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자전거 공유 시장 : 성장, 동향, COVID-19의 영향 및 예측(2021-2026년)

Bike Sharing Market - Growth, Trends, COVID-19 Impact, and Forecast (2022 - 2027)

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발행일 2022년 01월 상품코드 1005765
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자전거 공유 시장 : 성장, 동향, COVID-19의 영향 및 예측(2021-2026년) Bike Sharing Market - Growth, Trends, COVID-19 Impact, and Forecast (2022 - 2027)
발행일 : 2022년 01월 페이지 정보 : 영문

본 상품은 영문 자료로 한글과 영문 목차에 불일치하는 내용이 있을 경우 영문을 우선합니다. 정확한 검토를 위해 영문목차를 참고해주시기 바랍니다.

세계의 자전거 공유 시장 규모는 2020년에 30억 달러를 기록했습니다.

시장은 예측기간(2021-2026년)에 약 6%의 CAGR로 확대되고, 2026년까지 40억 달러에 달할 것으로 예측됩니다.

COVID-19의 발생과 이후의 셧다운은 여러 국가의 자전거 공유 부문에 영향을 미쳤습니다. 팬데믹의 악영향은 자전거의 일일 예약수 감소로 보여집니다. 따라서 팬데믹 혼란에 의한 채용률 저하는 2020년 시장 성장을 저해했습니다.

도시 교통 요구 상승에 의해 도로에서의 차량 사용수가 정기적으로 증가하고, 최종적으로는 교통 정체나 환경오염이 심각화되고 있습니다. 상기의 증대하는 문제를 경감하기 위해 자전거 공유 프로그램은 아시아태평양, 북미, 유럽 등의 주요 지역에서 널리 채용되고 있습니다.

많은 자전거 공유 사업자는 자전거 공유 시장에서의 경쟁에 견디기 위해 전기자전거를 확대하는데 초점을 맞추기 시작하고 있습니다. 예를 들어 Mobike와 Ofo는 아시아 국가 뿐만 아니라 북미나 유럽 등의 국제 시장 전체에서 e-bike 공유 서비스를 확대하는 것을 계획하고 있습니다.

GPS 기술, 소비자 대응 모바일 결제, IoT 등의 기술 진보나 자전거를 위한 락·추적 시스템을 위한 투자 비용 절감이 시장에서의 도크리스 자전거 공유 시스템 도입으로 이어지고 있습니다. 도크리스 자전거 공유 시스템은 성장하는 도시 통근에서 더 나은 자전거 공유 서비스를 제공하고, 오퍼레이터의 자전거 스테이션 대신에 합법적인 공공 차량 주차장에서 자전거를 자유롭게 승강할 수 있는 유연성을 사용자에게 제공하여 교통기관으로의 액세스를 용이하게 합니다.

세계의 자전거 공유(Bike Sharing) 시장에 대해 조사했으며, 시장 개요와 함께 자전거별, 셰어링 시스템별, 지역별 동향 및 시장에 참여하는 기업 개요 등을 제공합니다.

목차

제1장 서론

제2장 조사 방법

제3장 주요 요약

제4장 시장 역학

  • 시장 성장 촉진요인
  • 시장 성장 억제요인
  • Porter's Five Forces 분석

제5장 시장 세분화

  • 자전거별
    • 기존 자전거
    • 전기자전거
  • 셰어링 시스템별
    • 도크드 시스템
    • 도크리스 시스템
  • 지역별
    • 북미
    • 유럽
    • 아시아태평양
    • 기타 지역

제6장 경쟁 상황

  • 벤더의 시장 점유율
  • 기업 개요
    • Uber Technologies Inc.
    • Didi Chuxing Technology Co.
    • Neutron Holdings Inc.
    • Lyft Inc.
    • Bluegogo
    • JCDecaux Group
    • Youon Bike
    • Bird Rides Inc.
    • Hellobike
    • Meituan Bike

제7장 시장 기회와 동향

KSM 21.05.28

The bike sharing market was valued at USD 3 billion in 2020, and it is anticipated to reach USD 4 billion by 2026, registering a CAGR of about 6% during the forecast period (2021 - 2026).

The outbreak of COVID-19 and the subsequent shutdowns affected the bike sharing sector in several countries. The negative impacts of the pandemic are visible in the decline of daily bookings of bikes. Hence, the reduction in the adoption rates due to the pandemic-induced disruptions hindered the growth of the market in 2020.

The growing need for urban transportation periodically increased the number of vehicle usage on-road, which led to heavy traffic jams and high environmental pollution. The bike sharing program has been widely adopted by major regions, like Asia-Pacific, North America, and Europe, to alleviate the above-mentioned issues.

Many bike sharing operators started focusing on expanding their fleet of e-bikes to sustain the growing competition in the bike-sharing market. For instance, Mobike and Ofo plan to expand their e-bike sharing services not in Asian countries and across international markets, like North America and Europe.

The growing technologies, such as the proliferation of GPS technology, consumer-ready mobile payments, and IoT, and the reduction in investment cost of locking and tracking systems for bikes led to the introduction of a dockless bike sharing system in the market. The dockless bike sharing system resulted in offering better bike sharing services in the growing urban commutes, which allows the ease of transit access by offering users the sheer flexibility of picking up and dropping off bikes freely at any legal public vehicle parking instead of operator's bike stations.

Key Market Trends

Growing Demand for Eco-friendly Transportation

Mobility plays a significant role in the current world. However, due to continually growing environmental and health concerns and increasing emission levels, governments and international organizations worldwide are enacting stringent emission norms to reduce carbon emission levels. The depletion of fossil fuel levels at an alarming rate is creating sustainability concerns for future generations, posing a huge challenge for governments and society. Thus, e-bikes are proving to be an ideal solution for the challenge.

E-bikes, especially pedelecs, are gradually becoming the ideal mode of transportation. E-bikes, such as pedelecs, are eco-friendly and reliable. For instance, in December 2020, HumanForest, an e-bike provider, raised GBP 1.3 million via a crowdfunding campaign. London-based HumanForest aims to offer a sustainable e-bike service in cities, starting with London in the Spring, followed by expansion across Europe. HumanForest ran a trial of this service in the summer with 200 e-bikes, and it plans to utilize the latest funds to expand the fleet to 1,500 e-bikes.

Governments across the world are promoting e-bikes and also taking various initiatives. The e-bike demand is majorly driven by developing countries, such as China and India. For instance, China is the largest market for e-bikes. The import and export volumes in China are also large, and China has always been the largest exporter of electric bikes. According to the Ministry of Industry and Information Technology of China, the country's output of electric bicycles reached 25.48 million during the first 10 months of 2020, a year-on-year increase of 33.4%. In this period, the revenue of major bicycle manufacturing companies reached about USD 22 billion, an increase of 16.8%.

Bike Sharing Growing Across Asia-Pacific

According to the China Bicycle Association, from January to September 2020, the volume of bicycle exports expanded 12% over the same period last year to USD 2.43 billion, owing to high consumption of bicycles in almost every part of the world after the pandemic to avoid the public transportation and traffic.

Various new public bicycle sharing systems were introduced in major cities in the region.

  • In November 2020, the German Development Cooperation (GIZ) and the Ministry of Construction of Vietnam signed a memorandum of understanding on the development of technical guidelines for the design of cycling infrastructure. Under the partnership, the DeveloPPP programme 'Promote and Pilot a Public Bike-Sharing (PBS) Scheme in Vietnam toward Sustainable Urban Mobility and Smart Cities', will be funded by the German Federal Ministry of Economic Cooperation and Development (BMZ).
  • In December 2020, the Ho Chi Minh City Department of Transport announced that the municipal People's Committee gave the in-principle approval for piloting a public bicycle-sharing system in some areas across the city for 12 months. The bicycle-sharing system is invested and operated by Tri Nam Group JSC.
  • In December 2020, in India, the Chandigarh Smart City Limited (CSCL) launched a pilot project with 225 cycles at 25 docking stations. In the next phase, by May 2021, 1,250 cycles will be added, and docking stations will be increased from 25 to 155.
  • In November 2020, the German Development Cooperation (GIZ) and the Ministry of Construction of Vietnam signed a memorandum of understanding on the development of technical guidelines for the design of cycling infrastructure.

Competitive Landscape

The bike sharing market is majorly dominated by players, such as Lyft, Uber, Neutron Holdings Inc., Meituan, dba Lime (formerly LimeBike), Youon Bike, and Bird Rides. The bike sharing market witnessed its ups and downs during the last few years. Various new companies entered the market, while some exited after few years of service. In June 2020, Cooltra launched a new electric bike sharing service in Barcelona, Spain. The company was previously offering motorcycle sharing through an app. The price of this service is the same as that of electric motorcycles (EUR 0.24 per minute).

Additional Benefits:

  • The market estimate (ME) sheet in Excel format
  • 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

  • 1.1 Study Assumptions
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Industry Attractiveness - Porter's Five Forces Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 Bike
    • 5.1.1 Traditional Bike
    • 5.1.2 E-bike
  • 5.2 Sharing System
    • 5.2.1 Docked
    • 5.2.2 Dockless
  • 5.3 Geography
    • 5.3.1 North America
    • 5.3.2 Europe
    • 5.3.3 Asia-Pacific
    • 5.3.4 Rest of the World

6 COMPETITIVE LANDSCAPE

  • 6.1 Vendor Market Share
  • 6.2 Company Profiles*
    • 6.2.1 Uber Technologies Inc.
    • 6.2.2 Didi Chuxing Technology Co.
    • 6.2.3 Neutron Holdings Inc.
    • 6.2.4 Lyft Inc.
    • 6.2.5 Bluegogo
    • 6.2.6 JCDecaux Group
    • 6.2.7 Youon Bike
    • 6.2.8 Bird Rides Inc.
    • 6.2.9 Hellobike
    • 6.2.10 Meituan Bike

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

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