미국의 철물점 소매 시장 : 시장 점유율 분석, 업계 동향 및 통계, 성장 예측(2026-2031년)

According to Mordor Intelligence, the United States hardware stores retail market size in 2026 is estimated at USD 724.72 billion, growing from 2025 value of USD 710.58 billion with 2031 projections showing USD 799.71 billion, growing at 1.99% CAGR over 2026-2031.

This report is Segmented by Product Type (Door Hardware, Building Materials, Kitchen and Toilet Products, Other Product Types), Distribution Channel (Offline, Online), Store Format (Big-Box Home Centers, Traditional Hardware Stores, and Other), and Geography (Northeast, Midwest, South, West). The Market Forecasts are Provided in Terms of Value (USD).

United States Hardware Stores Retail Market Trends and Insights

Big-Ticket Home-Renovation Boom Post-2024

Elevated mortgage rates averaging 6.5% through 2024 have fundamentally altered homeowner behaviour, creating a captive audience for renovation projects as moving becomes financially prohibitive. This rate environment has generated what industry analysts term "mortgage rate lock-in," where homeowners with sub-4% rates from 2020-2021 defer selling, redirecting discretionary spending toward home improvements instead. The Joint Center for Housing Studies projects renovation spending will reach USD 509 billion in 2025, representing a 6.4% upward revision from earlier forecasts. Kitchen and bathroom upgrades dominate this spending surge, with homeowners increasingly viewing these projects as long-term investments rather than discretionary expenses. The trend particularly benefits hardware retailers through higher average transaction values and increased frequency of professional-grade product purchases.

DIY Culture Amplified by Social-Media Tutorials

Social media platforms have democratized home improvement knowledge, with YouTube and TikTok tutorials generating unprecedented confidence among novice DIY enthusiasts, particularly millennials and Gen Z homeowners. This cultural shift represents more than entertainment it translates directly into retail sales as tutorial viewers purchase materials and tools to replicate projects they observe online. The phenomenon has created viral trends around specific techniques and products, driving sudden demand spikes that challenge traditional inventory planning. Hardware retailers report increased sales of specialty tools and materials previously reserved for professional contractors, as social media content normalizes complex projects. The trend extends beyond individual projects to encompass broader lifestyle aspirations, where DIY capability signals personal competence and financial savvy. Retailers increasingly partner with social media influencers and create their own content to capture this audience, recognizing that digital engagement often precedes physical store visits.

Pro-Contractor Consolidation Bypassing Retail

Large-scale professional contractors increasingly establish direct relationships with manufacturers and distributors, circumventing traditional retail channels to secure volume pricing and guaranteed supply allocation. This trend accelerates as contractor consolidation creates entities with sufficient scale to negotiate manufacturer-direct terms previously reserved for major retailers. The shift particularly impacts high-volume, low-margin products where contractors can achieve 15-25% cost savings through direct sourcing arrangements. Regional contractor networks and buying cooperatives further amplify this trend, pooling smaller operators' purchasing power to access wholesale pricing. Hardware retailers respond by emphasizing value-added services, specialized products, and emergency availability that direct channels cannot replicate, but the structural shift toward disintermediation remains a persistent headwind for traditional retail models.

Other drivers and restraints analyzed in the detailed report include:

1. Energy-Efficient Building Code Updates
2. Rapid Wildfire-Resilient Construction Mandates
3. Volatile Lumber & Steel Pricing

For complete list of drivers and restraints, kindly check the Table Of Contents.

Segment Analysis

Building Materials commanded 36.05% market share in 2025, reflecting their fundamental role in both new construction and renovation projects across residential and commercial applications. This segment's dominance stems from recurring replacement cycles and regulatory compliance requirements that sustain baseline demand regardless of economic conditions. Smart-Home Hardware emerges as the fastest-growing segment at 10.03% CAGR through 2031, driven by consumer adoption of connected devices and integration with home automation systems. Door Hardware maintains steady demand through security upgrade cycles and aesthetic renovation trends, while Kitchen and Toilet Products benefit from bathroom and kitchen remodeling projects that represent the highest-value home improvement categories.

The segment's evolution reflects broader technological integration, where traditional hardware increasingly incorporates smart features and connectivity options that command premium pricing. Lowe's partnership with OpenAI for its "Mylow" AI advisor demonstrates how retailers leverage technology to guide product selection and cross-selling within this category. Other Product Types capture specialized applications and emerging categories that don't fit traditional classifications, representing innovation opportunities for retailers willing to experiment with new product lines and supplier relationships.

Complete Report Scope:

• By Product Type
  • Door Hardware
  • Building Materials
  • Kitchen and Toilet Products
  • Other Product Types
• By Distribution Channel
  • Offline
  • Online
• By Store Format
  • Big-Box Home Centers
  • Traditional Hardware Stores
  • Lumber & Building-Material Yards
  • Farm & Ranch Supply Stores
  • Warehouse Clubs
• By Region (U.S.)
  • Northeast
  • Midwest
  • South
  • West

List of Companies Covered in this Report:

1. The Home Depot
2. Lowe's Companies, Inc.
3. Menards
4. Ace Hardware Corp.
5. True Value Co.
6. Do it Best Corp.
7. Harbor Freight Tools
8. Tractor Supply Co.
9. 84 Lumber
10. Fastenal
11. Orgill
12. HD Supply
13. Builders FirstSource Retail Yards
14. LL Flooring (formerly Lumber Liquidators)
15. Ferguson
16. Ace-owned Westlake Ace
17. Northern Tool + Equipment
18. Blain's Farm & Fleet
19. Bomgaars
20. McCoy's Building Supply

Additional Benefits:

• The market estimate (ME) sheet in Excel format
• 3 months of analyst support

TABLE OF CONTENTS

1 Introduction

• 1.1 Study Assumptions & Market Definition
• 1.2 Scope of the Study

2 Research Methodology

3 Executive Summary

4 Market Landscape

• 4.1 Market Overview
• 4.2 Market Drivers
  • 4.2.1 Big-ticket home-renovation boom post-2024
  • 4.2.2 DIY culture amplified by social-media tutorials
  • 4.2.3 Energy-efficient building code updates
  • 4.2.4 Rapid wildfire-resilient construction mandates (under-the-radar)
  • 4.2.5 Aging-in-place retrofits for seniors (under-the-radar)
  • 4.2.6 Insurance-driven demand for fortified roofs (under-the-radar)
• 4.3 Market Restraints
  • 4.3.1 Pro-contractor consolidation bypassing retail
  • 4.3.2 Volatile lumber & steel pricing
  • 4.3.3 Skilled-labor shortages slowing DIY completions (under-the-radar)
  • 4.3.4 Rising retail crime/shrink rates on small hardware items (under-the-radar)
• 4.4 Value / Supply-Chain Analysis
• 4.5 Regulatory Landscape
• 4.6 Technological Outlook
• 4.7 Porter's Five Forces
  • 4.7.1 Threat of New Entrants
  • 4.7.2 Bargaining Power of Suppliers
  • 4.7.3 Bargaining Power of Buyers
  • 4.7.4 Threat of Substitutes
  • 4.7.5 Industry Rivalry

5 Market Size & Growth Forecasts

• 5.1 By Product Type
  • 5.1.1 Door Hardware
  • 5.1.2 Building Materials
  • 5.1.3 Kitchen and Toilet Products
  • 5.1.4 Other Product Types
• 5.2 By Distribution Channel
  • 5.2.1 Offline
  • 5.2.2 Online
• 5.3 By Store Format
  • 5.3.1 Big-Box Home Centers
  • 5.3.2 Traditional Hardware Stores
  • 5.3.3 Lumber & Building-Material Yards
  • 5.3.4 Farm & Ranch Supply Stores
  • 5.3.5 Warehouse Clubs
• 5.4 By Region (U.S.)
  • 5.4.1 Northeast
  • 5.4.2 Midwest
  • 5.4.3 South
  • 5.4.4 West

6 Competitive Landscape

• 6.1 Market Concentration
• 6.2 Strategic Moves
• 6.3 Market Share Analysis
• 6.4 Company Profiles (includes Global level Overview, Market level overview, Core Segments, Financials as available, Strategic Information, Market Rank/Share for key companies, Products & Services, and Recent Developments)
  • 6.4.1 The Home Depot
  • 6.4.2 Lowe's Companies, Inc.
  • 6.4.3 Menards
  • 6.4.4 Ace Hardware Corp.
  • 6.4.5 True Value Co.
  • 6.4.6 Do it Best Corp.
  • 6.4.7 Harbor Freight Tools
  • 6.4.8 Tractor Supply Co.
  • 6.4.9 84 Lumber
  • 6.4.10 Fastenal
  • 6.4.11 Orgill
  • 6.4.12 HD Supply
  • 6.4.13 Builders FirstSource Retail Yards
  • 6.4.14 LL Flooring (formerly Lumber Liquidators)
  • 6.4.15 Ferguson
  • 6.4.16 Ace-owned Westlake Ace
  • 6.4.17 Northern Tool + Equipment
  • 6.4.18 Blain's Farm & Fleet
  • 6.4.19 Bomgaars
  • 6.4.20 McCoy's Building Supply

7 Market Opportunities & Future Outlook

• 7.1 Growth of smart-home installation services inside stores
• 7.2 B2B e-commerce platforms for pro contractors