협업 화이트보드 소프트웨어 - 시장 점유율 분석, 산업 동향, 통계, 성장 예측(2025-2030년)

The Collaborative Whiteboard Software Market size is estimated at USD 3.17 billion in 2025, and is expected to reach USD 8.16 billion by 2030, at a CAGR of 20.85% during the forecast period (2025-2030).

Key Highlights

• Collaborative whiteboard software provides a digital platform where multiple users can simultaneously share and edit content from their respective devices. Replacing its physical counterpart, this tool is versatile for designing, saving, and sharing content, fostering seamless collaborative communication.
• The demand for collaboration tools surged as millions shifted to remote work. In 2023, Microsoft Teams, with 320 million subscribers, notably served 91% of Fortune 100 companies. Global Enterprises, including Ernst & Young, SAP, Continental AG, and Accenture, are known for their substantial workforce and have embraced Microsoft Teams for their communication needs. MS Teams can be integrated with the Microsoft Whiteboard software tool, which shows the demand for the market studied.
• Design and project management teams predominantly favor these tools. They offer an intuitive and user-friendly content-sharing space, benefiting management groups in various disciplines. While most collaborative whiteboard solutions stand alone, some are integrated into other design software or visual collaboration platforms. As teams become more geographically dispersed, the onus of disseminating information among team members intensifies, bolstering coordination efforts. Effective task coordination in both collocated and distributed teams supports the market's growth in all the end-user segments.
• However, challenges like inadequate training, misuse, underutilization, and subscription wastage hinder the market's growth. Subscriptions lose value if team members cannot effectively leverage their collaboration tools. Hence, ensuring user-friendly interfaces and comprehensive training from organizations become pivotal for collaborative whiteboard software developers.
• Since the onset of COVID-19, the global workforce has seen a rapid surge in remote work, increasing the need for robust communication and collaboration tools. In response, collaborative whiteboard software solutions have emerged as a pivotal player, ensuring productivity remains intact. Many organizations are eyeing a shift toward either partial or complete remote work setups.

Collaborative Whiteboard Software Market Trends

Large Enterprises Hold Significant Market Share

• In real-time collaboration, collaborative whiteboard software tools benefit the organization in many ways, like increasing productivity, effective user adaptation, up-to-date information, knowledge sharing, and instant feedback. With the growing dependency on remote work, organizations need the proper tools to collaborate with the team to optimize their processes. Increasing remote working trends adopted by different organizations worldwide are fueling the demand for tools such as Microsoft Teams, which has a pre-installed setup of Microsoft whiteboard feature.
• The application of collaboration whiteboard software to improve work scheduling in large enterprises supports the market's growth. Lack of scheduling can waste large percentages of employees' work time across organizations. Businesses that plan and schedule their goals and activities get more done and are more effective. Daily, weekly, and monthly scheduling allows teams to organize their workflows efficiently, which can be a driving factor for the market studied in the years ahead.
• According to a survey by Cisco in January 2024, government respondents work remotely on average three days per week, with 88% reporting they are moderately or very satisfied with the remote work arrangement that is available to them. Furthermore, 97% of respondents are satisfied with the collaboration tools they are using.
• In larger companies, employees use a dedicated room for their projects, equipped with large whiteboard walls to visualize all relevant information about the project. However, in line with the growth of remote working conditions and hybrid working models, companies are increasingly using an online whiteboard to add digital elements, including videos, websites, or integrations of tools for better communications, which is expected to support the growth of the market in large enterprises.
• Large companies have a presence in various geographical locations and have multiple teams and stakeholders involved in their business ecosystem. This factor supports the adoption of collaborative whiteboard software for increased productivity, innovation, training, and better communications.

North America Expected to Hold Significant Market Share

• North America is one of the prominent regions with a significant share of the market studied. The COVID-19 pandemic had a major impact on the region, and significant disruptions occurred in the IT sector. However, the IT companies successfully implemented a work-from-home culture and are now looking forward to introducing a hybrid work culture. Significant brainstorming sessions, strategy planning, and effective meetings are expected to continue in a hybrid work culture, creating growth opportunities for the market studied.
• Moreover, cloud adoption has become a significant strategic move for businesses and government entities in the region. Adopting cloud technologies allows them to optimize resource usage, improve collaboration of team members from anywhere, and enhance efficiency. This software provides a platform for teams to work together more effectively, fostering problem-solving and creativity and supporting the demand for cloud deployment of collaborative whiteboard software in the market.
• The growth of smart-classroom programs by digitalizing the learning process and the emergence of audio and video-based teaching for better understanding in the USA K-12 schools are fueling the growth of the market, supported by the application of collaborative whiteboard software in streamlining lesson planning with AI-integrated tools, creating dynamic lesson content, and sharing lessons with other educators. These aspects help to create a better learning environment in the education sector of North America.
• Vendors are also focusing on integrating emerging technologies such as AI to offer enhanced collaborative whiteboard tools to categorize notes, create images, edit graphics, instantly summarize sticky notes, translate developer code into daily terms, create templates, and create idea maps. In line with the trend of early adoption of advanced technologies by North American organizations, these developments are expected to boost the market.
• The digitalization of the healthcare sector in the region is expected to drive the market due to the increasing need for interactive whiteboards. These whiteboards offer innovative solutions for medical professionals in hospital settings, improving patient care quality. From enhancing patient engagement to facilitating collaborative discussions among medical staff, these advanced tools have proven their versatility and effectiveness with integration and imaging in the clinical scenario, fueling the market's growth in North America.

Collaborative Whiteboard Software Industry Overview

The market is still in the early stages of adoption, and vendors are actively looking to expand their user base. The growing number of new players further intensifies the competition by offering more features, competitive pricing, and integration into the existing suite of applications. Overall, the intensity of the competitive rivalry is moderate and is expected to increase during the forecast period. The market leaders are Cisco Systems Inc., InVisionApp Inc., Miro, Microsoft Corporation, and Google LLC.

• April 2024: Miro won the Google Cloud Technology Partner of the Year Award 2024 for "Productivity & Collaboration: Innovation" due to its seamless integration with Google Workspace. This integration allows users to attach Miro boards to Google Calendar events, open Miro boards from Google Meet, and edit Google Docs, Sheets, and Slides while working in Miro. This functionality is expected to drive the adoption of Miro's collaborative whiteboard software in the market.
• March 2024: Cisco Systems Inc. launched new purpose-built, multifunctional devices that deliver modernized collaboration experiences to the hybrid workforce. The company announced the launch of the Cisco Board Pro G2, an AI-fueled and touch-enabled collaboration device designed to bring a modern and personalized productivity hub to any desk, which is projected to support the growth of whiteboard software developed by the company to be used in its Board Pro G2 device.

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 INTRODUCTION

• 1.1 Study Assumptions and Market Definitions
• 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET INSIGHTS

• 4.1 Market Overview
• 4.2 Industry Attractiveness - Porter's Five Forces Analysis
  • 4.2.1 Bargaining Power of Suppliers
  • 4.2.2 Bargaining Power of Consumers
  • 4.2.3 Threat of New Entrants
  • 4.2.4 Threat of Substitutes
  • 4.2.5 Intensity of Competitive Rivalry
• 4.3 Value Chain Analysis
• 4.4 Assessment of the Impact of COVID-19 on the Industry
• 4.5 Types of Collaborative Whiteboards

5 MARKET DYNAMICS

• 5.1 Market Drivers
  • 5.1.1 Increasing Remote Working and Real-time Collaboration in Organizations
• 5.2 Market Restraints
  • 5.2.1 Lack of Awareness and Digital Resources in Developing Countries

6 MARKET SEGMENTATION

• 6.1 By Operating System
  • 6.1.1 Windows and Web
  • 6.1.2 iOS
  • 6.1.3 Android
• 6.2 By Deployment Mode
  • 6.2.1 On-premise
  • 6.2.2 Cloud
• 6.3 By Organization Size
  • 6.3.1 Large Enterprises
  • 6.3.2 Small and Medium Enterprises
• 6.4 By End-user Vertical
  • 6.4.1 BFSI
  • 6.4.2 Healthcare
  • 6.4.3 Education
  • 6.4.4 IT and Telecommunications
  • 6.4.5 Other End-user Verticals
• 6.5 By Geography
  • 6.5.1 North America
  • 6.5.2 Europe
  • 6.5.3 Asia-Pacific
  • 6.5.4 Latin America
  • 6.5.5 Middle East and Africa

7 COMPETITIVE LANDSCAPE

• 7.1 Company Profiles
  • 7.1.1 Cisco Systems Inc.
  • 7.1.2 Invisionapp Inc.
  • 7.1.3 Miro
  • 7.1.4 Mural
  • 7.1.5 Eztalks
  • 7.1.6 Explain Everything
  • 7.1.7 Beecanvas
  • 7.1.8 Bluescape
  • 7.1.9 Google Jamboard (Alphabet Inc.)
  • 7.1.10 Microsoft Corporation
  • 7.1.11 Zoom Video Communications
  • 7.1.12 Stormboard
  • 7.1.13 Limnu
  • 7.1.14 Conceptboard
  • 7.1.15 Twiddla
  • 7.1.16 Ziteboard
  • 7.1.17 Lucidspark
  • 7.1.18 Collaboard
  • 7.1.19 Edrawmind (Wondershare)
  • 7.1.20 Groupmap Technology Pty Ltd
  • 7.1.21 Vizetto
  • 7.1.22 Zira Technologies Inc.
  • 7.1.23 Trello Inc. (Atlassian Corporation PLC)
  • 7.1.24 Figma Inc.
  • 7.1.25 Ayoa (Opengenius Limited)

8 INVESTMENT ANALYSIS

9 FUTURE OF THE MARKET