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The global beer market is estimated to grow at a CAGR of 4.62%, from US$832.012 billion in 2025 to US$1,042.93 billion in 2030.
Beer is a widely consumed alcoholic beverage around the world. It's made by the fermentation of cereal, water, grains, and yeast for a specific amount of time. Herbs and fruits are frequently added to the drink to give it a distinctive taste and fragrance. Beer has an alcohol concentration that ranges from less than 3% to 40% by volume (ABV), depending on the style and ingredients used in the formulation. When consumed in moderation, beer has been demonstrated to help reduce heart and circulatory system diseases such as atherosclerosis, angina, stroke, and heart attack.
Beer, when compared to other alcoholic beverages, has a significant market share and is growing in popularity among millennials and Gen Z, thanks to its diverse formulations, flavors, and taste offerings. Initially, flavored beer was primarily consumed in Europe and North America, but its demand has been expanding worldwide in recent years, significantly benefiting the total beer industry. The introduction of innovative brewing technologies in developing nations has also positively impacted consumption habits. Furthermore, customers are increasingly seeking novel, varied, and delicious products, driving the beer market's expansion.
Several primary reasons, including an increase in breweries worldwide and the rising global beer demand, are driving the global beer market. Additionally, the popularity of low-alcohol beverages has risen steadily, and revenues of no-alcohol and limited beer have increased in conjunction with the growing demand from health-conscious consumers. Changing consumer tastes as a result of the new products are also predicted to boost market expansion over the forecast period. Another motivator is that low-alcohol beers are now less expensive than their high-alcohol counterparts, particularly those with an ABV of 2.8 percent or less. The situation is particularly prevalent in European countries such as Sweden, where brewers are attempting to improve the low alcohol by-product. However, provincial legislation restricting beer promotion stifles the entire market's expansion.
Global beer market drivers
The increase in the global breweries of beer is expected to propel the production and demand for beer. A brewery is a company or business which produces various types of beers. The Brewers Association of the USA, in its report, stated that the total count of breweries in the nation witnessed an increase over the past few years. The association stated that in 2021, the total brewery in the nation was recorded at about 9,384, of which about 9,210 were craft brewers. The total brewery count in the country increased to 9,824 in 2022, with about 9,675 craft breweries. In 2023, the association stated that in the USA, the total count of brewers reached 9,906, an increase of about 0.8% over the past year, which included about 9,761 craft breweries.
Similarly, in its report, the Brewers of Europe stated that the region's count of active breweries was recorded at 12,879 in 2022, which increased from 12,738 breweries in 2021. The agency further stated that in 2022, France had the highest number of brewers in the region, with about 2,500 active breweries, followed by the UK and Germany, having 1,830 and 1,507 breweries, respectively.
Global beer market geographical outlook
The largest proportion is projected to be held by Europe. Beer is an important part of the culture in many European countries. The European Union is one of the world's most important beer-producing regions. As per the Brewers of Europe, 401,945 thousand hectoliters of beer were produced in 2022. Europe is among the biggest producers and consumers of beer and other alcoholic beverages. Countries like Germany, the UK, France, and Spain are home to some of the world's biggest beer producers.
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