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상품코드
1743301

세계의 식물성 보충제 시장 예측(-2030년) : 제품 유형별, 보충제 형상별, 연령층별, 최종 용도별, 유통 채널별, 지역별

Plant-based Supplements Market by Product Type (Protein, Vitamins & Minerals, Superfood & Functional, Prebiotics & Probiotics, Ready-to-Drink (RTD), Snacks), Supplement Form, Age Group, End-use, Distribution Channel, and Region - Global Forecast to 2030

발행일: | 리서치사: MarketsandMarkets | 페이지 정보: 영문 378 Pages | 배송안내 : 1-2일 (영업일 기준)

    
    
    




※ 본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문 목차를 참고해주시기 바랍니다.

세계의 식물성 보충제 시장 규모는 2025년에 추정 275억 2,000만 달러로, 2030년까지 422억 7,000만 달러에 달할 것으로 예측되며, CAGR로 9.0%의 성장이 전망됩니다.

조사 범위
조사 대상연도 2021-2030년
기준연도 2024년
예측 기간 2025-2030년
단위 100만 달러/10억 달러
부문 제품 유형, 유통 채널, 연령층, 형상, 최종 용도, 지역
대상 지역 북미, 유럽, 아시아태평양, 남미, 기타 지역

"예방적이고 특수한 식물성 보충제에 대한 수요 증가가 시장 성장을 가속할 것입니다."

소비자들은 전반적인 건강의 균형을 유지하고, 만성질환을 예방하며, 면역력, 심혈관 건강, 장 건강과 같은 특정 건강 목표를 지원하기 위한 예방 전략으로 식물성 보충제를 점점 더 많이 찾고 있습니다. 식물성 종합비타민, 어댑트젠 허브, 단백질 파우더, 조류에서 추출한 오메가 3 등 이러한 제품들은 치료용 보충제뿐만 아니라 일상적인 헬스케어의 일부로서도 요구되고 있습니다. 이러한 추세에 박차를 가하는 것은 천연 성분의 이점에 대한 인식 증가와 일반적인 보충제에 함유된 화학 첨가제 및 알레르겐에 대한 우려입니다.

"식물성 보충제 시장의 혼란은 기업에 기회를 가져올 수 있습니다."

식물성 보충제 산업은 소비자의 기대치 변화, 기술 혁신의 가속화, 소매 환경의 변화로 인해 파괴적 혁신이 일어나고 있습니다. 오늘날 소비자들은 클린 라벨, 천연, 지속가능한 원료를 찾는 경향이 높아지면서 각 브랜드는 합성 첨가제을 제거하고 보다 명확한 제형을 제공해야 하며, AI, 마이크로바이옴 분석, DNA 추천을 통한 맞춤형 영양은 보충제 개발 및 소비에 혁명을 불러일으키고 있습니다. 소비에 혁명을 불러일으키고 있으며, 타겟 맞춤형 제품에 대한 수요를 촉진하고 있습니다.

"유통 채널별로는 온라인 소매 부문이 식물성 보충제 시장에서 큰 비중을 차지하고 있습니다."

온라인 소매 부문은 압도적인 편의성, 향상된 제품 가용성, 틈새 고객 수요를 충족시킬 수 있는 능력으로 인해 식물성 보충제 산업에서 높은 시장 점유율을 차지하고 있습니다. 온라인 플랫폼에서 쇼핑객은 집에서 다양한 브랜드, 성분, 가격 옵션을 비교할 수 있으며, 이러한 특징은 제품에 대한 개방성과 지식을 추구하는 건강 지향적인 소비자에게 특히 매력적입니다. 또한 디지털 채널은 고객 피드백, 인증, 제3자 검사 결과에 대한 액세스를 제공하여 제품의 품질과 신뢰성에 대한 구매자의 신뢰를 높입니다.

"북미가 식물성 보충제 시장을 독점할 것입니다."

북미는 높은 소비자 의식, 정교한 의료 인프라, 탄탄한 예방 위생 문화와 같은 촉진요인의 융합으로 인해 식물성 보충제 시장을 주도할 것으로 보입니다. 북미 사람들은 건강, 환경, 윤리적 고려와 같은 요인에 따라 식물성 보충제를 적극적으로 채택하고 있으며, 이는 식물성 보충제 수요에 직접적으로 유리하게 작용하고 있습니다. 우수한 마케팅 기법과 유명인의 홍보로 보완된 북미 시장은 예측 기간 중 식물성 보충제의 주요 지역으로 남을 것으로 예측됩니다.

세계의 식물성 보충제 시장에 대해 조사분석했으며, 주요 촉진요인과 억제요인, 경쟁 구도, 향후 동향 등의 정보를 제공하고 있습니다.

목차

제1장 서론

제2장 조사 방법

제3장 개요

제4장 주요 조사 결과

  • 식물성 보충제 시장에서 매력적인 시장 기회
  • 북미의 식물성 보충제 시장 : 제품 유형별, 국가별
  • 식물성 보충제 시장 : 제품 유형별, 지역별
  • 식물성 보충제 시장 : 연령층별
  • 식물성 보충제 시장 : 유통 채널별
  • 식물성 보충제 시장 : 형상별
  • 식물성 보충제 시장 : 최종 용도별
  • 식물성 보충제 시장 점유율 : 국가별

제5장 시장의 개요

  • 서론
  • 거시경제 전망
    • 천연 제품 및 클린 라벨 제품에 대한 소비자 선호도의 증가
    • 고령화의 진행과 생활습관병의 이환율 상승
  • 시장 역학
    • 촉진요인
    • 억제요인
    • 기회
    • 과제
  • 식품 및 음료 성분/첨가제에 대한 생성형 AI의 영향
    • 식품 및 음료 성분/첨가제에서 생성형 AI의 사용
    • 식품 및 음료 성분/첨가제에서 생성형 AI 사례 연구
    • 식물성 보충제 시장에 대한 생성형 AI/AI의 영향
    • 생성형 AI에 주력하는 인접 에코시스템

제6장 산업 동향

  • 서론
  • 2025년 미국 관세의 영향 - 식물성 보충제 시장
    • 서론
    • 주요 관세율
    • 식물성 보충제 제품의 혼란
    • 가격의 영향 분석
    • 국가/지역에 대한 영향
    • 최종 용도 산업에 대한 영향
  • 밸류체인 분석
    • 연구개발
    • 원재료 조달
    • 제조·가공
    • 포장
    • 유통·물류
    • 최종사용자
  • 무역 분석
    • HS 코드 210610
    • HS 코드 2936
    • HS 코드 3004
  • 기술 분석
    • 주요 기술
    • 보완 기술
    • 인접 기술
  • 가격 분석
    • 평균 판매 가격 : 주요 기업별
    • 평균 판매 가격 : 지역별
  • 에코시스템/시장 맵
    • 공급측
    • 수요측
  • 고객 비즈니스에 영향을 미치는 동향/혼란
  • 특허 분석
  • 주요 컨퍼런스와 이벤트(2025-2026년)
  • 규제 상황
    • 규제기관, 정부기관, 기타 조직
    • 규제 구조
  • Porter's Five Forces 분석
  • 주요 이해관계자와 구입 기준
  • 사례 연구 분석
  • 투자와 자금조달 시나리오

제7장 식물성 보충제 시장 : 제품 유형별

  • 서론
  • 단백질 보충제
    • 완두콩 단백질
    • 대두 단백질
    • 혼합 식물성 단백질
    • 쌀 단백질
    • 기타 원료
  • 비타민·미네랄 보충제
  • 슈퍼푸드·기능성 보충제
  • 프리바이오틱스·프로바이오틱스
  • RTD(READY-TO-DRINK) 보충제
  • 간식/식물성 단백질 스낵
    • 프로틴바
    • 기타 스낵 유형
  • 기타 제품 유형

제8장 식물성 보충제 시장 : 연령층별

  • 서론
  • 성인(18-64세)
  • 시니어(65세 이상)
  • 어린이(3-12세)
  • 청소년(13-17세)
  • 유아(0-2세)

제9장 식물성 보충제 시장 : 보충제 형상별

  • 서론
  • 분말
  • 캡슐·정제
  • 구미·츄어블
  • 액체·팅크제
  • 소프트젤
  • 발포정
  • 기타 형식

제10장 식물성 보충제 시장 : 최종 용도별

  • 서론
  • 스포츠·퍼포먼스 영양
  • 헬스·웰니스 전반
  • 체중 관리
  • 소화기계 건강
  • 미용과 피부 건강
  • 기타 최종 용도

제11장 식물성 보충제 시장 : 유통 채널별

  • 서론
  • 온라인 소매
  • 슈퍼마켓, 하이퍼마켓 등
  • 건강 용품 전문점
  • 약국·드러그스토어
  • DTC·서브스크립션
  • 피트니스·웰니스 센터

제12장 식물성 보충제 시장 : 지역별

  • 서론
  • 북미
    • 미국
    • 캐나다
    • 멕시코
  • 유럽
    • 독일
    • 영국
    • 프랑스
    • 스페인
    • 이탈리아
    • 기타 유럽
  • 아시아태평양
    • 중국
    • 일본
    • 인도
    • 호주·뉴질랜드
    • 한국
    • 기타 아시아태평양
  • 남미
    • 브라질
    • 아르헨티나
    • 기타 남미
  • 기타 지역
    • 중동
    • 아프리카

제13장 경쟁 구도

  • 개요
  • 주요 참여 기업의 전략/강점
  • 매출 분석(2022-2024년)
  • 시장 점유율 분석(2024년)
  • 기업의 평가와 재무 지표
  • 기업 평가 매트릭스 : 주요 기업(2024년)
  • 기업 평가 매트릭스 : 스타트업/중소기업(2024년)
  • 브랜드/제품의 비교
    • GARDEN OF LIFE
    • ENSURE
    • AMAZING GRASS
    • NATURE MADE
    • HERBALIFE V
  • 경쟁 시나리오

제14장 기업 개요

  • 주요 기업
    • NESTLE
    • ABBOTT
    • GLANBIA PLC
    • OTSUKA HOLDINGS CO., LTD.
    • HERBALIFE LTD.
    • H&H GROUP
    • JAMIESON WELLNESS INC.
    • NOW FOODS
    • SCHWABE GROUP
    • GAIA HERBS FARM
    • NORDIC NATURALS
    • PROCAPS LABORATORIES, INC.
    • SUNWARRIOR LLC.
    • NUTREX HAWAII
    • NAVITAS ORGANICS
  • 기타 기업
    • PLANTFUSION
    • ALOHA
    • MOON JUICE
    • ROOTINE
    • RITUAL
    • FOUR SIGMATIC
    • NUTRICOST
    • NUTRAZEE
    • COSMIX WELLNESS PVT. LTD
    • PLANTIGO

제15장 인접 시장과 관련 시장

  • 서론
  • 조사의 한계
  • 식이보충제 시장
    • 시장의 정의
    • 시장의 개요
    • 식이보충제 시장 : 타겟 소비자별
  • 식물성 단백질 시장
    • 시장의 정의
    • 시장의 개요
    • 식물성 단백질 시장 : 형상별

제16장 부록

KSA 25.06.19

The plant-based supplements market is estimated at USD 27.52 billion in 2025 and is projected to reach USD 42.27 billion by 2030, at a CAGR of 9.0%.

Scope of the Report
Years Considered for the Study2021-2030
Base Year2024
Forecast Period2025-2030
Units ConsideredValue (USD Million/Billion)
SegmentsBy product type, distribution channel, age group, form, end-use application, and region
Regions coveredNorth America, Europe, Asia Pacific, South America, and Rest of the world (RoW)

"Growing demand for preventative and specialized plant-based supplements boosts market growth."

Consumers are increasingly reaching for plant-based supplements as a preventive strategy to keep overall wellness in balance, prevent chronic disease, and support specific wellness goals such as immunity, cardiovascular wellness, and gut health. These products-such as plant-based multivitamins and adaptogenic herbs, protein powders, and algae-derived omega-3s-are not only being sought out as treatment supplements but also as part of daily wellness regimes. This trend is fueled by increasing awareness of the advantages of natural ingredients and concern regarding chemical additives and allergens present in most standard supplements.

"Disruptions in the plant-based supplements market may offer opportunities for players."

The plant-based supplements industry is experiencing disruptions driven by changing consumer expectations, accelerated innovation, and changing retail environments. Today's consumers are increasingly seeking clean-label, natural, and sustainably sourced ingredients, prompting brands to remove synthetic additives and provide clearer formulations. Personalized nutrition, fueled by AI, microbiome analysis, and DNA-driven recommendations, is revolutionizing the development and consumption of supplements, spurring demand for customized, targeted products.

"The online retail segment holds a significant market share among the distribution channels in the plant-based supplements market."

The online retail segment commands a high market share of the plant-based supplements industry due to its unbeatable convenience, increased product availability, and ability to satisfy niche customer demands. Online platforms allow shoppers to compare various brands, ingredients, and pricing options at home, a feature that is particularly appealing to health-conscious consumers who desire openness and knowledge of the products. Moreover, digital channels offer access to customer feedback, certifications, and third-party lab test results, which enhance buyer trust in the quality and authenticity of products.

"North America will dominate the plant-based supplements market."

North America will lead the market for plant-based supplements through the convergence of drivers like high consumer consciousness, sophisticated healthcare infrastructure, and robust preventive health and wellness culture. North Americans are actively adopting plant-based supplements based on factors like health, environmental, and ethical considerations, which is directly favorable to the demand for plant-based supplements. Complemented by good marketing techniques and celebrity endorsements, the North American market is expected to continue being the dominant region for plant-based supplements in the forecast period.

In-depth interviews have been conducted with chief executive officers (CEOs), directors, and other executives from various key organizations operating in the plant-based supplements market:

  • By Company Type: Tier 1-25%, Tier 2-45%, and Tier 3-30%
  • By Designation: Directors-20%, Managers-45%, Others-35%
  • By Region: North America-25%, Europe-30%, Asia Pacific-20%, South America-15%, and Rest of the World-10%

Prominent companies in the market include Nestle (Switzerland), Abbott (US), Glanbia PLC (Germany), Otsuka Holdings Co., Ltd. (Japan), Herbalife Ltd. (US), H&H Group (China), Jamieson Wellness Inc. (Canada), NOW Foods (US), The Schwabe Group (Germany), Gaia Herbs Farm (US), Nordic Naturals (US), ProCaps Laboratories, Inc. (US), Sunwarrior LLC (US), Nutrex Hawaii (China), and Navitas Organics (US) are some of the key players in the plant-based supplements market.

Research Coverage

This research report categorizes the plant-based supplements market by product type (protein supplements, vitamin & mineral supplements, superfood & functional supplements, prebiotics & probiotics, ready-to-drink (RTD) supplements, snacking/plant-based protein snacks, other product types), age group [adults (18-64 years), seniors (65+ years), children (3-12 years), adolescents & teens (13-17 years), infants & toddlers (0-2 years)], distribution channel (online retail, supermarkets & hypermarkets, specialty health stores, pharmacies & drugstores, direct-to-consumer & subscription, fitness & wellness centers), end-use application (sports & performance nutrition, general health & wellness, weight management, digestive health, beauty & skin health, other end-use applications), and region (North America, Europe, Asia Pacific, South America, and Rest of the World).

The scope of the report covers detailed information regarding the major factors, such as drivers, restraints, challenges, and opportunities, influencing the growth of plant-based supplements. A thorough analysis of the key industry players has been done to provide insights into their business, services, key strategies, contracts, partnerships, agreements, product launches, mergers & acquisitions, and recent developments associated with the plant-based supplements market. This report covers the competitive analysis of upcoming startups in the plant-based supplements market ecosystem. Furthermore, industry-specific trends such as technology analysis, ecosystem & market mapping, and patent & regulatory landscape, among others, are also covered in the study.

Reasons to Buy This Report

The report will offer market leaders/new entrants information on the closest approximations of the revenue numbers for the overall plant-based supplements and subsegments. It will also help stakeholders understand the competitive landscape and gain more insights to better position their businesses and plan suitable go-to-market strategies. The report also helps stakeholders understand the pulse of the market and provides them with information on key market drivers, restraints, challenges, and opportunities.

The report provides insights on the following pointers:

  • Analysis of key drivers (Increasing consumer focus on preventive healthcare and wellness), restraints (high product costs), opportunities (traction among athletes and fitness enthusiasts), and challenges (intense market competition) influencing the growth of the plant-based supplements market
  • Product Development/Innovation: Detailed insights on research & development activities and new product launches in the plant-based supplements market
  • Market Development: Comprehensive information about lucrative markets-the report analyzes plant-based supplements across varied regions
  • Market Diversification: Exhaustive information about new services, untapped geographies, recent developments, and investments in the plant-based supplements market
  • Competitive Assessment: In-depth assessment of market shares, growth strategies, product offerings, brand/product comparison, and product food prints of leading players such as Nestle (Switzerland), Herbalife Ltd. (US), H&H Group (Hong Kong), NOW Foods (US), Otsuka Holdings Co., Ltd. (Japan), Abbott (US), Glanbia PLC (Germany), Jamieson Wellness Inc. (Canada), and other players in the plant-based supplements market

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 STUDY OBJECTIVES
  • 1.2 MARKET DEFINITION
  • 1.3 STUDY SCOPE
    • 1.3.1 MARKETS COVERED AND REGIONS CONSIDERED
    • 1.3.2 INCLUSIONS AND EXCLUSIONS
    • 1.3.3 YEARS CONSIDERED
    • 1.3.4 CURRENCY CONSIDERED
    • 1.3.5 UNITS CONSIDERED
  • 1.4 STAKEHOLDERS

2 RESEARCH METHODOLOGY

  • 2.1 RESEARCH DATA
    • 2.1.1 SECONDARY DATA
      • 2.1.1.1 Key data from secondary sources
    • 2.1.2 PRIMARY DATA
      • 2.1.2.1 Key data from primary sources
      • 2.1.2.2 Breakdown of primary profiles
      • 2.1.2.3 Key insights from industry experts
  • 2.2 MARKET SIZE ESTIMATION
    • 2.2.1 TOP-DOWN APPROACH
    • 2.2.2 SUPPLY-SIDE ANALYSIS
    • 2.2.3 BOTTOM-UP APPROACH
  • 2.3 DATA TRIANGULATION
  • 2.4 RESEARCH ASSUMPTIONS
  • 2.5 RESEARCH LIMITATIONS AND RISK ASSESSMENT

3 EXECUTIVE SUMMARY

4 PREMIUM INSIGHTS

  • 4.1 ATTRACTIVE MARKET OPPORTUNITIES IN PLANT-BASED SUPPLEMENTS MARKET
  • 4.2 NORTH AMERICA: PLANT-BASED SUPPLEMENTS MARKET, BY PRODUCT TYPE & COUNTRY
  • 4.3 PLANT-BASED SUPPLEMENTS MARKET, BY PRODUCT TYPE AND REGION
  • 4.4 PLANT-BASED SUPPLEMENTS MARKET, BY AGE GROUP
  • 4.5 PLANT-BASED SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL
  • 4.6 PLANT-BASED SUPPLEMENTS MARKET, BY FORM
  • 4.7 PLANT-BASED SUPPLEMENTS MARKET, BY END-USE APPLICATION
  • 4.8 PLANT-BASED SUPPLEMENTS MARKET SHARE, BY COUNTRY

5 MARKET OVERVIEW

  • 5.1 INTRODUCTION
  • 5.2 MACROECONOMIC OUTLOOK
    • 5.2.1 RISING CONSUMER PREFERENCE FOR NATURAL AND CLEAN-LABEL PRODUCTS
    • 5.2.2 GROWING AGING POPULATION AND RISING INCIDENCE OF LIFESTYLE DISEASES
  • 5.3 MARKET DYNAMICS
    • 5.3.1 DRIVERS
      • 5.3.1.1 Increasing consumer focus on preventive healthcare and wellness
      • 5.3.1.2 Rising preference for age-related nutritional support and supplements in older populations
      • 5.3.1.3 Rising vegan and vegetarian population
      • 5.3.1.4 Advancements in extraction and formulation technologies
    • 5.3.2 RESTRAINTS
      • 5.3.2.1 High product costs
      • 5.3.2.2 Stringent regulatory structure for labeling, ingredients, and marketing
      • 5.3.2.3 Risk of adulteration or contamination
    • 5.3.3 OPPORTUNITIES
      • 5.3.3.1 Traction among athletes and fitness enthusiasts
      • 5.3.3.2 Growing demand for safe, allergen-free supplements for children and infants
      • 5.3.3.3 Increasing demand for women-centric formulations
      • 5.3.3.4 Rapid expansion of e-commerce channels
    • 5.3.4 CHALLENGES
      • 5.3.4.1 Intense market competition
      • 5.3.4.2 Consumer mistrust of label claims
      • 5.3.4.3 Counterfeit and substandard products
  • 5.4 IMPACT OF GEN AI ON FOOD & BEVERAGE INGREDIENTS/ ADDITIVES
    • 5.4.1 USE OF GEN AI IN FOOD & BEVERAGE INGREDIENTS/ADDITIVES
    • 5.4.2 CASE STUDIES FOR GENERATIVE AI IN FOOD & BEVERAGE INGREDIENTS/ADDITIVES
      • 5.4.2.1 Kerry Trendspotter leveraged AI and ML to analyze consumer-generated social media content, identifying and predicting food trends
      • 5.4.2.2 IFF partners with Salus Optima to create personalized nutrition platform using AI to offer customized dietary recommendations based on metabolic health
      • 5.4.2.3 Ingredion utilized cloud-based data analytics, AI, and cloud technology to address challenges in F&B industry
    • 5.4.3 IMPACT OF GENERATIVE AI/AI ON PLANT-BASED SUPPLEMENTS MARKET
    • 5.4.4 ADJACENT ECOSYSTEM WORKING ON GENERATIVE AI

6 INDUSTRY TRENDS

  • 6.1 INTRODUCTION
  • 6.2 IMPACT OF 2025 US TARIFFS-PLANT-BASED SUPPLEMENTS MARKET
    • 6.2.1 INTRODUCTION
    • 6.2.2 KEY TARIFF RATES
    • 6.2.3 DISRUPTIONS IN PLANT-BASED SUPPLEMENT PRODUCTS
    • 6.2.4 PRICE IMPACT ANALYSIS
    • 6.2.5 IMPACT ON COUNTRY/REGION
      • 6.2.5.1 US
      • 6.2.5.2 Europe
      • 6.2.5.3 China
    • 6.2.6 IMPACT ON END-USE INDUSTRIES
  • 6.3 VALUE CHAIN ANALYSIS
    • 6.3.1 RESEARCH & DEVELOPMENT
    • 6.3.2 RAW MATERIAL SOURCING
    • 6.3.3 MANUFACTURING & PROCESSING
    • 6.3.4 PACKAGING
    • 6.3.5 DISTRIBUTION & LOGISTICS
    • 6.3.6 END USERS
  • 6.4 TRADE ANALYSIS
    • 6.4.1 HS CODE 210610
      • 6.4.1.1 Import scenario for HS 210610
      • 6.4.1.2 Export scenario for HS 210610
    • 6.4.2 HS CODE 2936
      • 6.4.2.1 Import scenario for HS 2936
      • 6.4.2.2 Export scenario for HS 2936
    • 6.4.3 HS CODE 3004
      • 6.4.3.1 Import scenario for HS 3004
      • 6.4.3.2 Export scenario for HS 3004
  • 6.5 TECHNOLOGY ANALYSIS
    • 6.5.1 KEY TECHNOLOGIES
      • 6.5.1.1 Extraction and isolation technologies
      • 6.5.1.2 Microencapsulation
      • 6.5.1.3 Plant-based protein formulation
    • 6.5.2 COMPLEMENTARY TECHNOLOGIES
      • 6.5.2.1 Cold chain logistics
      • 6.5.2.2 Fermentation
      • 6.5.2.3 Gene editing (CRISPR)
    • 6.5.3 ADJACENT TECHNOLOGIES
      • 6.5.3.1 AI for product development
      • 6.5.3.2 E-commerce and digital marketing platforms
      • 6.5.3.3 3D printing in supplement manufacturing
  • 6.6 PRICING ANALYSIS
    • 6.6.1 AVERAGE SELLING PRICE, BY KEY PLAYER
    • 6.6.2 AVERAGE SELLING PRICE, BY REGION
  • 6.7 ECOSYSTEM/MARKET MAP
    • 6.7.1 SUPPLY SIDE
    • 6.7.2 DEMAND SIDE
  • 6.8 TRENDS/DISRUPTIONS IMPACTING CUSTOMERS' BUSINESSES
  • 6.9 PATENT ANALYSIS
    • 6.9.1 LIST OF MAJOR PATENTS
  • 6.10 KEY CONFERENCES & EVENTS IN 2025-2026
  • 6.11 REGULATORY LANDSCAPE
    • 6.11.1 REGULATORY BODIES, GOVERNMENT AGENCIES, AND OTHER ORGANIZATIONS
    • 6.11.2 REGULATORY FRAMEWORK
      • 6.11.2.1 US
      • 6.11.2.2 Canada
      • 6.11.2.3 Mexico
      • 6.11.2.4 UK
      • 6.11.2.5 Germany & France
      • 6.11.2.6 China
      • 6.11.2.7 Japan
      • 6.11.2.8 India
      • 6.11.2.9 Africa
      • 6.11.2.10 Middle East
  • 6.12 PORTER'S FIVE FORCES ANALYSIS
    • 6.12.1 INTENSITY OF COMPETITIVE RIVALRY
    • 6.12.2 THREAT OF NEW ENTRANTS
    • 6.12.3 THREAT OF SUBSTITUTES
    • 6.12.4 BARGAINING POWER OF BUYERS
    • 6.12.5 BARGAINING POWER OF SUPPLIERS
  • 6.13 KEY STAKEHOLDERS AND BUYING CRITERIA
    • 6.13.1 KEY STAKEHOLDERS IN BUYING PROCESS
    • 6.13.2 BUYING CRITERIA
  • 6.14 CASE STUDY ANALYSIS
    • 6.14.1 CASE STUDY 1: VITAMIN K2 SUPPLEMENTATION SHOWS PROMISE IN TREATING CALCIPHYLAXIS IN KIDNEY PATIENTS
    • 6.14.2 CASE STUDY 2: BRAND Y'S SUCCESS IN VEGAN SUPPLEMENTS MARKET
    • 6.14.3 CASE STUDY 3: CADBURY AND REAL CRISPS EMBRACE VEGAN SHIFT FOR WIDER APPEAL
  • 6.15 INVESTMENT & FUNDING SCENARIO

7 PLANT-BASED SUPPLEMENTS MARKET, BY PRODUCT TYPE

  • 7.1 INTRODUCTION
  • 7.2 PROTEIN SUPPLEMENTS
    • 7.2.1 PEA PROTEIN
      • 7.2.1.1 Rising popularity of vegan & flexitarian diets and growing awareness of sustainability and animal welfare to drive market
    • 7.2.2 SOY PROTEIN
      • 7.2.2.1 Rising global focus on sustainable protein sourcing and functional foods to propel demand
    • 7.2.3 BLENDED PLANT PROTEINS
      • 7.2.3.1 Emphasis on clean-label, allergen-free growth in plant-based supplements market to support demand
    • 7.2.4 RICE PROTEIN
      • 7.2.4.1 Compatibility with vegan and allergen-free diets to drive adoption
    • 7.2.5 OTHER SOURCES
  • 7.3 VITAMIN & MINERAL SUPPLEMENTS
    • 7.3.1 GROWING FOCUS ON PREVENTIVE HEALTHCARE AND PERSONALIZED NUTRITION TO SUPPORT GROWTH
  • 7.4 SUPERFOOD & FUNCTIONAL SUPPLEMENTS
    • 7.4.1 GROWING TREND OF FUNCTIONAL FOODS AND PERSONALIZED NUTRITION TO DRIVE MARKET
  • 7.5 PREBIOTICS & PROBIOTICS
    • 7.5.1 GROWING CONSUMER INTEREST IN SYNERGISTIC PREBIOTIC-PROBIOTIC COMBINATIONS FOR ENHANCED EFFICACY
  • 7.6 READY-TO-DRINK (RTD) SUPPLEMENTS
    • 7.6.1 INCREASING DEMAND FOR PORTABLE, VEGAN-FRIENDLY NUTRITION OPTIONS
  • 7.7 SNACKING/PLANT-BASED PROTEIN SNACKS
    • 7.7.1 PROTEIN BARS
      • 7.7.1.1 Growing consumer interest in plant-based diets and sustainable food choices
    • 7.7.2 OTHER SNACK TYPES
  • 7.8 OTHER PRODUCT TYPES

8 PLANT-BASED SUPPLEMENTS MARKET, BY AGE GROUP

  • 8.1 INTRODUCTION
  • 8.2 ADULTS (18-64 YEARS)
    • 8.2.1 RISING HEALTH CONSCIOUSNESS AMONG ADULTS AGED 18-64 TO FUEL DEMAND FOR PLANT-BASED SUPPLEMENTS
  • 8.3 SENIORS (65+ YEARS)
    • 8.3.1 RISING DEMAND FOR NUTRITIONAL PRODUCTS THAT SUPPORT JOINT HEALTH, CARDIOVASCULAR FUNCTION, AND BLOOD SUGAR REGULATION
  • 8.4 CHILDREN (3-12 YEARS)
    • 8.4.1 RISING PARENTAL FOCUS ON NATURAL NUTRITION FOR CHILDREN'S GROWTH AND IMMUNITY TO PROPEL MARKET
  • 8.5 ADOLESCENTS & TEENS (13-17 YEARS)
    • 8.5.1 INCREASING AWARENESS OF WELLNESS TRENDS TO BOOST DEMAND
  • 8.6 INFANTS & TODDLERS (0-2 YEARS)
    • 8.6.1 BENEFITS OF PLANT-BASED NUTRITION IN EARLY CHILDHOOD DEVELOPMENT TO PROPEL DEMAND

9 PLANT-BASED SUPPLEMENTS MARKET, BY SUPPLEMENT FORM

  • 9.1 INTRODUCTION
  • 9.2 POWDERS
    • 9.2.1 GROWING TREND TOWARD PERSONALIZED HEALTH AND FITNESS REGIMENS TO BOOST DEMAND FOR POWDERED SUPPLEMENTS
  • 9.3 CAPSULES & TABLETS
    • 9.3.1 STABILITY, SHELF-LIFE, AND COMPATIBILITY TO PROPEL CONSUMER ADOPTION
  • 9.4 GUMMIES & CHEWABLES
    • 9.4.1 RAPID ADOPTION AND EMERGENCE AS MAINSTREAM OPTION IN WELLNESS AND NUTRITION TO FAVOR MARKET GROWTH
  • 9.5 LIQUIDS & TINCTURES
    • 9.5.1 RAPID ABSORPTION AND PERSONALIZED FORMULATIONS TO FUEL DEMAND FOR PLANT-BASED LIQUID TINCTURES
  • 9.6 SOFTGELS
    • 9.6.1 RISING HEALTH-CONSCIOUS POPULATION AND PREFERENCE FOR NATURAL, VEGAN, AND NON-GMO INGREDIENTS TO DRIVE MARKET
  • 9.7 EFFERVESCENT TABLETS
    • 9.7.1 GROWING DEMAND FOR NATURAL, HEALTH-BOOSTING SUPPLEMENTS
  • 9.8 OTHER FORMS

10 PLANT-BASED SUPPLEMENTS MARKET, BY END-USE APPLICATION

  • 10.1 INTRODUCTION
  • 10.2 SPORTS & PERFORMANCE NUTRITION
    • 10.2.1 RISING DEMAND FOR CLEAN-LABEL SPORTS & PERFORMANCE NUTRITION IN PLANT-BASED SUPPLEMENTATION
  • 10.3 GENERAL HEALTH & WELLNESS
    • 10.3.1 GROWING DEMAND FOR MULTIVITAMINS AND IMMUNE BOOSTERS IN GENERAL HEALTH & WELLNESS APPLICATIONS
  • 10.4 WEIGHT MANAGEMENT
    • 10.4.1 GROWING CONSUMER FOCUS ON WEIGHT MANAGEMENT THROUGH FUNCTIONAL AND NUTRITIONAL SUPPLEMENTS
  • 10.5 DIGESTIVE HEALTH
    • 10.5.1 RISING CONSUMER AWARENESS TO FUEL DEMAND FOR DIGESTIVE HEALTH SUPPLEMENTS
  • 10.6 BEAUTY & SKIN HEALTH
    • 10.6.1 DEMAND FOR HOLISTIC AND SUSTAINABLE SOLUTIONS TO DRIVE MARKET
  • 10.7 OTHER END-USE APPLICATIONS

11 PLANT-BASED SUPPLEMENTS MARKET, BY DISTRIBUTION CHANNEL

  • 11.1 INTRODUCTION
  • 11.2 ONLINE RETAIL
    • 11.2.1 STRENGTHENING E-COMMERCE INFRASTRUCTURE AND PERSONALIZED CONSUMER EXPERIENCES TO PROPEL MARKET GROWTH
  • 11.3 SUPERMARKETS, HYPERMARKETS, AND OTHERS
    • 11.3.1 INCLUSION OF SELF-CHECKOUT AND DATA-DRIVEN RETAIL ANALYTICS TO DRIVE MARKET
  • 11.4 SPECIALTY HEALTH STORES
    • 11.4.1 ENHANCED CUSTOMER EXPERIENCE AND WELLNESS-FOCUSED BRANDING TO PROPEL GROWTH
  • 11.5 PHARMACIES & DRUGSTORES
    • 11.5.1 EASY ACCESSIBILITY AND CONSUMER TRUST TO PROPEL MARKET GROWTH
  • 11.6 DTC & SUBSCRIPTION
    • 11.6.1 DIRECT-TO-CONSUMER & SUBSCRIPTION MODELS TO DRIVE PERSONALIZED, COST-EFFECTIVE GROWTH IN PLANT-BASED SUPPLEMENTS
  • 11.7 FITNESS & WELLNESS CENTERS
    • 11.7.1 GROWING SYNERGY BETWEEN FITNESS CENTERS AND PLANT-BASED NUTRITION

12 PLANT-BASED SUPPLEMENTS MARKET, BY REGION

  • 12.1 INTRODUCTION
  • 12.2 NORTH AMERICA
    • 12.2.1 US
      • 12.2.1.1 Growth of corporate wellness and fitness trends to drive market
    • 12.2.2 CANADA
      • 12.2.2.1 Rapidly aging population to propel market growth in Canada
    • 12.2.3 MEXICO
      • 12.2.3.1 Increasing innovation and product diversification to boost market growth
  • 12.3 EUROPE
    • 12.3.1 GERMANY
      • 12.3.1.1 Increasing demand for clean-label and functional products to drive market
    • 12.3.2 UK
      • 12.3.2.1 Dietary shift toward veganism to propel demand
    • 12.3.3 FRANCE
      • 12.3.3.1 Increasing health awareness and environmental concerns to favor market growth
    • 12.3.4 SPAIN
      • 12.3.4.1 Growing shift to plant-based options as health-conscious consumers seek sustainable and natural alternatives
    • 12.3.5 ITALY
      • 12.3.5.1 Shift toward mobile and e-commerce platforms to present significant opportunities for market growth
    • 12.3.6 REST OF EUROPE
  • 12.4 ASIA PACIFIC
    • 12.4.1 CHINA
      • 12.4.1.1 Education-driven strategies in China for urban consumer adoption to drive market
      • 12.4.1.2 Case Study: Unlocking plant-based growth in China
    • 12.4.2 JAPAN
      • 12.4.2.1 Increasing health awareness, aging demographics, and demand for sustainable alternatives to drive demand for plant-based solutions
    • 12.4.3 INDIA
      • 12.4.3.1 Shift in consumer behavior toward sustainable and health-conscious dietary choices to boost market
    • 12.4.4 AUSTRALIA & NEW ZEALAND
      • 12.4.4.1 Regulatory support for plant-based supplements market to support market growth
    • 12.4.5 SOUTH KOREA
      • 12.4.5.1 Growing public interest in prevention-focused healthcare, personalized medicine, and healthy nutrition to boost market growth
    • 12.4.6 REST OF ASIA PACIFIC
  • 12.5 SOUTH AMERICA
    • 12.5.1 BRAZIL
      • 12.5.1.1 Rising health awareness and sustainability drive growth in Brazil's plant-based supplements market
    • 12.5.2 ARGENTINA
      • 12.5.2.1 Favorable regulatory environment for plant-based supplements to drive market
    • 12.5.3 REST OF SOUTH AMERICA
  • 12.6 REST OF THE WORLD
    • 12.6.1 MIDDLE EAST
      • 12.6.1.1 Saudi Arabia
        • 12.6.1.1.1 Rapid expansion of plant-based milk sector to propel market growth
      • 12.6.1.2 UAE (Dubai)
        • 12.6.1.2.1 Rising consumer trust in online shopping and health trends to drive market
      • 12.6.1.3 Other Middle Eastern Countries
    • 12.6.2 AFRICA
      • 12.6.2.1 Growing demand for clean-label, nutrient-dense supplements to drive preventive health practices across Africa

13 COMPETITIVE LANDSCAPE

  • 13.1 OVERVIEW
  • 13.2 KEY PLAYER STRATEGIES/RIGHT TO WIN
  • 13.3 REVENUE ANALYSIS, 2022-2024
  • 13.4 MARKET SHARE ANALYSIS, 2024
  • 13.5 COMPANY VALUATION & FINANCIAL METRICS
    • 13.5.1 COMPANY VALUATION
    • 13.5.2 FINANCIAL METRICS
  • 13.6 COMPANY EVALUATION MATRIX: KEY PLAYERS, 2024
    • 13.6.1 STARS
    • 13.6.2 EMERGING LEADERS
    • 13.6.3 PERVASIVE PLAYERS
    • 13.6.4 PARTICIPANTS
    • 13.6.5 COMPANY FOOTPRINT: KEY PLAYERS
      • 13.6.5.1 Company footprint
      • 13.6.5.2 Region footprint
      • 13.6.5.3 Product type footprint
      • 13.6.5.4 End-use application footprint
  • 13.7 COMPANY EVALUATION MATRIX: STARTUPS/SMES, 2024
    • 13.7.1 PROGRESSIVE COMPANIES
    • 13.7.2 RESPONSIVE COMPANIES
    • 13.7.3 DYNAMIC COMPANIES
    • 13.7.4 STARTING BLOCKS
    • 13.7.5 COMPETITIVE BENCHMARKING: STARTUPS/SMES
      • 13.7.5.1 Detailed list of key startups/SMEs
      • 13.7.5.2 Competitive benchmarking of key startups/SMEs
  • 13.8 BRAND/PRODUCT COMPARISON
    • 13.8.1 GARDEN OF LIFE
    • 13.8.2 ENSURE
    • 13.8.3 AMAZING GRASS
    • 13.8.4 NATURE MADE
    • 13.8.5 HERBALIFE V
  • 13.9 COMPETITIVE SCENARIO
    • 13.9.1 PRODUCT LAUNCHES
    • 13.9.2 DEALS

14 COMPANY PROFILES

  • 14.1 KEY PLAYERS
    • 14.1.1 NESTLE
      • 14.1.1.1 Business overview
      • 14.1.1.2 Products/Solutions/Services offered
      • 14.1.1.3 Recent developments
        • 14.1.1.3.1 Deals
      • 14.1.1.4 MnM view
        • 14.1.1.4.1 Key strengths/right to win
        • 14.1.1.4.2 Strategic choices made
        • 14.1.1.4.3 Weaknesses and competitive threats
    • 14.1.2 ABBOTT
      • 14.1.2.1 Business overview
      • 14.1.2.2 Products/Solutions/Services offered
      • 14.1.2.3 MnM view
        • 14.1.2.3.1 Key strengths/right to win
        • 14.1.2.3.2 Strategic choices made
        • 14.1.2.3.3 Weaknesses and competitive threats
    • 14.1.3 GLANBIA PLC
      • 14.1.3.1 Business overview
      • 14.1.3.2 Products/Solutions/Services offered
      • 14.1.3.3 MnM view
        • 14.1.3.3.1 Key strengths/right to win
        • 14.1.3.3.2 Strategic choices made
        • 14.1.3.3.3 Weaknesses and competitive threats
    • 14.1.4 OTSUKA HOLDINGS CO., LTD.
      • 14.1.4.1 Business overview
      • 14.1.4.2 Products/Solutions/Services offered
      • 14.1.4.3 Recent developments
        • 14.1.4.3.1 Deals
      • 14.1.4.4 MnM view
        • 14.1.4.4.1 Key strengths/right to win
        • 14.1.4.4.2 Strategic choices made
        • 14.1.4.4.3 Weaknesses and competitive threats
    • 14.1.5 HERBALIFE LTD.
      • 14.1.5.1 Business overview
      • 14.1.5.2 Products/Solutions/Services offered
      • 14.1.5.3 Recent developments
      • 14.1.5.4 MnM view
        • 14.1.5.4.1 Key strengths/right to win
        • 14.1.5.4.2 Strategic choices made
        • 14.1.5.4.3 Weaknesses and competitive threats
    • 14.1.6 H&H GROUP
      • 14.1.6.1 Business overview
      • 14.1.6.2 Products/Solutions/Services offered
      • 14.1.6.3 MnM view
    • 14.1.7 JAMIESON WELLNESS INC.
      • 14.1.7.1 Business overview
      • 14.1.7.2 Products/Solutions/Services offered
      • 14.1.7.3 Recent developments
        • 14.1.7.3.1 Deals
      • 14.1.7.4 MnM view
    • 14.1.8 NOW FOODS
      • 14.1.8.1 Business overview
      • 14.1.8.2 Products/Solutions/Services offered
      • 14.1.8.3 MnM view
    • 14.1.9 SCHWABE GROUP
      • 14.1.9.1 Business overview
      • 14.1.9.2 Products/Solutions/Services offered
      • 14.1.9.3 Recent developments
        • 14.1.9.3.1 Deals
      • 14.1.9.4 MnM view
    • 14.1.10 GAIA HERBS FARM
      • 14.1.10.1 Business overview
      • 14.1.10.2 Products/Solutions/Services offered
      • 14.1.10.3 Recent developments
      • 14.1.10.4 MnM view
    • 14.1.11 NORDIC NATURALS
      • 14.1.11.1 Business overview
      • 14.1.11.2 Products/Solutions/Services offered
      • 14.1.11.3 Recent developments
        • 14.1.11.3.1 Deals
      • 14.1.11.4 MnM view
    • 14.1.12 PROCAPS LABORATORIES, INC.
      • 14.1.12.1 Business overview
      • 14.1.12.2 Products/Solutions/Services offered
      • 14.1.12.3 MnM view
    • 14.1.13 SUNWARRIOR LLC.
      • 14.1.13.1 Business overview
      • 14.1.13.2 Products/Solutions/Services offered
      • 14.1.13.3 MnM view
    • 14.1.14 NUTREX HAWAII
      • 14.1.14.1 Business overview
      • 14.1.14.2 Products/Solutions/Services offered
      • 14.1.14.3 MnM view
    • 14.1.15 NAVITAS ORGANICS
      • 14.1.15.1 Business overview
      • 14.1.15.2 Products/Solutions/Services offered
      • 14.1.15.3 MnM view
  • 14.2 OTHER PLAYERS
    • 14.2.1 PLANTFUSION
      • 14.2.1.1 Business overview
      • 14.2.1.2 Products/Solutions/Services offered
      • 14.2.1.3 MnM view
    • 14.2.2 ALOHA
      • 14.2.2.1 Business overview
      • 14.2.2.2 Products/Solutions/Services offered
      • 14.2.2.3 MnM view
    • 14.2.3 MOON JUICE
      • 14.2.3.1 Business overview
      • 14.2.3.2 Products/Solutions/Services offered
      • 14.2.3.3 MnM view
    • 14.2.4 ROOTINE
      • 14.2.4.1 Business overview
      • 14.2.4.2 Products/Solutions/Services offered
      • 14.2.4.3 MnM view
    • 14.2.5 RITUAL
      • 14.2.5.1 Business overview
      • 14.2.5.2 Products/Solutions/Services offered
      • 14.2.5.3 MnM view
    • 14.2.6 FOUR SIGMATIC
    • 14.2.7 NUTRICOST
    • 14.2.8 NUTRAZEE
    • 14.2.9 COSMIX WELLNESS PVT. LTD
    • 14.2.10 PLANTIGO

15 ADJACENT & RELATED MARKETS

  • 15.1 INTRODUCTION
  • 15.2 RESEARCH LIMITATIONS
  • 15.3 DIETARY SUPPLEMENTS MARKET
    • 15.3.1 MARKET DEFINITION
    • 15.3.2 MARKET OVERVIEW
    • 15.3.3 DIETARY SUPPLEMENTS MARKET, BY TARGET CONSUMER
  • 15.4 PLANT-BASED PROTEIN MARKET
    • 15.4.1 MARKET DEFINITION
    • 15.4.2 MARKET OVERVIEW
    • 15.4.3 PLANT-BASED PROTEIN MARKET, BY FORM

16 APPENDIX

  • 16.1 DISCUSSION GUIDE
  • 16.2 KNOWLEDGESTORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
  • 16.3 CUSTOMIZATION OPTIONS
  • 16.4 RELATED REPORTS
  • 16.5 AUTHOR DETAILS
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