세계의 영어 학습 시장 : 학습 방법별(블렌드형, 오프라인, 온라인), 학습 모드별, 연령층별, 최종사용자별(개인 학습자, 교육기관, 정부기관, 기업 학습자), 지역별 예측(-2029년)

The research report titled, 'English Language Learning Market by Methodology (Blended, Offline, Online), Learning Mode, Age Group, End User (Individual Learners, Educational Institutes, Government Bodies, Corporate Learners), and Geography-Global Forecast to 2029, provides in-depth analysis of English language learning market across five major geographies and emphasizes on the current market dynamics, market trends, market sizes, market shares, recent developments, and forecasts till 2029.

The global English Language Learning Market is expected to reach $69.62 billion by 2029, at a CAGR of 9.5% during the forecast period of 2022-2029.

The growth of this market is attributed to the increasing importance of English in business & professional areas, increasing investments in start-ups & small companies teaching English, and the minimum cost of English language learning apps. However, reluctance to accept English as a primary communication tool in some countries may restrain the growth of this market. The rising spending on the education sector and transnational education (TNE) is expected to create market growth opportunities. However, the lack of trained professionals to teach English is a major challenge for the players operating in the English language learning market.

Based on methodology, in 2022, the blended learning segment is expected to account for the largest share of the English language learning market. The growth of this segment is attributed to the increasing need for personalized learning for students, increasing demand for personalized learning, the rise in the adoption of advanced offline & online learning systems, the ability to manage to learn at individuals' own pace, and flexibility. However, the online learning segment is projected to register the highest CAGR during the forecast period due to the increasing budget allocations and investments for E-learning programs and the emergence of new online learning platforms after the COVID-19 pandemic.

Based on learning mode, in 2022, the tutoring segment is expected to account for the largest share of the English language learning market. The large market share of this segment is attributed to the growing investment in e-learning tools and technologies to enhance the teaching experience and the increasing demand for cost-effective programs to address the knowledge gap in students. However, the self-learning apps and applications segment is projected to register the highest CAGR during the forecast period due to the increasing consumer acceptance of low-cost technology-based products, increasing digitalization of educational content, need for scalable, flexible, and customizable solutions for language learning.

Based on age group, in 2022, the <18 years segment is estimated to account for the largest share of the English language learning market. The increasing digitization of public schools, rising number of English learners, growth in student immigration for higher education, and the growing e-learning platforms are expected to drive the segment growth in the coming years. However, the 18-20 years segment is projected to register the highest CAGR during the forecast period due to the rising demand for cost-effective learning programs, the growing importance of English in business & professional areas, and the emergence of new online language learning platforms after the COVID-19 pandemic.

Based on end user, in 2022, the individual learners segment is estimated to account for the largest share of the English language learning market. The rising adoption of smart devices coupled with faster internet penetration, the increasing need for transmission of live content on the internet for better brand engagement and student reach, and the surging social media platforms are expected to drive segment growth in the coming years. In addition, the high number of established language learning sites and consistent launch of mobile apps at reasonable prices by key players contribute to the segment's high growth.

Geographic Review:

Based on geography, the market is segmented into North America, Europe, Asia-Pacific, Latin America, and Middle East and Africa. In 2022, Asia-Pacific is expected to account for the largest share of the global English language learning market and is expected to grow at the highest CAGR during the forecast period. The large market share of this region is attributed to the rapid technology adoption across various end-use industries, various schemes launched for supporting the digitization in education, high demand for multilingual professionals, government initiatives to strengthen national education networks, growing need to improve communication across borders, and increasing access to language learning platforms.

The key players operating in the global English language learning market are Cambridge University Press (U.K.), New Oriental Education & Technology Group Inc. (China), Houghton Mifflin Harcourt Company (U.S.), McGraw-Hill Education, Inc. (U.S.), Duolingo Inc. (U.S.), Berlitz Corporation (U.S.), Busuu Online S.L. (Spain), Babble GMBH (Germany), Linguistica 360, Inc. (U.S.), Mondly (Romania), ELSA Corp. (U.S.), FluentU (A part of Enux Education Limited) (China), Memrise Inc. (U.K.), Mango Languages (U.S.), Rosetta Stone Ltd. (A part of IXL Learning, Inc.) (U.S.), Inlingua International Ltd. (Switzerland), Sanako Corporation (Finland), Transparent Language, Inc. (U.S.), and Open Education LLC (U.S.).

Key questions answered in the report:

• Which are the high-growth market segments in terms of methodology, learning mode, age group, end user, and countries?
• What is the historical market for English language learning across the globe?
• What are the market forecasts and estimates from 2022-2029?
• What are the major drivers, restraints, and opportunities in the global English language learning market?
• Who are the major players in the global English language learning market, and what shares of the market do they hold?
• Who are the major players in various countries, and what shares of the market do they hold?
• How is the competitive landscape?
• What are the recent developments in the global English language learning market?
• What are the different strategies adopted by the major players in the global English language learning market?
• What are the geographical trends and high-growth countries?
• Who are the local emerging players in the global English language learning market and how do they compete with the other players?

Scope of the Report:

English language learning Market, by Methodology

• Blended Learning
• Offline Learning
• Online Learning

English language learning Market, by Learning Mode

• Self-learning Apps and Applications
• Tutoring
  • One-on-One Learning
  • Group Learning

English language learning Market, by Age Group

• <18 Years
• 18-20 years
• 21-30 years
• 31-40 years
• >40 years

English language learning Market, by End User

• Individual Learners
• Educational Institutes
  • K-12
  • Higher Education
• Government Bodies
• Corporate Learners

English language learning Market, by Geography

• North America
  • U.S.
  • Canada
• Europe
  • Germany
  • U.K.
  • France
  • Italy
  • Spain
  • Russia
  • Poland
  • Netherlands
  • Belgium
  • Sweden
  • Austria
  • Switzerland
  • Finland
  • Norway
  • Turkey
  • Ireland
  • Luxembourg
  • Rest of Europe
• Asia-Pacific
  • China
  • Japan
  • South Korea
  • India
  • Indonesia
  • Australia & New Zealand
  • Taiwan
  • Hongkong
  • Singapore
  • Malaysia
  • Vietnam
  • Rest of Asia-Pacific
• Latin America
  • Brazil
  • Mexico
  • Rest of Latin America
• Middle East & Africa
  • UAE
  • Saudi Arabia
  • Rest of Middle East & Africa

TABLE OF CONTENTS

1. Introduction

• 1.1. Market Definition
• 1.2. Market Ecosystem
• 1.3. Currency and Limitations
  • 1.3.1. Currency
  • 1.3.2. Limitations
• 1.4. Key Stakeholders

2. Research Methodology

• 2.1. Research Approach
• 2.2. Data Collection & Validation
  • 2.2.1. Secondary Research
  • 2.2.2. Primary Research
• 2.3. Market assessment
  • 2.3.1. Market Size Estimation
  • 2.3.2. Bottom-up Approach
  • 2.3.3. Top-down Approach
  • 2.3.4. Growth Forecast
• 2.4. assumptions for the Study

3. Executive Summary

• 3.1. Overview
• 3.2. Market Analysis, by Methodology
• 3.3. Market Analysis, by Learning Mode
• 3.4. Market Analysis, by Age Group
• 3.5. Market Analysis, by End User
• 3.6. Market Analysis, by Geography
• 3.7. Competitive Analysis

4. Impact of COVID-19 on the Global English Language Learning Market

5. Market Insights

• 5.1. Introduction
  • 5.1.1. Global English Language Learning Market Drivers: Impact Analysis (2022-2029)
    • 5.1.1.1. Rising Importance of English in Business and Professional Areas
    • 5.1.1.2. Increasing Investments in Start-ups and Small Companies Teaching English
    • 5.1.1.3. Minimal Cost of English Language Learning Apps
  • 5.1.2. Global English Language Learning Market Restraints: Impact Analysis (2022-2029)
    • 5.1.2.1. Reluctance to Accept English as a Primary Communication in Some Countries
  • 5.1.3. Global English Language Learning Market Opportunities: Impact Analysis (2022-2029)
    • 5.1.3.1. Increasing Spending on the Education Sector
    • 5.1.3.2. Transnational Education (TNE)
  • 5.1.4. Global English Language Learning Market Challenges: Impact Analysis (2022-2029)
    • 5.1.4.1. Dearth of Trained Professionals
  • 5.1.5. Market Trends
    • 5.1.5.1. Artificial Intelligence & Robot Technology
    • 5.1.5.2. E-Learning

6. Global English Language Learning Market, by Methodology

• 6.1. Introduction
• 6.2. Blended Learning
• 6.3. Offline Learning
• 6.4. Online Learning

7. Global English Language Learning Market, by Learning Mode

• 7.1. Introduction
• 7.2. Tutoring
  • 7.2.1. Group Learning
  • 7.2.2. One-on-One Learning
• 7.3. Self-learning Apps and Applications

8. Global English Language Learning Market, by Age Group

• 8.1. Introduction
• 8.2. <18 Years
• 8.3. 21-30 Years
• 8.4. 18-20 Years
• 8.5. 31-40 Years
• 8.6. >40 Years

9. Global English Language Learning Market, by End User

• 9.1. Introduction
• 9.2. Individual Learners
• 9.3. Educational Institutes
  • 9.3.1. K-12
  • 9.3.2. Higher Education
• 9.4. Government Bodies
• 9.5. Corporate Learners

10. Global English Language Learning Market, by Geography

• 10.1. Introduction
• 10.2. Asia-Pacific
  • 10.2.1. China
  • 10.2.2. Japan
  • 10.2.3. South Korea
  • 10.2.4. India
  • 10.2.5. Indonesia
  • 10.2.6. Australia & New Zealand
  • 10.2.7. Taiwan
  • 10.2.8. Hong Kong
  • 10.2.9. Singapore

10.2.10.Malaysia

10.2.11.Vietnam

10.2.12.Rest of Asia-Pacific (RoAPAC)

• 10.3. Europe
  • 10.3.1. Germany
  • 10.3.2. France
  • 10.3.3. Italy
  • 10.3.4. U.K.
  • 10.3.5. Spain
  • 10.3.6. Russia
  • 10.3.7. Poland
  • 10.3.8. Netherlands
  • 10.3.9. Sweden
  • 10.3.10. Belgium
  • 10.3.11. Austria
  • 10.3.12. Switzerland
  • 10.3.13. Finland
  • 10.3.14. Norway
  • 10.3.15. Turkey
  • 10.3.16. Ireland
  • 10.3.17. Luxembourg
  • 10.3.18. Rest of Europe (RoE)
• 10.4. North America
  • 10.4.1. U.S.
  • 10.4.2. Canada
• 10.5. Middle East & Africa (MEA)
  • 10.5.1. Saudi Arabia
  • 10.5.2. United Arab Emirates (UAE)
  • 10.5.3. Rest of Middle East & Africa
• 10.6. Latin America
  • 10.6.1. Mexico
  • 10.6.2. Brazil
  • 10.6.3. Rest of Latin America (RoLATAM)

11. Competitive Landscape

• 11.1. Introduction
• 11.2. Key Growth Strategies
  • 11.2.1. Market Differentiators
  • 11.2.2. Synergy Analysis: Major Deals & Strategic Alliances
• 11.3. Competitive Dashboard
  • 11.3.1. Industry Leaders
  • 11.3.2. Market Differentiators
  • 11.3.3. Vanguards
  • 11.3.4. Emerging Companies
• 11.4. Vendor Market Positioning
• 11.5. Market Share Analysis (2021)

12. Company Profiles (Business Overview, Financial Overview, Product Portfolio, and Strategic Developments)

• 12.1. Cambridge University Press & Assessment
• 12.2. New Oriental Education & Technology Group Inc.
• 12.3. Houghton Mifflin Harcourt
• 12.4. Mcgraw-Hill Education, Inc.
• 12.5. Duolingo, Inc.
• 12.6. Berlitz Corporation (a Part of Benesse Holdings Inc.)
• 12.7. Busuu Online S.L. (a Part of Chegg Inc.)
• 12.8. Babbel GmbH
• 12.9. Linguistica 360
• 12.10. Mondly
• 12.11. Elsa Corp.
• 12.12. Fluentu (a Part of Enux Education Limited)
• 12.13. Memrise Limited
• 12.14. Mango Languages
• 12.15. Rosetta Stone LTD. (a Part of IXL Learning, Inc.)
• 12.16. inlingua International Ltd.
• 12.17. Sanako
• 12.18. Transparent Language, Inc.
• 12.19. Open Education LLC

13. Appendix

• 13.1. Questionnaire
• 13.2. Available Customization