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세계의 동의 관리 시장 예측(-2025년) : 소프트웨어, 서비스

Consent Management Market by Component (Software and Services), Touchpoint (Mobile App and Web App), Deployment Type (Cloud and On-premises), Organization Size (SMEs and large enterprises), and Region - Global Forecast to 2025

리서치사 MarketsandMarkets
발행일 2020년 06월 상품 코드 941354
페이지 정보 영문 155 Pages
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세계의 동의 관리 시장 예측(-2025년) : 소프트웨어, 서비스 Consent Management Market by Component (Software and Services), Touchpoint (Mobile App and Web App), Deployment Type (Cloud and On-premises), Organization Size (SMEs and large enterprises), and Region - Global Forecast to 2025
발행일 : 2020년 06월 페이지 정보 : 영문 155 Pages

본 상품은 영문 자료로 한글과 영문목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문목차를 참고해주시기 바랍니다.

세계의 동의 관리 시장은 예측기간 중 19.3%의 연평균 성장률(CAGR)로 확대되어 2020년 3억 1,700만 달러에서 2025년에는 7억 6,500만 달러 규모로 성장할 것으로 예측됩니다. 사이버 공격 증가, 데이터 침해, 데이터 보안 필요성, 데이터 컴플라이언스 규제에 대한 인식 확산, 데이터 프라이버시를 강화하기 위한 Privacy by Design(PbD) 실장 등의 요인이 시장 성장을 추진하고 있습니다. 전개 부문별로는 클라우드 부문이 예측기간 중 더 높은 CAGR로 성장할 전망입니다. 클라우드에 의한 도입은 웹 및 모바일 애플리케이션을 보호하기 위한 가장 추천되는 모드이며, 보수 및 업그레이드가 용이하기 때문에 대부분의 중소기업에서 이용되고 있습니다. 또한 클라우드 도입에 의해 중소기업은 보안 인프라에 한정된 자본을 투자하는 것이 아니라 핵심역량에 집중하는 것이 가능해집니다. 지역별로 보면 유럽이 예측기간 중 최대의 시장 점유율로 시장을 리드할 전망입니다. 유럽은 일반 데이터 보호 규칙(GDPR)을 제정하고, 데이터 관리자가 개인정보를 수집하여 사용하기 전에 동의를 얻도록 요청하고 있습니다.

세계의 동의 관리(Consent Management) 시장을 조사했으며, 시장 및 기술 개요, 신종 코로나바이러스 감염증(COVID-19)의 시장에 대한 영향, 기타 각종 영향요인 분석, 구성요소·터치포인트·도입 모드·조직 규모·지역/주요 국가 등 각종 세분화별 시장 규모 추정과 예측, 경쟁 상황, 주요 기업 개요 등을 정리했습니다.

제1장 서론

제2장 조사 방법

제3장 주요 요약

제4장 주요 인사이트

제5장 시장 개요와 산업 동향

  • 서론
  • 시장 역학
    • 성장 촉진요인
    • 시장 기회
    • 과제
  • 이용 사례
  • 신기술의 영향
    • 인공지능·머신러닝
    • 빅데이터·애널리틱스
    • 블록체인
  • COVID-19의 영향

제6장 시장 분석과 예측 : 구성요소별

  • 서론
  • 소프트웨어
  • 서비스
    • 전문 서비스
    • 매니지드 서비스

제7장 시장 분석과 예측 : 터치포인트별

  • 서론
  • 모바일 앱
  • 웹 앱

제8장 시장 분석과 예측 : 도입 모드별

  • 서론
  • 클라우드
  • 온프레미스

제9장 시장 분석과 예측 : 조직 규모별

  • 서론
  • 대기업
  • 중소기업

제10장 시장 분석과 예측 : 지역·주요 국가별

  • 서론
  • 유럽
    • 영국
    • 독일
    • 기타
  • 북미
    • 미국
    • 캐나다
  • 아시아태평양
    • 호주
    • 인도
    • 기타
  • 기타 지역
    • 멕시코
    • 남아프리카공화국
    • 기타

제11장 경쟁 상황

  • 개요
  • 경쟁 상황과 동향
  • 주요 기업 순위

제12장 기업 개요

  • 서론
  • ONETRUS
  • QUANTCAST
  • PIWIK PRO
  • TRUSTARC
  • COOKIEBOT
  • IUBENDA
  • TRUNOMI
  • CROWNPEAK
  • BIGID
  • CIVIC
  • SAP
  • SOURCEPOINT
  • HIPAAT INTERNATIONAL
  • DIDOMI
  • OSANO
  • OTONOMO
  • POSSIBLENOW
  • VERIZON MEDIA
  • USERCENTRICS
  • SECURE PRIVACY
  • RAKUTEN MARKETING
  • 유력 기업

제13장 부록

KSM 20.06.30

LIST OF TABLES

  • TABLE 1 FACTOR ANALYSIS
  • TABLE 2 CONSENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 3 SOFTWARE: CONSENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 4 SERVICES: CONSENT MANAGEMENT MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
  • TABLE 5 SERVICES: CONSENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 6 PROFESSIONAL SERVICES: CONSENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 7 PROFESSIONAL SERVICES: CONSENT MANAGEMENT MARKET SIZE, BY TYPE, 2018-2025 (USD MILLION)
  • TABLE 8 CONSULTING MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 9 IMPLEMENTATION MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 10 SUPPORT AND MAINTENANCE MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 11 MANAGED SERVICES: CONSENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 12 CONSENT MANAGEMENT MARKET SIZE, BY TOUCHPOINT, 2018-2025 (USD MILLION)
  • TABLE 13 MOBILE APP: CONSENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 14 WEB APP: CONSENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 15 CONSENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 16 CLOUD: CONSENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 17 ON-PREMISES: CONSENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 18 CONSENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 19 LARGE ENTERPRISES: CONSENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 20 LARGE ENTERPRISES: CONSENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 21 SMALL AND MEDIUM-SIZED ENTERPRISES: CONSENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 22 SMALL AND MEDIUM-SIZED ENTERPRISES: CONSENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 23 CONSENT MANAGEMENT MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 24 EUROPE: CONSENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 25 EUROPE: CONSENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 26 EUROPE: CONSENT MANAGEMENT MARKET SIZE, BY PROFESSIONAL SERVICE, 2018-2025 (USD MILLION)
  • TABLE 27 EUROPE: CONSENT MANAGEMENT MARKET SIZE, BY TOUCHPOINT, 2018-2025 (USD MILLION)
  • TABLE 28 EUROPE: CONSENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 29 EUROPE: LARGE ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 30 EUROPE: SMALL AND MEDIUM-SIZED ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 31 EUROPE: CONSENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 32 EUROPE: CONSENT MANAGEMENT MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
  • TABLE 33 UNITED KINGDOM: CONSENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 34 UNITED KINGDOM: CONSENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 35 UNITED KINGDOM: CONSENT MANAGEMENT MARKET SIZE, BY PROFESSIONAL SERVICE, 2018-2025 (USD MILLION)
  • TABLE 36 UNITED KINGDOM: CONSENT MANAGEMENT MARKET SIZE, BY TOUCHPOINT, 2018-2025 (USD MILLION)
  • TABLE 37 UNITED KINGDOM: CONSENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 38 UNITED KINGDOM: LARGE ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 39 UNITED KINGDOM: SMALL AND MEDIUM-SIZED ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 40 UNITED KINGDOM: CONSENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 41 GERMANY: CONSENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 42 GERMANY: CONSENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 43 GERMANY: CONSENT MANAGEMENT MARKET SIZE, BY PROFESSIONAL SERVICE, 2018-2025 (USD MILLION)
  • TABLE 44 GERMANY: CONSENT MANAGEMENT MARKET SIZE, BY TOUCHPOINT, 2018-2025 (USD MILLION)
  • TABLE 45 GERMANY: CONSENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 46 GERMANY: LARGE ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 47 GERMANY: SMALL AND MEDIUM-SIZED ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 48 GERMANY: CONSENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 49 NORTH AMERICA: CONSENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 50 NORTH AMERICA: CONSENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 51 NORTH AMERICA: CONSENT MANAGEMENT MARKET SIZE, BY PROFESSIONAL SERVICE, 2018-2025 (USD MILLION)
  • TABLE 52 NORTH AMERICA: CONSENT MANAGEMENT MARKET SIZE, BY TOUCHPOINT, 2018-2025 (USD MILLION)
  • TABLE 53 NORTH AMERICA: CONSENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 54 NORTH AMERICA: LARGE ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 55 NORTH AMERICA: SMALL AND MEDIUM-SIZED ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 56 NORTH AMERICA: CONSENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 57 NORTH AMERICA: CONSENT MANAGEMENT MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
  • TABLE 58 UNITED STATES: CONSENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 59 UNITED STATES: CONSENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 60 UNITED STATES: CONSENT MANAGEMENT MARKET SIZE, BY PROFESSIONAL SERVICE, 2018-2025 (USD MILLION)
  • TABLE 61 UNITED STATES: CONSENT MANAGEMENT MARKET SIZE, BY TOUCHPOINT, 2018-2025 (USD MILLION)
  • TABLE 62 UNITED STATES: CONSENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 63 UNITED STATES: LARGE ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 64 UNITED STATES: SMALL AND MEDIUM-SIZED ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 65 UNITED STATES: CONSENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 66 CANADA: CONSENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 67 CANADA: CONSENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 68 CANADA: CONSENT MANAGEMENT MARKET SIZE, BY PROFESSIONAL SERVICE, 2018-2025 (USD MILLION)
  • TABLE 69 CANADA: CONSENT MANAGEMENT MARKET SIZE, BY TOUCHPOINT, 2018-2025 (USD MILLION)
  • TABLE 70 CANADA: CONSENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 71 CANADA: LARGE ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 72 CANADA: SMALL AND MEDIUM-SIZED ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 73 CANADA: CONSENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 74 ASIA PACIFIC: CONSENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 75 ASIA PACIFIC: CONSENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 76 ASIA PACIFIC: CONSENT MANAGEMENT MARKET SIZE, BY PROFESSIONAL SERVICE, 2018-2025 (USD MILLION)
  • TABLE 77 ASIA PACIFIC: CONSENT MANAGEMENT MARKET SIZE, BY TOUCHPOINT, 2018-2025 (USD MILLION)
  • TABLE 78 ASIA PACIFIC: CONSENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 79 ASIA PACIFIC: LARGE ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 80 ASIA PACIFIC: SMALL AND MEDIUM-SIZED ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 81 ASIA PACIFIC: CONSENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 82 ASIA PACIFIC: CONSENT MANAGEMENT MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
  • TABLE 83 AUSTRALIA: CONSENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 84 AUSTRALIA: CONSENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 85 AUSTRALIA: CONSENT MANAGEMENT MARKET SIZE, BY PROFESSIONAL SERVICE, 2018-2025 (USD MILLION)
  • TABLE 86 AUSTRALIA: CONSENT MANAGEMENT MARKET SIZE, BY TOUCHPOINT, 2018-2025 (USD MILLION)
  • TABLE 87 AUSTRALIA: CONSENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 88 AUSTRALIA: LARGE ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 89 AUSTRALIA: SMALL AND MEDIUM-SIZED ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 90 AUSTRALIA: CONSENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 91 REST OF THE WORLD: CONSENT MANAGEMENT MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 92 REST OF THE WORLD: CONSENT MANAGEMENT MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 93 REST OF THE WORLD: CONSENT MANAGEMENT MARKET SIZE, BY PROFESSIONAL SERVICE, 2018-2025 (USD MILLION)
  • TABLE 94 REST OF THE WORLD: CONSENT MANAGEMENT MARKET SIZE, BY TOUCHPOINT, 2018-2025 (USD MILLION)
  • TABLE 95 REST OF THE WORLD: CONSENT MANAGEMENT MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 96 REST OF THE WORLD: LARGE ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 97 REST OF THE WORLD: SMALL AND MEDIUM-SIZED ENTERPRISES MARKET SIZE, BY DEPLOYMENT TYPE, 2018-2025 (USD MILLION)
  • TABLE 98 REST OF THE WORLD: CONSENT MANAGEMENT MARKET SIZE, BY ORGANIZATION SIZE, 2018-2025 (USD MILLION)
  • TABLE 99 REST OF THE WORLD: CONSENT MANAGEMENT MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
  • TABLE 100 NEW PRODUCT LAUNCHES AND PRODUCT ENHANCEMENTS, MARCH 2018- APRIL 2020
  • TABLE 101 PARTNERSHIPS, JUNE 2018- FEBRUARY 2020
  • TABLE 102 ACQUISITIONS, OCTOBER 2018- NOVEMBER 2019

LIST OF FIGURES

  • FIGURE 1 COVID-19: THE GLOBAL PROPAGATION
  • FIGURE 2 COVID-19 PROPAGATION: SELECT COUNTRIES
  • FIGURE 3 REVISED GDP FORECASTS FOR SELECT G20 COUNTRIES IN 2020
  • FIGURE 4 CRITERIA IMPACTING THE GLOBAL ECONOMY
  • FIGURE 5 SCENARIOS IN TERMS OF RECOVERY OF THE GLOBAL ECONOMY
  • FIGURE 6 CONSENT MANAGEMENT MARKET: RESEARCH DESIGN
  • FIGURE 7 DATA TRIANGULATION
  • FIGURE 8 MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 1 (SUPPLY SIDE): REVENUE OF CONSENT MANAGEMENT VENDORS OFFERING SOFTWARE AND SERVICES
  • FIGURE 9 MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 2 - TOP-DOWN (DEMAND SIDE): SHARE OF THE CONSENT MANAGEMENT MARKET THROUGH OVERALL PRIVACY SPENDING ON COMPLIANCE
  • FIGURE 10 CONSENT MANAGEMENT MARKET SIZE, 2018-2025, USD MILLION
  • FIGURE 11 SOFTWARE SEGMENT TO HOLD A HIGHER MARKET SHARE DURING THE FORECAST PERIOD
  • FIGURE 12 PROFESSIONAL SERVICES SEGMENT TO HOLD A HIGHER MARKET SHARE IN 2020
  • FIGURE 13 IMPLEMENTATION SEGMENT TO HOLD THE HIGHEST MARKET SHARE IN 2020
  • FIGURE 14 WEB APP SEGMENT TO LEAD THE CONSENT MANAGEMENT MARKET IN 2020
  • FIGURE 15 CLOUD SEGMENT TO ACCOUNT FOR A HIGHER MARKET SHARE DURING THE FORECAST PERIOD
  • FIGURE 16 LARGE ENTERPRISES SEGMENT TO LEAD THE CONSENT MANAGEMENT MARKET IN 2020
  • FIGURE 17 CONSENT MANAGEMENT MARKET: REGIONAL SNAPSHOT WITH KEY COUNTRIES
  • FIGURE 18 NORTH AMERICA TO GROW AT THE HIGHEST CAGR FROM 2020 TO 2025
  • FIGURE 19 ADVANCEMENT IN DIGITAL CONSENT MANAGEMENT TO PROVIDE GROWTH OPPORTUNITIES IN THE MARKET DURING THE FORECAST PERIOD
  • FIGURE 20 SOFTWARE SEGMENT AND UNITED KINGDOM TO LEAD THE CONSENT MANAGEMENT MARKET IN 2020
  • FIGURE 21 SOFTWARE SEGMENT AND UNITED STATES TO LEAD THE CONSENT MANAGEMENT MARKET IN 2020
  • FIGURE 22 UNITED STATES, UNITED KINGDOM, AND AUSTRALIA TO GROW AT HIGH GROWTH RATES DURING THE FORECAST PERIOD
  • FIGURE 23 DRIVERS, OPPORTUNITIES, AND CHALLENGES: CONSENT MANAGEMENT MARKET
  • FIGURE 24 SOFTWARE SEGMENT TO HOLD A LARGER MARKET SIZE DURING THE FORECAST PERIOD
  • FIGURE 25 PROFESSIONAL SERVICES SEGMENT TO HOLD A LARGER MARKET SIZE DURING THE FORECAST PERIOD
  • FIGURE 26 IMPLEMENTATION SEGMENT TO HOLD THE LARGEST MARKET SIZE DURING THE FORECAST PERIOD
  • FIGURE 27 MOBILE APP SEGMENT TO GROW AT A HIGHER GROWTH RATE DURING THE FORECAST PERIOD
  • FIGURE 28 CLOUD SEGMENT TO HOLD A LARGER MARKET SIZE DURING THE FORECAST PERIOD
  • FIGURE 29 SMALL AND MEDIUM-SIZED ENTERPRISES SEGMENT TO GROW AT A HIGHER CAGR DURING THE FORECAST PERIOD
  • FIGURE 30 NORTH AMERICA TO HOLD THE LARGEST MARKET SIZE DURING THE FORECAST PERIOD
  • FIGURE 31 EUROPE: MARKET SNAPSHOT
  • FIGURE 32 NORTH AMERICA: MARKET SNAPSHOT
  • FIGURE 33 COMPANIES ADOPTED NEW PRODUCT LAUNCHES AND PRODUCT ENHANCEMENTS AS KEY GROWTH STRATEGIES BETWEEN JANUARY 2018 AND JANUARY 2020
  • FIGURE 34 MARKET EVALUATION FRAMEWORK
  • FIGURE 35 MARKET RANKING OF KEY PLAYERS IN THE CONSENT MANAGEMENT MARKET, 2020
  • FIGURE 36 ONETRUST: SWOT ANALYSIS
  • FIGURE 37 QUANTCAST: SWOT ANALYSIS
  • FIGURE 38 PIWIK PRO: SWOT ANALYSIS
  • FIGURE 39 TRUSTARC: SWOT ANALYSIS
  • FIGURE 40 COOKIEBOT: SWOT ANALYSIS

"The growth of the consent management market can be attributed to the growing awareness on data compliance regulations."

The consent management market size is projected to grow from USD 317 million in 2020 to USD 765 million by 2025, at a Compound Annual Growth Rate (CAGR) of 19.3% during the forecast period. The major factors driving the growth of the market are the growing awareness on data compliance regulations; rising cyberattacks, data breaches, and the need for data security; increased demand for customers to control their consent and preferences, and implementation of Privacy by Design (PbD) to enhance data privacy.

Software segment to grow at a higher CAGR during the forecast period

A robust consent management software manages the entire life cycle, including the collection, storage, and documentation of the consent of users. The software leverages eConsent management engine that identifies data subjects and harmonizes their consent preferences collected through any collection points, such as web, mobile, and over-the-top (OTT) channels. It enables an organization to record the consent interactions with their customers, employees, and users and allows them to choose what they consent to, what purposes they accept, and to control access to their personal data. The software allows publishers, advertisers, and tech companies to consolidate and simplify the user experience across these domains and devices to provide the right personalized experience based on a user's preference.

Cloud deployment mode to grow at a higher CAGR during the forecast period

Cloud-based software offered by consent management providers have the functionalities to manipulate data sets and re-organize them as required for different customers or when regulatory requirements change. The cloud deployment mode is the most preferred deployment mode for securing web and mobile applications and is used by most Small and Medium-sized Enterprises (SMEs) as it is easy to maintain and upgrade. The cloud deployment mode involves the storage of applications and software on remote servers and providing access through the internet. The cloud deployment mode is growing at a faster pace in the consent management market. SMEs, in particular, have implemented cloud deployment, as it enables them to focus on their core competencies, rather than investing their limited capital in security infrastructure.

Mobile apps segment to grow at a higher CAGR during the forecast period

The mobile apps segment includes applications that can run on a handheld or mobile device with a function of providing the required services to its users. Most application developers want to develop and build intelligent, data-driven applications, however they need to get the users consent before acquiring data that can be further used to enhance the user experience. Application developers can use third-party consent management software to manage consent and preferences related data, and to give more control to the user. Enhanced user interface on the software will also provide better user experience thereby increasing brand loyalty of the user in the long run. Over the past few years, quality and quantity of mobile applications has improved significantly. There is still significant scope for the growth for mobile application industry, which represents significant opportunities for consent management software providers.

Europe to lead the market with the highest market share during the forecast period

Europe is the leading region in the consent management market after enacting the General Data Protection Regulation (GDPR) and requiring data controllers to obtain consent before they can collect and use personal information. As business transformation continues to grow in Europe, organizations are looking to implement consent management platforms, to make their business grow in the consent management market. IAB Europe Transparency and Consent Framework (TCF) establishes a common ground of cooperation between publishers, advertisers, and consent management providers that can help smoothen the process of meeting the requirements of the GDPR.

  • By Company Type: Tier 1 - 20%, Tier 2 - 45%, and Tier 3 - 35%
  • By Designation: C-level - 35%, Directors - 45%, and Others - 40%
  • By Region: North America - 35%, Europe - 30%, APAC - 20%, RoW - 15%

Some prominent players profiled in the study include: OneTrust (OneTrust, LLC.), Quantcast, Cookiebot (Cybot A/S), iubenda (iubenda s.r.l), Trunomi (Trunomi Ltd.), TrustArc (TrustArc Inc.), Crownpeak (Crownpeak Technology, Inc.), Piwik PRO (Piwik PRO Sp. z o.o.), BigID (BigID, Inc.), CIVIC, SAP SE (SAP), Sourcepoint, HIPAAT (HIPAAT International Inc.), Didomi (DIDOMI), Osano (Osano, Inc.), Otonomo (Otonomo Technologies Ltd.) , PossibleNOW (PossibleNOW, Inc.), Verizon Media, Usercentrics (Usercentrics GmbH), Secure Privacy, and Rakuten Advertising (Rakuten, Inc.).

Research Coverage:

The market study covers the consent management market across different segments. It aims at estimating the market size and the growth potential of this market across different segments, such as by component (software and services), service (professional services and managed services), touchpoint (mobile app and web app), deployment mode (cloud and on-premises), organization size (large enterprises and SMEs), and by region. The study also includes an in-depth competitive analysis of the key market players, along with their company profiles, key observations related to product and business offerings, recent developments, and key market strategies.

Key Benefits of Buying the Report:

The report is expected to help the market leaders/new entrants in this market by providing them information on the closest approximations of the revenue numbers for the overall consent management market and its segments. This report is also expected to help stakeholders understand the competitive landscape and gain insights to improve the position of their businesses and to plan suitable go-to-market strategies. The report also aims at helping stakeholders understand the pulse of the market and provide them with information on key market drivers, restraints, challenges, and opportunities.

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 INTRODUCTION TO COVID-19
  • 1.2 COVID-19 HEALTH ASSESSMENT
  • 1.3 COVID-19 ECONOMIC ASSESSMENT
    • 1.3.1 COVID-19 ECONOMIC IMPACT-SCENARIO ASSESSMENT
  • 1.4 OBJECTIVES OF THE STUDY
  • 1.5 MARKET DEFINITION
    • 1.5.1 INCLUSIONS AND EXCLUSIONS
  • 1.6 MARKET SCOPE
    • 1.6.1 MARKET SEGMENTATION
    • 1.6.2 REGIONS COVERED
    • 1.6.3 YEARS CONSIDERED FOR THE STUDY
  • 1.7 CURRENCY CONSIDERED
  • 1.8 STAKEHOLDERS

2 RESEARCH METHODOLOGY

  • 2.1 RESEARCH DATA
    • 2.1.1 SECONDARY DATA
    • 2.1.2 PRIMARY DATA
      • 2.1.2.1 Breakup of Primary Profiles
      • 2.1.2.2 Key industry insights
  • 2.2 MARKET BREAKUP AND DATA TRIANGULATION
  • 2.3 MARKET SIZE ESTIMATION
  • 2.4 MARKET FORECAST
  • 2.5 ASSUMPTIONS FOR THE STUDY

3 EXECUTIVE SUMMARY

4 PREMIUM INSIGHTS

  • 4.1 ATTRACTIVE OPPORTUNITIES IN THE CONSENT MANAGEMENT MARKET
  • 4.2 CONSENT MANAGEMENT MARKET IN EUROPE, BY COMPONENT AND COUNTRY
  • 4.3 CONSENT MANAGEMENT MARKET IN NORTH AMERICA, BY COMPONENT AND COUNTRY
  • 4.4 CONSENT MANAGEMENT MARKET: MAJOR COUNTRIES

5 MARKET OVERVIEW AND INDUSTRY TRENDS

  • 5.1 INTRODUCTION
  • 5.2 MARKET DYNAMICS
    • 5.2.1 DRIVERS
      • 5.2.1.1 Growing awareness of data compliance regulations
      • 5.2.1.2 Rising cyber attacks, data breaches, and the need for data security
      • 5.2.1.3 Increased demand for customers to control their consent and preferences
      • 5.2.1.4 Implementation of PbD enhancing data privacy
    • 5.2.2 OPPORTUNITIES
      • 5.2.2.1 Advancement in digital consent management
      • 5.2.2.2 Additional revenue generation for channel partners
      • 5.2.2.3 Adoption of a User Experience (UX)-driven approach
    • 5.2.3 CHALLENGES
      • 5.2.3.1 Changing and dynamic regulatory landscape
      • 5.2.3.2 Presence of open source consent management software vendors
  • 5.3 INDUSTRY USE CASES
    • 5.3.1 USE CASE 1: ANTHONY NOLAN PROTECTS DONORS' MOST SENSITIVE INFORMATION WITH ONETRUST
    • 5.3.2 USE CASE 2: EUROPEAN CLOTHING BRAND TAPS TRUSTARC FOR COMPREHENSIVE COOKIE CONSENT MANAGEMENT IN COMPLIANCE WITH EU REGULATIONS
    • 5.3.3 USE CASE 3: CANDID PARTNERED WITH PIWIK PRO TO ESTABLISH THE GDPR COMPLIANCE SYSTEM
  • 5.4 IMPACT OF EMERGING TECHNOLOGIES
    • 5.4.1 ARTIFICIAL INTELLIGENCE/MACHINE LEARNING
    • 5.4.2 BIG DATA AND ANALYTICS
    • 5.4.3 BLOCKCHAIN
  • 5.5 IMPACT OF COVID-19 ON CONSENT AND PRIVACY MANAGEMENT

6 CONSENT MANAGEMENT MARKET, BY COMPONENT

  • 6.1 INTRODUCTION
  • 6.2 SOFTWARE
    • 6.2.1 SOFTWARE: CONSENT MANAGEMENT MARKET DRIVERS
  • 6.3 SERVICES
    • 6.3.1 PROFESSIONAL SERVICES
      • 6.3.1.1 Consulting
        • 6.3.1.1.1 Consulting: Consent management market drivers
      • 6.3.1.2 Implementation
        • 6.3.1.2.1 Implementation: Consent management market drivers
      • 6.3.1.3 Support and maintenance
        • 6.3.1.3.1 Support and maintenance: Consent management market drivers
    • 6.3.2 MANAGED SERVICES
      • 6.3.2.1 Managed services: Consent management market drivers

7 CONSENT MANAGEMENT MARKET, BY TOUCHPOINT

  • 7.1 INTRODUCTION
  • 7.2 MOBILE APP
    • 7.2.1 MOBILE APP: CONSENT MANAGEMENT MARKET DRIVERS
  • 7.3 WEB APP
    • 7.3.1 WEB APP: CONSENT MANAGEMENT MARKET DRIVERS

8 CONSENT MANAGEMENT MARKET, BY DEPLOYMENT TYPE

  • 8.1 INTRODUCTION
  • 8.2 CLOUD
    • 8.2.1 CLOUD: CONSENT MANAGEMENT MARKET DRIVERS
  • 8.3 ON-PREMISES
    • 8.3.1 ON-PREMISES: CONSENT MANAGEMENT MARKET DRIVERS

9 CONSENT MANAGEMENT MARKET, BY ORGANIZATION SIZE

  • 9.1 INTRODUCTION
  • 9.2 LARGE ENTERPRISES
    • 9.2.1 LARGE ENTERPRISES: CONSENT MANAGEMENT MARKET DRIVERS
  • 9.3 SMALL AND MEDIUM-SIZED ENTERPRISES
    • 9.3.1 SMALL AND MEDIUM-SIZED ENTERPRISES: CONSENT MANAGEMENT MARKET DRIVERS

10 CONSENT MANAGEMENT MARKET, BY REGION

  • 10.1 INTRODUCTION
  • 10.2 EUROPE
    • 10.2.1 EUROPE: CONSENT MANAGEMENT MARKET REGULATORY IMPLICATIONS
    • 10.2.2 UNITED KINGDOM
      • 10.2.2.1 United Kingdom: Consent management market drivers
    • 10.2.3 GERMANY
      • 10.2.3.1 Germany: Consent management market drivers
    • 10.2.4 REST OF EUROPE
  • 10.3 NORTH AMERICA
    • 10.3.1 NORTH AMERICA: CONSENT MANAGEMENT MARKET REGULATORY IMPLICATIONS
    • 10.3.2 UNITED STATES
      • 10.3.2.1 United States: Consent management market drivers
    • 10.3.3 CANADA
      • 10.3.3.1 Canada: Consent management market drivers
  • 10.4 ASIA PACIFIC
    • 10.4.1 ASIA PACIFIC: CONSENT MANAGEMENT MARKET REGULATORY IMPLICATIONS
    • 10.4.2 AUSTRALIA
      • 10.4.2.1 Australia: Consent management market drivers
    • 10.4.3 INDIA
      • 10.4.3.1 India: Consent management market drivers
    • 10.4.4 REST OF ASIA PACIFIC
  • 10.5 REST OF THE WORLD
    • 10.5.1 REST OF THE WORLD: CONSENT MANAGEMENT MARKET REGULATORY IMPLICATIONS
    • 10.5.2 MEXICO
      • 10.5.2.1 Mexico: Consent management market drivers
    • 10.5.3 SOUTH AFRICA
      • 10.5.3.1 South Africa: Consent management market drivers
    • 10.5.4 OTHERS

11 COMPETITIVE LANDSCAPE

  • 11.1 OVERVIEW
  • 11.2 COMPETITIVE SITUATION AND TRENDS
    • 11.2.1 NEW PRODUCT LAUNCHES AND PRODUCT ENHANCEMENTS
    • 11.2.2 PARTNERSHIPS
    • 11.2.3 ACQUISITIONS
  • 11.3 MARKET RANKING OF KEY PLAYERS

12 COMPANY PROFILES

  • 12.1 INTRODUCTION
  • 12.2 ONETRUST (Business Overview, Solutions Offered, Recent Developments, and SWOT Analysis)*
  • 12.3 QUANTCAST
  • 12.4 PIWIK PRO
  • 12.5 TRUSTARC
  • 12.6 COOKIEBOT
  • 12.7 IUBENDA
  • 12.8 TRUNOMI
  • 12.9 CROWNPEAK
  • 12.10 BIGID
  • 12.11 CIVIC
  • 12.12 SAP
  • 12.13 SOURCEPOINT
  • 12.14 HIPAAT INTERNATIONAL
  • 12.15 DIDOMI
  • 12.16 OSANO
  • 12.17 OTONOMO
  • 12.18 POSSIBLENOW
  • 12.19 VERIZON MEDIA
  • 12.20 USERCENTRICS
  • 12.21 SECURE PRIVACY
  • 12.22 RAKUTEN MARKETING

Details on Business Overview, Solutions Offered, Recent Developments, and SWOT Analysis might not be captured in case of unlisted companies.

  • 12.23 RIGHT TO WIN

13 APPENDIX

  • 13.1 DISCUSSION GUIDE
  • 13.2 KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
  • 13.3 AVAILABLE CUSTOMIZATIONS
  • 13.4 RELATED REPORTS
  • 13.5 AUTHOR DETAILS
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