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세계의 커피 포드 및 커피 캡슐 시장 : 성장, 동향, 예측(2020-2025년)

Global Coffee Pods and Capsules Market - Growth, Trends, and Forecast (2020 - 2025)

리서치사 Mordor Intelligence LLP
발행일 2020년 01월 상품 코드 823700
페이지 정보 영문
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세계의 커피 포드 및 커피 캡슐 시장 : 성장, 동향, 예측(2020-2025년) Global Coffee Pods and Capsules Market - Growth, Trends, and Forecast (2020 - 2025)
발행일 : 2020년 01월 페이지 정보 : 영문

세계의 커피 포드 및 커피 캡슐 시장은 2019-2024년간 7.1%의 연평균 복합 성장률(CAGR)로 성장할 전망입니다.

세계의 커피 포드 및 커피 캡슐(Coffee Pods and Capsules) 시장에 대해 조사했으며, 시장 기회 및 동향, 성장 촉진요인 및 저해요인, 유형·유통채널·지역별 시장 분석, 경쟁 구도, 주요 기업 개요 등의 정보를 제공합니다.

목차

제1장 서론

  • 조사결과 및 조사의 전제조건
  • 조사 범위

제2장 조사 방법

제3장 개요

제4장 시장 역학

  • 성장 촉진요인
  • 성장 저해요인
  • Porter's Five Forces 분석
    • 신규 진출기업의 위협
    • 구매자/소비자의 교섭력
    • 공급업체의 협상력
    • 대체품의 위협
    • 업계 내 경쟁

제5장 시장 세분화

  • 유형별
    • 커피 포드
    • 커피 캡슐
  • 판매 채널별
    • 온트레이드
    • 슈퍼마켓/하이퍼마켓
    • 전문점
    • 온라인 소매점
    • 기타
  • 지역별
    • 북미
    • 유럽
    • 아시아태평양
    • 기타

제6장 경쟁 구도

  • 주요 채용 전략
  • 브랜드 점유율 분석
  • 기업 개요
    • Nestle SA
    • Acorn Holdings BV
    • The Kraft Heinz Company
    • DD IP HOLDER LLC(Dunkin Brands)
    • Luiga Lavazza SpA
    • Gloria Jean 's Coffees

제7장 시장 기회 및 향후 동향

LSH 20.01.16

이 페이지에 게재되어 있는 내용은 최신판과 약간 차이가 있을 수 있으므로 영문목차를 함께 참조하여 주시기 바랍니다. 기타 자세한 사항은 문의 바랍니다.

Market Overview

The coffee pods and capsules market is predicted to record a CAGR of 7.1%, during the forecast period (2019 - 2024). The market is highly driven by increasing usage of single-serve coffee in households, especially in North American and European regions. Consumers are willing to purchase coffee machines to recreate the cafe style experience at home. This has led key players in the coffee market to introduce coffee pods that are compatible with popular machines, such as Nespresso, to exploit this trend. In 2014, more than 25 million Keurig® and K-Cup® Brewers were installed in homes and offices across America, with millions more being sold each quarter.

Scope of the Report

Coffee pods and capsules are single or more than single-serving of coffee beans that are tamped, pre-measured, and packed in as pods and capsules. These are designed to withstand the pressure of a capsule coffee machine and requires pressure to brew the product.

Key Market Trends

Increasing Demand for Coffee Pods and Capsules in Online Retail Channels

The number of orders placed for coffee capsules grew by 53% over the past 12 months and accounted for more than half of all coffee orders online. Nespresso and K-Cup, by Keurig, lead in online sales of coffee capsules in the United States. Nestle accounted for 5% of its sales through online retail channels, which is up from 2.9% in 2012, and this includes the rise in sales through e-grocery retailers and pure-play e-commerce operators like Amazon, along with direct-to-consumer sales of Nespresso capsules and other items. The online retailing segment had a value share approaching 27% of the single-serve coffee maker market in 2018 and is predicted to further gain significant market share during the forecast period.

Europe Recorded the Highest Market Share

The European coffee pods and capsules market is highly dominated by Switzerland, with a market share of 16.02% in 2017, followed by Germany, the United Kingdom, and Italy among other countries. A growing number of European consumers who are willing to pay higher prices for high-quality coffee, and the increasing interest in specialty coffee, and K-Cups is reflected in the growing number of coffee bars, small roasters, small local brands, and baristas. This in turn, is driving the European coffee pods and capsules market. With the rise in market value for coffee pods and capsules, the number of private label players entering the market is expected to increase in the European region, over the forecast period.

Competitive Landscape

Retailers in northern and western Europe are expanding their collection of single-serve methods (such as coffee pods and capsules), dominated by Nespresso, Keurig Green Mountains, and JDE. The market for fresh ground coffee pods witnessed a significant rise in sales since 2016. The ease-of-use of these products that give premium flavor to coffee, good marketing by the key players, and the wide variety of flavors have contributed to an increase in their popularity in the Asia-Pacific countries like Indonesia, Malaysia, etc.

The coffee pods and capsules market is largely dominated by Nestle and JDE, with a high global presence of their brands Nespresso, Keurig, Tassimo, Senseo, and Dolce Gusto. Other key players, such as Kraft Foods, Dunkin Brands, Starbucks Corporation also held a prominent share in the global market in 2018.

Reasons to Purchase this report:

  • The market estimate (ME) sheet in Excel format
  • Report customization as per the client's requirements
  • 3 months of analyst support

Table of Contents

1 INTRODUCTION

  • 1.1 Study Deliverables & Study Assumptions
  • 1.2 Scope of the Study

2 RESEARCH METHODOLOGY

3 EXECUTIVE SUMMARY

4 MARKET DYNAMICS

  • 4.1 Market Drivers
  • 4.2 Market Restraints
  • 4.3 Porters Five-Force Analysis
    • 4.3.1 Threat of New Entrants
    • 4.3.2 Bargaining Power of Buyers/Consumers
    • 4.3.3 Bargaining Power of Suppliers
    • 4.3.4 Threat of Substitute Products
    • 4.3.5 Intensity of Competitive Rivalry

5 MARKET SEGMENTATION

  • 5.1 By Type
    • 5.1.1 Pods
    • 5.1.2 Capsules
  • 5.2 By Sales Channel
    • 5.2.1 On-trade
    • 5.2.2 Supermarket/Hypermarket
    • 5.2.3 Specialty Stores
    • 5.2.4 Online Retail Stores
    • 5.2.5 Other Sales Channels
  • 5.3 Geography
    • 5.3.1 North America
      • 5.3.1.1 United States
      • 5.3.1.2 Canada
      • 5.3.1.3 Mexico
      • 5.3.1.4 Rest of North America
    • 5.3.2 Europe
      • 5.3.2.1 Germany
      • 5.3.2.2 United Kingdom
      • 5.3.2.3 France
      • 5.3.2.4 Russia
      • 5.3.2.5 Spain
      • 5.3.2.6 Italy
      • 5.3.2.7 Switzerland
      • 5.3.2.8 Rest of Europe
    • 5.3.3 Asia - Pacific
      • 5.3.3.1 China
      • 5.3.3.2 Japan
      • 5.3.3.3 Australia
      • 5.3.3.4 Rest of Asia - Pacific
    • 5.3.4 Rest of the World
      • 5.3.4.1 South America
      • 5.3.4.2 Middle East

6 COMPETITIVE LANDSCAPE

  • 6.1 Key Strategies Adopted
  • 6.2 Brand Share Analysis
  • 6.3 Company Profiles
    • 6.3.1 Nestle S.A
    • 6.3.2 Acorn Holdings BV
    • 6.3.3 The Kraft Heinz Company
    • 6.3.4 DD IP HOLDER LLC (Dunkin Brands)
    • 6.3.5 Luiga Lavazza SpA
    • 6.3.6 Gloria Jean's Coffees

7 MARKET OPPORTUNITIES AND FUTURE TRENDS

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