시장보고서

상품코드

1826687

세계의 자동차 서브스크립션 시장 규모, 점유율, 업계 분석 리포트 : 추진력 유형별, 최종사용자별, 서브스크립션 유형별, 서비스 프로바이더별, 서브스크립션 기간별, 지역별, 전망과 예측(2025-2032년)

Global Car Subscription Market Size, Share & Industry Analysis Report By Propulsion Type, By End User, By Subscription Type, By Service Provider, By Subscription Period, By Regional Outlook and Forecast, 2025 - 2032

발행일: 2025년 09월 | 리서치사:

KBV Research | 페이지 정보: 영문 569 Pages | 배송안내 : 즉시배송

샘플 요청 목록에 추가

※ 본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문 목차를 참고해주시기 바랍니다.

자동차 서브스크립션 시장 규모는 예측 기간 중 23.1%의 CAGR로 시장 성장하며, 2032년까지 191억 7,000만 달러에 달할 것으로 예상됩니다.

주요 하이라이트:

유럽의 자동차 구독 시장은 2024년 세계 시장을 장악하고 2024년 39.69%의 매출 점유율을 차지했습니다.
독일의 자동차 구독 시장은 유럽에서 우위를 유지하며 2032년까지 시장 규모가 3억 1,911만 대에 달할 것으로 예측됩니다.
다양한 구독 기간 중 1-6개월이 2024년 세계 시장을 장악하고 있으며, 2024년 매출 점유율의 44.08%를 차지했습니다.
구독 유형별 세분화에서는 단일 브랜드(단일 브랜드 스왑) 부문이 2032년 57.27%의 매출 점유율로 세계 시장을 장악할 것으로 예측됩니다.
2024년에는 민간 최종사용자가 폼팩터 부문을 주도하며 69.43%의 매출 점유율을 차지하며, 예측 기간 중에도 그 우위를 유지할 것으로 예측됩니다.

자동차 구독 시장은 소비자 니즈의 변화, 산업 실험, 기술 혁신을 통해 발전해 왔으며, 주류 모빌리티 옵션으로 발전해 왔습니다. 배출가스 규제 압력, 전기자동차 보급 촉진의 필요성, 도시내 모빌리티에 대한 선호도 변화 등은 자동차 구독 시장의 확대를 촉진하는 요인입니다. 또한 팬데믹 기간 중 소비자들이 소유에 대한 대안으로 비용 예측이 가능하고 유연한 대안을 찾으면서 자동차 구독에 대한 관심이 급증했습니다. 이를 통해 OEM은 편의성, 디지털 통합, 모빌리티 플랫폼 및 딜러와의 연계 등 서비스 제공을 강화할 수 있게 되었습니다.

자동차 구독 시장은 디지털 및 소프트웨어 기반 서비스가 구독 생태계로 전환되고, 소비자의 유연성과 투명성에 대한 요구가 증가하고, 지속가능성 목표 달성을 위한 전기 및 하이브리드차의 보급이 급증하면서 성장세를 보이고 있습니다. 확대되고 있습니다. 자동차 제조업체들은 지역적, 고객 부문별로 사업을 확장하기 위한 경쟁을 벌이고 있습니다. OEM 업체들은 브랜드 충성도 향상 프로그램, 가격 및 선택권을 강조하는 독립적인 멀티 브랜드 플랫폼을 도입하고 BMW와 Tesla와 같은 업체들이 소프트웨어 기반 기능 구독을 도입하는 등 치열한 경쟁을 벌이고 있습니다. 치열한 경쟁이 펼쳐지고 있습니다. 이 모든 요소들은 자동차 소유와 접근의 미래를 바꾸기 위해 경쟁하는 자동차 제조업체와 스타트업 기업을 상징합니다.

COVID-19의 영향 분석

COVID-19 팬데믹은 자동차 구독 시장에 큰 영향을 미쳤습니다. 사람들은 일자리를 잃고, 급여가 삭감되고, 이동이 제한되어 불필요한 지출을 줄이고, 수요가 감소했습니다. 여행 제한과 재택근무로 인해 이러한 서비스의 필요성은 더욱 낮아졌고, 차량은 본래의 활용도를 충분히 활용하지 못했습니다. 배송 중단, 유지보수 제한, 공급망 문제 등 운영상의 문제로 인해 서비스 품질이 저하되고 고객 유지가 어려워졌습니다. 공유 자동차에 대한 불안감과 기업 수요 감소도 상황을 악화시켜 해약, 재정적 스트레스, 시장 성장의 급격한 하락으로 이어졌습니다. 이처럼 COVID-19 팬데믹은 시장에 부정적인 영향을 미쳤습니다.

추진력 유형 전망

추진력에 따라 자동차 구독 시장은 내연기관(ICE)과 전기자동차(EV)로 분류됩니다. 전기자동차(EV) 부문은 2024년 시장의 27%의 매출 점유율을 차지했습니다. 이는 지속가능한 모빌리티 솔루션에 대한 관심이 높아진 데 따른 것입니다. 이 부문은 환경에 대한 인식이 높고, 기존 연료 기반 교통수단의 대안을 찾고자 하는 의욕적인 소비자들을 끌어들이고 있습니다. EV의 구독 서비스는 비용 예측 가능성과 편리함을 중시하는 경우가 많으며, 배터리 수명, 충전 인프라, 소유에 따른 초기 비용에 대한 우려를 완화하는 데 도움이 됩니다. 이 분야에서 사업을 운영하고 있는 기업은 충전 네트워크의 확대와 보급을 촉진하기 위한 인센티브 도입에도 주력하고 있습니다.

구독형 전망

구독 유형별로 살펴보면, 자동차 구독 시장은 단일 브랜드(단일 브랜드 스왑)와 복수 브랜드로 나뉩니다. 멀티 브랜드 부문은 2024년 시장 점유율 43%를 차지할 것으로 예측됩니다. 이 부문은 가입자에게 여러 자동차 브랜드에 걸친 다양한 차량 포트폴리오에 대한 액세스를 제공합니다. 이 모델은 다양성, 유연성, 그리고 다양한 요구와 상황에 맞게 차량을 선택할 수 있는 것을 중요시하는 소비자의 요구에 부응하도록 설계되었습니다. 가입자는 브랜드를 전환하고, 다양한 기능, 성능 수준, 디자인을 시험해 볼 수 있으며, 전반적인 사용자 경험을 향상시킬 수 있습니다. 이러한 서비스는 실험적인 경험을 선호하고 특정 브랜드에 얽매이지 않으려는 개인에게 매력적인 경우가 많습니다.

서비스 프로바이더의 전망

서비스 프로바이더별로 보면 자동차 구독 시장은 OEM/캡티브, 모빌리티 프로바이더, 기술 기업으로 분류됩니다. 기술 기업 부문은 2024년 시장 매출 점유율의 10%를 보일 것으로 예측됩니다. 이 부문에는 구독 서비스를 실현하기 위해 디지털 플랫폼과 데이터베이스 접근 방식에 크게 의존하는 기업이 포함됩니다. 이들 기업은 일반적으로 중개자 또는 인에이블러 역할을 하며, 차량 관리, 고객 참여, 구독 맞춤화를 위한 고급 솔루션을 제공합니다. 그들은 원활한 디지털 경험 구축, 분석 활용, 사용자 중심의 플랫폼 중심의 혁신에 초점을 맞추었습니다.

지역 전망

지역별로 자동차 구독 시장은 북미, 유럽, 아시아태평양 및 LAMEA에서 분석되고 있습니다. 유럽 부문은 2024년 시장에서 40%의 매출 점유율을 기록했습니다. 북미와 유럽의 자동차 구독 시장은 큰 시장 점유율을 차지하고 있습니다. 이는 소비자들이 기존 소유권보다 모빌리티 모델에 대한 기대가 커지면서 견인력이 높아졌기 때문입니다. 북미는 Porsche Drive, Care by Volvo, Audi on Demand와 같은 OEM 주도 구상의 허브로 간주됩니다. 또한 예측 가능한 비용과 단기적인 편리함을 원하는 도시 지역 전문가들의 높은 수요를 지원하고 있습니다. 또한 OEM은 소비자의 참여를 높이고 EV의 채택을 급증시키기 위해 구독 모델을 제공합니다. 또한 유럽에서는 지속가능한 모빌리티와 전기자동차 보급을 지원하는 유리한 규제 프레임워크에 힘입어 자동차 구독 시장이 성장하고 있습니다. 메르세데스-벤츠, 볼보, BMW 등 유럽 자동차 제조업체들은 광범위한 모빌리티 전략의 일환으로 구독 모델을 도입하여 시장에 긍정적인 영향을 미치고 있습니다.

예측 기간 중 자동차 구독 시장은 아시아태평양 및 LAMEA 지역에서 확대될 것으로 예측됩니다. 아시아태평양의 성장은 도시화의 진전, 정부 주도의 전기자동차 도입 지원 정책, 스마트폰 중심의 소비자 행동에 의해 주도되고 있습니다. 자동차 제조업체들은 가격에 민감한 부문과 프리미엄 부문 수요를 모두 충족시키기 위해 단계별 구독 플랜을 도입하고 있습니다. 또한 LAMEA 지역에서는 중동 프리미엄 소비자의 존재로 인해 고급차 구독에 대한 수요가 급증하고 있으며, 자동차 구독 시장에서의 성장 기회도 기대되고 있습니다. 아프리카와 라틴아메리카에서도 스마트폰 보급률 증가와 유연한 모빌리티 솔루션에 대한 관심이 높아짐에 따라 확장의 기회가 생겨나고 있습니다.

북미
- 북미의 시장 : 국가별
  - 미국
  - 캐나다
  - 멕시코
  - 기타 북미 지역
유럽
- 유럽의 시장 : 국가별
  - 독일
  - 영국
  - 프랑스
  - 러시아
  - 스페인
  - 이탈리아
  - 기타 유럽 지역
아시아태평양
- 아시아태평양의 시장 : 국가별
  - 중국
  - 일본
  - 인도
  - 한국
  - 싱가포르
  - 말레이시아
  - 기타 아시아태평양
라틴아메리카·중동 및 아프리카
- 라틴아메리카·중동 및 아프리카의 시장 : 국가별
  - 브라질
  - 아르헨티나
  - 아랍에미리트
  - 사우디아라비아
  - 남아프리카공화국
  - 나이지리아
  - 기타 라틴아메리카·중동 및 아프리카 지역

제17장 기업 개요

Volvo Group
Mercedes-Benz Group AG
BMW AG
Hyundai Motor Company
Volkswagen AG
Sixt SE
The Hertz Corporation
FINN GmbH
Ayvens
Cazoo

제18장 자동차 서브스크립션 시장의 성공 필수 조건

KSA 25.10.15

The Global Car Subscription Market size is expected to reach USD19.17 billion by 2032, rising at a market growth of 23.1% CAGR during the forecast period.

Key Highlights:

The Europe Car Subscription market dominated the Global Market in 2024, accounting for a 39.69% revenue share in 2024.
The Germany Car Subscription market is expected to continue its dominance in Europe region thereby reaching a market size of 319.11 million by 2032.
Among the various subscription period segments, the 1 to 6 Months dominated the global market contributing a revenue share of 44.08% in 2024.
In terms of the Subscription Type segmentation, the Single Brand (Single-Brand Swap) segment is projected to dominate the global market with the projected revenue share of 57.27% in 2032.
Private end user led the form factor segments in 2024, capturing a 69.43% revenue share and is projected to continue its dominance during projected period.

The car subscription market has evolved as a mainstream mobility option developed by changing consumer demands, industrial experiments, and technological advancements. Regulatory pressure on emissions and the requirement to promote electric vehicles, changing urban mobility preferences, are some of the factors supporting expansion of car subscription market. Also, the pandemic period has surged interest, as consumers sought cost-predictable and flexible alternatives to ownership, thereby supporting OEMs to serve with offerings of convenience, digital integration, and collaborations with mobility platforms as well as dealers.

The car subscription market is experiencing expansion driven by digital and software-based services into subscription ecosystems, increasing consumer demand for flexibility and transparency and a surge in adoption of electric and hybrid vehicles to meet the sustainability goals. Automakers are taking initiatives in order to expand geographically and across customer segments. The competition is intense in the market as OEMs are introducing programs that build brand loyalty and independent multi-brand platforms that focus on affordability and choice, along with the software-driven feature subscriptions from players such as BMW and Tesla. All these elements represent automakers and startups that are competing to transform the future of car ownership and access.

COVID 19 Impact Analysis

The COVID-19 pandemic had a big effect on the car subscription market. People lost their jobs, had their pay cut, and couldn't move around as much, which made them cut back on non-essential spending and lowered demand. Travel restrictions and working from home made these services even less necessary, which meant that fleets weren't being used as much as they could have been. Operational problems, such as stopped deliveries, limited maintenance, and problems with the supply chain, made service quality worse and made it harder to keep customers. Health worries about shared cars and less demand from businesses made things worse, leading to cancellations, financial stress, and a sharp drop in market growth. Thus, the COVID-19 pandemic had a negative impact on the market.

Propulsion Type Outlook

Based on propulsion type, the car subscription market is characterized into internal-combustion engine (ICE), and electric vehicle (EV). The electric vehicle (EV) segment held 27% revenue share in the market in 2024. This is supported by growing interest in sustainable mobility solutions. This segment attracts consumers who are environmentally conscious and eager to explore alternatives to traditional fuel-based transportation. Subscription offerings for EVs often emphasize cost predictability and convenience, helping to reduce concerns about battery life, charging infrastructure, and upfront costs associated with ownership. Companies operating in this space are also focusing on expanding charging networks and incorporating incentives to encourage adoption.

Subscription Type Outlook

By subscription type, the car subscription market is divided into single brand (single-brand swap), and multi brand. The multi brand segment acquired 43% revenue share in the market in 2024. The segment provides subscribers with access to a diverse portfolio of vehicles across multiple automotive brands. This model is designed to cater to consumers who value variety, flexibility, and the ability to adapt their choice of vehicle to different needs or occasions. Subscribers can switch between brands, exploring different features, performance levels, and designs, which enhances the overall user experience. Such an offering often appeals to individuals who prefer experimentation and do not wish to be tied down to one specific brand.

Service Provider Outlook

Based on service provider, the car subscription market is characterized into OEM/captives, mobility providers, and technology companies. The technology companies segment recorded 10% revenue share in the market in 2024. The segment includes firms that rely heavily on digital platforms and data-driven approaches to enable subscription services. These companies typically act as intermediaries or enablers, providing advanced solutions for fleet management, customer engagement, and subscription customization. Their focus is on building seamless digital experiences, leveraging analytics, and innovating around user-centric platforms.

Region Outlook

Region-wise, the car subscription market is analyzed across North America, Europe, Asia Pacific, and LAMEA. The Europe segment recorded 40% revenue share in the market in 2024. The car subscription market in North America and Europe region is gaining significant market share. This is owing to the rising traction as consumers are looking forward to mobility models over traditional ownership. North America region is considered a hub for OEM-led initiatives such as Porsche Drive, Care by Volvo and Audi on Demand. Furthermore, the demand is highly supported by the urban professionals looking for predictable costs and short-term convenience. Also, OEMs are offering subscription models to increase consumer engagement and surge EV adoption. Additionally, Europe region is experiencing growth in the car subscription market, driven by favourable regulatory frameworks supporting sustainable mobility and electric vehicle penetration. European automobile manufacturers like Mercedes-Benz, Volvo, and BMW are introducing subscription models as part of wider mobility strategies, leading to a positive influence on the market.

The car subscription market is anticipated to expand in Asia Pacific and LAMEA region during the forecast period. The growth in Asia Pacific is led by increasing urbanization, government-led initiatives supporting EV's adoption, and smartphone-driven consumer behaviour. Automobile manufacturers are introducing tiered subscription plans to meet the demands of both cost-sensitive and premium segments. In addition, the LAMEA region is also expected to have growth opportunities in the car subscription market owing to the presence of premium consumers in the Middle East, surging the demand of luxury car subscriptions. Africa and Latin America are also offering expansion opportunities because of increased smartphone penetration and rising interest in flexible mobility solutions.

List of Key Companies Profiled

Volvo Group
Mercedes-Benz Group AG
BMW AG
Hyundai Motor Company
Volkswagen AG
Sixt SE
The Hertz Corporation
FINN GmbH
Ayvens
Cazoo

Global Car Subscription Market Report Segmentation

By Propulsion Type

Internal-Combustion Engine (ICE)
Electric Vehicle (EV)

By End User

Private
Corporate

By Subscription Type

Single Brand (Single-Brand Swap)
Multi Brand

By Service Provider

OEM/Captives
Mobility Providers
Technology Companies

By Subscription Period

1 to 6 Months
6 to 12 Months
More than 12 Months

By Geography

North America
- US
- Canada
- Mexico
- Rest of North America
Europe
- Germany
- UK
- France
- Russia
- Spain
- Italy
- Rest of Europe
Asia Pacific
- China
- Japan
- India
- South Korea
- Singapore
- Malaysia
- Rest of Asia Pacific
LAMEA
- Brazil
- Argentina
- UAE
- Saudi Arabia
- South Africa
- Nigeria
- Rest of LAMEA

Chapter 1. Market Scope & Methodology

1.1 Market Definition
1.2 Objectives
1.3 Market Scope
1.4 Segmentation
- 1.4.1 Global Car Subscription Market, by Propulsion Type
- 1.4.2 Global Car Subscription Market, by End User
- 1.4.3 Global Car Subscription Market, by Subscription Type
- 1.4.4 Global Car Subscription Market, by Service Provider
- 1.4.5 Global Car Subscription Market, by Subscription Period
- 1.4.6 Global Car Subscription Market, by Geography
1.5 Methodology for the research

Chapter 2. Market at a Glance

2.1 Key Highlights

Chapter 3. Market Overview

3.1 Introduction
- 3.1.1 Overview
  - 3.1.1.1 Market Composition and Scenario
3.2 Key Factors Impacting the Market
- 3.2.1 Market Drivers
- 3.2.2 Market Restraints
- 3.2.3 Market Opportunities
- 3.2.4 Market Challenges

Chapter 4. Market Trends - Car Subscription Market

Chapter 5. State of Competition - Car Subscription Market

Chapter 6. Product Life Cycle - Car Subscription Market

Chapter 7. Market Consolidation - Car Subscription Market

Chapter 8. Competition Analysis - Global

8.1 Market Share Analysis, 2024
8.2 Recent Strategies Deployed in Car Subscription Market
8.3 Porter Five Forces Analysis

Chapter 9. Value Chain Analysis of Car Subscription Market

9.1 Vehicle Manufacturing & OEMs
9.2 Fleet Acquisition & Financing
9.3 Platform Operators & Technology Providers
9.4 Insurance & Risk Management
9.5 Maintenance & Service Providers
9.6 Logistics, Delivery & Vehicle Handover
9.7 Customer Subscription Experience
9.8 Resale, Remarketing & Fleet Recycling

Chapter 10. Key Customer Criteria - Car Subscription Market

Chapter 11. Global Car Subscription Market by Propulsion Type

11.1 Global Internal-Combustion Engine (ICE) Market by Region
11.2 Global Electric Vehicle (EV) Market by Region

Chapter 12. Global Car Subscription Market by End User

12.1 Global Private Market by Region
12.2 Global Corporate Market by Region

Chapter 13. Global Car Subscription Market by Subscription Type

13.1 Global Single Brand (Single-Brand Swap) Market by Region
13.2 Global Multi Brand Market by Region

Chapter 14. Global Car Subscription Market by Service Provider

14.1 Global OEM/Captives Market by Region
14.2 Global Mobility Providers Market by Region
14.3 Global Technology Companies Market by Region

Chapter 15. Global Car Subscription Market by Subscription Period

15.1 Global 1 to 6 Months Market by Region
15.2 Global 6 to 12 Months Market by Region
15.3 Global More than 12 Months Market by Region

Chapter 16. Global Car Subscription Market by Region

16.1 North America Car Subscription Market
- 16.1.1 Key Factors Impacting the Market
  - 16.1.1.1 Market Drivers
  - 16.1.1.2 Market Restraints
  - 16.1.1.3 Market Opportunities
  - 16.1.1.4 Market Challenges
- 16.1.2 Market Trends - North America Car Subscription Market
- 16.1.3 State of Competition - North America Car Subscription Market
- 16.1.4 North America Car Subscription Market by Propulsion Type
  - 16.1.4.1 North America Internal-Combustion Engine (ICE) Market by Region
  - 16.1.4.2 North America Electric Vehicle (EV) Market by Region
- 16.1.5 North America Car Subscription Market by End User
  - 16.1.5.1 North America Private Market by Region
  - 16.1.5.2 North America Corporate Market by Region
- 16.1.6 North America Car Subscription Market by Subscription Type
  - 16.1.6.1 North America Single Brand (Single-Brand Swap) Market by Country
  - 16.1.6.2 North America Multi Brand Market by Country
- 16.1.7 North America Car Subscription Market by Service Provider
  - 16.1.7.1 North America OEM/Captives Market by Country
  - 16.1.7.2 North America Mobility Providers Market by Country
  - 16.1.7.3 North America Technology Companies Market by Country
- 16.1.8 North America Car Subscription Market by Subscription Period
  - 16.1.8.1 North America 1 to 6 Months Market by Country
  - 16.1.8.2 North America 6 to 12 Months Market by Country
  - 16.1.8.3 North America More than 12 Months Market by Country
- 16.1.9 North America Car Subscription Market by Country
  - 16.1.9.1 US Car Subscription Market
    - 16.1.9.1.1 US Car Subscription Market by Propulsion Type
    - 16.1.9.1.2 US Car Subscription Market by End User
    - 16.1.9.1.3 US Car Subscription Market by Subscription Type
    - 16.1.9.1.4 US Car Subscription Market by Service Provider
    - 16.1.9.1.5 US Car Subscription Market by Subscription Period
  - 16.1.9.2 Canada Car Subscription Market
    - 16.1.9.2.1 Canada Car Subscription Market by Propulsion Type
    - 16.1.9.2.2 Canada Car Subscription Market by End User
    - 16.1.9.2.3 Canada Car Subscription Market by Subscription Type
    - 16.1.9.2.4 Canada Car Subscription Market by Service Provider
    - 16.1.9.2.5 Canada Car Subscription Market by Subscription Period
  - 16.1.9.3 Mexico Car Subscription Market
    - 16.1.9.3.1 Mexico Car Subscription Market by Propulsion Type
    - 16.1.9.3.2 Mexico Car Subscription Market by End User
    - 16.1.9.3.3 Mexico Car Subscription Market by Subscription Type
    - 16.1.9.3.4 Mexico Car Subscription Market by Service Provider
    - 16.1.9.3.5 Mexico Car Subscription Market by Subscription Period
  - 16.1.9.4 Rest of North America Car Subscription Market
    - 16.1.9.4.1 Rest of North America Car Subscription Market by Propulsion Type
    - 16.1.9.4.2 Rest of North America Car Subscription Market by End User
    - 16.1.9.4.3 Rest of North America Car Subscription Market by Subscription Type
    - 16.1.9.4.4 Rest of North America Car Subscription Market by Service Provider
    - 16.1.9.4.5 Rest of North America Car Subscription Market by Subscription Period
16.2 Europe Car Subscription Market
- 16.2.1 Key Factors Impacting the Market
  - 16.2.1.1 Market Drivers
  - 16.2.1.2 Market Restraints
  - 16.2.1.3 Market Opportunities
  - 16.2.1.4 Market Challenges
- 16.2.2 Market Trends - Europe Car Subscription Market
- 16.2.3 State of Competition - Europe Car Subscription Market
- 16.2.4 Europe Car Subscription Market by Propulsion Type
  - 16.2.4.1 Europe Internal-Combustion Engine (ICE) Market by Country
  - 16.2.4.2 Europe Electric Vehicle (EV) Market by Country
- 16.2.5 Europe Car Subscription Market by End User
  - 16.2.5.1 Europe Private Market by Country
  - 16.2.5.2 Europe Corporate Market by Country
- 16.2.6 Europe Car Subscription Market by Subscription Type
  - 16.2.6.1 Europe Single Brand (Single-Brand Swap) Market by Country
  - 16.2.6.2 Europe Multi Brand Market by Country
- 16.2.7 Europe Car Subscription Market by Service Provider
  - 16.2.7.1 Europe OEM/Captives Market by Country
  - 16.2.7.2 Europe Mobility Providers Market by Country
  - 16.2.7.3 Europe Technology Companies Market by Country
- 16.2.8 Europe Car Subscription Market by Subscription Period
  - 16.2.8.1 Europe 1 to 6 Months Market by Country
  - 16.2.8.2 Europe 6 to 12 Months Market by Country
  - 16.2.8.3 Europe More than 12 Months Market by Country
- 16.2.9 Europe Car Subscription Market by Country
  - 16.2.9.1 Germany Car Subscription Market
    - 16.2.9.1.1 Germany Car Subscription Market by Propulsion Type
    - 16.2.9.1.2 Germany Car Subscription Market by End User
    - 16.2.9.1.3 Germany Car Subscription Market by Subscription Type
    - 16.2.9.1.4 Germany Car Subscription Market by Service Provider
    - 16.2.9.1.5 Germany Car Subscription Market by Subscription Period
  - 16.2.9.2 UK Car Subscription Market
    - 16.2.9.2.1 UK Car Subscription Market by Propulsion Type
    - 16.2.9.2.2 UK Car Subscription Market by End User
    - 16.2.9.2.3 UK Car Subscription Market by Subscription Type
    - 16.2.9.2.4 UK Car Subscription Market by Service Provider
    - 16.2.9.2.5 UK Car Subscription Market by Subscription Period
  - 16.2.9.3 France Car Subscription Market
    - 16.2.9.3.1 France Car Subscription Market by Propulsion Type
    - 16.2.9.3.2 France Car Subscription Market by End User
    - 16.2.9.3.3 France Car Subscription Market by Subscription Type
    - 16.2.9.3.4 France Car Subscription Market by Service Provider
    - 16.2.9.3.5 France Car Subscription Market by Subscription Period
  - 16.2.9.4 Russia Car Subscription Market
    - 16.2.9.4.1 Russia Car Subscription Market by Propulsion Type
    - 16.2.9.4.2 Russia Car Subscription Market by End User
    - 16.2.9.4.3 Russia Car Subscription Market by Subscription Type
    - 16.2.9.4.4 Russia Car Subscription Market by Service Provider
    - 16.2.9.4.5 Russia Car Subscription Market by Subscription Period
  - 16.2.9.5 Spain Car Subscription Market
    - 16.2.9.5.1 Spain Car Subscription Market by Propulsion Type
    - 16.2.9.5.2 Spain Car Subscription Market by End User
    - 16.2.9.5.3 Spain Car Subscription Market by Subscription Type
    - 16.2.9.5.4 Spain Car Subscription Market by Service Provider
    - 16.2.9.5.5 Spain Car Subscription Market by Subscription Period
  - 16.2.9.6 Italy Car Subscription Market
    - 16.2.9.6.1 Italy Car Subscription Market by Propulsion Type
    - 16.2.9.6.2 Italy Car Subscription Market by End User
    - 16.2.9.6.3 Italy Car Subscription Market by Subscription Type
    - 16.2.9.6.4 Italy Car Subscription Market by Service Provider
    - 16.2.9.6.5 Italy Car Subscription Market by Subscription Period
  - 16.2.9.7 Rest of Europe Car Subscription Market
    - 16.2.9.7.1 Rest of Europe Car Subscription Market by Propulsion Type
    - 16.2.9.7.2 Rest of Europe Car Subscription Market by End User
    - 16.2.9.7.3 Rest of Europe Car Subscription Market by Subscription Type
    - 16.2.9.7.4 Rest of Europe Car Subscription Market by Service Provider
    - 16.2.9.7.5 Rest of Europe Car Subscription Market by Subscription Period
16.3 Asia Pacific Car Subscription Market
- 16.3.1 Key Factors Impacting the Market
  - 16.3.1.1 Market Drivers
  - 16.3.1.2 Market Restraints
  - 16.3.1.3 Market Opportunities
  - 16.3.1.4 Market Challenges
- 16.3.2 Market Trends - Asia Pacific Car Subscription Market
- 16.3.3 State of Competition - Asia Pacific Car Subscription Market
- 16.3.4 Asia Pacific Car Subscription Market by Propulsion Type
  - 16.3.4.1 Asia Pacific Internal-Combustion Engine (ICE) Market by Country
  - 16.3.4.2 Asia Pacific Electric Vehicle (EV) Market by Country
- 16.3.5 Asia Pacific Car Subscription Market by End User
  - 16.3.5.1 Asia Pacific Private Market by Country
  - 16.3.5.2 Asia Pacific Corporate Market by Country
- 16.3.6 Asia Pacific Car Subscription Market by Subscription Type
  - 16.3.6.1 Asia Pacific Single Brand (Single-Brand Swap) Market by Country
  - 16.3.6.2 Asia Pacific Multi Brand Market by Country
- 16.3.7 Asia Pacific Car Subscription Market by Service Provider
  - 16.3.7.1 Asia Pacific OEM/Captives Market by Country
  - 16.3.7.2 Asia Pacific Mobility Providers Market by Country
  - 16.3.7.3 Asia Pacific Technology Companies Market by Country
- 16.3.8 Asia Pacific Car Subscription Market by Subscription Period
  - 16.3.8.1 Asia Pacific 1 to 6 Months Market by Country
  - 16.3.8.2 Asia Pacific 6 to 12 Months Market by Country
  - 16.3.8.3 Asia Pacific More than 12 Months Market by Country
- 16.3.9 Asia Pacific Car Subscription Market by Country
  - 16.3.9.1 China Car Subscription Market
    - 16.3.9.1.1 China Car Subscription Market by Propulsion Type
    - 16.3.9.1.2 China Car Subscription Market by End User
    - 16.3.9.1.3 China Car Subscription Market by Subscription Type
    - 16.3.9.1.4 China Car Subscription Market by Service Provider
    - 16.3.9.1.5 China Car Subscription Market by Subscription Period
  - 16.3.9.2 Japan Car Subscription Market
    - 16.3.9.2.1 Japan Car Subscription Market by Propulsion Type
    - 16.3.9.2.2 Japan Car Subscription Market by End User
    - 16.3.9.2.3 Japan Car Subscription Market by Subscription Type
    - 16.3.9.2.4 Japan Car Subscription Market by Service Provider
    - 16.3.9.2.5 Japan Car Subscription Market by Subscription Period
  - 16.3.9.3 India Car Subscription Market
    - 16.3.9.3.1 India Car Subscription Market by Propulsion Type
    - 16.3.9.3.2 India Car Subscription Market by End User
    - 16.3.9.3.3 India Car Subscription Market by Subscription Type
    - 16.3.9.3.4 India Car Subscription Market by Service Provider
    - 16.3.9.3.5 India Car Subscription Market by Subscription Period
  - 16.3.9.4 South Korea Car Subscription Market
    - 16.3.9.4.1 South Korea Car Subscription Market by Propulsion Type
    - 16.3.9.4.2 South Korea Car Subscription Market by End User
    - 16.3.9.4.3 South Korea Car Subscription Market by Subscription Type
    - 16.3.9.4.4 South Korea Car Subscription Market by Service Provider
    - 16.3.9.4.5 South Korea Car Subscription Market by Subscription Period
  - 16.3.9.5 Singapore Car Subscription Market
    - 16.3.9.5.1 Singapore Car Subscription Market by Propulsion Type
    - 16.3.9.5.2 Singapore Car Subscription Market by End User
    - 16.3.9.5.3 Singapore Car Subscription Market by Subscription Type
    - 16.3.9.5.4 Singapore Car Subscription Market by Service Provider
    - 16.3.9.5.5 Singapore Car Subscription Market by Subscription Period
  - 16.3.9.6 Malaysia Car Subscription Market
    - 16.3.9.6.1 Malaysia Car Subscription Market by Propulsion Type
    - 16.3.9.6.2 Malaysia Car Subscription Market by End User
    - 16.3.9.6.3 Malaysia Car Subscription Market by Subscription Type
    - 16.3.9.6.4 Malaysia Car Subscription Market by Service Provider
    - 16.3.9.6.5 Malaysia Car Subscription Market by Subscription Period
  - 16.3.9.7 Rest of Asia Pacific Car Subscription Market
    - 16.3.9.7.1 Rest of Asia Pacific Car Subscription Market by Propulsion Type
    - 16.3.9.7.2 Rest of Asia Pacific Car Subscription Market by End User
    - 16.3.9.7.3 Rest of Asia Pacific Car Subscription Market by Subscription Type
    - 16.3.9.7.4 Rest of Asia Pacific Car Subscription Market by Service Provider
    - 16.3.9.7.5 Rest of Asia Pacific Car Subscription Market by Subscription Period
16.4 LAMEA Car Subscription Market
- 16.4.1 Key Factors Impacting the Market
  - 16.4.1.1 Market Drivers
  - 16.4.1.2 Market Restraints
  - 16.4.1.3 Market Opportunities
  - 16.4.1.4 Market Challenges
- 16.4.2 Market Trends - LAMEA Car Subscription Market
- 16.4.3 State of Competition - LAMEA Car Subscription Market
- 16.4.4 LAMEA Car Subscription Market by Propulsion Type
  - 16.4.4.1 LAMEA Internal-Combustion Engine (ICE) Market by Country
  - 16.4.4.2 LAMEA Electric Vehicle (EV) Market by Country
- 16.4.5 LAMEA Car Subscription Market by End User
  - 16.4.5.1 LAMEA Private Market by Country
  - 16.4.5.2 LAMEA Corporate Market by Country
- 16.4.6 LAMEA Car Subscription Market by Subscription Type
  - 16.4.6.1 LAMEA Single Brand (Single-Brand Swap) Market by Country
  - 16.4.6.2 LAMEA Multi Brand Market by Country
- 16.4.7 LAMEA Car Subscription Market by Service Provider
  - 16.4.7.1 LAMEA OEM/Captives Market by Country
  - 16.4.7.2 LAMEA Mobility Providers Market by Country
  - 16.4.7.3 LAMEA Technology Companies Market by Country
- 16.4.8 LAMEA Car Subscription Market by Subscription Period
  - 16.4.8.1 LAMEA 1 to 6 Months Market by Country
  - 16.4.8.2 LAMEA 6 to 12 Months Market by Country
  - 16.4.8.3 LAMEA More than 12 Months Market by Country
- 16.4.9 LAMEA Car Subscription Market by Country
  - 16.4.9.1 Brazil Car Subscription Market
    - 16.4.9.1.1 Brazil Car Subscription Market by Propulsion Type
    - 16.4.9.1.2 Brazil Car Subscription Market by End User
    - 16.4.9.1.3 Brazil Car Subscription Market by Subscription Type
    - 16.4.9.1.4 Brazil Car Subscription Market by Service Provider
    - 16.4.9.1.5 Brazil Car Subscription Market by Subscription Period
  - 16.4.9.2 Argentina Car Subscription Market
    - 16.4.9.2.1 Argentina Car Subscription Market by Propulsion Type
    - 16.4.9.2.2 Argentina Car Subscription Market by End User
    - 16.4.9.2.3 Argentina Car Subscription Market by Subscription Type
    - 16.4.9.2.4 Argentina Car Subscription Market by Service Provider
    - 16.4.9.2.5 Argentina Car Subscription Market by Subscription Period
  - 16.4.9.3 UAE Car Subscription Market
    - 16.4.9.3.1 UAE Car Subscription Market by Propulsion Type
    - 16.4.9.3.2 UAE Car Subscription Market by End User
    - 16.4.9.3.3 UAE Car Subscription Market by Subscription Type
    - 16.4.9.3.4 UAE Car Subscription Market by Service Provider
    - 16.4.9.3.5 UAE Car Subscription Market by Subscription Period
  - 16.4.9.4 Saudi Arabia Car Subscription Market
    - 16.4.9.4.1 Saudi Arabia Car Subscription Market by Propulsion Type
    - 16.4.9.4.2 Saudi Arabia Car Subscription Market by End User
    - 16.4.9.4.3 Saudi Arabia Car Subscription Market by Subscription Type
    - 16.4.9.4.4 Saudi Arabia Car Subscription Market by Service Provider
    - 16.4.9.4.5 Saudi Arabia Car Subscription Market by Subscription Period
  - 16.4.9.5 South Africa Car Subscription Market
    - 16.4.9.5.1 South Africa Car Subscription Market by Propulsion Type
    - 16.4.9.5.2 South Africa Car Subscription Market by End User
    - 16.4.9.5.3 South Africa Car Subscription Market by Subscription Type
    - 16.4.9.5.4 South Africa Car Subscription Market by Service Provider
    - 16.4.9.5.5 South Africa Car Subscription Market by Subscription Period
  - 16.4.9.6 Nigeria Car Subscription Market
    - 16.4.9.6.1 Nigeria Car Subscription Market by Propulsion Type
    - 16.4.9.6.2 Nigeria Car Subscription Market by End User
    - 16.4.9.6.3 Nigeria Car Subscription Market by Subscription Type
    - 16.4.9.6.4 Nigeria Car Subscription Market by Service Provider
    - 16.4.9.6.5 Nigeria Car Subscription Market by Subscription Period
  - 16.4.9.7 Rest of LAMEA Car Subscription Market
    - 16.4.9.7.1 Rest of LAMEA Car Subscription Market by Propulsion Type
    - 16.4.9.7.2 Rest of LAMEA Car Subscription Market by End User
    - 16.4.9.7.3 Rest of LAMEA Car Subscription Market by Subscription Type
    - 16.4.9.7.4 Rest of LAMEA Car Subscription Market by Service Provider
    - 16.4.9.7.5 Rest of LAMEA Car Subscription Market by Subscription Period

Chapter 17. Company Profiles

17.1 Volvo Group
- 17.1.1 Company Overview
- 17.1.2 Financial Analysis
- 17.1.3 Segmental and Regional Analysis
- 17.1.4 Research & Development Expense
- 17.1.5 SWOT Analysis
17.2 Mercedes-Benz Group AG
- 17.2.1 Company Overview
- 17.2.2 Financial Analysis
- 17.2.3 Segmental and Regional Analysis
- 17.2.4 Research & Development Expense
- 17.2.5 SWOT Analysis
17.3 BMW AG
- 17.3.1 Company Overview
- 17.3.2 Financial Analysis
- 17.3.3 Segmental and Regional Analysis
- 17.3.4 Research & Development Expenses
- 17.3.5 SWOT Analysis
17.4 Hyundai Motor Company
- 17.4.1 Company Overview
- 17.4.2 Financial Analysis
- 17.4.3 Segmental and Regional Analysis
- 17.4.4 Research & Development Expense
- 17.4.5 Recent strategies and developments:
  - 17.4.5.1 Partnerships, Collaborations, and Agreements:
  - 17.4.5.2 Product Launches and Product Expansions:
- 17.4.6 SWOT Analysis
17.5 Volkswagen AG
- 17.5.1 Company Overview
- 17.5.2 Financial Analysis
- 17.5.3 Segmental and Regional Analysis
- 17.5.4 Research & Development Expense
- 17.5.5 Recent strategies and developments:
  - 17.5.5.1 Partnerships, Collaborations, and Agreements:
  - 17.5.5.2 Product Launches and Product Expansions:
- 17.5.6 SWOT Analysis
17.6 Sixt SE
- 17.6.1 Company Overview
- 17.6.2 Financial Analysis
- 17.6.3 Segmental and Regional Analysis
- 17.6.4 Recent strategies and developments:
  - 17.6.4.1 Product Launches and Product Expansions:
17.7 The Hertz Corporation
- 17.7.1 Company Overview
- 17.7.2 Financial Analysis
- 17.7.3 Segmental and Regional Analysis
17.8 FINN GmbH
- 17.8.1 Company Overview
17.9 Ayvens
- 17.9.1 Company Overview
17.10. Cazoo
- 17.10.1 Company Overview
- 17.10.2 Recent strategies and developments:
  - 17.10.2.1 Product Launches and Product Expansions:
  - 17.10.2.2 Acquisition and Mergers:

세계의 자동차 서브스크립션 시장 규모, 점유율, 업계 분석 리포트 : 추진력 유형별, 최종사용자별, 서브스크립션 유형별, 서비스 프로바이더별, 서브스크립션 기간별, 지역별, 전망과 예측(2025-2032년)

Global Car Subscription Market Size, Share & Industry Analysis Report By Propulsion Type, By End User, By Subscription Type, By Service Provider, By Subscription Period, By Regional Outlook and Forecast, 2025 - 2032

목차

제1장 시장 범위와 조사 방법

제2장 시장 개관

제3장 시장 개요

제4장 시장 동향 - 자동차 서브스크립션 시장

제5장 경쟁의 현황 - 자동차 서브스크립션 시장

제6장 제품수명주기 - 자동차 서브스크립션 시장

제7장 시장 통합 - 자동차 서브스크립션 시장

제8장 경쟁 분석 - 세계

제9장 자동차 서브스크립션 시장의 밸류체인 분석

제10장 주요 고객 기준 - 자동차 서브스크립션 시장

제11장 세계 시장 : 추진력 유형별

제12장 세계 시장 : 최종사용자별

제13장 세계 시장 : 서브스크립션 유형별

제14장 세계 시장 : 서비스 프로바이더별

제15장 세계 시장 : 서브스크립션 기간별

제16장 세계 시장 : 지역별