation Market by Type
        • 11.4.7.6.2 Nigeria Workflow Automation Market by Deployment Type
        • 11.4.7.6.3 Nigeria Workflow Automation Market by Operation
        • 11.4.7.6.4 Nigeria Workflow Automation Market by Process
        • 11.4.7.6.5 Nigeria Workflow Automation Market by Vertical
        • 11.4.7.6.6 Nigeria Workflow Automation Market by Organization Size
      • 11.4.7.7 Rest of LAMEA Workflow Automation Market
        • 11.4.7.7.1 Rest of LAMEA Workflow Automation Market by Type
        • 11.4.7.7.2 Rest of LAMEA Workflow Automation Market by Deployment Type
        • 11.4.7.7.3 Rest of LAMEA Workflow Automation Market by Operation
        • 11.4.7.7.4 Rest of LAMEA Workflow Automation Market by Process
        • 11.4.7.7.5 Rest of LAMEA Workflow Automation Market by Vertical
        • 11.4.7.7.6 Rest of LAMEA Workflow Automation Market by Organization Size

Chapter 12. Company Profiles

  • 12.1 Amazon Web Services, Inc. (Amazon.com, Inc.)
    • 12.1.1 Company Overview
    • 12.1.2 Financial Analysis
    • 12.1.3 Segmental Analysis
    • 12.1.4 Recent strategies and developments:
      • 12.1.4.1 Partnerships, Collaborations, and Agreements:
    • 12.1.5 SWOT Analysis
  • 12.2 Microsoft Corporation
    • 12.2.1 Company Overview
    • 12.2.2 Financial Analysis
    • 12.2.3 Segmental and Regional Analysis
    • 12.2.4 Research & Development Expenses
    • 12.2.5 Recent strategies and developments:
      • 12.2.5.1 Partnerships, Collaborations, and Agreements:
      • 12.2.5.2 Product Launches and Product Expansions:
    • 12.2.6 SWOT Analysis
  • 12.3 Google LLC (Alphabet Inc.)
    • 12.3.1 Company Overview
    • 12.3.2 Financial Analysis
    • 12.3.3 Segmental and Regional Analysis
    • 12.3.4 Research & Development Expense
    • 12.3.5 Recent strategies and developments:
      • 12.3.5.1 Partnerships, Collaborations, and Agreements:
      • 12.3.5.2 Product Launches and Product Expansions:
    • 12.3.6 SWOT Analysis
  • 12.4 IBM Corporation
    • 12.4.1 Company Overview
    • 12.4.2 Financial Analysis
    • 12.4.3 Regional & Segmental Analysis
    • 12.4.4 Research & Development Expenses
    • 12.4.5 Recent strategies and developments:
      • 12.4.5.1 Product Launches and Product Expansions:
      • 12.4.5.2 Acquisition and Mergers:
    • 12.4.6 SWOT Analysis
  • 12.5 Oracle Corporation
    • 12.5.1 Company Overview
    • 12.5.2 Financial Analysis
    • 12.5.3 Segmental and Regional Analysis
    • 12.5.4 Research & Development Expense
    • 12.5.5 Recent strategies and developments:
      • 12.5.5.1 Partnerships, Collaborations, and Agreements:
    • 12.5.6 SWOT Analysis
  • 12.6 Salesforce, Inc.
    • 12.6.1 Company Overview
    • 12.6.2 Financial Analysis
    • 12.6.3 Regional Analysis
    • 12.6.4 Research & Development Expenses
    • 12.6.5 Recent strategies and developments:
      • 12.6.5.1 Partnerships, Collaborations, and Agreements:
      • 12.6.5.2 Product Launches and Product Expansions:
      • 12.6.5.3 Acquisition and Mergers:
    • 12.6.6 SWOT Analysis
  • 12.7 SAP SE
    • 12.7.1 Company Overview
    • 12.7.2 Financial Analysis
    • 12.7.3 Regional Analysis
    • 12.7.4 Research & Development Expense
    • 12.7.5 Recent strategies and developments:
      • 12.7.5.1 Partnerships, Collaborations, and Agreements:
      • 12.7.5.2 Acquisition and Mergers:
    • 12.7.6 SWOT Analysis
  • 12.8 ServiceNow, Inc.
    • 12.8.1 Company Overview
    • 12.8.2 Financial Analysis
    • 12.8.3 Regional Analysis
    • 12.8.4 Research & Development Expenses
    • 12.8.5 Recent strategies and developments:
      • 12.8.5.1 Partnerships, Collaborations, and Agreements:
      • 12.8.5.2 Acquisition and Mergers:
  • 12.9 Pegasystems Inc.
    • 12.9.1 Company Overview
    • 12.9.2 Financial Analysis
    • 12.9.3 Regional Analysis
    • 12.9.4 Research & Development Expenses
    • 12.9.5 Recent strategies and developments:
      • 12.9.5.1 Partnerships, Collaborations, and Agreements:
      • 12.9.5.2 Product Launches and Product Expansions:
    • 12.9.6 SWOT Analysis
  • 12.10. Zapier, Inc.
    • 12.10.1 Company Overview

Chapter 13. Winning Imperatives of Workflow Automation Market

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