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Mental Well-Being Supplements Market - Forecasts from 2025 to 2030

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  • Natural Factors Nutritional Products Ltd.
  • Nutricia
  • Onnit Labs, Inc.
  • Intelligent Labs
  • Accelerated Intelligence Inc.
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  • Teva Pharmaceutical Industries Ltd.
  • Nature Made
  • Thorne
  • Amway
  • Dabur
  • NativePath
  • Dr. Emil Nutrition

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ksm 25.04.17

The Mental Well-Being Supplements Market, valued at $11.488 billion in 2025, is projected to grow at a CAGR of 8.62% to reach a market value of $17.366 billion in 2030.

Rising stress levels, sleep disorders, memory enhancement, and mood support like postpartum blues drive the market. The growth in mental well-being supplements is gaining popularity among youths by maintaining normal memory and concentration and reducing fatigue. Further, supplements address a critical need by supporting the central nervous system and restoring balance and restfulness in the body.

Market Trends:

  • The prevalence of sleep disorders is rising globally, posing a significant challenge to public health and increasing the demand for medical services, personal healthcare expenditures, and social costs. Sleep disorders are increasingly being recognized as a critical health issue that requires proactive intervention to enhance overall quality of life. In Europe, for instance, sleep disorders affect a substantial portion of the population, with only 22% of Europeans reporting consistently uninterrupted sleep in 2021. This underscores the urgent need for effective solutions to address this growing concern.
  • The online segment has emerged as a key driver of demand for mental well-being supplements, fueled by the steady rise in global e-commerce sales over the past decade. Social media marketing and influencer endorsements have played a pivotal role in promoting these products, making them more accessible to consumers seeking solutions for mental health and sleep-related issues. This trend is particularly evident in the Asia-Pacific region, where major economies such as China, Japan, India, and South Korea, along with rapidly growing emerging markets like the ASEAN countries, are driving demand for mental well-being supplements. The region's expanding middle class, increasing health awareness, and improving healthcare infrastructure are contributing to this growth.
  • In North America, the adoption of nutritional supplements is on the rise, driven by growing concerns over sleep deprivation and anxiety. The United States, in particular, faces significant challenges related to insufficient sleep, as highlighted by the CDC's Behavioral Risk Factor Surveillance System (BRFSS) report. In 2022, states such as Louisiana, Tennessee, and Hawaii reported alarmingly high rates of sleep deprivation, with Hawaii recording 46% of adults not getting adequate sleep. These trends are fueling demand for products aimed at improving mental well-being and sleep quality, positioning North America as a key market for such solutions.
  • In conclusion, the global increase in sleep disorders, coupled with the growing influence of e-commerce and rising health awareness, is driving demand for mental well-being supplements. Both the Asia-Pacific and North American regions are at the forefront of this market expansion, reflecting the urgent need for effective interventions to address sleep-related and mental health challenges.

Some of the major players covered in this report include Natural Factors Nutritional Products Ltd., Nutricia, Onnit Labs, Inc., Intelligent Labs, Accelerated Intelligence Inc., NOW Foods Strategies among others.

Key Benefits of this Report:

  • Insightful Analysis: Gain detailed market insights covering major as well as emerging geographical regions, focusing on customer segments, government policies and socio-economic factors, consumer preferences, industry verticals, and other sub-segments.
  • Competitive Landscape: Understand the strategic maneuvers employed by key players globally to understand possible market penetration with the correct strategy.
  • Market Drivers & Future Trends: Explore the dynamic factors and pivotal market trends and how they will shape future market developments.
  • Actionable Recommendations: Utilize the insights to exercise strategic decisions to uncover new business streams and revenues in a dynamic environment.
  • Caters to a Wide Audience: Beneficial and cost-effective for startups, research institutions, consultants, SMEs, and large enterprises.

What do businesses use our reports for?

Industry and Market Insights, Opportunity Assessment, Product Demand Forecasting, Market Entry Strategy, Geographical Expansion, Capital Investment Decisions, Regulatory Framework & Implications, New Product Development, Competitive Intelligence

Report Coverage:

  • Historical data from 2022 to 2024 & forecast data from 2025 to 2030
  • Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, and Trend Analysis
  • Competitive Positioning, Strategies, and Market Share Analysis
  • Revenue Growth and Forecast Assessment of segments and regions including countries
  • Company Profiling (Strategies, Products, Financial Information, and Key Developments among others)

Mental Well-Being Supplements Market is analyzed into the following segments:

By Product Type

  • Natural Molecules
  • Herbal Extracts
  • Vitamins & Minerals

By Application

  • Memory Enhancement
  • Attention & Focus
  • Depression & Mood Support
  • Sleep & Recovery
  • Anti-aging & Longevity
  • Stress & Anxiety Relief

By Distribution Channel

  • Online
  • Offline
  • Wholesale distributors

By Geography

  • North America
  • USA
  • Canada
  • Mexico
  • South America
  • Brazil
  • Argentina
  • Others
  • Europe
  • Germany
  • UK
  • France
  • Spain
  • Others
  • Middle East and Africa
  • UAE
  • Israel
  • Others
  • Asia Pacific
  • China
  • Japan
  • South Korea
  • India
  • Indonesia
  • Taiwan
  • Thailand
  • Others

TABLE OF CONTENTS

1. EXECUTIVE SUMMARY

2. MARKET SNAPSHOT

  • 2.1. Market Overview
  • 2.2. Market Definition
  • 2.3. Scope of the Study
  • 2.4. Market Segmentation

3. BUSINESS LANDSCAPE

  • 3.1. Market Drivers
  • 3.2. Market Restraints
  • 3.3. Market Opportunities
  • 3.4. Porter's Five Forces Analysis
  • 3.5. Industry Value Chain Analysis
  • 3.6. Policies and Regulations
  • 3.7. Strategic Recommendations

4. TECHNOLOGICAL OUTLOOK

5. MENTAL WELL-BEING SUPPLEMENTS MARKET BY PRODUCT TYPE

  • 5.1. Introduction
  • 5.2. Natural Molecules
  • 5.3. Herbal Extracts
  • 5.4. Vitamins & Minerals

6. MENTAL WELL-BEING SUPPLEMENTS MARKET BY APPLICATION

  • 6.1. Introduction
  • 6.2. Memory Enhancement
  • 6.3. Attention & Focus
  • 6.4. Depression & Mood Support
  • 6.5. Sleep & Recovery
  • 6.6. Anti-aging & Longevity
  • 6.7. Stress & Anxiety Relief

7. MENTAL WELL-BEING SUPPLEMENTS MARKET BY DISTRIBUTION CHANNEL

  • 7.1. Introduction
  • 7.2. Online
  • 7.3. Offline
  • 7.4. Wholesale distributors

8. MENTAL WELL-BEING SUPPLEMENTS MARKET BY GEOGRAPHY

  • 8.1. Introduction
  • 8.2. North America
    • 8.2.1. By Product Type
    • 8.2.2. By Application
    • 8.2.3. By Distribution Channel
    • 8.2.4. By Country
      • 8.2.4.1. USA
      • 8.2.4.2. Canada
      • 8.2.4.3. Mexico
  • 8.3. South America
    • 8.3.1. By Product Type
    • 8.3.2. By Application
    • 8.3.3. By Distribution Channel
    • 8.3.4. By Country
      • 8.3.4.1. Brazil
      • 8.3.4.2. Argentina
      • 8.3.4.3. Others
  • 8.4. Europe
    • 8.4.1. By Product Type
    • 8.4.2. By Application
    • 8.4.3. By Distribution Channel
    • 8.4.4. By Country
      • 8.4.4.1. United Kingdom
      • 8.4.4.2. Germany
      • 8.4.4.3. France
      • 8.4.4.4. Spain
      • 8.4.4.5. Others
  • 8.5. Middle East and Africa
    • 8.5.1. By Product Type
    • 8.5.2. By Application
    • 8.5.3. By Distribution Channel
    • 8.5.4. By Country
      • 8.5.4.1. Saudi Arabia
      • 8.5.4.2. UAE
      • 8.5.4.3. Others
  • 8.6. Asia Pacific
    • 8.6.1. By Product Type
    • 8.6.2. By Application
    • 8.6.3. By Distribution Channel
    • 8.6.4. By Country
      • 8.6.4.1. China
      • 8.6.4.2. Japan
      • 8.6.4.3. India
      • 8.6.4.4. South Korea
      • 8.6.4.5. Taiwan
      • 8.6.4.6. Others

9. COMPETITIVE ENVIRONMENT AND ANALYSIS

  • 9.1. Major Players and Strategy Analysis
  • 9.2. Market Share Analysis
  • 9.3. Mergers, Acquisitions, Agreements, and Collaborations
  • 9.4. Competitive Dashboard

10. COMPANY PROFILES

  • 10.1. Natural Factors Nutritional Products Ltd.
  • 10.2. Nutricia
  • 10.3. Onnit Labs, Inc.
  • 10.4. Intelligent Labs
  • 10.5. Accelerated Intelligence Inc.
  • 10.6. NOW Foods
  • 10.7. Teva Pharmaceutical Industries Ltd.
  • 10.8. Nature Made
  • 10.9. Thorne
  • 10.10. Amway
  • 10.11. Dabur
  • 10.12. NativePath
  • 10.13. Dr. Emil Nutrition

11. APPENDIX

  • 11.1. Currency
  • 11.2. Assumptions
  • 11.3. Base and Forecast Years Timeline
  • 11.4. Key benefits for the stakeholders
  • 11.5. Research Methodology
  • 11.6. Abbreviations
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