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세계의 SMS 방화벽 시장 예측(-2025년) : 플랫폼, 서비스(전문, 매니지드)

SMS Firewall Market by Component (SMS Firewall Platform and Services (Professional and Managed)), SMS Type (A2P and P2A Messages), SMS Traffic (National and International), Deployment Mode (On-premises and Cloud), and Region - Global Forecast to 2025

리서치사 MarketsandMarkets
발행일 2020년 06월 상품 코드 942635
페이지 정보 영문 223 Pages
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세계의 SMS 방화벽 시장 예측(-2025년) : 플랫폼, 서비스(전문, 매니지드) SMS Firewall Market by Component (SMS Firewall Platform and Services (Professional and Managed)), SMS Type (A2P and P2A Messages), SMS Traffic (National and International), Deployment Mode (On-premises and Cloud), and Region - Global Forecast to 2025
발행일 : 2020년 06월 페이지 정보 : 영문 223 Pages

세계의 SMS 방화벽 시장은 예측 기간 중 7.0%의 CAGR로 추이하며, 2020년의 22억 달러에서 2025년에는 30억 달러 규모로 성장할 것으로 예측됩니다. 엄격한 정부의 컴플라이언스, A2P(Application-to-Person) 메시징의 도입 확대 등의 요인이 이 시장의 성장을 촉진하고 있습니다. 한편, OTT 사업자의 메시징 비지니스로의 참여는 SMS 방화벽 시장의 성장을 억제하는 요인이 될 것으로 예측됩니다. 컴포넌트별로 보면 매니지드 서비스 부문이 예측 기간 중 최대의 CAGR로 성장할 전망입니다. 매니지드 서비스는 MNO의 요구에 따라 네트워크 인프라를 관리합니다. 이 서비스는 악의적 위협으로부터 메시지를 보호하고, SMS 보안을 강화함으로써 MNO가 고객 체험을 향상시키는데 도움이 됩니다. 또한 지역별로는 아시아태평양이 2020년 최대의 시장 점유율을 기록할 전망입니다. 이 지역은 SMS 방화벽 시장의 신규 지역이며, 중국, 일본, 인도가 이 지역의 성장에 기여하고 있는 주요 국가입니다.

세계의 SMS 방화벽 시장을 조사했으며, 시장의 정의와 개요, 밸류체인, COVID-19의 영향, 기타 시장 영향요인 분석, 시장 규모의 추이·예측, 컴포넌트·SMS 유형·트래픽·도입 모드·지역/주요 국가 등 각종 부문별 내역, 경쟁 환경, 주요 기업 개요 등을 정리하여 전해드립니다.

제1장 서론

제2장 조사 방법

제3장 개요

제4장 프리미엄 인사이트

제5장 시장 개요·산업 동향

  • 서론
  • 시장 역학
    • 촉진요인
    • 억제요인
    • 시장 기회
    • 과제
  • 규제 상황
  • 밸류체인 분석
  • 사례 연구 분석
  • 도입 에어리어
  • 기술의 영향

제6장 COVID-19의 영향

제7장 시장 분석·예측 : 컴포넌트별

  • 서론
  • 플랫폼
  • 서비스
    • 전문 서비스
    • 매니지드 서비스

제8장 시장 분석·예측 : SMS 유형별

  • 서론
  • A2P 메시지
  • P2A 메시지

제9장 시장 분석·예측 : 트래픽별

  • 서론
  • 국내 트래픽
  • 국제 트래픽

제10장 시장 분석·예측 : 도입 모드별

  • 서론
  • 온프레미스
  • 클라우드

제11장 시장 분석·예측 : 지역·주요 국가별

  • 서론
  • 북미
    • 미국
    • 캐나다
  • 유럽
    • 영국
    • 독일
    • 기타
  • 아시아태평양
    • 중국
    • 일본
    • 인도
    • 기타
  • 중동·아프리카
    • 사우디아라비아
    • 남아프리카공화국
    • 기타
  • 라틴아메리카
    • 브라질
    • 멕시코
    • 기타

제12장 경쟁 구도

  • 개요
  • 경쟁 상황·동향
  • 경쟁 리더십 지도제작
  • 제품 포트폴리오의 강점
  • 사업 전략의 우수성
  • 벤더 순위 분석

제13장 기업 개요

  • ANAM
  • COMVIVA
  • INFOBIP
  • MOBILEUM
  • SINCH
  • ADAPTIVEMOBILE
  • BICS
  • MONTY MOBILE
  • PROOFPOINT
  • ROUTE MOBILE
  • 6D TECHNOLOGIES
  • AMD TELECOM
  • BROADNET TECHNOLOGIES
  • CELLUSYS
  • EASTWIND
  • ENGHOUSE NETWORKS
  • GLOBAL WAVENET
  • HAUD
  • MAVENIR
  • MITTO
  • MYLINEX
  • NETNUMBER
  • NEWNET
  • OMOBIO
  • OPENMIND NETWORKS
  • SAP
  • SYNIVERSE
  • TANGO TELECOM
  • TANLA
  • TATA COMMUNICATIONS
  • TELEOSS
  • TWILIO

제14장 부록

KSA 20.07.03

LIST OF TABLES

  • TABLE 1 FACTOR ANALYSIS
  • TABLE 2 COMMON SMS ATTACKS ON MOBILE PHONES
  • TABLE 3 GOVERNMENT REGULATIONS/POLICIES/INITIATIVES: TO SAFEGUARD SMS FROM ATTACKERS
  • TABLE 4 CASE STUDY: INDOSAT OOREDOO, INDONESIA
  • TABLE 5 CASE STUDY: VIETNAMOBILE, VIETNAM
  • TABLE 6 CASE STUDY: AFRICA'S LEADING MOBILE NETWORK OPERATOR
  • TABLE 7 CASE STUDY: ETISALAT, SRI LANKA
  • TABLE 8 CASE STUDY: IDEA CELLULAR, INDIA
  • TABLE 9 CASE STUDY: LARGE MOBILE NETWORK OPERATOR, ASIA PACIFIC
  • TABLE 10 SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 11 SMS FIREWALL PLATFORM: SMS FIREWALL MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 12 SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 13 PROFESSIONAL SERVICES MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 14 MANAGED SERVICES MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 15 SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 16 A2P MESSAGES: SMS FIREWALL MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 17 P2A MESSAGES: SMS FIREWALL MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 18 SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 19 NATIONAL SMS TRAFFIC: SMS FIREWALL MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 20 INTERNATIONAL SMS TRAFFIC: SMS FIREWALL MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 21 SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 22 ON-PREMISES: SMS FIREWALL MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 23 CLOUD: SMS FIREWALL MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 24 SMS FIREWALL MARKET SIZE, BY REGION, 2018-2025 (USD MILLION)
  • TABLE 25 NORTH AMERICA: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 26 NORTH AMERICA: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 27 NORTH AMERICA: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 28 NORTH AMERICA: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 29 NORTH AMERICA: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 30 NORTH AMERICA: SMS FIREWALL MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
  • TABLE 31 UNITED STATES: KEY MOBILE TRENDS, 2018
  • TABLE 32 UNITED STATES: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 33 UNITED STATES: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 34 UNITED STATES: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 35 UNITED STATES: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 36 UNITED STATES: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 37 CANADA: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 38 CANADA: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 39 CANADA: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 40 CANADA: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 41 CANADA: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 42 EUROPE: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 43 EUROPE: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 44 EUROPE: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 45 EUROPE: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 46 EUROPE: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 47 EUROPE: SMS FIREWALL MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
  • TABLE 48 UNITED KINGDOM: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 49 UNITED KINGDOM: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 50 UNITED KINGDOM: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 51 UNITED KINGDOM: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 52 UNITED KINGDOM: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 53 GERMANY: EXTERNAL REVENUE FROM MOBILE SERVICES (EURO BILLIONS)
  • TABLE 54 GERMANY: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 55 GERMANY: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 56 GERMANY: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 57 GERMANY: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 58 GERMANY: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 59 ASIA PACIFIC: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 60 ASIA PACIFIC: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 61 ASIA PACIFIC: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 62 ASIA PACIFIC: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 63 ASIA PACIFIC: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 64 ASIA PACIFIC: SMS FIREWALL MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
  • TABLE 65 CHINA: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 66 CHINA: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 67 CHINA: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 68 CHINA: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 69 CHINA: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 70 JAPAN: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 71 JAPAN: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 72 JAPAN: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 73 JAPAN: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 74 JAPAN: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 75 INDIA: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 76 INDIA: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 77 INDIA: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 78 INDIA: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 79 INDIA: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 80 MIDDLE EAST AND AFRICA: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 81 MIDDLE EAST AND AFRICA: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 82 MIDDLE EAST AND AFRICA: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 83 MIDDLE EAST AND AFRICA: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 84 MIDDLE EAST AND AFRICA: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 85 MIDDLE EAST AND AFRICA: SMS FIREWALL MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
  • TABLE 86 KINGDOM OF SAUDI ARABIA: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 87 KINGDOM OF SAUDI ARABIA: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 88 KINGDOM OF SAUDI ARABIA: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 89 KINGDOM OF SAUDI ARABIA: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 90 KINGDOM OF SAUDI ARABIA: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 91 SOUTH AFRICA: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 92 SOUTH AFRICA: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 93 SOUTH AFRICA: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 94 SOUTH AFRICA: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 95 SOUTH AFRICA: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 96 LATIN AMERICA: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 97 LATIN AMERICA: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 98 LATIN AMERICA: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 99 LATIN AMERICA: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 100 LATIN AMERICA: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 101 LATIN AMERICA: SMS FIREWALL MARKET SIZE, BY COUNTRY, 2018-2025 (USD MILLION)
  • TABLE 102 BRAZIL: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 103 BRAZIL: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 104 BRAZIL: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 105 BRAZIL: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 106 BRAZIL: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 107 MEXICO: SMS FIREWALL MARKET SIZE, BY COMPONENT, 2018-2025 (USD MILLION)
  • TABLE 108 MEXICO: SMS FIREWALL MARKET SIZE, BY SERVICE, 2018-2025 (USD MILLION)
  • TABLE 109 MEXICO: SMS FIREWALL MARKET SIZE, BY SMS TYPE, 2018-2025 (USD MILLION)
  • TABLE 110 MEXICO: SMS FIREWALL MARKET SIZE, BY SMS TRAFFIC, 2018-2025 (USD MILLION)
  • TABLE 111 MEXICO: SMS FIREWALL MARKET SIZE, BY DEPLOYMENT MODE, 2018-2025 (USD MILLION)
  • TABLE 112 AGREEMENTS, PARTNERSHIPS, AND COLLABORATIONS, 2018-2020
  • TABLE 113 NEW PRODUCT/SERVICE DEVELOPMENTS, 2018
  • TABLE 114 MERGERS AND ACQUISITIONS, 2019

LIST OF FIGURES

  • FIGURE 1 COVID-19: THE GLOBAL PROPAGATION
  • FIGURE 2 COVID-19 PROPAGATION: SELECT COUNTRIES
  • FIGURE 3 REVISED GDP FORECASTS FOR SELECT G20 COUNTRIES IN 2020
  • FIGURE 4 CRITERIA IMPACTING THE GLOBAL ECONOMY
  • FIGURE 5 SCENARIOS IN TERMS OF RECOVERY OF THE GLOBAL ECONOMY
  • FIGURE 6 SMS FIREWALL MARKET: RESEARCH DESIGN
  • FIGURE 7 DATA TRIANGULATION
  • FIGURE 8 MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 1 (SUPPLY SIDE): REVENUE OF SOLUTIONS AND SERVICES OF THE SMS FIREWALL MARKET
  • FIGURE 9 MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 1 BOTTOM-UP (SUPPLY SIDE): COLLECTIVE REVENUE OF ALL SOLUTIONS AND SERVICES OF THE SMS FIREWALL MARKET
  • FIGURE 10 MARKET SIZE ESTIMATION METHODOLOGY: APPROACH 2 (DEMAND SIDE): SMS FIREWALL MARKET
  • FIGURE 11 COMPETITIVE LEADERSHIP MAPPING: CRITERIA WEIGHTAGE
  • FIGURE 12 SMS FIREWALL MARKET HOLISTIC VIEW
  • FIGURE 13 SMS FIREWALL MARKET: GROWTH TREND
  • FIGURE 14 ASIA PACIFIC TO GROW AT THE HIGHEST GROWTH RATE DURING THE FORECAST PERIOD
  • FIGURE 15 GROWTH IN A2P MESSAGING TRAFFIC TO DRIVE THE SMS FIREWALL MARKET GROWTH DURING THE FORECAST PERIOD
  • FIGURE 16 ON-PREMISES SEGMENT TO HOLD A HIGHER MARKET SHARE IN 2020
  • FIGURE 17 APPLICATION TO PERSON AND NATIONAL SMS TRAFFIC SEGMENTS TO ACCOUNT FOR HIGH MARKET SHARES IN NORTH AMERICA IN 2020
  • FIGURE 18 APPLICATION TO PERSON AND NATIONAL SMS TRAFFIC SEGMENTS TO ACCOUNT FOR HIGH MARKET SHARES IN EUROPE IN 2020
  • FIGURE 19 APPLICATION TO PERSON AND NATIONAL SMS TRAFFIC SEGMENT TO ACCOUNT FOR HIGH MARKET SHARES IN ASIA PACIFIC IN 2020
  • FIGURE 20 SMS FIREWALL MARKET: DRIVERS, RESTRAINTS, OPPORTUNITIES, AND CHALLENGES
  • FIGURE 21 TYPES OF FRAUDS AND THEIR IMPACT ON A2P MONETIZATION
  • FIGURE 22 IMPACT OF SUCCESSFUL PHISHING ATTACKS
  • FIGURE 23 USAGE OF MESSAGING SERVICE BY ENTERPRISE
  • FIGURE 24 A2P MESSAGE TRAFFIC, BY INDUSTRY VERTICAL
  • FIGURE 25 EMERGENCE OF GREY ROUTE SMS
  • FIGURE 26 KEY CHALLENGES FACED BY MOBILE NETWORK OPERATOR
  • FIGURE 27 UNITED STATES: SMS USAGE
  • FIGURE 28 SMS FARM ECOSYSTEM
  • FIGURE 29 SMS FIREWALL MARKET: VALUE CHAIN ANALYSIS
  • FIGURE 30 SMS FIREWALL MARKET: PRE- AND POST-COVID-19 MARKET SIZE (USD MILLION)
  • FIGURE 31 TECHNOLOGY IMPACT
  • FIGURE 32 COVID-19-RELATED SMS COMPLAINTS
  • FIGURE 33 COVID-19: CROSS-SECTOR IMPACT
  • FIGURE 34 SERVICES SEGMENT TO EXHIBIT A HIGHER CAGR DURING THE FORECAST PERIOD
  • FIGURE 35 TELECOMMUNICATION FRAUD (USD BILLION)
  • FIGURE 36 UNITED STATES: SMS SMISHING ATTACKS
  • FIGURE 37 MANAGED SERVICES SEGMENT TO EXHIBIT A HIGHER CAGR DURING THE FORECAST PERIOD
  • FIGURE 38 APPLICATION-TO-PERSON MESSAGES SEGMENT TO EXHIBIT A HIGHER CAGR DURING THE FORECAST PERIOD
  • FIGURE 39 MOBILE SUBSCRIPTION PENETRATION (% OF POPULATION)
  • FIGURE 40 MOBILE SUBSCRIPTION (MILLION)
  • FIGURE 41 INTERNATIONAL SMS TRAFFIC SEGMENT TO EXHIBIT A HIGHER CAGR DURING THE FORECAST PERIOD
  • FIGURE 42 CLOUD SEGMENT TO EXHIBIT A HIGHER CAGR DURING THE FORECAST PERIOD
  • FIGURE 43 ASIA PACIFIC TO GROW AT THE HIGHEST GROWTH RATE DURING THE FORECAST PERIOD
  • FIGURE 44 ASIA PACIFIC TO EXHIBIT THE HIGHEST CAGR DURING THE FORECAST PERIOD
  • FIGURE 45 NORTH AMERICA: NUMBER OF MOBILE SUBSCRIBERS, 2018
  • FIGURE 46 NORTH AMERICA: MARKET SNAPSHOT
  • FIGURE 47 UNITED STATES: COVID-19-RELATED SCAM MESSAGES/CALLS, 2020
  • FIGURE 48 UNITED STATES: WIRELESS DATA TRAFFIC, 2018
  • FIGURE 49 UNITED STATES: TOTAL AMERICANS WHO LOST MONEY DUE TO SCAM CALLS, 2020
  • FIGURE 50 UNITED STATES: PERCENTAGE OF SCAM CALLS OVER VARIOUS DEVICES, 2020
  • FIGURE 51 CANADA: MOBILE SUBSCRIBERS, 2019
  • FIGURE 52 CANADA: FREQUENCY OF COMMUNICATION VIA SMS, 2018
  • FIGURE 53 EUROPE: TOTAL TELECOMMUNICATIONS REVENUE, 2015-2019
  • FIGURE 54 EUROPE: TELECOMMUNICATIONS REVENUE BY SEGMENT, 2018
  • FIGURE 55 UNITED KINGDOM: TELECOM REVENUES (EURO BILLIONS)
  • FIGURE 56 UNITED KINGDOM: MOBILE SUBSCRIPTIONS, BY SUBSCRIPTION TYPE (MILLIONS)
  • FIGURE 57 UNITED KINGDOM: AVERAGE MONTHLY MESSAGES, BY SUBSCRIPTION TYPE (MILLIONS)
  • FIGURE 58 GERMANY: SMS MESSAGES SENT (BILLIONS)
  • FIGURE 59 ASIA PACIFIC: NETWORK TRANSFORMATION STRATEGY
  • FIGURE 60 ASIA PACIFIC: MARKET SNAPSHOT
  • FIGURE 61 JAPAN: SHARE OF MOBILE COMMUNICATION SUBSCRIBERS, 2019
  • FIGURE 62 INDIA: TOP SPAMMERS, 2019
  • FIGURE 63 INDIA: PERCENTAGE OF SPAM TEXTS OVER A DURATION, 2019
  • FIGURE 64 SOUTH AFRICA: NUMBER OF MOBILE SUBSCRIBERS, 2019 (MILLIONS)
  • FIGURE 65 SOUTH AFRICA: AVERAGE NUMBER OF SPAM MESSAGES/USER/ MONTH
  • FIGURE 66 SOUTH AFRICA: TOP SPAMMERS, 2019
  • FIGURE 67 BRAZIL: TOP SPAMMERS IN 2019
  • FIGURE 68 COMPANIES ADOPTED PARTNERSHIP, COLLABORATION, AND AGREEMENT AS THE KEY GROWTH STRATEGY DURING THE PERIOD 2019-2020
  • FIGURE 69 MARKET EVALUATION FRAMEWORK, 2018-2020
  • FIGURE 70 PARTNERSHIP, AGREEMENT, AND COLLABORATION HAS BEEN ADOPTED AS A KEY STRATEGY FOR COMPANY GROWTH
  • FIGURE 71 GLOBAL SMS FIREWALL MARKET (GLOBAL) COMPETITIVE LEADERSHIP MAPPING, 2020
  • FIGURE 72 PRODUCT PORTFOLIO ANALYSIS OF TOP PLAYERS IN SMS FIREWALL MARKET
  • FIGURE 73 BUSINESS STRATEGY EXCELLENCE OF TOP PLAYERS IN SMS FIREWALL MARKET
  • FIGURE 74 RANKING OF KEY PLAYERS, 2020
  • FIGURE 75 ANAM: SWOT ANALYSIS
  • FIGURE 76 COMVIVA: SWOT ANALYSIS
  • FIGURE 77 INFOBIP: SWOT ANALYSIS
  • FIGURE 78 MOBILEUM: SWOT ANALYSIS
  • FIGURE 79 SINCH: COMPANY SNAPSHOT
  • FIGURE 80 SINCH: SWOT ANALYSIS
  • FIGURE 81 PROOFPOINT: COMPANY SNAPSHOT

"Combating Short Message Service (SMS) fraudulent activities such as phishing, spoofing, and spamming driving the SMS firewall deployment all over the globe."

The SMS firewall market size is projected to grow fromUSD 2.2 billion in 2020to USD 3.0 billion by 2025, at a Compound Annual Growth Rate (CAGR) of 7.0% during the forecast period. The major factors driving the growth of the SMS firewall market include stringent government compliance and increased adoption of Application-to-Person (A2P) messaging traffic. The entrance of Over-the-top (OTT) players into messaging businesses are expected to pose as a restraining factor for the growth of the SMS firewall market.

Managed servicessegment to grow at a higher CAGR during the forecast period

SMS firewall vendors offer a diverse range of managed services to telecom operators. These services monetize based on service level agreement, which represents the successful delivery of managed services. Vendors fully operationalize the SMS firewall deployment while focusing more on network optimization and performance with 24*7*365 support. As per Mobile Network Operators (MNOs) need, managed services manage network infrastructure partially (address specific issues) and fully (end-to-end management). These services also ensure effective monetization of A2P messages with robust monitoring and control. These services help MNOs improve customer experience by safeguarding messages from malicious threats and enhance SMS security.

International SMS traffic segment to grow at a higher CAGR during the forecast period

International SMS traffic refers to the routing of SMS traffic from one country to another. Worldwide, A2P and Person-to-Application (P2A) messaging continue to grow and modernize. Enterprises are keen on reaching their customers globally through simple and ubiquitous communication channels. International SMS traffic comprises sending messages outside a country. International A2P messaging is increasing due to Two Factor Authentication (2FA), which is one of the most demanded needs all across the globe. The international SMS traffic segment has a greater application in travel, Information Technology (IT), and telecom industries for functions, such as verifying messages, providing travel updates, and authenticating social sites.

Asia Pacific (APAC) region to record the highest market share in theSMS firewallmarket in 2020

APAC is an emerging region for the SMS firewall market. China, Japan, and India are the major countries contributing to the growth of the SMS firewall market in APAC. Due to a massive mobile subscriber base, enterprises in this region are becoming more competitive, and are focusing on offering better security services in the text messaging segment. Thus, the untapped potential of the APAC region is attracting investments by major companies. A majority of MNOs are focusing on expanding their business operations in countries across the APAC region. This is expected to offer potential growth opportunities for A2P and P2A SMS providers to increase their brand awareness.

  • By Company Type: Tier 1 - 35%, Tier 2 - 39%, and Tier 3 - 26%
  • By Designation: C-level - 55%, Directors - 40%, and Others - 5%
  • By Region: North America - 38%,Europe- 40%, APAC- 21%,and Rest of the World (RoW)- 1%

Major vendors in the research study include Comviva (India), Mobileum (US), AdaptiveMobile Security (Ireland), BICS (Belgium), Monty Mobile (UK), ANAM Technologies (Ireland), Infobip Ltd (UK), Route Mobile Limited (India), Proofpoint, Inc (US), Sinch (Sweden), TeleOSS (India), NetNumber Inc (US), Enghouse Networks (Canada), Global Wavenet (Singapore), HAUD (Malta), Tango Telecom Limited(Ireland), Eastwind (Russia), SAP SE (Germany), Tata Communications (India), AMD Telecom S.A. (Greece), Omobio (Sri Lanka), Syniverse Technologies LLC (US), Mavenir (US), Cellusys (Ireland), BroadNet Technologies (Lebanon), Mylinex International (Pvt) Ltd (Sri Lanka), TWILIO INC(US), NewNet (US), Openmind Networks (Ireland), Mitto (Switzerland), Tanla (India), and 6d Technologies (India). The study includedan in-depth competitive analysis of these key players with their company profiles, recent developments, and key growth strategies adopted by them.

Research Coverage:

The market study covers the SMS firewall market across different segments. It aims at estimating the market size and the growth potential of this market across different segments based on component, SMS type, SMS traffic, deployment mode, and region. The study also includes an in-depth competitive analysis of the key market players, along with their company profiles, key observations related to product and business offerings, recent developments, and key market strategies.

Key Benefits of Buying the Report:

The report is expected to help the market leaders/new entrants in this market by providing them information on the closest approximations of the revenue numbers for the overall SMS firewallmarket and its segments. This report is also expected to help stakeholders understand the competitive landscape and gain insights to improve the position of their businesses and to plan suitable go-to-market strategies. The report also aims at helping stakeholders understand the pulse of the market and provide them with information on key market drivers, restraints, challenges, and opportunities.

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 INTRODUCTION TO COVID-19
  • 1.2 COVID-19 HEALTH ASSESSMENT
  • 1.3 COVID-19 ECONOMIC ASSESSMENT
    • 1.3.1 COVID-19 ECONOMIC IMPACT-SCENARIO ASSESSMENT
  • 1.4 OBJECTIVES OF THE STUDY
  • 1.5 MARKET DEFINITION
    • 1.5.1 INCLUSIONS AND EXCLUSIONS
  • 1.6 MARKET SCOPE
    • 1.6.1 MARKET SEGMENTATION
    • 1.6.2 YEARS CONSIDERED FOR THE STUDY
  • 1.7 STAKEHOLDERS
  • 1.8 CHANGE IN MARKET OUTLOOK

2 RESEARCH METHODOLOGY

  • 2.1 RESEARCH DATA
    • 2.1.1 SECONDARY DATA
    • 2.1.2 PRIMARY DATA
      • 2.1.2.1 Breakup of primary profiles
      • 2.1.2.2 Key Industry Insights
  • 2.2 MARKET BREAKUP AND DATA TRIANGULATION
  • 2.3 MARKET SIZE ESTIMATION
  • 2.4 MARKET FORECAST
  • 2.5 COMPETITIVE LEADERSHIP MAPPING METHODOLOGY
  • 2.6 RESEARCH ASSUMPTIONS AND LIMITATIONS
    • 2.6.1 ASSUMPTIONS FOR THE STUDY
    • 2.6.2 LIMITATIONS OF THE STUDY

3 EXECUTIVE SUMMARY

4 PREMIUM INSIGHTS

  • 4.1 ATTRACTIVE OPPORTUNITIES IN THE SMS FIREWALL MARKET
  • 4.2 SMS FIREWALL MARKET, BY DEPLOYMENT MODE
  • 4.3 SMS FIREWALL MARKET IN NORTH AMERICA, BY SMS TYPE AND SMS TRAFFIC
  • 4.4 SMS FIREWALL MARKET IN EUROPE, BY SMS TYPE AND SMS TRAFFIC
  • 4.5 SMS FIREWALL MARKET IN ASIA PACIFIC, BY SMS TYPE AND SMS TRAFFIC

5 MARKET OVERVIEW AND INDUSTRY TRENDS

  • 5.1 INTRODUCTION
  • 5.2 MARKET DYNAMICS
    • 5.2.1 DRIVERS
      • 5.2.1.1 To combat against SMS fraudulent activities such as SMS phishing, SMS spoofing, and SMS spamming
      • 5.2.1.2 Stringent government regulations and policies spurring the demand for SMS firewall globally
      • 5.2.1.3 Increasing adoption of A2P SMS in the business such as BFSI, retail and eCommerce, and travel and hospitality
      • 5.2.1.4 Safeguarding network from grey route traffic that causes significant revenue loss
    • 5.2.2 RESTRAINTS
      • 5.2.2.1 Entrance of OTT players into messaging businesses limiting the growth of A2P messages
    • 5.2.3 OPPORTUNITIES
      • 5.2.3.1 Growing trend of mobile marketing via SMS
      • 5.2.3.2 Strong appeal for next-generation SMS firewall from mobile network operators
    • 5.2.4 CHALLENGES
      • 5.2.4.1 Vulnerabilities in existing signaling and firewall systems
      • 5.2.4.2 SIM farm/box bypassing SMS firewall rules and policies
  • 5.3 REGULATORY LANDSCAPE
    • 5.3.1 UNITED STATES FEDERAL LAW CTIA COMMON SHORT CODE
    • 5.3.2 AUSTRALIAN COMMUNICATIONS AND MEDIA AUTHORITY SPAM ACT 2003
    • 5.3.3 UNITED KINGDOM CODE COMPLIANCE (PHONEPAYPLUS)
    • 5.3.4 CANADA CWTA AND MMA CODE OF CONDUCT
    • 5.3.5 SINGAPORE PERSONAL DATA PROTECTION COMMISSION
    • 5.3.6 NEW ZEALAND MOBILE MESSAGING SERVICES CODE
    • 5.3.7 IRELAND COMMISSION FOR COMMUNICATIONS REGULATION
    • 5.3.8 TELECOM REGULATORY AUTHORITY OF INDIA
    • 5.3.9 BRAZILIAN REGULATION BODY (ANATEL)
    • 5.3.10 FRANCE COUNCIL FOR SERVICE APPLICATIONS
    • 5.3.11 NETHERLANDS SMS SERVICE PROVISION CODE OF CONDUCT
    • 5.3.12 SWEDEN CODE OF CONDUCT
    • 5.3.13 RUSSIAN MINISTRY OF TELECOMMUNICATION
    • 5.3.14 GERMANY YOUTH MEDIA PROTECTION TREATY
    • 5.3.15 BAHRAIN REGULATION ON COMMERCIAL BULK MESSAGES
    • 5.3.16 SOUTH AFRICA WIRELESS APPLICATION SERVICE PROVIDERS ASSOCIATION
    • 5.3.17 CHINA PENALTY FOR SENDING SPAM
    • 5.3.18 HONG KONG OFFICE OF THE TELECOMMUNICATIONS AUTHORITY
  • 5.4 VALUE CHAIN ANALYSIS
  • 5.5 CASE STUDY ANALYSIS
  • 5.6 APPLICATION AREAS
    • 5.6.1 BANKING, FINANCIAL SERVICES AND INSURANCE
    • 5.6.2 IT AND TELECOM
    • 5.6.3 MEDIA AND ENTERTAINMENT
    • 5.6.4 TRAVEL AND HOSPITALITY
    • 5.6.5 RETAIL AND ECOMMERCE
    • 5.6.6 HEALTHCARE
    • 5.6.7 GOVERNMENT
    • 5.6.8 UTILITIES AND LOGISTICS
  • 5.7 TECHNOLOGICAL IMPACT
    • 5.7.1 ARTIFICIAL INTELLIGENCE
    • 5.7.2 ANALYTICS

6 COVID-19 IMPACT ON SMS FIREWALL MARKET

  • 6.1 SMS FIREWALL MARKET SCENARIO DURING COVID-19
    • 6.1.1 SUPPLY SIDE
    • 6.1.2 DEMAND SIDE

7 SMS FIREWALL MARKET, BY COMPONENT

  • 7.1 INTRODUCTION
  • 7.2 SMS FIREWALL PLATFORM
    • 7.2.1 SMS FIREWALL PLATFORM: SMS FIREWALL MARKET DRIVERS
  • 7.3 SERVICES
    • 7.3.1 PROFESSIONAL SERVICES
      • 7.3.1.1 Professional services: SMS firewall market drivers
    • 7.3.2 MANAGED SERVICES
      • 7.3.2.1 Managed services: SMS firewall market drivers

8 SMS FIREWALL MARKET ANALYSIS, BY SMS TYPE

  • 8.1 INTRODUCTION
  • 8.2 A2P MESSAGES
    • 8.2.1 A2P MESSAGES: SMS FIREWALL MARKET DRIVERS
  • 8.3 P2A MESSAGES
    • 8.3.1 P2A MESSAGES: SMS FIREWALL MARKET DRIVERS

9 SMS FIREWALL MARKET, BY SMS TRAFFIC

  • 9.1 INTRODUCTION
  • 9.2 NATIONAL SMS TRAFFIC
    • 9.2.1 NATIONAL SMS TRAFFIC: SMS FIREWALL MARKET DRIVERS
  • 9.3 INTERNATIONAL SMS TRAFFIC
    • 9.3.1 INTERNATIONAL SMS TRAFFIC: SMS FIREWALL MARKET DRIVERS

10 SMS FIREWALL MARKET, BY DEPLOYMENT MODE

  • 10.1 INTRODUCTION
  • 10.2 ON-PREMISES
    • 10.2.1 ON-PREMISES: SMS FIREWALL MARKET DRIVERS
  • 10.3 CLOUD
    • 10.3.1 CLOUD: SMS FIREWALL MARKET DRIVERS

11 SMS FIREWALL MARKET, BY REGION

  • 11.1 INTRODUCTION
  • 11.2 NORTH AMERICA
    • 11.2.1 UNITED STATES
      • 11.2.1.1 United States: SMS firewall market drivers
    • 11.2.2 CANADA
      • 11.2.2.1 Canada: SMS firewall market drivers
  • 11.3 EUROPE
    • 11.3.1 UNITED KINGDOM
      • 11.3.1.1 United Kingdom: SMS firewall market drivers
    • 11.3.2 GERMANY
      • 11.3.2.1 Germany: SMS firewall market drivers
    • 11.3.3 REST OF EUROPE
  • 11.4 ASIA PACIFIC
    • 11.4.1 CHINA
      • 11.4.1.1 China: SMS firewall market drivers
    • 11.4.2 JAPAN
      • 11.4.2.1 Japan: SMS firewall market drivers
    • 11.4.3 INDIA
      • 11.4.3.1 India: SMS firewall market drivers
    • 11.4.4 REST OF ASIA PACIFIC
  • 11.5 MIDDLE EAST AND AFRICA
    • 11.5.1 KINGDOM OF SAUDI ARABIA
      • 11.5.1.1 Kingdom of Saudi Arabia: SMS firewall market drivers
    • 11.5.2 SOUTH AFRICA
      • 11.5.2.1 South Africa: SMS firewall market drivers
    • 11.5.3 REST OF MIDDLE EAST AFRICA
  • 11.6 LATIN AMERICA
    • 11.6.1 BRAZIL
      • 11.6.1.1 Brazil: SMS firewall market drivers
    • 11.6.2 MEXICO
      • 11.6.2.1 Mexico: SMS firewall market drivers
    • 11.6.3 REST OF LATIN AMERICA

12 COMPETITIVE LANDSCAPE

  • 12.1 OVERVIEW
  • 12.2 COMPETITIVE SITUATION AND TRENDS
    • 12.2.1 AGREEMENTS, PARTNERSHIPS, AND COLLABORATIONS
    • 12.2.2 NEW PRODUCT/SERVICE DEVELOPMENTS
    • 12.2.3 MERGERS AND ACQUISITIONS
  • 12.3 COMPETITIVE LEADERSHIP MAPPING
    • 12.3.1 VISIONARY LEADERS
    • 12.3.2 INNOVATORS
    • 12.3.3 DYNAMIC DIFFERENTIATORS
    • 12.3.4 EMERGING COMPANIES
  • 12.4 STRENGTH OF PRODUCT PORTFOLIO
  • 12.5 BUSINESS STRATEGY EXCELLENCE
  • 12.6 VENDOR RANKING ANALYSIS

13 COMPANY PROFILES (Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, RightToWin)*

  • 13.1 ANAM
  • 13.2 COMVIVA
  • 13.3 INFOBIP
  • 13.4 MOBILEUM
  • 13.5 SINCH
  • 13.6 ADAPTIVEMOBILE
  • 13.7 BICS
  • 13.8 MONTY MOBILE
  • 13.9 PROOFPOINT
  • 13.10 ROUTE MOBILE
  • 13.11 6D TECHNOLOGIES
  • 13.12 AMD TELECOM
  • 13.13 BROADNET TECHNOLOGIES
  • 13.14 CELLUSYS
  • 13.15 EASTWIND
  • 13.16 ENGHOUSE NETWORKS
  • 13.17 GLOBAL WAVENET
  • 13.18 HAUD
  • 13.19 MAVENIR
  • 13.20 MITTO
  • 13.21 MYLINEX
  • 13.22 NETNUMBER
  • 13.23 NEWNET
  • 13.24 OMOBIO
  • 13.25 OPENMIND NETWORKS
  • 13.26 SAP
  • 13.27 SYNIVERSE
  • 13.28 TANGO TELECOM
  • 13.29 TANLA
  • 13.30 TATA COMMUNICATIONS
  • 13.31 TELEOSS
  • 13.32 TWILIO

*Details on Business Overview, Products & Services, Key Insights, Recent Developments, SWOT Analysis, RightToWin might not be captured in case of unlisted companies.

14 APPENDIX

  • 14.1 DISCUSSION GUIDE
  • 14.2 KNOWLEDGE STORE: MARKETSANDMARKETS' SUBSCRIPTION PORTAL
  • 14.3 AVAILABLE CUSTOMIZATIONS
  • 14.4 RELATED REPORTS
  • 14.5 AUTHOR DETAILS
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