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The global kefir market is expected to grow at a compound annual growth rate of 6.01% over the forecast period to reach a market size of US$2.794 billion in 2030 from US$2.087 billion in 2025.
Kefir is a fermented drink prepared from kefir grains that taste like a thin yogurt. Kefir products are made with freshwater or fermented milk, as well as kefir grains cultivated with bacteria and yeast. Kefir goods include kefir milk, smoothies, probiotic drinks, yogurt, and organic kefir drinks. These products are high in vitamins, minerals, protein, calcium, and magnesium.
Furthermore, the kefir sector increases as people's choices for healthy snacks and drinks change. Kefir products are high in nutrients and aid in improving one's health and immunity. It has several health benefits, including enhanced digestion and bone and skin health. It also has antifungal and antibacterial characteristics that help cure and prevent vaginal and gastrointestinal infections, as well as food-borne pathogens. It also possesses anticarcinogenic effects, which aid in the early stages of tumor progression. As a result, during the forecast period, these considerable benefits will force the kefir market ahead.
Kefir is a probiotic-rich beverage produced from milk and fermented kefir grains. It's high in vitamins and minerals, and it's a fantastic source of protein as well. Vitamin K, B12, calcium, biotin, enzymes, vitamin B9, and other nutrients necessary for optimal human function are abundant. It has enough germs to help the digestive system function properly. Kefir helps to boost your immune system while also lowering your cholesterol levels.
It also aids in the control of blood sugar levels and the loss of weight. Because of the wide range of probiotics and increased bioavailability, the fermentation process boosts the health benefits of food. Organic and natural products are becoming increasingly popular these days. Natural and organic items are getting more popular as consumers become more health-conscious. The rapid adoption of new lifestyle trends that are predicted to boost demand for healthy consumption is expected to take place. This would be aided by the rising availability of disposable income, making it easier to migrate from traditional ways of life to urban lives.
By geography, the kefir market is segmented into North America, South America, Europe, the Middle East and Africa, and Asia Pacific. The major economies like China, Japan, India, and South Korea dominate the Asia-Pacific region. Some of the fastest-growing emerging economies are from this region, such as ASEAN countries.
The Asia Pacific region is expected to see notable growth in the dairy sector. In FY2022-23, India was the world's biggest dairy industry in milk production; India produced nearly 230.58 million tonnes of milk. This is close to 50% more than the US and more than three times to China. These increased productions of milk in the country are propelling the demand for dairy products, including kefir products, in the market.
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